Lea 🌈 Turner

If Carlsberg made LinkedIn Trainers | 1-1 & Company Training | Join 470+ solopreneurs & small business owners in my membership community, The HoLT (ask me how)

You've tried communities before but they never live up to the hype, do they? The founder only shows up for calls, the chat is dead or clique-y, they're either women only, or full of d*ck swinging sales bros pitch slapping you into oblivion, and you only get the *good stuff* if you pay for the upsells...and you're left feeling...deflated, womp womp. 

*clears throat, stretches out arms, JAZZ HANDS* until... The HoLT!

We have none of that malarkey. 

No upsells, no tiered memberships, and categorically, absolutely, without question... no knobs. 

"But LEA, what is The HoLT?" I hear you cry. It's an inclusive, vibrant, fun, affordable community of over 500 small business owners, freelancers, side hustlers and employees, coming together for weekly masterclasses from ACTUAL experts, teaching every business skill you could possibly need to improve how YOU do business, from copywriting to confidence building, AI to automation, PR to passive income. 

And unlike other communities, we record every masterclass, add it to the library, and no matter when you join, you get access to ALL of them (currently over 150!)

But there's so much more; weekly community calls for informal networking, content support, tech clinics to tackle your IT nightmares, in-person co-working days, online co-working, wellbeing sessions, LinkedIn clinics... I could go on but I'd ruin your surprise and delight when you join. 

And unlike most founders, I am in The HoLT every single day (in sickness and in health, til death do us part) because I genuinely care about the members, love connecting people, nurturing them and supporting them. 

I was sick of being a lonely solopreneur. I had no one to share my wins & failures with, who'd understand, not judge me, to ask for reliable advice when I needed it without making me feel stupid, to learn with, grow with, and make it fun along the way. So, I created a safe space for others who felt the same. It has grown and evolved over the past 3 years, to become a magical space full of the sorts of people you WANT on your side in business, cheering you on and encouraging you when sh*t gets tough. 

We open the doors to 25 new members every month, and we'd love you to be one of them (unless you're one of the aforementioned knobs). Check us out and get on the waiting list at www.the-holt.com or DM me if you want to know more, I promise I don't bite!

PS. If communities aren't your *thing* we have The Vault. Access 150+ masterclass recordings with new ones added weekly, for just £20/month, no contract or commitment.

Director

Providing bespoke 1:1 and group LinkedIn training, digital courses and in-person workshops for businesses. 

This goes out to all the parents doing it alone. 

It may be hard 
And sometimes lonely 
But it’s absolutely worth it

🩷🩷🩷

You can sit with us (unless you're a knob) | The-HoLT.com

This is how you can easily create a LinkedIn feed with NO ADS. 

No promoted posts. 
No “random person commented on another random person’s post”

It’s 90 seconds long. 

That’s all. 

Share it. Tag someone. Be helpful. Cos no one’s enjoying this feed that looks like corporate QVC. 

*skips off*

Tips like this plus my entire Making LinkedIn Simple course are all inside The HoLT community. Doors open next week https://the-holt.com/

I hoped I'd never have to write this post. But there comes a point where preventing harm to others is more important than my peace. 

Please read to the end, and DON'T send me DMs.

2 years ago I had the worst, most stressful week of my life, and the guilt & responsibility weighs heavy still.

I trusted the wrong person, and dozens of people lost a lot of money. 

I booked a trip to climb Kilimanjaro, 29 others booked to come with me and paid £2k+ each. On the day climbers started to arrive in Tanzania, we received an email to tell us the man we all trusted wasn’t coming, our trip hadn’t been paid for, and all the money was gone. 

I was on the motorway to Heathrow, my younger sister already in Tanzania when my phone exploded with panicked calls.

My PA share an urgent statement online so no one else would pay more money. Enough damage had been done. 

My phone was non-stop. Journalists, DMs, messages from other people who had lost money. My team spent days collating accusations & stories, speaking to police, all while helping raise cash for the charity we were climbing for, so we could actually do the climb.

