Laura Nguyen Co

I am dedicated to guiding high-achieving professionals through the challenges of burnout, career transformation, and life fulfillment. As a certified executive coach, my services are designed to empower mid-career individuals who find themselves at a crossroads, helping them navigate the path to a more rewarding and balanced life.

My coaching is focused on maximizing career breaks (extended time off, layoffs, etc.) from how to reset during your time off to ensuring a successful re-entry with a solid 100 day plan.

Certified Executive Coach

Career Break Compass is for mid- to high-level executives who are high achievers and goal-oriented decision makers finding themselves losing momentum and drive from overwork, lack of work-life balance, emotional exhaustion, and more. The book provides a roadmap to plan, take and re-enter the workforce after a career break.

Distributed by Simon and Schuster; Published by The Collective Book Studio.

Author - Career Break Compass

Solle Solutions

As a data-driven consultancy, Solle Solutions delivers growth and performance-focused marketing strategies to help companies achieve measurable and meaningful results. Solle offers fractional marketing leadership, consulting, and executive coaching services. Accelerate your team and company's growth.

Founder, Marketing Consulting & Leadership Coaching

Intro

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Search Engine Land

Author

Bath Fitter

Marketing Consultant

CMO Alliance

Member

Mindr

Team & Leadership: Led consumer brands to deliver a strong digital growth strategy and execution

Analytics: Grew data-driven acquisition strategy to build rapid analytics loops to drive constant insights, iteration & optimization. 

CRO and Audience Segmentation: Leveraged both 1st party & 3rd party audience data to optimize audience targeting and identifying new audience expansion opportunities. Led conversion rate optimization strategy and executive optimizing development & testing loops to enable penetration into new audiences. 

New Product: Drove launch of industry's first mobile app, eCommerce platform, and new products to drive incremental growth. 

Channel Ownership: Responsible for paid media, SEO, and all digital assets; owned significant media budgets to drive continual optimization of current media mix & constantly testing new marketing channel expansion. 

Modeling & Forecasting: Developed growth modeling across digital channels.

Leadership Communications: Serve as senior internal leader over consumer customer acquisition. Responsible for communicating performance against expectations, driving successful product launches and growth, and key learnings.

Vice President Marketing

Mercer

- Lead digital marketing team of designers, developers, email marketing, content marketing, advertising specialists and analytics to execute client and direct-to-consumer marketing initiatives
- Execute digital advertising campaigns to drive insurance eCommerce by increasing leads and
policies for clients and DTC efforts 
- Manage more than 500 websites across all clients, including design, development and analytics
across all sites

Principal, Digital Marketing - Consumer

Perrigo Company plc

- Collaborate across the organization, with business and functional area leaders and third-party partners to develop, execute and optimize  overarching digital strategy and performance to maximize overall ROI.
- Provide oversight to social media initiatives throughout the company, establishing governance standards, procedures and training processes 
- Lead and partner with organization's digital communications governance committees to evaluate digital effectiveness, defining best practices across the organization. 
- Monitor trends in regulatory guidelines and practices that impact social media, and define standards to minimize business risks
- Serve as strategy consultant to teams engaging in digital communications

Digital Communications Manager

Corteva Agriscience

- Architect and define organization's digital strategy and initiatives, as well as social media programs
- Develop company-wide road map for implementing digital and social media, including platforms, tool sets, processes, presences and capabilities
- Serve as internal service for company departments, providing project plans and management of cross-department budget for digital media activities
- Collaborate and lead 100 social media global publishers to execute global social media strategy
- Facilitate global education on digital communication strategies and best practices
- Analyze online reputation risks and opportunities across business’s digital brand, and develop infrastructure for risk management

Digital Strategy Manager

Executive Coach ᐧ Follow me for leadership and career advice | Marketing Exec and Consultant ᐧ Founder @ Solle Solutions

1) Executive Coach + Career Break Coach 
- Author of Career Break Compass; available on Nov 12. Presale today.
- Burnout + Career Break Coach: I help clients plan, take, and re-enter the workforce after a career break. 
- Certified Executive Coach with international clients 

2) Fractional Marketing Leader | Consulting+ Advising | Founder @ Solle Solutions
- I work with mid-sized consumer focused businesses as a fractional digital marketing leader. Leading product/solution go-to-market, optimizing lead generation and coaching emerging leaders.

- With a 20-year track record of leading high-performing teams, I bring a wealth of experience in strategic marketing, growth marketing, and digital marketing to elevate brands and achieve remarkable market share growth. 

- My collaborative and creative approach, coupled with a deep understanding of data-driven strategies, positions organizations for success in the competitive world of digital marketing. 

- Successfully served DTC, B2B, Fortune 500, and private equity portfolio companies.

Laura Nguyen

The Pivot Project LLC

I leverage my experience to:

* Consult with and coach employee benefit teams and individuals to deliver exceptional client service while also living impactful lives outside of work.

* Create custom group and 1:1 coaching programs for employee benefit teams on topics such as presentation skills and strategic planning. 

* Consult with emerging employee benefit point solutions vendors on employer and broker market sales strategies.

Founder + Consultant

GenuineShift

I leverage my industry experience to provide content insights and coaching within GenuineShift’s growing Client Service Academy.

Coach + Consultant, Client Service Academy

Selling 180

* Coach and consult in Tom Batchelder’s Selling180 platform, utilizing sales and training expertise in a remote cohort-based setting.

* Collaborate with Tom to enhance sales strategies and training for program participants.

* Provide 1:1 individual coaching and real-time coaching for program participants.

Coach + Consultant

Woodruff Sawyer

Responsible for growing and managing a client base of employers with 100-5000+ employees.
Industry specialties include high tech, emerging growth companies, financial services, health care, non profits and various service organizations. 
Year over year client retention rate of 95+%.
Average NPS (Net Promoter Score) rating for my clients 9+/10.

Vice President and Associate Shareholder

Started the Portland based, Oregon Woodruff Sawyer Benefits Practice.
Integrated two acquisitions of employee benefit books of business into our Woodruff Sawyer platform.

Vice President and Oregon Benefits Team Leader

Art of Mentoring

Via the Woodruff Sawyer Mentor Program - serve as a Mentor to a Mentee.  Have monthly visits to support the personal and professional growth of the mentee I have been matched with.  Provide support for the mentee's goals.

Mentor

Girls Inc.

Go-To-Girls Advisory Council

Technology Association of Oregon

HR Committee Member

Oregon Entrepreneurs Network

In my role on the OEN board I also chaired the OEN sponsorship committee.  I worked with a great group of talented business professionals that are committed to supporting the local entreprenurial community as well as the growth of OEN.

Board Member

Marsh

Served in producer role to develop new business and manage accounts.  Awarded Rookie of the Year for first year in sales.  Portland Business Journal 40 under 40 nominee.

Vice President

PacifiCare Health Systems

Account Manager for National and large public sector clients and provided service to both the employer and broker sector of benefits plan management.

Account Manager

I am the founder and consultant of The Pivot Project LLC, a company that supports employee benefit individuals and teams to deliver exceptional client service while also living impactful lives outside of work. 

I leverage my 30+ years in the employee benefits space to provide coaching and consulting to peers in the industry.  This includes coaching and consulting to brokers, carrier partners and digital health solutions to enable them to maximize success with the broker and employer ecosystem. 

My mission is to share my expertise and insights with others, and to create a positive and lasting impact in my field and community.

taplio

The Battle

Laura Nguyen

Tracey Heeter Allen

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