Laura Busche

Full-stack brand strategist blending design, marketing, and psychology to craft memorable brands. Over the last 15 years, I've designed identities, campaigns, and websites for the world’s most creative brands. 

My client list includes UNICEF, Creative Market, Webflow, Dribbble, National Geographic, Littledata, Partners of the Americas, Domestika, among many others.

Holistic approach to brand strategy, combining insights from an undergraduate degree in business, Master of Arts in Design Management, and Ph.D. in Psychology. 

Author of Lean Branding, Powering Content (O'Reilly Media), and Brand Psychology (Routledge - Taylor & Francis). 

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Let's connect:
laura@laurabusche.com
www.facebook.com/laurabusche 
www.instagram.com/laurabusche 
www.x.com/laurabusche

Brand Strategist

It's begun: as if our collective manners weren't already messed up, here comes: 

Humans prompting each other. 

We're EI, not AI. Do better.

Brand Strategist | Author of Lean Branding, Brand Psychology & Powering Content

Search Leads

• Oversee daily operations and lead teams in operational planning, budgeting, allocation of resources, etc.
• Provides analytical reports with data driven insights into key performance indicators (KPIs)
• Liaise with web developers, content creators, marketing teams, and other stakeholders

Director of SEO

Independent

• Performing Technical SEO Audits by recommending modiﬁcations to website architecture and other key factors to improve search visibility.
• Technical SEO Migrations to support and execute changes of the website’s platform, CMS, structure, content, design, or UX.
• Developing processes for Go-To-Market Strategies catering to a breakdown for different buyer personas.
• Comprehensive keyword research to identify trends and insights in order to achieve maximum ROI on organic campaigns.
• Executing competitive industry analysis and link building strategies to achieve the company’s KPIs.
• Creating detailed and enhanced reports based on SEO trend analysis, keyword and website performance.
• Local SEO campaigns, Schema Markups and reputation management for acquiring local reviews.

Accounts: Shopify Experts, Shopify Developers, Square Online, Venngage, Boast Capital, Cared Upon and more.

SEO Consultant

Dribbble

Senior SEO Manager

Creative Market

Diply

• Creating an SEO practice and set of processes in the company to generate outstanding organic search traffic.
• Establishing SEO guidelines and helping to integrate them into plans and roadmaps for internal departments.
• Collaborating with Editorial and Infrastructure teams to develop, plan and execute SEO strategies that target high-growth categories driving revenue, traffic, awareness and authority metrics.
• Continuously educating internal team members on the ever-changing best practices of SEO and its impacts.
• Performing regular Technical SEO Audits.
• Simplifying and translating data into actionable plans and business cases for team members to execute.
• Owning all aspects of shaping the organization’s SEO practices, including on-page, off-page and technical optimizations.

SEO Strategist

NAV43

• Project management, reporting & analytics, coaching, and strategy & innovation.
• Developing SEO specialists/internship programs.
• Building training and company assets for SEO Department.
• Strategizing and overseeing SEO campaigns.
• Working with upper management and sales to manage the department Profit & Loss.
• Set and manage data-given goals across the SEO Department.
• Support team members with obstacles and efficiently resolve conflicts.
• Drive maximum organic and local search performance through Technical SEO, Content Marketing, and Backlink Acquisition.

• Performing Network Infrastructure design and generating Local & International implementations.
• Performing HTML and PHP programming for web applications.
• Performing micro-data programming and architecture design/implementation.
• Conducting site speed analysis and assessments in network infrastructure.
• Performing Web application best practices.

SEO Director

MindGeek

•	Managing a team to assist and execute advanced SEO tactics; implemented through a series of digital lead generation modes. (Marketing Automation, Social Media Marketing, Email Marketing, Brand Management etc.,)
•	Rebuilding and managing the company’s Secondary Network through tasks starting from Web Development, Domain Management and Server Management to link building and other marketing strategies.
•	Product building and managing the SEO department’s first product/affiliate website.
•	Communicating with various departments, (Local & International) to ensure and support company KPIs. 
•	Driving and maintaining high volumes of traffic sites in order to generate profitability for the company.

SEO Specialist

•   On-page and Off-page SEO.
•   Keyword Research & Competitive Analysis.
•   Constantly aware of Google Algorithm updates.
•   Web Development (WordPress), Server Configurations, Site Migrations, Site Speed Optimization, Site Audits

SEO Associate

As the founder of Search Leads Agency (and soon CRM), I work with CEOs, CMOs, and growth leaders who demand real, measurable business impact—not vanity metrics. My expertise lies in scalable growths and executions of technical SEO, NLP-driven content strategies, and high-authority link acquisition, all designed to drive demand, lower acquisition costs, and create sustained market dominance.

Expertise & Capabilities
✅ AI Marketing Automation & Predictive Analytics – Implementing automated data pipelines, lead-scoring algorithms, and AI-driven bidding models to optimize performance at scale.

✅ Technical SEO Architecture & Search Algorithms – Expertise in indexation optimization, crawl budget management, site speed enhancements (Core Web Vitals), log file analysis, and edge SEO solutions to maximize discoverability.

✅ Entity-Based NLP & Semantic Search Optimization – Developing content architectures aligned with Google’s Knowledge Graph, vector-based retrieval models, and BERT optimization techniques to dominate competitive search spaces.

✅ Programmatic SEO & Large-Scale Content Generation – Leveraging LLMs, structured data automation, and API integrations to deploy thousands of high-ranking, intent-driven landing pages with precision.

✅ AI-Powered Link Acquisition & Digital PR – Scaling authority-building strategies through predictive outreach models, trust flow algorithms, and automated backlink analysis to secure high-impact, editorially placed links.

✅ SEO Migrations & Algorithm Recovery – Engineering risk-mitigated migration frameworks, reverse-engineering core algorithm shifts, and executing site restructuring strategies to recover and improve search performance post-update.

If your business is serious about automating growth, scaling SEO with AI, and transforming search into a profit center—let’s talk.

taplio

The Battle

Laura Busche

Chris Borlongan

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taplio

The Battle

Laura Busche

Chris Borlongan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Laura Busche's LinkedIn Performance

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