What we discovered left us stunned.

- The guides in Tanzania hated him. Instead of climbing he'd stay at the hotel getting blind drunk all week then refuse to pay & blackmail the poor Tanzanian guides “If you don’t pay, I won’t bring you any more clients”.

- He had told us he summitted Kili multiple times a year, but the tour guides said he hadn't in 7 years. 

- He used high pressure sales tactics to get £2.5k from a solo mum on Universal Credit the night before our trip. Money loaned to her by her godmother with Parkinson's - which he knew.

- He’d bragged that his company made £180k in bookings that year. He’d not paid any tax OR VAT. 

- He took an additional £400 from Hope4 for tent hire hours before we received the email, which still hasn’t been repaid.

- We had MANY messages from other charities he'd screwed over.

These are just a few of the awful things we discovered. 

We tried taking legal action. After a year of investigations there wasn't ‘sufficient evidence’ to prosecute. But that doesn’t make the points above any less true. 

Why am I speaking out about this now?

Because he is back on LinkedIn, claiming to be a victim of a “social media witch hunt”.

And marketing himself as a ‘Business Mentor’. 

Wish I was making that up. 

I’m not going to name names but you can Google the story. 

Most of us still managed to climb Kili, thanks to the resourcefulness of the climbers already in Tanzania, and my team helping to raise an additional £20k - a lot of which was later recouped from insurance companies and sent to Hope4. We raised nearly £60k for them, despite the chaos. 

This was never a social media “witch hunt”. It was about safeguarding my network out of a sense of responsibility, guilt & respect. 

And it’s safe to say I am a LOT more discerning about people I trust now. That was a very hard-earned lesson.

Just made the biggest sale of my life. 

Goodbye, LinkedIn, I no longer need you 👋

I’ve been doing some ‘competitor’ research over the past few days and I am shook. 

- social media visibility memberships for £40/month
- video content memberships for £75/month 
- LinkedIn growth memberships for £100+/month

And for a second I thought “fk, I’m really under charging for The HoLT”. 

Because we offer trainings on all of that, but we also have a WHOLE lot more inside. 

Community calls, book club, wellbeing circles, speed networking, in-person meet-ups, massive discount library, and over 500 people actively helping and supporting one another every single day. 

For just £65/month 😬

Not one person in 3.5 years has ever said “it’s not worth the investment”. 

Logically, this means I could increase the price for new members this year. Especially as we’re adding even more features and opportunities (like another 4-week LinkedIn mastermind starting in 2 weeks). 

But… I’m not going to. 

Because I’ve got lots of other ideas for creating income within the business that don’t increase the costs for new or existing members. 

And because I *always* set out to make The HoLT an affordable resource for the people who need it most. 

So the price for The HoLT is NOT increasing this year. 
But I guarantee you, the value of it IS. 

Starting today, as we get ready to launch The HoLT Directory tomorrow 🩷

And you’re gonna love it!

(If The HoLT community is on your 2026 wish list, we’re opening the doors again very soon ➡️ https://the-holt.com )

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Hahahah oh holy fk. My head is spinning!

We launched The HoLT Directory on Tuesday, and since then have had... wait for it...

𝗧𝗛𝗜𝗥𝗧𝗬 𝗘𝗜𝗚𝗛𝗧 𝗧𝗛𝗢𝗨𝗦𝗔𝗡𝗗 𝗨𝗡𝗜𝗤𝗨𝗘 𝗦𝗜𝗧𝗘 𝗩𝗜𝗦𝗜𝗧𝗦

SEO ranking has gone through the roof.

Members in the directory are getting tens of profile views daily.

Dozens of bots have been trying to break it or scrape it (unsuccessfully 🤪).

Sneaky sausages have been trying to figure out how we've built it.

But we currently have a patent pending and if you 𝘳𝘦𝘢𝘭𝘭𝘺 want to recreate our directory, we'll be selling it as a white label product. 

If you want to be PART of The HoLT Directory, you need to join the community and be there for at least 3 months. Them's the rules!!

