CircleLytics ACI & Dialogue

Helping Circlelytics revamp and optimize its digital presence to ensure cohesive branding across all platforms. This includes:
- Ironing out their brand story and defining content pillars
- Auditing current marketing practices and optimizing them for growth
-  Offering fresh perspectives on marketing efforts, identifying areas for improvement and new opportunities

Fractional CMO

Smlin

Use LinkedIn to raise Smlin’s brand awareness, build an engaged and curious community, and position the company as a leader in the field of future of work.
• Create a LinkedIn social media strategy to position Smlin as an authority and grow its follower base by 20%.

Social Media Manager

Rentman

Helping Rentman position itself as a force in the event management industry via:
• Rewriting all of their product pages based on their updated positioning and target audience
• Write 3 SEO-optimized blogs monthly to differentiate Rentman while ensuring their content ranks on page 1 of Google and attracting their target audience to their website.

English Content Writer

Workwize

Boosting Workwize's brand awareness through social media:
• Create a social media strategy in 1 week
• Execute the strategy by posting across different platforms and engaging with relevant influencers
• Write 3 SEO optimized blogs per month to raise the company's brand awareness

Content Writer & Social Media Manager

Leadinfo

Forming a content strategy and carrying it to further Leadinfo’s business goals. This entails: 
• Rewriting the company's website based on its updated positioning. Leading to a 200% monthly increase in unique website visitors.
• Creating a quarterly content strategy that furthers their business goals and includes quarterly breakdowns and KPIs.
• 12 months to jumpstart the content creation process by planning, writing and editing 50+ blogs which attract 1,500+ users every month.
• Creating a new email flow for onboarding 1,000+ new trial users and customers. 
• Implementing a social media plan which increased their LinkedIn follower count from 740 to 1,000 in 3 months.
• Managing two freelancers to develop content in the Benelux and DACH region.
• Establishing a buyer's persona and matching tone of voice guide and writing guidelines for all employees.

Freelance Content Manager 

Wild Digital

Helping Wild Digital implement content foundations and develop a strategy that matches its branding and positioning. This entails:  
 • Defining the brand's tone of voice based on the Founder's vision and creating a TOV guide.
 • Creating a B2B content strategy aimed at reaching SMEs that aligns with the marketing strategy.
 • Write the website copy for the brand's new website. From the homepage to the service pages.
 • Interviewing and writing blogs and client cases to showcase the brand’s expertise and raise their brand awareness.
 • Work with clients when needed to conduct SEO audits.

Freelance Writer

Dept Agency

Ensured that the Dept brand and tone of voice were well represented across all forms of written content. This entailed:
  •  Helping the B2B agency become more prominent across various sectors by writing industry-focused trend reports and client cases on a weekly basis to generate more leads.
  •  Coordinating with 7 countries to enter global award shows such as the Webby's and Lovie's.
  •  Crafting and overseeing 3 editorial calendars which elevated international communication, increased our brand awareness in smaller markets, and generated more unique website visitors each month. 
  •  Onboarding new colleagues by introducing them to our content structure, our tone of voice and coaching them in their writing if needed.
  •  Monitoring the effectiveness of our content via a customized Google Analytics dashboard.

Jr. Content Creator Dept Global

Safeguarded the Dept brand and tone of voice across all forms of written content while also ensuring our content reached the right target audience. 
  • I coordinated, pitched, wrote or translated and localized error-free and engaging content such as articles, client cases, and whitepapers for all English markets under tight deadlines.
  •  Strengthened new and existing content through proofreading and editing.
  •  I measured the effectiveness of our content via a customized GA dashboard which enabled me to take action and further refine our content when needed.
  •  I also initiated and managed measures to build our brand awareness in the US via localized content, PR efforts, and social media. Resulting in more unique website visitors and actions taken on the website (i.e. form completions) each month.

Content Editor

Assisted with the organization, writing, and editing of content which included blogs, client cases, press releases and social media posts.
• Ensured all content was high-quality, error-free, and adhered the Dept tone of voice and personality. 
• Assisted with up-keeping and posting on the Dept website using WordPress CMS.
• Created over 40 Pardot campaigns using Salesforce Pardot Marketing Automation.

Marketing/Content Intern

Enabling B2B Dutch SaaS scale-ups to crack the US market via thought leadership content that resonates with Americans. All without adding to your to-do list | Freelance Content Writer & Content Strategist

Your B2B SaaS scale-up has a sexy offering and a clear target audience. So now you're ready to expand to the US. But do you know how?

Because you're trying by investing in paid ads and posting on your LinkedIn company page. But random acts of content and sharing only company news will not attract a US audience.


If you're struggling to crack the US market and generate more leads, it's because:

❌ You have a content calendar instead of a content strategy.
❌ You post only when you have time to write a blog, which as a Founder, is not your top priority.
❌ You're missing out on opportunities to connect with the local audience. Meaning your efforts are wasted and you're leaving money on the table.
❌ The content you post isn't SEO-optimized. Meaning it's attracting crickets to your website.
❌ No one on your team is a native English speaker


If you want leads to visit your website, browse multiple pages, and ultimately buy your software, you need a clear content strategy and killer content that makes you sound like a local. 🚀

This drives your business goals while leaving your audience wowed. 🤩


This is where I come in.

With 5 years of experience working as a content marketeer, I enable B2B Dutch SaaS scale-ups to crack the US market via thought leadership blog content that resonates with Americans. 

