Lomit Patel

Chief Marketing & Growth Officer | Author | Startup Advisor | ex Roku, IMVU, Texture

Accomplished Executive with 20+ years of proven success leading full-funnel growth and marketing for high-growth, disruptive tech startups, including Roku, IMVU, Texture, TrustedID, and Tynker.

I'm an expert in leveraging AI/automation, customer marketing funnel optimization, and strategic leadership to drive exponential revenue, user acquisition, and market share. I'm also the author of "Lean AI," a bestselling AI growth marketing playbook used by startups, and part of Eric Ries's "The Lean Startup" series.

- Scaled revenue from $1M to $100M+, achieving hypergrowth & market leadership at efficient CAC/ROI
- 5 consecutive years of record-breaking growth at IMVU, elevating it to the #2 highest-grossing gaming app
- Key role in 4 startup exits: Roku (IPO), Texture (Apple), TrustedID (Equifax), Tynker (Divestiture)
- Managed $50M+ in annual marketing spend, optimizing full-funnel strategies for maximum efficiency and ROI
- Led new blockchain/crypto marketing strategy & GTM launches for NFTs, digital currencies, & tokens
- Built and led high-performing hybrid and remote growth & marketing teams of 20+ individuals 


Views are my own, not those of past or current employers.

Chief Marketing & Growth Officer

Manage the growth and marketing teams (user acquisition, engagement, retention, monetization), including budgets, strategy, channels, branding, PR, research, and data analytics.

Nivaan Studios

I help businesses and startups who have a product or idea enter the market with a well-targeted and creative video product. We are interested in new partnerships and opportunities.🔻 More information below🔻

WHAT EXACTLY WE CAN:
🧪 - Discover and Research your niche and competitors
🧪 - Create a communication marketing strategy
🧪 - Detect ideal target customer (ITC)
🧪 - Based on the communication strategy + ITC create a script and storyboard for a video
🧪 - Produce a video product using 2D, 3D, motion graphics or live-action video, based on script and storyboard
🧪 - Advice you where your video product should be placed in order to reach your ideal customer

IN WHICH CASES WE ARE ABLE TO HELP:
🚩 - You need to explain how your app or SaaS works
🚩 - You require a creative solution that will immediately convert a lead to a client
🚩 - You are entering a market with a new product or idea
🚩 - You looking for a video production that is priced more economically than in your country
🚩 - You want to onboard new users to your software and understand that video is the best option for it
🚩 - You are a marketing agency and looking for a reliable video partner to outsource all video work for a % from the project
🚩 - You looking for a Kickstarter video campaign
🚩 - You need an explainer video for your website

🚨📥 If you have any questions or ideas - Send me a message 📥🚨

BASIC INFORMATION ABOUT - Nivaan Studios

We are a video production, that is passionate about creating sniper-targeted videos that deliver your core message to both the heart and brain of your client.

In Nivaan Studios we believe that deep understanding and strategy can create the most compelling product, that will attract new customers to your business or venture. That's why we always start with your "big why" and research & solve marketing goals with the help of the video.

📧 | hello@nivaanstudios.com

🚨 I would be happy to make a short call with you to see how we could help 🚨

Founder

Talent Socio

•	Responsible for developing and maintaining profitable long-term relationships with assigned accounts.

•	Scheduled & participated in client meetings with senior management to generate more business and understood their needs and served them within specified guidelines.

•	Managed team to work in sync with the corporate set parameters & motivated them for achieving business and individual goals.

•	Acted as SPOC for the client, handled client escalations, ensured response time to client and took complete accountability of delivery as per the set deadline.

•	Identified and implemented sourcing strategies based upon job requisition by conducting research & utilized various resources.

•	Created succession planning and ongoing training of team members to bring them to the desired level of performance.

•	Clients Handled: Quikr, Ola, LendingKart, Oyo, AJIO, TATA Steel, Marico, Raymonds, Johnson & Johnson, TATA Insights & Quants

•	Key Highlights:
o	Responsible for client servicing and stakeholder management - Founders / Co- Founders.
o	Involved in Niche hiring, Leadership / Executive hiring

Client Success Partner

Achala IT Solutions Pvt Ltd

Handled Global Technology Hiring: India, Germany 

•	Articulated strategy for defining a vision for talent acquisition into actionable implementation plans. Contributed inputs in recruitment by using various social media platforms and enhanced employment branding.

