CIGen

CIGen aims to render the full spectrum of cloud migration, development, deployment, and architecture services. With this approach, our clients can formulate a holistic strategy, migrate their workloads to the cloud, and innovate more effectively. Multinational agency with 50+ headcount. Operating from 2005.

Engagement Lead

Yalantis

Assisting clients in developing custom software solutions that meet their specific needs.

Engagement Manager

QA Madness

Quality Assurance, Cyber Risk Management & IT Consulting.
We specialize in Supply Chain, Healthcare,  E-commerce, Logistics, E-learning, Media & Entertainment, Fintech Industries, etc.

Sales Manager

QA Madness is an IT service company with a strong accent on QA and cyber security. Our team helps businesses improve the quality of their digital products, making software better suited for end users. 

My responsibilities:
- Understanding and addressing key customer needs.
- Building and maintaining long-term business relationships with clients.
- Identifying cross-selling and up-selling opportunities.
- Analysis and evaluation of the support team’s practices and approaches. 
- Researching and implementing new solutions to improve internal communication and the department’s work in general.

Sales Development Representative

MintyMint

- driving sales development representative activity metrics;
- building relationships with clients based on quality, trust, and respect;
- conducting analytics and reporting on results.

Lead Generation Specialist

Optimus IT

- solution ideation to cover stakeholders business needs;
- maintaining project reporting and documentation;
- team development and management to accomplish complex solutions;
- clarifies specifications with the development team.

Junior Project Manager

As an Engagement Lead at CIGen, I help businesses connect with our tech team to discuss solutions for their specific needs. A background in Information Technologies allows me to understand well the challenges companies face and the assistance CIGen can offer them.

What I like most about my work is communicating with people and learning about their tech initiatives and digital projects. Although indirectly, I can participate in creating and refining various tech solutions, which is truly inspiring.

Let's chat and see how CIGen's expertise can benefit your team. Feel free to reach out to me here or via email at kristina.kamenska@cigen.me

Kristina Kamenska

Players get ready

• Coordinating team efforts without micromanagement by setting clear expectations, fostering open communication, and promoting autonomy.
• Assigning tasks and tracking KPIs to ensure alignment with business objectives and monitoring team performance.
• Analyzing and optimizing existing workflows to reduce operational bottlenecks.
• Developing and implementing new business processes to enhance operational efficiency.
• Designing comprehensive dashboards to track key metrics and support data-driven decision-making.
• Managing contractors to maintain strong partnerships and achieve cost-effective results.

Operations Manager

• Mentoring marketers on career development and on building and growing marketing departments.
• Reviewing resumes and portfolios, and assisting with their preparation.
• Supporting the development of channel-specific marketing strategies for businesses (SEO, website optimization, content, SMM, thought leadership), creating roadmaps, and setting priorities.

Marketing Consultant | Mentor

Synebo

• Led and coordinated the marketing team, developing overall strategy, managing content and social media planning, and overseeing campaign execution.
• Managed content production, SEO efforts, website updates, and external contractors to ensure quality delivery.
• Launched a branded podcast to expand reach and strengthen brand positioning.
• Led efforts to boost brand visibility and attract inbound leads across key marketing channels.

Key achievements:
• Doubled inbound leads by managing SEO initiatives, approving content, and overseeing the development of high-converting service and landing pages.
• Automated marketing reporting processes to enable faster, data-informed decisions.

Head of Marketing Department

Deep Knowledge Group

Created and implemented social media plans for various company projects, identified bottlenecks in existing marketing processes and proposed improvements, researched and tested AI tools for content generation, and developed communication strategies for key initiatives.

Product Marketing Consultant

Thanks to my leadership experience in marketing & branding I'm qualified at : 
• owing company's brand - creating verbal & brand visual identity, leading the company's positioning, brand messaging, and content creation; 
• conducting marketing analysis – define key marketing metrics, forecast, and analyze marketing impact on business;
• making consumer research (qualitative and quantitative);
• building and managing an efficient marketing team (content, SEO, SMM, employer branding);
• recognizing & cultivate the potential of team members to bring the biggest possible outcome for both a person and a company;
• creating, leading & executing marketing campaigns that generate measurable results.

Achievements: 
• Initiated and managed the creation of brand DNA (mission, vision, values, TOV), Writing Style Guides, and Visual Identity 
• Built the Marketing Department from scratch. Created a healthy & efficient environment within a team. 
• Together with the team increased site traffic from 400 to 25k; made Organic the main lead gen channel despite a limited budget.
• Increased leads conversion rate by 25% by improving customer analysis & cooperation with the sales team. 
• Supervised SMM strategy for LinkedIn and reached 5k followers organically in a year.

Responsibilities: 
• working on the site redesign; participating in building the logic of the whole site and landing pages;
• developing and implementing marketing strategy (SMM, Content, PR) along with SEO specialist;  
• creating content plan, setting up tasks for copywriters, checking on writers' performance;
• generating engaging content for Facebook, LinkedIn, and Twitter;
•  building brand awareness;
•  creating and executing a lead generation strategy along with the Sales manager. 

Achievements: 
• Analysed, improved & built marketing processes in the company. 
• Redesigned the company's site according to SEO standards and clients' needs.
• Developed & improved marketing and sales metrics for efficient KPIs setting & tracking.
• Initiated & made a set-up of Hubspot CRM for marketing & sales teams.

Marketing Manager

Spexo Systems

Responsibilities: 
• conducting marketing research;
• making a comparative analysis of competitors;
• writing articles for the blog;
• investigating buyers' needs, creating ICPs and profiles of Buyer Personas.

Leantegra

Leantegra develops a platform for real-time location sensing and analytics, which includes both software and hardware.z

Responsibilities: 
• finding qualified leads by conducting comprehensive marketing research and competitive analysis of various industries;   
• writing outreach materials for different industries;
• building and cultivating prospect relationships by initiating communications and conducting follow-up communications; 
• working with other members of the sales team to develop and grow the sales pipeline; 
• updating and managing CRM system with integrated marketing-automation features;
• collecting and providing constructive feedback to drive continuous improvement in the lead generation process;
• working with social networks (Quora, LinkedIn).

Achievements: 
• Outperformed lead generation KPIs.
• Successfully worked on the GCC market, tested and implemented new approaches.

Customer Development Representative

Rentberry

Responsibilities:
• expanding the client base of the company;
• conducting market research;
• scraping information from websites like Craigslist;
• updating internal CRM system;
• listing the company's profiles on different business directories in order to increase website traffic;
• working with the SEO specialist to research forums and Q/A platforms for the website promoting; 
• attracting visitors to the website through crowd-marketing technique;
• creating reports for tracking and analyzing weekly performance.

HeadHunter (hh.ua)

Responsibilities:
• Monitoring publications in the media;
• creating lists of vacancies;
• searching content for SMM;
• monitoring the base of vacancies and resume.

Trainee in the PR department

An experienced manager with 4+ years leading teams. Currently managing day-to-day operations in retail, including team coordination, business process setup, and optimization. Focused on building clear workflows, supporting team autonomy, and improving business efficiency and profitability.

Former Head of Marketing in IT with over 7 years’ experience in branding, strategic marketing, and inbound lead generation.

Passionate about business, strive for quality, and adore wise management. Fast learner, analytical thinker, and a dreamer.

taplio

The Battle

Kristina Kamenska

Anna Senchenko

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?