Laura Nguyen Co

I am dedicated to guiding high-achieving professionals through the challenges of burnout, career transformation, and life fulfillment. As a certified executive coach, my services are designed to empower mid-career individuals who find themselves at a crossroads, helping them navigate the path to a more rewarding and balanced life.

My coaching is focused on maximizing career breaks (extended time off, layoffs, etc.) from how to reset during your time off to ensuring a successful re-entry with a solid 100 day plan.

Certified Executive Coach

Career Break Compass is for mid- to high-level executives who are high achievers and goal-oriented decision makers finding themselves losing momentum and drive from overwork, lack of work-life balance, emotional exhaustion, and more. The book provides a roadmap to plan, take and re-enter the workforce after a career break.

Distributed by Simon and Schuster; Published by The Collective Book Studio.

Author - Career Break Compass

Solle Solutions

As a data-driven consultancy, Solle Solutions delivers growth and performance-focused marketing strategies to help companies achieve measurable and meaningful results. Solle offers fractional marketing leadership, consulting, and executive coaching services. Accelerate your team and company's growth.

Founder, Marketing Consulting & Leadership Coaching

Intro

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Search Engine Land

Author

Bath Fitter

Marketing Consultant

CMO Alliance

Member

Mindr

Team & Leadership: Led consumer brands to deliver a strong digital growth strategy and execution

Analytics: Grew data-driven acquisition strategy to build rapid analytics loops to drive constant insights, iteration & optimization. 

CRO and Audience Segmentation: Leveraged both 1st party & 3rd party audience data to optimize audience targeting and identifying new audience expansion opportunities. Led conversion rate optimization strategy and executive optimizing development & testing loops to enable penetration into new audiences. 

New Product: Drove launch of industry's first mobile app, eCommerce platform, and new products to drive incremental growth. 

Channel Ownership: Responsible for paid media, SEO, and all digital assets; owned significant media budgets to drive continual optimization of current media mix & constantly testing new marketing channel expansion. 

Modeling & Forecasting: Developed growth modeling across digital channels.

Leadership Communications: Serve as senior internal leader over consumer customer acquisition. Responsible for communicating performance against expectations, driving successful product launches and growth, and key learnings.

Vice President Marketing

Mercer

- Lead digital marketing team of designers, developers, email marketing, content marketing, advertising specialists and analytics to execute client and direct-to-consumer marketing initiatives
- Execute digital advertising campaigns to drive insurance eCommerce by increasing leads and
policies for clients and DTC efforts 
- Manage more than 500 websites across all clients, including design, development and analytics
across all sites

Principal, Digital Marketing - Consumer

Perrigo Company plc

- Collaborate across the organization, with business and functional area leaders and third-party partners to develop, execute and optimize  overarching digital strategy and performance to maximize overall ROI.
- Provide oversight to social media initiatives throughout the company, establishing governance standards, procedures and training processes 
- Lead and partner with organization's digital communications governance committees to evaluate digital effectiveness, defining best practices across the organization. 
- Monitor trends in regulatory guidelines and practices that impact social media, and define standards to minimize business risks
- Serve as strategy consultant to teams engaging in digital communications

Digital Communications Manager

Corteva Agriscience

- Architect and define organization's digital strategy and initiatives, as well as social media programs
- Develop company-wide road map for implementing digital and social media, including platforms, tool sets, processes, presences and capabilities
- Serve as internal service for company departments, providing project plans and management of cross-department budget for digital media activities
- Collaborate and lead 100 social media global publishers to execute global social media strategy
- Facilitate global education on digital communication strategies and best practices
- Analyze online reputation risks and opportunities across business’s digital brand, and develop infrastructure for risk management

Digital Strategy Manager

Executive Coach ᐧ Follow me for leadership and career advice | Marketing Exec and Consultant ᐧ Founder @ Solle Solutions

1) Executive Coach + Career Break Coach 
- Author of Career Break Compass; available on Nov 12. Presale today.
- Burnout + Career Break Coach: I help clients plan, take, and re-enter the workforce after a career break. 
- Certified Executive Coach with international clients 

2) Fractional Marketing Leader | Consulting+ Advising | Founder @ Solle Solutions
- I work with mid-sized consumer focused businesses as a fractional digital marketing leader. Leading product/solution go-to-market, optimizing lead generation and coaching emerging leaders.

- With a 20-year track record of leading high-performing teams, I bring a wealth of experience in strategic marketing, growth marketing, and digital marketing to elevate brands and achieve remarkable market share growth. 

- My collaborative and creative approach, coupled with a deep understanding of data-driven strategies, positions organizations for success in the competitive world of digital marketing. 

- Successfully served DTC, B2B, Fortune 500, and private equity portfolio companies.

Laura Nguyen

Washington and Lee University

Marketing/Communications

Omicron Delta Kappa

Assistant Director for Membership Services

Enterprise Rent-A-Car

Sales Management Trainee

With over eight years of experience in marketing and communications, I am passionate about creating engaging and impactful content for diverse audiences. I currently work as a marketing/communications specialist at Washington and Lee University, where I use my Photoshop expertise to design and produce print and digital materials for various departments and programs. I also manage and update the university's social media platforms, ensuring consistent and relevant messaging and branding. Previously, I was the assistant director for membership services at Omicron Delta Kappa, a national leadership honor society, where I coordinated and supported the recruitment, retention, and recognition of members across the country. I have a bachelor's degree in marketing from Liberty University and an associate's degree in administrative support technology from Dabney S Lancaster Community College. I am proficient in Photoshop, social media, and print, and I enjoy learning new tools and techniques to enhance my skills. I am committed to advancing the mission and vision of W&L University, and I value collaboration, creativity, and excellence in my work.

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The Battle

Laura Nguyen

Brittany Booher

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