CircleLytics ACI & Dialogue

Helping Circlelytics revamp and optimize its digital presence to ensure cohesive branding across all platforms. This includes:
- Ironing out their brand story and defining content pillars
- Auditing current marketing practices and optimizing them for growth
-  Offering fresh perspectives on marketing efforts, identifying areas for improvement and new opportunities

Fractional CMO

Smlin

Use LinkedIn to raise Smlin’s brand awareness, build an engaged and curious community, and position the company as a leader in the field of future of work.
• Create a LinkedIn social media strategy to position Smlin as an authority and grow its follower base by 20%.

Social Media Manager

Rentman

Helping Rentman position itself as a force in the event management industry via:
• Rewriting all of their product pages based on their updated positioning and target audience
• Write 3 SEO-optimized blogs monthly to differentiate Rentman while ensuring their content ranks on page 1 of Google and attracting their target audience to their website.

English Content Writer

Workwize

Boosting Workwize's brand awareness through social media:
• Create a social media strategy in 1 week
• Execute the strategy by posting across different platforms and engaging with relevant influencers
• Write 3 SEO optimized blogs per month to raise the company's brand awareness

Content Writer & Social Media Manager

Leadinfo

Forming a content strategy and carrying it to further Leadinfo’s business goals. This entails: 
• Rewriting the company's website based on its updated positioning. Leading to a 200% monthly increase in unique website visitors.
• Creating a quarterly content strategy that furthers their business goals and includes quarterly breakdowns and KPIs.
• 12 months to jumpstart the content creation process by planning, writing and editing 50+ blogs which attract 1,500+ users every month.
• Creating a new email flow for onboarding 1,000+ new trial users and customers. 
• Implementing a social media plan which increased their LinkedIn follower count from 740 to 1,000 in 3 months.
• Managing two freelancers to develop content in the Benelux and DACH region.
• Establishing a buyer's persona and matching tone of voice guide and writing guidelines for all employees.

Freelance Content Manager 

Wild Digital

Helping Wild Digital implement content foundations and develop a strategy that matches its branding and positioning. This entails:  
 • Defining the brand's tone of voice based on the Founder's vision and creating a TOV guide.
 • Creating a B2B content strategy aimed at reaching SMEs that aligns with the marketing strategy.
 • Write the website copy for the brand's new website. From the homepage to the service pages.
 • Interviewing and writing blogs and client cases to showcase the brand’s expertise and raise their brand awareness.
 • Work with clients when needed to conduct SEO audits.

Freelance Writer

Dept Agency

Ensured that the Dept brand and tone of voice were well represented across all forms of written content. This entailed:
  •  Helping the B2B agency become more prominent across various sectors by writing industry-focused trend reports and client cases on a weekly basis to generate more leads.
  •  Coordinating with 7 countries to enter global award shows such as the Webby's and Lovie's.
  •  Crafting and overseeing 3 editorial calendars which elevated international communication, increased our brand awareness in smaller markets, and generated more unique website visitors each month. 
  •  Onboarding new colleagues by introducing them to our content structure, our tone of voice and coaching them in their writing if needed.
  •  Monitoring the effectiveness of our content via a customized Google Analytics dashboard.

Jr. Content Creator Dept Global

Safeguarded the Dept brand and tone of voice across all forms of written content while also ensuring our content reached the right target audience. 
  • I coordinated, pitched, wrote or translated and localized error-free and engaging content such as articles, client cases, and whitepapers for all English markets under tight deadlines.
  •  Strengthened new and existing content through proofreading and editing.
  •  I measured the effectiveness of our content via a customized GA dashboard which enabled me to take action and further refine our content when needed.
  •  I also initiated and managed measures to build our brand awareness in the US via localized content, PR efforts, and social media. Resulting in more unique website visitors and actions taken on the website (i.e. form completions) each month.

Content Editor

Assisted with the organization, writing, and editing of content which included blogs, client cases, press releases and social media posts.
• Ensured all content was high-quality, error-free, and adhered the Dept tone of voice and personality. 
• Assisted with up-keeping and posting on the Dept website using WordPress CMS.
• Created over 40 Pardot campaigns using Salesforce Pardot Marketing Automation.

Marketing/Content Intern

Enabling B2B Dutch SaaS scale-ups to crack the US market via thought leadership content that resonates with Americans. All without adding to your to-do list | Freelance Content Writer & Content Strategist

Your B2B SaaS scale-up has a sexy offering and a clear target audience. So now you're ready to expand to the US. But do you know how?

Because you're trying by investing in paid ads and posting on your LinkedIn company page. But random acts of content and sharing only company news will not attract a US audience.