•	Entrusted with the responsibility of implementing and streamlining recruitment processes for maximizing and optimizing the effectiveness.
o	Worked as a part of change management initiative, streamlined talent management, leadership development, and smoothly transitioned the work culture to a new innovative & passionate culture.
o	Devised recruitment and human resources practices that facilitated Achala to achieve revenue growth year-on-year.
o	Managed a team of recruiters for transforming cultures, built corporate infrastructure, recruiting, engaging employees.
o	Conceived & implemented a new performance management system, leave management system & HR dash-board encompassing all the geographies.

Key Highlights
•	Efficiently led HR function for the expansion in the geo-locations & the key hiring in the locations.

•	Involved in Leadership level hiring & had restricted the attrition to less than 5%.

•	Skillfully developed a new objective-based Performance Management System for identifying the Star performers & the underperformers. The underperformers were put on Performance-Improvement-Plan (PIP).

•	Led a team for publishing monthly Newsletters.

•	Managed & measured the performance also involved in setting up SMART objectives, designed & implemented performance improvement plans, performance reviews, performance appraisal, feedback, self-appraisal and team appraisal.

•	Spearheaded as:-
o	Internal Complaints Committee Member for POSH (Prevention of Sexual Harassment).
o	Internal HR Auditor for ISO 27001 compliance client audits.
o	DPO (Data Protection Officer) - GDPR Compliance Audit.

Talent Acquisition Manager

•	Coordinated with senior management about annual requirements, budgeting new manpower, cost estimates and recruitment plan of action like numbers, time frame, sources, cost and internal movement.

•	Accountable for implementing and streamlining recruitment processes for maximizing the effectiveness.

•	Instrumental in:- 
o	Recruitment & Staffing | HR Administration | Compensation and Benefits | Attendance and Leave Management | Performance Appraisal | Vendor Management | Employee Relations | ISMS Audit from HR Perspective

•	Responsible for new talent acquisition keeping in line with the strategic direction and growth of the organization.

•	Maintained a flawless communication with employees for timely resolution of employee grievances and ensured harmonious working environment. 

•	Responsible to manage the performance management system, to include developing and monitoring performance evaluations, performance development plans, and performance improvement plans.

HR Manager

Gabriels Technology Solutions

•	Efficiently developed and drove strategic vision and strategies for a sub-set of Talent Acquisition strategy (recruitment).

•	Supported hiring managers as the staff campus/department to ensure unique needs are met so that 98% of roles are filled at least two weeks prior to onboarding and orientation.

•	Designed and delivered training to hiring managers and teams as professional development aligned to the art of hiring, mitigating bias, etc.

Sr. Client Service Representative

★★ Helping businesses increase leads and conversions through explainer videos ★★ 🎬 🚀

We assist companies ace their marketing campaigns with our compelling explainer videos that create an impression on your audience, wherever they may be🎥 

We have come across many companies that feel there’s something missing from their website, they find it to be quite ordinary. 

With our visual creatives and storytelling expertise, we will take the leap your brand needs to push it past ordinary to become extraordinary! 🤩

I can tell you from first-hand experience, there’s no greater pain than possessing an amazing product or idea but not knowing who requires your service - That’s the sole purpose behind creating Nivaan Studios. 

At Nivaan Studios, our team of marketing fanatics will bridge the gap between your product and potential prospects by providing  stellar quality  explainer videos. We strike an effective balance between artistry and our video production techniques without compromising on the quality, your imagination being the only limit💡

Our explainer videos will help your brand with:  

✅  Creative storytelling videos to promote brand recognition. 

✅  Tailored purpose-oriented explainer videos to ace your marketing campaigns. 

✅  Boost conversion rates with an increase in organic leads. 

✅  Elevate your website’s Google ranking to provide you a competitive edge. 

Now that you know what we specialize in, why not entrust us to get your brand the traction, conversion and the word of mouth it requires? Simply email us or drop me a text on LinkedIn to schedule a call. 
📧  hello@nivaanstudios.com

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Lomit Patel

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