Selfie of me and my partner in crime for this brilliantly fun project Robyn MacMillan 

But don't ask her to create you one. She won't. Her loyalty to me is unwavering and I LOVE her for that! 

Now, back to coffee and world domination. 


Find the community and the directory here ➡️ https://the-holt.com

This is how I want to to take my business from £350k/year to £500k + in the next 2 years, WITHOUT relying on increasing member numbers:

🌈 White labelling The HoLT directory tech as a subscription for other communities to use
🌈 Selling sponsorship slots for The Directory web page as it's a highly visited site
🌈 Short courses and low-priced guides to support new business owners (sold on the website via ads)
🌈 More members in The Vault (all 200+ of The HoLT masterclass recordings for £20/month) using digital ads - check it out on the link above.
🌈 Speaking engagements (sparingly)
🌈 Consultancy for communities (I already do this, but again, sparingly because I don't want to go back to the time for money model that burned me out before)

I'm also considering the option to allow companies with relevant products/services the opportunity to present a masterclass/workshop to our 550+ HoLT members and 150+ Vault members... but I'm not sure how I feel about that yet. 

I am limiting the HoLT to 750 members, to maintain the quality and personal service members get inside. That's intentional, and non-negotiable. But that means limiting the income we can make directly from the member numbers (no, not increasing membership cost!). 

What would YOU do with a community with over 500 amazing members to further monetise the brand?

I'm always open to ideas!

When I first started my businesses, I needed so much help. And I got scammed or fooled by several people who claimed to be amazing, and turned out to be absolute knobs taking advantage of my naivety. 

I didn't have the time or energy to suss out everyone fully. 
They made big promises that sounded sexy and enticing...but the follow through was underwhelming. 

But inside The HoLT members are constantly collaborating. 
The feedback about each other's services is consistently positive. 
I, myself, haven't hired 𝘢𝘯𝘺𝘰𝘯𝘦 outside The HoLT for over three years, and not a single one has let me down. 

Every week I get dozens of messages:

"Lea, you know good people, who do you recommend for [insert the service they need]" and I respond with a selection of HoLT members I trust to do a good job. 

So, now there's somewhere YOU can go. 
To hire small business owners. 
To support YOUR business. 
Without worrying that they're going to be knobheads. 

Members of The HoLT pay a (very) low annual fee to cover the build and maintenance. 
And YOU can access it for free. 
Any time you need. 

Good people. Great services. No knobs. 

Check it out now https://lnkd.in/eXhGeA5Z

(And for all the sneaky fckers trying to scrape the data -we see you - good luck, it was built by our resident tech goblin Robyn MacMillan and she's prepared for your antics)

I'm hearing about a lot of communities shutting down lately.

And even more struggling to attract new members.

The HoLT continues to thrive, with over 55 new members joining this month, but our experience is NOT typical, and in most cases, not replicable, and here's why:

- I'm active on LinkedIn, Facebook, Threads and Instagram, with a combined following of over 200,000 people, and we get members from all of those places. I have a team of VAs and a social media manager supporting me with this. I could not manage it all alone.

- I pay Alex Thompson and his marvellous team a handsome sum each month to manage all the email marketing and launches. We would not achieve these numbers without them. 

- I had a pre-existing brand, authority, and online presence long BEFORE I started The HoLT, and we've been going for 3.5 years now. Most communities launching today won't hit the numbers we do, because there are now SO MANY communities to choose from. 

- The HoLT isn't just one thing for one type of person. There is something for everyone, at all stages of a business journey. We're for all online small biz owners (as well as some offline and some employees). Pretty much anyone can join us and find plenty of useful resources and contacts. That's fairly unique in the market.

- The HoLT is my full time job and has been for over a year now. It gets my full attention, so do the members. I'm in there watching, listening, and creating solutions for the problems I notice, because I have the time to do that as I'm not trying to also juggle other work commitments. 

The reality is, most people thinking of starting a community do not have these advantages (that I've worked hard for, but they're still advantages).

