The Bulleit Group

Our 40 person team in San Francisco, Nashville, Washington D.C. and New York consists of anthropologists, data scientists, physicists, politicos, and journalists all turned master storytellers. We get fired up when uncurbed experimentation leads to reinvention. 

See what the industry says about us:

"It’s not surprising that Bulleit is quickly becoming the go-to boutique to create narratives for cutting edge technology like biology and electrical engineering, robotics and material science. Just take a look at its sector specialities: artificial intelligence, computer vision, neuroscience/neuropriming, future of work and autonomous cars, to name a few"  - The Holmes Report /Provoke Media

Chief Executive Officer

The Orinda Association

The Orinda Association, started in 1946, is a 501 (c) (3) non-profit organization dedicated to maintaining and improving the quality of life in Orinda. Serves as editorial board for The Orinda News.

Board Member

Siemens

eMeter was acquired by Siemens in 2011. 

Led communications and managed strategic development initiatives for energy data management software company whose customers included the world's largest utilities. We were regular commentators on the roll-out of smart meters, demand response and how each could help curb climate change.

Vice President of Corporate Development and Communications

Serena Software

Helped change perception for sleepy change management software provider to dynamic, visionary Enterprise software concern for this 27-year-old company owned by Silver Lake Partners. Managed global PR agency network, budget and matrixed team. Directed media efforts resulting in more than 2,000 stories in global media outlets in two years

VP, Corporate Communications

Reuters

Started as a Reuters corporate spokesperson for the Americas, based in New York. Moved to London in 2004 to market Reuters highest growth business division, (USD 1 billion per year revenue).

Global Head of Marketing and Communications

Netscape Communications

Joined Netscape through AtWeb/Web Site Garage acquisition in 1998. Created, wrote and edited one of web’s first email newsletters, with weekly subscriber base of more than 500k.

Public Relations Manager

Telling narratives of the future is all we do: that includes work in artificial intelligence, biotech, cybersecurity, electric and self-driving vehicles, new polymers, robotics, and more. We work with household names such as Google, LinkedIn and Bloomberg as well as enterprising startups who are challenging the realms of possibility.

Kyle Arteaga

The Hoffman Agency

Helping our clients take a more holistic approach to communications has been both fun and satisfying.

When we look back on this period of time, I think it wil be viewed as the PR industry's version of the Industrial Revolution.

So much upheaval in the building of brands and public profiles.. 

The blending of social media, digital, SEO and traditional communications has made for campaigns that definitely deviate from the status quo.

President and CEO

Marken Communications

Starting as an account executive in the tech sector (though I did work on an industrial flooring client), my core philosophy on communications and collaborating with clients were shaped during these years.

Vice President

California School Employees Association

Served as editor of the organization's newspaper distributed to roughly 170,000 members.

Editor

As CEO of a communications consultancy, we help companies build brands and sell stuff.

My wife (Heather) and I launched The Hoffman Agency in December 1987 after six years in journalism and public relations (first job was with a daily newspaper called the El Independiente in South Tucson). Starting with a focus on the tech sector, the Agency now supports a range of consumer and B2B clients with complexity serving as the common denominator.

Today, I counsel clients in areas ranging from global brand building to the art of storytelling.

If can get on my soapbox for a minute:

Most business communications would be improved by simply applying a conversational tone. 

I enjoy serving as an advocate for the PR profession, speaking and writing on a number of topics. By virtue of being a global company and implementing multi-country programs the learning never ends.

Specialties:
The Art of Story Telling
Executive Elevation
Thought Leadership 
Crisis Communications
Social Media
Global Programming
Corporate Communications
Branding

taplio

The Battle

Kyle Arteaga

Lou Hoffman

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