If you're struggling to crack the US market and generate more leads, it's because:

❌ You have a content calendar instead of a content strategy.
❌ You post only when you have time to write a blog, which as a Founder, is not your top priority.
❌ You're missing out on opportunities to connect with the local audience. Meaning your efforts are wasted and you're leaving money on the table.
❌ The content you post isn't SEO-optimized. Meaning it's attracting crickets to your website.
❌ No one on your team is a native English speaker


If you want leads to visit your website, browse multiple pages, and ultimately buy your software, you need a clear content strategy and killer content that makes you sound like a local. 🚀

This drives your business goals while leaving your audience wowed. 🤩


This is where I come in.

With 5 years of experience working as a content marketeer, I enable B2B Dutch SaaS scale-ups to crack the US market via thought leadership blog content that resonates with Americans. 

How?

I combine content strategy and powerful content writing and copywriting for a winning combination. 

1️⃣ I'll start by defining a content strategy to stop publishing aimless blogs that attract no website visitors. And, instead, ensure your website content attracts and engages a US audience while having a clear vision forward.

2️⃣ Armed with a plan, I'll create killer blog content that attracts, nurtures, and converts your target audience so you can grow your revenue, generate inbound leads all while becoming a global brand name.

3️⃣ Lastly, we optimize your blogs for search engines to ensure your blogs rank high and are organically found. Meaning you easily draw more traffic to your website.

Don't just take my word for it, check out my featured section and client recommendations to see the results I've generated.

So the question is—do you want to start posting quality content to tackle and win when you expand to the US market?

If you do, shoot me a DM, and let’s talk. 🔥

Livia Hirsch

Freelance

Upheaving start-ups from diverse fields by conducting UX research, creating interface designs and graphic designs.

Offering design services related to:
- Web and app redesign 
- MVP design (Web & Mobile)
- UX Research (i.e. User Interviews, User Testing, User Flows, Journey Mapping, Competitive Analysis & Benchmarking) 
- Wireframes, Prototyping development and testing 
- Design Systhems

Tools: Figma

UX/UI Designer

Comunidade Hindu de Portugal

Lead teacher in charge of organizing and coordinating a project to teach portuguese to incoming refugees from Ukraine, in hopes of helping them jump-start their new life in Portugal.

- Taught a class varying from 8 to 35 adult students of more then 12 different nationalities
- Prepared more than 10 classes constantly adapting to the different needs and learning paths from the students, requiring high levels of empahty and flexibility
- Coordinating the project alone developed my leadership and comunication skills 
- Being the lead teacher also promoted my confidence infront of an audience

Portuguese Lead Teacher for Beginners

NEP - Núcleo de Estudantes de Psicologia do ISCTE-IUL

In charge of developing advertising posters for 3 events organized by the nucleus throught the school year, and 2 extra projects, in a team of 12. 
Acquired Skills: 
- Development of posters on Canva 
- Building of the student union's website
- Designed an integration book for the new incoming students allongside 4 other collegues
- Teamwork 
- Participation in the organization of an event from the nucleus

Imagery Department Collaborator

BioBarra

Took single ownership of a family business and managed all aspects of sales, price negotiation, product acquisition and delivery to a large client base with over 30 clients. 
- Required excellent organization and communication skills in order to build relationships with external stakeholders, and comprehensive attention to detail.
- Assured quality control of the 5 products the company produced, including organic food hygiene licensing and stock maintenance. 
- Took ownership of all financial management, up to and including the sale of the business. 
- This position solidified my competence in business management and strategy, requiring flexibility to undertake a wide range of tasks, all while remaining a full-time student.

Manager of a small family buisness

Hi, I'm Vivi ✨
As a freelance UX/UI designer 👩🏻‍💻, I collaborate with B2C start-ups from diverse fields to develop impactful digital products that make people’s lives more enjoyable. I conduct UX research, create interface designs and graphic designs using Figma as my main tool. On the side I also work as a live illustrator 👩🏻‍🎨 at weddings, bringing an artistic touch to people's most special day!

I have a background in psychology, which fuels my curiosity and empathy for understanding what truly drives people. I also have a passion for arts and aesthetics, which I express through my UI design skills. I graduated from Ironhack Lisbon with a UX/UI Design Bootcamp certificate, where I learned design thinking and user-centered design methods, as well as how to create user personas, flows, stories, and journeys, information architecture, and branding. 

My goal is to combine my UX/UI skills with my psychology knowledge and my artistic flair to create meaningful and delightful experiences for users. I am a motivated, fast-paced learner, always looking to improve myself in all aspects of life. I am also open to new challenges and opportunities, and willing to relocate to wherever life takes me.

taplio

The Battle

Livia Hirsch

Viviane Rauffus

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