And I would hate to think people look at it and think 'That looks easy, I'll try that' and then be disappointed by their results.

That's not the reality of launching a community in 2026 for 95% of the people thinking about it.

Don't fall into the trap of comparing your journey to others further ahead than you. I've been there, I've done it, and it's miserable and disillusioning. 

Is it still possible to make a decent income from launching and running a community?

Yes. If you're willing to put in some serious graft, have a lot of good advice, and ample time to dedicate to it. But for the vast majority, who don't have the advantages I had, it's going to be a very tough uphill struggle. 

Just needed to get that off my chest, because I've been having some really heart wrenching conversations with people closing their communities, and I always want to be real with you.

There really is nothing like the sense of achievement as a business owner, when you figure out how to do something yourself. 

I'm a self-confessed technophobe. 

I really struggle because it's all process driven and you have to be accurate and organised, and my (AuDHD) brain just says NOPE!

But today I am patting myself on the back.

Because I've set up workflows, automations, tags, triggers and all those previously scary words inside HighLevel, and it is GLORIOUS. 

New blog submitted? They're directed to a thank you page and an email goes to the right team member to get it on the website. 

New masterclass application received? I'm alerted by email to review, the applicant gets sent to a nice little thank you page, and the spreadsheet is updated. 

No, I don't need to be doing these things myself. 
BUT, I just love the feeling of finally mastering a new skill. 
When it just clicks and you go "OH, I get it!"

Anyway, just thought I'd share this smug sense of achievement. We can DO HARD THINGS!

What hard things are you learning to do at the mo?

PS. Yes I am as tired as I look. Launching The HoLT Directory has been A LOT this week. 

PPS. If you wanna give High Level a try, I have a 30-day free trial (they usually only give 14 days) here ➡️  https://lnkd.in/erJvVnzj

In the most "Lea" move ever... today I launched The HoLT Directory to promote our amazing small business owners...

... and completely forgot to put myself in there. 

🙃  🤦‍♀️ 

Thanks to the eagle-eyed people who spotted that. 

Also, sorry not sorry if you've had The Directory ALL OVER YOUR FEED today. We want you to remember it!


https://lnkd.in/eXhGeA5Z

My favourite thing about today is that I got 100+ business ‘professionals’ to post the word KNOBS on their LinkedIn profile. 

*laughs herself into next week*

😂💁🏼‍♀️🍆

I was roused from peaceful slumber at 6am this morning by the sound of a blackbird…

…screeching for help from the jaws of my feral kitten, while my son yelled for help, and a chair crashed to the floor. 

There really is nothing like a frantic dawn animal rescue, in your PJs, to set you up for the week. 

Mr Blackbird was safely released away from the cats. 

Apologies to my neighbours that caught a glimpse of me in wellies and pyjama shorts on their dog walk 🙈

I think I’ll need an extra coffee before week 3 of the HoLT’s LinkedIn mastermind with Viktoria Jancurova this morning. 

If you spot a rogue feather in my hair, you’ll know why. 

Hope your morning has been less dramatic than mine 😵‍💫

It's been a VERY long time coming, but it's finally happening!

The man, the myth, the legend that is Richard van der Blom is joining me for a live Q&A inside The HoLT! 

Every year, Richard releases an algorithm report with hundreds of hours of research into what has changed, what works, what doesn't, and where we should be focusing our time and attention to remain visible on LinkedIn. 

And with some unsubtle flattery and shameless begging (kinda), he agreed to join me to answer mine and HoLT member's questions as part of our 4-week LinkedIn Mastermind. 

For those already inside, see you at 10am. 
For those not... well, it'll be available to watch back when you pull your finger out and join us. 

What an exceptionally good start to the week this will be!

Knowing where to turn for help as a solo or small business owner is tricky. 

But not when you’re in The HoLT. 

This is just a snapshot of the support I’ve personally seen inside the community app this past week. 

There’s far more that goes on (members feel free to share in the comments!)

Christine hosted her first speaking event, and several other members spoke at or attended it. 

