Lauren Surman

LWL Consulting

Founder

Sendoso

Sendoso is the Official Gifting Sponsor of The Friday Live With Lauren Show! Tune in every Friday LIVE on LinkedIn for your chance to win a gifting experience from Sendoso! Link to attend is located in the events tab!

Brand Ambassador

Betterleap

Excited to announce that I'll be partnering with Betterleap - the company with a mission to 10x recruiters productivity. Want to learn how Betterleap can take away some of your recruiting headaches? 

DM me today to learn more OR use www.betterleap.com/laurensurman to sign up for your FREE trial today!

The Friday Live With Lauren Show

As the host and executive producer of The Friday Live With Lauren Show, I’ve created a platform on LinkedIn, YouTube, and X for streaming each Friday. Each episode features industry leaders discussing four topics relevant to their experience. 

The three core pillars of the show is to Learn, Laugh  and Level-Up

Highlights:

Audience Growth: Achieved over 10,000 viewers and 46,870 minutes watched in the past year alone. 

Influential Guests: Hosted leaders with a combined following of 1.1 million+ followers on LinkedIn and over 500k followers on platforms like YouTube and X. 
Engaging Segments: Invited on Michelle Craig to host "High Five Friday," celebrating LinkedIn network achievements and achieving audience growth. 

Skills and Impact:
Content Creation: Plan and produce hour-long episodes with expert guests.
Promotion: Promote shows on LinkedIn, inviting up to 1,000 new viewers weekly.
Brand Visibility: Enhanced my personal brand and used show content for marketing.

Key Guests Hosted:
April Little
Henry Schuk
Amy Miller
Morgan J Ingram
Kevin KD Dorsey
Leslie Venetz
Joel Lalgee
Jen Allen-Knuth
Chaniqua (Nikki) Ivey
+ More

Sponsorships:
Sold sponsorships to B2B companies that would benefit from partnering with the live show. Tracked all analytics and pitched companies on a monthly, quarterly, and yearly sponsorship rate. 

This role has been key in growing my brand and connecting with a wide audience through engaging and insightful live shows.

To be a guest on the show email lauren@lessonswithlauren.co with the subject line "LIVE SHOW GUEST"

and remember... "If you didn't like it, don't come back!"

Host & Executive Producer

The Accountability Group

Grow your network and engagement by posting consistently on LinkedIn for 30 days in this guided group.

Text Blaze

Eliminate repetitive typing tasks and mistakes. Save dynamic text snippets and insert them anywhere on the web.

Kastel Staffing Group

Recruiter

It's Destiny Recruiting

Expert at Video Prospecting, Cold Calling, Boolean Search, Business Development, and CRM Management. 

SaaS Sales Diversity and Inclusion Recruiting - 80% of the candidates we have placed in 2020/2021 were women and those of diverse being, thought and life experiences.

We focus on placing SDR/MDR, Account Executives, Customer Success, Account Manager and Executive Level Sales Leadership Professionals.

Our Specialties: SaaS, Cloud, Machine Learning, Data Analytics, Cyber Security/ Networking and True AI Platforms. Mid Market and Enterprise.

Sales Recruiter

CADY

Regional Studio Sales Manager

Studio Sales Manager

iRemember

Live Instagram Hashtag Printer for events 

We provided live hashtag printers for events all over central and south Florida. 

In the business of helping you capture the moment for years to come, and to get photos in print rather than just on your phone and on the internet. 

By supplying a hashtag printer, we encourage attendees to support your social media accounts, as well as offer the ability to promote future events on the printed hashtag photos.

If I Can’t, My Network Can | Placing The Right People In The Right Roles | Fixing Your Job Search Strategy | Live Every Friday on The Friday Live With Lauren Show

Hi! 👋

I'm 𝐋𝐚𝐮𝐫𝐞𝐧 𝐒𝐮𝐫𝐦𝐚𝐧, the Founder at 𝐋𝐖𝐋, a 𝐬𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐳𝐞𝐝 𝐫𝐞𝐜𝐫𝐮𝐢𝐭𝐢𝐧𝐠 𝐚𝐠𝐞𝐧𝐜𝐲 focusing on 𝐒𝐚𝐚𝐒, 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐯𝐞 𝐒𝐞𝐚𝐫𝐜𝐡, 𝐒𝐚𝐥𝐞𝐬, 𝐚𝐧𝐝 𝐓𝐞𝐜𝐡 𝐑𝐞𝐜𝐫𝐮𝐢𝐭𝐢𝐧𝐠.

I thrive on the "𝐟𝐢𝐠𝐮𝐫𝐞-𝐢𝐭-𝐨𝐮𝐭-𝐧𝐨-𝐦𝐚𝐭𝐭𝐞𝐫-𝐰𝐡𝐚𝐭" mentality, firmly believing that I will conquer any challenge that comes my way. People often describe me as 𝐦𝐚𝐠𝐧𝐞𝐭𝐢𝐜, 𝐩𝐚𝐬𝐬𝐢𝐨𝐧𝐚𝐭𝐞, and I was even dubbed "The Bad Girl of LinkedIn." My social butterfly nature complements my 𝐮𝐧𝐰𝐚𝐯𝐞𝐫𝐢𝐧𝐠 𝐟𝐨𝐜𝐮𝐬 on achieving results, as I effortlessly 𝐧𝐞𝐭𝐰𝐨𝐫𝐤 𝐚𝐧𝐝 𝐬𝐨𝐜𝐢𝐚𝐥𝐢𝐳𝐞 to create opportunities anywhere I go.

