Liam Curley

I help consulting firms articulate what they excel at (visually)

I help three types of experts sharpen their positioning and lead their niche by developing, packaging, and publishing unique insights.

Learn more here - https://www.liamcurley.co.uk/about

Founder

I translate complex services and knowledge into a simple message your prospects can understand, which means your B2B earns more inbound leads and closes more sales.

How does an invisible expert become an undisputed authority?

For 10 years, Carl Richards wrote The Sketch Guy column for the New York Times. He built a bestselling book, a thriving advisory practice, and became peers with people like Seth Godin and Dan Heath. 

All through minimalist visuals that simplified complex financial concepts. 

But Carl wasn't a doodler. He had no art background. 

So how did a financial advisor with no artistic ability become The Sketch Guy? 

That's the story I'm telling in Episode 1 of my new podcast: Undisputed Authority. 

Each episode tells the story of how one expert became THE voice in their field. 

This isn't your standard interview-style podcast. 

It's a narrative built from deep research – I read Carl's books and articles, his keynotes, and listened to his podcasts to find the threads.

Then I had a conversation with Carl Richards to fill in the gaps. 

I'm gathering strategies and patterns you can apply to your expertise-driven business. 

Episode available now on all podcast apps (search Undisputed Authority)

I help consultants uncover, document, and publish their expertise.

Nancy and Mark Duarte had no formal business training, no design training, and no public presenting experience.

And yet together, they built the world’s leading firm specialising in strategic communication – Duarte Inc.

They started their business from their apartment in 1988.

Today, Nancy is THE undisputed authority on storytelling and presentations. Her TED talk has 3.7 million views, her books changed how the world thinks about communication, and Duarte Inc. employs over 140 people.

How did she achieve all this?

She followed a principle best articulated by Cal Newport: focus on the one thing that moves the needle, not the many that nudge it.

That's the story I'm telling in Episode 4 of Undisputed Authority.

Episode available now on all podcast apps (search Undisputed Authority).

Brand & Content Strategy for High-Trust Service Businesses

Most B2B firms are stuck in the same trap:

– Content ignored and ineffective
– Messaging that blends into the noise
– Pipelines that rely on referrals or outbound

It doesn’t have to be this way.

With the right positioning and a strategic content system, you stop chasing attention and start attracting it. Your message cuts through, your brand earns authority, and your pipeline fills with qualified conversations.

That’s where I come in.

I’m a marketing strategist and former CMO. Over the last decade, I’ve:

– Helped multi-million-dollar companies sharpen their positioning and win premium clients.

– Published 100+ articles to an audience of 20,000+, with readers at Google, Stripe, Deloitte, and others.

– Built content systems that generated $100K+ in revenue from scratch without ad spend.


📬 If you’re ready to stop blending in and become the obvious choice in your market, send me a message and let’s talk.

Omara Khaddaj

Most companies are chronically disappointed 
with their marketing results. They assume:

Their strategy is sound and that the issue 
lies in doing more or doing it better. 

So they add channels and increase output.

In reality, the problem is usually upstream.

There is no clear narrative or agreed positioning,
so everything they say sounds like everyone else. 

When you sound like everyone else, 
buyers categorise you as a commodity. 

Response rates fall, attention disappears, 
and budgets get wasted repeatedly.

A few questions to spot the gaps:

– What problem do buyers come to us for?
– How would a non-expert describe us?
– What category do we belong to?
– Who is our product really for?

If you can't answer these consistently, 
your marketing won't create demand.

Marketing Consultant | Building brand and content systems that win clients for B2B and service-based companies.

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The Battle

Liam Curley

Omara Khaddaj

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Liam Curley's LinkedIn Performance

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Performance ScoreLiam Curley's LinkedIn Performance