Alex hosted a LinkedIn live with other men from the community about what it is to be a man in 2026. 

Andy had Simon on his podcast. 

Lea B interviewed me for her university course. 

…I could go on and on but you get the picture. 

Unrivalled support. No matter the issue. Everyone putting their skills together to ensure no one gets left behind. 

That’s what a real community does. 
And that’s exactly what we are. 
🩷🩷

graphical user interface, text, application, chat or text message

Behold, a selection box of Backdoor Barrys for the new HoLT Members' area.

All the helpful links for members to make the most of their community perks! 

Modelled by our resident security guard who keeps the knobs out. 

It should be illegal to have this much fun and call it work. 

(The HoLT is like no other community out there - we're serious about business, without taking ourselves too seriously https://the-holt.com/)

I had a very exciting call with Adam Jones today, because he's going to be hosting a HoLT 𝗠𝗨𝗥𝗗𝗘𝗥 𝗠𝗬𝗦𝗧𝗘𝗥𝗬 𝗡𝗜𝗚𝗛𝗧!! 

We'll be able to bring together members from 5 (or maybe 6?) continents for an evening of treacherously fun online networking. 

Date TBC
Fun guaranteed!! 

But who will I pick as the suspects?
And should I dye my hair black and cut a fringe for the occasion...?

There's a murder to be solved. 

And it's down to our Sherlock HoLTies to figure out whodunnit. 

Members from Australia, America, Spain, Portugal, Sweden, Scotland, Canada and more will come together in teams over Zoom to interview suspects, pour over evidence, and solve a grizzly murder on The Ashworth Estate. 

Thanks to Adam Jones and Cinderella Events, we're hosting a unique, spine chilling, and no doubt brilliantly fun networking event inside The HoLT Community in March.

But who will solve the murder?

I can't wait to find out!  

Wanna join in on the next one? You best get on The HoLT waiting list. Link below ⬇️

Luke Matthews

Co-Founder | Lifestyle Blogger |  Content Marketer | Storyteller 

I teach you how to write with AI (and win LinkedIn)

You don't fit in. You feel left behind and you can't play the social media game that other's tell you to play.... 

Well stranger it's true that the internet has changed. BUT not all is lost....

Yes, dead internet theory is alive and well, it feels like there are no humans on LinkedIn™ or any platform anymore doesn't it? 

BUT my dear rebel, you aren't alone. 

After marketing for over 10 years on social media, building over 250k followers across all my platforms and ghostwriting for some of the biggest personal brands in the world....

I quit social media last year. 

Let me explain...

I built my social media on my terms. Sharing the most unhinged content you will ever see. I streamed drunk from the Scottish highlands, given away 1000s of dollars of pizza, hosted live meme competitions and battled other influencers LIVE... 

It was a blast BUT..... I started trying too hard to optimize my "personal brand" and I lost my way. 

10 bans on this platform didn't help and I decided to disappear into the shadows and leave the social media game behind. I was tired of being the rebel that got punished for playing a different game.

So I spent 2025 focusing on biohacking and figuring out how to enjoy my life again after years of hustling and obsession with work... 

It was a great year but truth be told I missed the banter. So I started questioning my choice to disappear...

It was during this journey that I learned a ton about private AI, cybersecurity as well as alternative tools that felt cool to use again. I tapped into my driving force....

Being a rebel without a cause. 

I like building things my way, on my time and saying whatever the heck I want. That's my roots. 

That's the way of the rebel, it's playing a different game with different goalposts and embracing it 1000% without any shame. 

AI and big tech want to put us into a cage. 
But we can use them to build our own kingdoms. 
We CAN build our own freedom.

So if that resonated with you, and you want to learn the "Rebel's Guide to the Creator Economy" and find a lane that serves you best...

I hope you'll follow me in 2026.

Cheers and lets crush it!

