CopyBrand

✨  Founder of #CopyBrand
✨  Certified Clickworthy Copywriter® with 20+ years of experience in corporate retail creating multi-million dollar programs from scratch
✨  Expert at using persuasive messaging through bespoke #conversioncopywriting to capture customer attention and highlight the greatness of products and services
✨  Able to showcase the value and uniqueness of your offerings through compelling #copywriting
✨  Offers website copy, launch copy, email campaigns, and social media posts to help biz owners turn lurkers into ideal, high-paying, DREAM clients
✨  Can help your business reach the next level with top-notch copywriting that captures your unique #branding voice
✨  Let's work together and elevate your business with unique #copywriting that truly reflects your message!

Founder and CEO

Amazon

☑️  Led multiple Amazon High-Velocity Events for high-demand, supply-constrained items with eight cross-functional teams, resulting in over $20M in sales and 20k units sold in under six minutes
☑️  Increased sales in a supply-constrained category (international chip shortage) by 30% by partnering with the vendor and securing a 28% increase in strategic marketing spend, achieving a win/win ROI for both parties
☑️  Expertly managed Microsoft Xbox partnership, including successful contract negotiations and development of strategic plans
☑️  Demonstrated strong leadership and relationship-building skills in driving mutually beneficial outcomes for both parties
☑️  Successfully managed contract negotiations, ensuring favorable terms and mutually successful outcomes for all parties involved

Sr. Vendor Manager - Video Games

Costco Wholesale

☑️  Increased sales by 30%+ in a previously stagnant mattress category by introducing high-demand items and strategically increasing marketing spend with suppliers
☑️  Launched Digital Delivery for Non-Foods Gift Cards and Tickets, resulting in instant delivery and a 95% cost reduction in shipping fees through collaboration with the supplier to develop a digital format
☑️  Created the first Kirkland Signature white label for vanilla ice cream in six languages, enabling production to run and deliver a printing project to six countries in a single job
☑️  Reduced mattress delivery time by two weeks and lowered costs by 5% by implementing Direct Distribution Centers
☑️  Developed the Juvenile Book Testing Program in collaboration with the Costco QA group to ensure proper testing results and protect members with safe children's reading materials
☑️  Assisted in the successful opening of Costco Australia, ensuring food products and labeling were compliant, legal, efficient, and synergistic within other countries and processes

Buyer (Promoted)

☑️  Responsible for reporting and maintaining the department, analyzing margins, investigating discrepancies, and calculating the distribution of products
☑️  Assisted buyer in supplier purchase negotiations, including terms, rebates, marketing, packaging, and member returns to achieve cost-effective yet quality results
☑️  Created marketing artwork for national, regional, and international programs

Assistant Buyer - Multiple Departments

Here’s the deal—standout offers don’t just spring up & sell themselves.

And if you’re serious about building a life & business that lights you up—& creates the lifestyle you freakin’ love ...

... it all starts with your OFFER. 

I know you’re savvy—& you understand that crafting offers/programs/services that actually sell is rooted in timeless truths.

And while marketers love to get all *starry-eyed* about the WHO & the WHY (<< which, yeah, makes sense since that’s what drives the story) ...

It’s the WHAT (aka: the "offer") that 👏🏻needs👏🏻to👏🏻deliver.

Because if the “what” isn’t solid? That ~story~ quickly dissolves. 🛑

So—let’s get real, business edition ⤵

First rule of "offer building club"? We need to get clear on:

🌟 What you want to be KNOWN for?
🌟 What problem are you the KNOWN solution for?

Translation? Your offer should be so aligned with your reputation—it might as well be your middle name.

Yep. You'll be THAT referable. 

And if right now you're wondering what ~qualifies~ me to coach you on this? (<< so glad you asked!)

I spent 21 years building 7- & 8-figure programs for Costco & Amazon—working with the biggest brands you use every. single. day.

And if it takes 10,000 hours to become an expert ... you girl is an expert 6x over!

I'm that good (<< saying this in the *most non-braggy* way 😆). 

But my question is: are YOU—

Ready to create an offer that lights you the heck up & SELLS? An offer that delivers real results—for both you & your clients?

Let’s chat. Shoot me a message—because that life-shifting offer of yours? 

It’s not going to build itself. 💬✨

Kristin Engen

Shelley Dagorne

Empowerment - Clarity - Values Based Living | For mid-life, mid-career, motivated women experiencing the chaos of mid-life crisis, confidence-crushing confusion from job-loss, or other unexpected life-shredding events.

You want to 🏃🏻‍♀️reinvigorate your life after - 

⚡️ Major life shredding events
⚡️ Job/career loss
⚡️ Mid-Life crisis

    have 

🔨 Dashed your dreams
🔨 Crushed your confidence
🧭 And left you feeling lost without a clear direction in life.

You feel like you’ve been through the shredder 🌪️ of life recently.
What you thought was stable, your rock, your lifestyle, have been badly shaken.

You’re a successful, motivated mid-life woman who thought you had it all figured out, but now it’s messy, chaotic and confusing.  
You want to feel empowered, confident, and in control.
You want more certainty and direction, and it’s ❌ gone.

Maybe you’ve had a complete forced career or job change from one you loved and thought you would be in for a long time.  Where you felt like a competent, respected, valued mid-career woman.  
But that’s gone. ❌

Now you’re feeling angry, shaken and lost.
You’re looking for something – a new path forward, new goals, or something else.  Something that matters.


✅ Your life CAN be different, you can start dreaming 💭 again and building toward your dreams.
✅ You can have an empowering, meaningful, values-based, interconnected life long plan. 


As your guide and your Life Coach who has been through all of it and learned to thrive, I can help.
Let’s work together and get you back your power over your life - where you experience:

💡Clarity
💡Confidence
💡Self-empowerment
💡Simplified decision making
💡A shift into living a well-rounded life 
💡A life aligned with your personal core values.

I’ve created a program based on my experiences and those of others I have worked with.
It helped me become the successful woman I am today, and it YOU can do it too.


Your life has many facets and with guidance they can come together to create anew the “whole” of you.  
Your potential is waiting for you to release it, LET’S GET STARTED!


You deserve an EMPOWERED life that:
🌟 Has purpose
🌟 Brings you joy
🌟 Meets your financial goals
🌟 Aligns with your core values
🌟 Builds your health and strength 
🌟 Is rich in community and relationships 
🌟 Supports a learning and growth mindset
🌟 Is grounded by your connection to nature and your spiritual centre
🌟 And includes a career/job/business where you feel valued and respected.


How much do you want this?
Are you ready to find out more?

It’s simple – CONNECT with me here on Linked In and let’s talk about YOU.
We’ll figure out if this program is a fit for what you want in life right now.

👉🏻Let’s connect!

Shelley Dagorne, Life Coach
BSc., CPA, CNP, Rev.

taplio

The Battle

Kristin Engen

Shelley Dagorne

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