Revenue Attribution◾️ Dreamdata◾️ Sales leader with a crush on marketing

👩🏻‍💻 Professionally :
- Sales leader with a flavour for Marketing 🤝 
- Sales Pathfinder
- Doubling my LinkedIn followers base each year through content creation here.
I generate all my sales leads inbound from Linkedin Social Selling.
How do I know that Linkedin delivers Revenue?
Follow my Linkedin course on how to measure Linkedin Social Selling to Revenue: 

https://www.linkedin.com/learning/how-to-measure-linkedin-social-selling-to-pipeline/[…]g-and-adjusting-strategies-based-on-performance?


💃 Personally:
- Interested in B2B Influencer marketing.
- Morning 5K runner
- Appointed as an upcoming talent in Denmark u34
https://www.berlingske.dk/karriere/til-kamp-for-kvinder-i-it

Currently testing out the hypothesis: 
If you want to work in the past - join an enterprise.
If you want to work in the future - join a startup.

Fun fact: I was a weekend radio DJ for 2 years in my teen years 🎧

Laura Erdem

We are hiring! 
I am hiring! 

Account Executives in New York!

You will love to sell Dreamdata
- Amazing team
- Market winning product
- Inbounds that are not just qualified, but close within the quarter! 
- Competitive pay

Ping me!

B2B Attribution & Activation◾️ Dreamdata◾️ Sales director with a crush on marketing

🟠 - Marketing
⚪️ - Sales 

Organic Search and Direct are the least favourite sources for Inbounds. Both means "something is working" but we can't put the finger on it due to:
- No proper website tracking
- Deals not joined to Linkedin engagement
- Buyers just not clicking on the sponsored Google link you pay for.

As soon as you see an overview over a full customer journey, it gets so much easier to aggregate the data and understand which channels help educate the prospects and which of those are helping them to convert. 

This specific deal came through Organic - Straight to the pricing page! 
Seems like those LinkedIn targeted ads have worked out after all!

Please, you don’t need more intent signals. 
You need the right ones, the kind that actually lead to revenue.

That’s what we’ve been solving with Dreamdata Signals.

"Show me which Signals became Closed Won opps?"

Since launch, I’ve been watching how teams use it to sharpen their go-to-market. And the difference is wild.

Here’s how I’ve seen B2B teams use it best:
- Build precise audiences around signals and instantly sync them to ad platforms
- Create customized engagement scores to define what “intent” means for your business
- Trigger notifications to sales (on Slack/Teams) when an account shows intent 
Use AI to scan all your Go-To-Market data to uncover hidden intent signals that actually correlate with pipeline and revenue. 

Now you have a loop of success

>>> I help companies solve problems using marketing tools <<<
Drawing on my skills as one part data-driven marketer and and other part creative-minded graphic designer, I empower companies to blend their strategy and technology to drive more revenue. 

NINJA-LEVEL TECH SKILLS: Marketo, Bizible, Adobe Creative Suite Software (inDesign, Photoshop, Illustrator), and Microsoft Excel
HIGHLY PROFICIENT TECH SKILLS: Salesforce, Hubspot, Cvent, Microsoft Office, G Suite
WORKING KNOWLEDGE: HTML, CSS, Microsoft Dynamics, Google Data Studio

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Laura Erdem

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taplio

The Battle

Laura Erdem

Carey Picklesimer

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Laura Erdem's LinkedIn Performance

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Performance ScoreLaura Erdem's LinkedIn Performance