How?

I combine content strategy and powerful content writing and copywriting for a winning combination. 

1️⃣ I'll start by defining a content strategy to stop publishing aimless blogs that attract no website visitors. And, instead, ensure your website content attracts and engages a US audience while having a clear vision forward.

2️⃣ Armed with a plan, I'll create killer blog content that attracts, nurtures, and converts your target audience so you can grow your revenue, generate inbound leads all while becoming a global brand name.

3️⃣ Lastly, we optimize your blogs for search engines to ensure your blogs rank high and are organically found. Meaning you easily draw more traffic to your website.

Don't just take my word for it, check out my featured section and client recommendations to see the results I've generated.

So the question is—do you want to start posting quality content to tackle and win when you expand to the US market?

If you do, shoot me a DM, and let’s talk. 🔥

Livia Hirsch

The Write Way (UK)

💅🏻 Rewrite your script, go from "I can't" to "I CAN" and do the thing the Write Way.
✨ 1:1 Coaching to Confidence to set & achieve your goals in life and biz.

Transformational Coach

Thrillz

Copywriter

Tutor House Ltd

- Training and leading a team of content writers 
- Developing an effective content marketing strategy and editorial process
- Analysing SEO data, keyword research and website performance 
- Writing, planning and editing content on the website, blog and social media platforms

Head Of Content

- Blogging and writing guest posts to boost brand awareness 
- SEO keyword research and analysis
- Building effective social media campaign and strategy

Content Writer

WellBe

- Writing, editing and proof-reading content on wellness across physical, mental, emotional and social wellbeing.
- Creating a brief for new writers and initiative for Social Media marketing.
- Assisting with organic social media channels (Wordpress, Instagram, Medium).
- SEO and keyword lead generation.

Fixflo

Business Development Executive

- Cold-calling, qualifying prospects and pushing clients through the Sales funnel.
- Arranging/booking meetings and presenting at functions.
- Creating scripts, marketing emails and content to engage with prospective clients and customers.

Senior Business Development Executive

Empowering headstrong women to build confidence, skills & sustainable businesses in 12 weeks | Personal Branding & Biz Coaching | Ghostwriting

You've got the goal; I bring the accountability; we make it happen. 🤝

You're not the issue - it's the status quo and the noise that fills your head. It's the pre-written scripts that lead you the wrong way.

So, what's plan b?

We rewrite your script. Change "I can't" to "I CAN" and do the thing!

You are incredibly capable to start a business, write a book, launch a podcast, whatever idea you're cooking up. The very fact that you've had that mini epiphany means those synapses are firing!

"Can't" is not in your vocabulary, babes. You absolutely can – you just need to know how. 

Look, if we had a manual for it, anyone could follow it. Just like everybody knows how to get a job. (Because we were taught how since we came crying out of the womb.)

Over 3 years and 20+ clients later, I've coached gals like you who hit £10k months in business (wild) to signing Channel 4 (yes, really) and even booking a one-way flight (iconic).

I'm sharing 90% of what I know (we’re always learning!) to guide you through the uncertainty and realise exactly what you can do. 

I get the wobbles. I get the internal Devil-Angel battle that flip-flops between “I got this” to “I defo don’t got this”. 

Now, allow me to guide you the Write Way. 😉

Ready?!

1. DM me 'I CAN' to get started
2. Book a 30 min chat (free session)
3. DM to join The Write Way Club (£69/m)

It's time to create you 2.0.

Bibbity, bobbity, boo. ✨

---

🎙 Host of "I Killed My Cactus" – figuring out life's messy bits.

For speaking enquiries, DM or email.

P.S. I post 3x a week on the science of goal setting, mindset & solopreneurship – follow for edutainment.

Naida Allen

You know it’s gonna be a FAB day when Intuit QuickBooks hosts an event at the Tate Modern.

An absolutely fantastic panel with Leigh Thomas, Dom Hallas, Russell Frayne, Max Klymenko & Emma Marsh.

This discussion really put a fresh perspective on using AI rather than the “it’s going to take over the world!!” rhetoric.

I’ve always been this person that thinks “hmm, I don’t need that” until I heard that most leaders:

→ lose 5-6 hours per week due to decision fatigue

→ miss 25-50% of opportunities and clients due to lack of resources

It made me think… “jheez, what have I missed out on because I didn’t have the time or capacity?” (Or sanity, for real.)

You almost feel like AI (or any automation tool really) is for the “big dogs” in biz - but there are actually over 5.49 million SMBs in the UK today.

So now more than ever, it’s about embedding these tools into our day-to-day to make life and business a bit easier.

In fact, according to The Growth Gap report “80% say AI improves delegation while maintaining control.”

Gimmeee some of that!

I also got a cheeky demo of their new “AI agents” which will help track and monitor everything from finding leads to managing finances (literally my worst nightmare).

And of course, ending with a glass (or two) of prosecco and some mouth-watering canapés (still thinking about those crab croutons tbh).

Thanks again for the invite Intuit QuickBooks - always a pleasure!

P.S. Download full report for free here: https://lnkd.in/eBcgZ7SY

Professional yapper & mindset coach guiding you to rewrite your script and DO THE THING! ✨

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The Battle

Livia Hirsch

Naida Allen

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The Battle

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Naida Allen

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Naida Allen's LinkedIn Performance

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