--

𝗪𝗮𝗻𝘁 𝘁𝗼 𝗷𝗼𝗶𝗻 𝗺𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗮𝗻𝗱 𝗴𝗲𝘁 𝘁𝗼𝗼𝗹𝘀 𝗮𝗻𝗱 𝘁𝗮𝗰𝘁𝗶𝗰𝘀 𝘁𝗼 𝗯𝘂𝗶𝗹𝗱 𝗼𝗻𝗹𝗶𝗻𝗲 𝘁𝗵𝗲 𝗿𝗲𝗯𝗲𝗹 𝘄𝗮𝘆? 

Follow me and subscribe to my email list. You can subscribe by clicking any link in my profile as they all go to my newsletter on Substack. 

--

𝗔𝗿𝗲 𝘆𝗼𝘂 𝗹𝗼𝗼𝗸𝗶𝗻𝗴 𝘁𝗼 𝗽𝗮𝗿𝘁𝗻𝗲𝗿 𝗼𝗻 𝗮 𝘀𝗽𝗼𝗻𝘀𝗼𝗿𝗲𝗱 𝗽𝗼𝘀𝘁?

Email me at luke@wizardofoddmarketing.com

Founder - Lead Wizard & Ghostwriter

Linkedin & Twitter Ghostwriting Services for CEOs, Influencers, and Tech companies. 
Reach your audience with a sprinkle of magic, the power of explosive copywriting, and let the WIZARD OF odd MARKETING help make your biz a LOT  less boring.

LinkedIn doesn't have enough real humans.

Here's what we can do about it....

Howdy folks, it's been a whiiiiiile.

I spent 2025 mostly offline working on my health and myself and some cool projects.

Truth is though, I missed the banter... 

Scrolling this feed this past week I can see that most of you miss the good ol days when people kinda read your content, commented back...

AND actually connected human-to-human. 

I know I know...

It's easy to feel lost and upset about what has changed.

(guilty as charged over here hehehe)

But truth is it's harder to show up
AND work towards a solution. 

So look if you are a rebel, an outcast and feel lost on this platform I hope we can connect.

I believe it's still possible to build a business here...

n also have fun doing it!

PS Join me. Lets make our corner of LinkedIn great again.

--

𝗪𝗮𝗻𝘁 𝘁𝗼 𝗹𝗲𝗮𝗿𝗻 𝘁𝗵𝗲 𝗰𝗿𝗲𝗮𝘁𝗼𝗿 𝗲𝗰𝗼𝗻𝗼𝗺𝘆 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝘂𝗿 𝘀𝗼𝘂𝗹?

Join 14k+ others and sub here: https://lnkd.in/eagxG_7k

LinkedIn is boring. I am not. Follow for memes, anti-guru hate speech, practical AI tool workflows and to join my movement of rebel creators.

I became what I hated.

A guru with a 6-figure course launch...

Actually.. I fell just short of a 6-fig launch. 

But see that's how this silly game works...

(nobody cares what's true anymore) 

Anyways... the product was "AI Writing Made Easy" and it was the best LinkedIn writing course about AI in early 2024.

But I was a terrible guru. 

I refused to promise buyers platform growth OR an increase in revenue because I couldn't honestly assure that. 

Not only that... 

But I didn't leverage buyers into...

→ Selling a "special" paid community.
→ Upselling more courses, secrets, workshops.

Because I had realized a dark truth...

Selling on LinkedIn is easier if you have no soul because all you have to do is SELL THE DREAM. 

(with 0 care if ur product delivers)

I can't freaking do that.

So eventually I had to just accept it.

So I....

Shut down a second course launch.
Killed an attempt at a paid community.
Nuked all my LinkedIn coaching offers.
Deleted everything, including the course...
AND ghosted 100k+ followers! 

I spent most of 2025 offline, and for a while I was pretty frustrated with myself; that I couldn't sell out and go all in. 

But as I had time to reflect... 

I realized. 

I built my business by being myself. 

I didn't need to quit building business online.

I just had to do it my way

(n play my own game)

See I believe...

You dont have to become what you hate to build a life of freedom..  

You just gotta sell something you believe in.

👊

PS Am I smiling or cringing here?