My professional journey has been diverse, spanning hospitality, operations, construction, sales, and now recruiting. My background has equipped me with a 𝐮𝐧𝐢𝐪𝐮𝐞 𝐩𝐞𝐫𝐬𝐩𝐞𝐜𝐭𝐢𝐯𝐞 𝐚𝐧𝐝 𝐚 𝐰𝐞𝐥𝐥-𝐫𝐨𝐮𝐧𝐝𝐞𝐝 𝐬𝐤𝐢𝐥𝐥 𝐬𝐞𝐭 - I believe I can work in any industry, because 𝐦𝐲 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐢𝐬 𝐩𝐞𝐨𝐩𝐥𝐞. I have successfully managed teams of 100+ individuals, closed deals worth up to $1.2 million, and even had the privilege of serving as Mr. Marriott's personal server.

While my professional life is thriving, my 𝐦𝐨𝐬𝐭 𝐜𝐡𝐞𝐫𝐢𝐬𝐡𝐞𝐝 𝐫𝐨𝐥𝐞 is being a mom to my energetic 6-year-old, Axel. Balancing the demands of work and family brings joy and fulfillment. In my downtime, I love to hit the range 🏌️‍♀️, snuggle my two dogs, and even make it to the beach for sunrise occasionally.

My guiding motto is simple yet powerful: "𝑰𝒇 𝑰 𝑪𝒂𝒏'𝒕, 𝑴𝒚 𝑵𝒆𝒕𝒘𝒐𝒓𝒌 𝑪𝒂𝒏." I believe in teamwork and collaboration. By working together and using the strengths of our network, we can accomplish remarkable things. Building 𝐦𝐞𝐚𝐧𝐢𝐧𝐠𝐟𝐮𝐥 𝐜𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧𝐬 is important to me, and I'm dedicated to making a 𝐥𝐚𝐬𝐭𝐢𝐧𝐠 𝐢𝐦𝐩𝐚𝐜𝐭 on the lives of those I work with. 

If you're seeking a driven and results-oriented partner in recruitment or looking for expert guidance in your job search, 𝐃𝐌 𝐦𝐞 𝐭𝐨𝐝𝐚𝐲!

BDA, LLC

• Consistently exceeds top-tier performance targets

Major League Soccer Account Manager

Consulting

Spector & Co

•	Consistently earned top-tier recognition and bonuses. Exceeded all performance targets and sales goals. 

•	Achieved 39% annual sales growth

•	Awarded Outstanding Partnership & Willingness to go Above & Beyond by top client, BDA. 

Role ended due to companywide COVID-19 layoffs; received an outstanding letter of recommendation

Regional Sales Manager

Red Hills Group, LLC (Start Up)

•	Brought new logos: Nike, Intel, Columbia Sportswear

•      Achieved President’s Club, Sandler Leadership

•	Developed digital marketing campaigns and managed social media

•	Provided training and mentorship to sales and sales support team

Position ended due to the closure of Red Hills Group, recruitment by vendor partner Spector & Co.

Director Business Development

Kinetic Group 

•     Top revenue producer year over year

•	Brought new logos: Nike, Intel, Alaska Airlines, Columbia Sportswear, Carter’s Oshkosh, Perry Ellis, Aramark, and Moody’s Analytics.

•	Major League Soccer - Won and managed ultra-competitive three-year partnership (2015-2018)

•	Key role in selecting, developing, and coaching team members

Role ended due to acquisition; opted to accept start-up opportunity with Red Hills Group

Business Development Manager

Canary Kids

•     “Top Ten Franchisee” within first year

•	Secured retail partnerships

•      Early adopter of eCommerce sales channels - Amazon and Etsy

•	Educated parents, schools and retail buyers on the quantitative benefits of personalized music for children

Sold the business, accepted growth opportunity with Kinetic Group

Franchisee

Boehringer Ingelheim

$22B, top-20 pharmaceutical leader - selected from hundreds of candidates for highly competitive urology, cardiology, and pulmonology sales role

•	Earned highest President’s Club ranking in nearly a decade while leading turnaround of struggling territory

•	Exceeded top-tier performance targets; recognized by executive leadership for outstanding technical knowledge and sales achievements 

•	Created and successfully executed strategic growth plan for over 150 accounts - leadership rolled out to peers as best practice

Resigned to pursue entrepreneurial aspirations

Pharmaceutical Sales

Accomplished business leader with over 15 years of success in driving revenue growth and building strategic partnerships. Proven track record of executing high-impact marketing initiatives and delivering exceptional customer experiences. Expertise in customer success management, developing brand strategy, and implementing data-driven marketing campaigns. Adept at fostering relationships with Fortune 500 brands and professional sports organizations, including Major League Soccer, Nike, Intel, and Alaska Airlines.

Core Competencies:
Driving Strategic Growth
Cultivating Brand Partnerships
Excelling in B2B Business Development
Crafting Distinctive Value Propositions
Proficient in CRM Management, Marketing, and Data Mining
Empowering and Guiding Teams
Expert Negotiator & Compelling Persuader
Analytical Research Proficiency
Meticulous Brand Management
Adept in Team Formation
Process Improvement and Enhancement
Supplier Relationship Management
Championing Client Relations
SalesForce
Tableau
Trello
HubSpot

taplio

The Battle

Lauren Surman

☀️ Jacqueline Crowell

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