Brian Lischer

Ignyte

Everything you need to build a brand that’s impossible to ignore: Services, Training, Coaching

Founder & CEO

Entrepreneurs'​ Organization

Made learning fun again with educational programs that fueled growth for early-stage entrepreneurs (and tripled turnout in the process).

Board Member

BusinessOnLine

Supercharged growth for a host of brands with slightly unconventional (but wildly effective) strategies at a B2B digital marketing powerhouse.

Strategy Director

San Diego Instruments

Led a global neuroscience manufacturer out of the marketing dark ages, transforming print materials into future-proof digital assets that ignited business growth.

Marketing Director

Lischer Media

Ditched the rat race and went out on my own to help a range of clients achieve uncommon results with disruptive digital marketing strategies.

Marketing Consultant

Geary Interactive

Cut my teeth helping businesses navigate the wild west of early digital marketing, with search campaigns that minted internet gold.

Marketing Strategist

Follow me for daily tips on branding | Founder of Ignyte | Helping businesses grow with branding services, training & coaching

I studied in psychology in college, but being a shrink wasn’t for me.

So I became a marketer instead.

After a decade of working with nearly every type of business, I noticed a pattern…

Most of their problems weren't about marketing.

They were about positioning.

→ Slow growth
→ Hiring struggles
→ Price sensitivity
→ Investor skepticism
→ High customer churn
→ Low conversion rates
→ No real differentiation

Every single one of these stems from poor positioning.

Once I saw that, I couldn't unsee it.

So, I made the leap from marketing to branding.

I interviewed at every branding agency I could find.

But they all said the same thing: "You don’t have the right experience." 

So, I said screw it—and started my own.

Since then, I’ve built that agency into a multi-million-dollar business, spoken to thousands about the power of branding, and written for publications like Forbes, Inc., and Entrepreneur. 

Here's what I've learned: 

A better business starts with better positioning.

And improving your positioning? It's easier than you think.

You don’t need a huge budget. 

You don't need an MBA.

You simply need the right framework—and a little guidance.

Want to position your business for growth?

Here’s how I can help:

𝟭. 𝗙𝗼𝗹𝗹𝗼𝘄 𝗺𝗲 𝗼𝗻 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 & 𝘀𝘂𝗯𝘀𝗰𝗿𝗶𝗯𝗲 𝘁𝗼 𝗺𝘆 𝗳𝗿𝗲𝗲 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿.

Get actionable tips for building a better brand and deep dives on improving your positioning.

🔗 Subscribe → https://ignytebrands.com/better-branding

𝟮. 𝗚𝗲𝘁 𝘂𝗻𝘀𝘁𝘂𝗰𝗸 𝗱𝘂𝗿𝗶𝗻𝗴 𝗮 𝟭:𝟭 𝗰𝗼𝗮𝗰𝗵𝗶𝗻𝗴 𝗰𝗮𝗹𝗹

Gain the clarity you need to sharpen your positioning and move your brand forward—fast. Limited spots available.

🔗 Schedule → https://www.ignytebrands.com/brand-coaching

𝟯. 𝗪𝗼𝗿𝗸 𝘄𝗶𝘁𝗵 𝗺𝘆 𝗯𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗮𝗴𝗲𝗻𝗰𝘆.

Find out how Ignyte can help you grow—whether you need a brand audit, a rebrand, or something in between.

🔗 Explore → https://ignytebrands.com

Everything you need to build a brand that’s impossible to ignore: 

• Brand Services
• Brand Training
• Brand Coaching

Luminous Details

Freelancer

Ojo al Data · Diseño Web

I have embraced the role of a multifaceted digital marketer, specializing in content strategy, search engine optimization (SEO), and web design. My holistic approach to digital marketing has enabled me to deliver comprehensive solutions that drive meaningful results for our clients. Here’s an overview of my contributions and achievements:

Content Strategy: Developed and implemented innovative content strategies that increased audience engagement and brand visibility. I conducted thorough market research to understand target audiences, enabling the creation of compelling content that resonates with users and drives conversions. 

SEO: Leveraged my deep understanding of SEO best practices to optimize clients' websites, enhancing their search engine rankings and visibility. I performed detailed keyword research, optimized website content, and improved site architecture, leading to increases of organic traffic and a significant improvement in rankings for key search terms.

Web Design: Designed and developed responsive, user-friendly websites that align with our clients’ branding and business goals. My designs focus on optimizing the user experience, leading to lower bounce rates, longer session durations, and higher conversion rates. I worked closely with clients to transform their visions into digital realities, ensuring each site’s aesthetics and functionality support their overall marketing strategy.

Analytics and Reporting: Monitored and analyzed performance data to continually refine strategies and report back to clients with insights and recommendations. My ability to interpret data and adjust strategies accordingly has been pivotal in achieving and often exceeding client objectives.

Content Strategist, SEO, Web Designer

Jazz Festival Km. 251

As the Social Media Manager for Km 251, a vibrant jazz festival that celebrates the fusion of tradition and innovation in music, I have had the opportunity to orchestrate our digital presence across various platforms. My role involved crafting compelling narratives that resonate with our diverse audience, leveraging the power of storytelling to amplify the festival’s ethos.
Key Contributions:
* Strategized and executed a comprehensive social media campaign that increased our follower base by 150% within a year.
* Collaborated with artists and influencers to create engaging content that highlighted the festival’s unique offerings, resulting in a 30% uptick in online engagement.
* Managed live social media coverage during the event, providing real-time updates and behind-the-scenes glimpses that enriched the festival experience for our virtual attendees.
* Analyzed social media metrics to refine our marketing strategies, ensuring content alignment with audience preferences and driving higher interaction rates.
My journey with Km 251 has been a harmonious blend of passion and innovation, where every post is a note in the grand symphony of jazz.

Social Media Manager

Social Media Manager | Personal Branding Consultant

I help you with:

✏️ Posts and Carousels
📄 Articles
🎬 Scripts
🎥 Short-form videos
🤓 Strategy
💻 Web Design 

Using:

  1. Strategic storytelling 
  2. High Converting Content 
  3. Persuasive Copy

To take your social media from:

This  —> 🙊 to ———>💲 

…

More about me:

Diversity has been the cornerstone of my journey over the past 20 years:

• I've been an English Teacher.
• Co-founded and artistically directed a Jazz Festival
• Record and tour with my music and with many other artists.
• Founded a Modern Music School and managed it for 7 years.
• Worked as an SEO, Copywriter, Content Strategist and Web Designer for Digital Agencies
• Specialized in Short-Form video creation and Storytelling.


Little did I know, I was paving the way for a career in Content Creation and Social Media Management.

Each step has enriched my expertise in Storytelling and Digital Engagement, sharpening my skills across both written and audiovisual content. 

Thank you for reading this far! 

✨



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The Battle

Brian Lischer

Gio Yanez 🎸

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