(I'm not sure either)

--

𝗪𝗮𝗻𝘁 𝘁𝗼 𝗹𝗲𝗮𝗿𝗻 𝘁𝗵𝗲 𝗰𝗿𝗲𝗮𝘁𝗼𝗿 𝗲𝗰𝗼𝗻𝗼𝗺𝘆 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝘂𝗿 𝘀𝗼𝘂𝗹?

I write for rebels here: https://lnkd.in/eagxG_7k

It's unfortunate what happened to this guy. I mean I get it.

70% of new fathers report higher stress levels.

It's hard to raise a kid and post on LinkedIn.

But enough is enough.

A friend in need is a friend indeed.

Sooo I'm helping Tasleem show up on LinkedIn regularly in 2026.

I've seen him go from perfect hair to a frazzled beard thanks to becoming a new father.

Hey the real world is stressful!!

But you know what's more stressful than kids?

The kind of carnage we see on LinkedIn these days.

LinkedIn's lost it's soul.

I'm not even sure there are any real people here anymore?

It's mostly just AI slop and the same self absorbed nonsense.

I've had enough of it.

Tas has had enough of it.

That's why we've agreed to meet every week and keep each other accountable for showing up on LinkedIn and making this place more fun for all.

Tas was there for me in hard times.

I want to return the favor.

So look LinkedIn, we're gonna make this a better place in 2026.

P.S. What's the worst thing about LinkedIn you'd want changed this year?

Gary Vs $1.80 commenting strategy STILL WORKS!!

If u are broke this is how to win in 2026... 

Are you hot? Don't read further u still fine babe.

(the rest of you read on)

Have a budget? Pay for ads or you lose. 
Don't have a budget? Hustle or you lose.

Last year LinkedIn introduced thought leader ads and I called the end of organic reach.

Creators do NOT matter here. That is fact.

The platform cares about money. The money is in paid ads. 

BUT not all is lost, u still have a shot my fellow peasant...

→ 𝗙𝗼𝗹𝗹𝗼𝘄 𝘁𝗵𝗲 $𝟭.𝟴𝟬 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆.

It = leaving real comments on 90 posts a day.

But most creators get it wrong.
It’s not about the volume.

You ACTUALLY HAVE TO READ the post, be interested in the person and want to genuinely get to know them and their brain and their business.

You can’t automate this.
You can’t outsource this.
You can’t shortcut this.

Starting from 0 with $0 budget means putting in the work, and networking with people’s content that you actually find interesting and are your target audience.

Automating this method is spammy, you are too broke too outsource this work to an underpaid virtual assistant.

Want to build a business online without a budget?

You have to outwork those with money to burn.
You have to outTHINK those outsourcing their brand.

Otherwise yes.. it's time to go work at McDonalds peasant. 

Sorry but this is the brutal truth.

Adapt or lose.

Splash cash or work hard.

👊

Substack is built for creators. LinkedIn is not. 

I got treated better in 6 days on Substack than I did in 6 years of building here... 

David Paykin runs the tech, AI and biz partnerships at Substack and found me after my first post on the platform ranting about ChatGPT...

He fired off a helpful intro email to me and....
Got me verified in LESS THAN 24 HOURS!!!

This blows my mind.

We jumped on a call. He shared what Substack is doin in 2026. 

Substack pushes good content weeks after you post.
Substack has actual silos of fresh creative content.
Substack is a writing FIRST platform (phew)...

AND....

They have live streaming that alerts your entire email list... 

David is a champ and asked for nothing from me.

Pretty darn rare on the internet these days.

So thanks my dude and well....

I for one am excited to build my newsletter on a platform where every follower gets a chance to become an email subscriber, where the team gives back to it's users and.....

Where I actually have someone to email if I get banned.

(lol)

PS Have you tried Substack yet?

--

Join me on Substack and check out my newsletter.

(I post 5 days a week)

The Rebels Guide to the Creator Economy.

Read the first article here: https://lnkd.in/eagxG_7k

Chatting about Substack as the place to be for creators in 2026

I’m excited to announce that Im starting a new position as Co-Owner at the MEME team

I am officially a 50% investor/owner and responsible for bringing fun back to your feed, one meme at a time.

♻️ Repost for others bored of this corporate AI slop!!!

PS Say hello in the comments and I'll meme you!

(PG don't worry and SFW)

I help rebel creators build online without selling their soul. 50% investor/owner of the “MEME team” and responsible for bringing fun back to LinkedIn, one meme at a time.

I deleted Instagram, Facebook, cut a billion AI tools, changed my profile pic to a cartoon and ghosted LinkedIn for 6 months. . .

Now the rebuild has begun on my terms.

Shoutout to anyone else showing up and trying again.

Lets get it stranger....

PS Don't repost this for others!

Pretty sure they'll be ok without this post.

I'm old. 

But my 8 hour morning routine keeps my young... 

3:00am → Wake up
3:01am → Smile
3:05am → Cold shower
3:09am → Make 3 CUPPA coffees
3:15am → 100 Pushups and 15k steps
3:31am → Write five elite LinkedIn posts
3:57am → Comment "WOO" on 1000 posts
4:22am → Eat a cheap $500 steak for breakfast
9:69am → 650 pushups, 3 more coffees & tanning
4:33am → Post on linkedin. Get rich. Be hot. Win. 

Now I know this might seem extreme.

But this routine is the key to my rugged good looks and well... my incredible LinkedIn profile. 

Let me break it down for you:

Struggling with lead gen?
↳ Drink more coffee.

Nobody reading your posts? 
↳ Do 750 pushups and lose some weight u fatty.

Everyone but Bryan Johnson says you can't live forever.
But they are wrong (he is too)

You don't need to spend thousands on peptides. 

All you really need is. 

My incredible, elite morning routine.

PS I lied; I hate smiling.

(comment ETERNAL for the guide)

Making $1000 an hour is simple. 

Step 1: Make your LinkedIn profile a landing page.
Step 2..... 

Just kidding, this isn't one of THOSE posts...

𝗙𝗮𝗰𝘁: if you make $$ on LinkedIn, you are winning. 
𝗙𝗶𝗰𝘁𝗶𝗼𝗻: everyone makes money on LinkedIn.

It's easy to feel down, scrolling the feed.

10k months.
100k MRR AI tools. 
1000 dollar coaching calls.

It's all in our face all of the freaking time on every flippin scroll. 

But we only see the wins. 
Trust me, we all lose.

(and many people inflate their numbers) 

So the next time you feel down, just stop for a second and walk over to a mirror..

Look at yourself and scream WOOOO. 
↳ celebrate a small win and encourage yourself. 

Then, get back to work.

Let's GO!

✌️

LinkedIn blocked me from commenting for 24 hours.... 

So Imma go hang out on Substack today...

If you wanna join me and check out my newsletter there come say hello.

It's called: "A Rebel's Guide to the Creator Economy"

Oh...... you didn't know?

Yeah so if you comment too much LinkedIn thinks you are a robot. 

(I used to do this every day back in 2020-2021)

Guess I gotta take it a bit easier huh...

PS Have you ever been blocked or restricted on LinkedIn?

Cz I sure have ha ha ha ha....

Open article: Rebels and non-conformists are the pioneers of change... by substack.com

Rebels and non-conformists are the pioneers of change...

This is my 3rd post of the week. 
I have hit my weekly target. 
Good job Luke. I am king.
I've also decided that.
This post will be so.
Formatted like dis.
That it doesn't.
Make much.
Sense.
woo
!!

taplio

The Battle

Lea 🌈 Turner

Luke Matthews

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Performance ScoreLea 🌈 Turner's LinkedIn Performance

Performance ScoreLuke Matthews's LinkedIn Performance

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taplio

The Battle

Lea 🌈 Turner

Luke Matthews

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Lea 🌈 Turner's LinkedIn Performance

Performance ScoreLuke Matthews's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreLea 🌈 Turner's LinkedIn Performance