OrangeGrove

Our mission is to make the web a more human-centred, user-friendly and accessible place for all.

We believe websites are stuck in the dark ages, in a time that pre-dated the information age. And it’s now time we brought them into the 21st century.

Built on a science-backed, data-driven approach, our secret formula is a combination of UX, neuromarketing and psychologically persuasive design, and we use it to transform the success of our client's websites.

It's all about understanding, empathising and resonating with the end users and creating a journey and experience that meets every one of their needs. 

The user feels heard, understood, informed, and at ease. Now, and only now, are they ready to 'convert'.

We offer the means to get inside your website user's heads and to translate that into an optimised user experience. 

Companies come to us when they think their user experience isn't up to scratch and want to know how to fix it. Or they're looking for ways to optimise it further to generate more leads or money. 

Prepare for 'light bulb moments' and to kick yourself that you've never thought of our suggestions before.

Owner / Creative Director

CD Team Limited

Web Designer

EBITS

Front end web designer and developer

CD Wow

Head of Design

I have over 20 years experience in the field of web design and user experience (UX) with 100s of websites under my belt.

You'll see me talking at events such as The Marketing Meetup, or hear me on podcasts advocating for a human-centred, user-first approach to web design, and sharing our SmartSite™ methodology which has helped generate £1m's for our clients.

I'm here to help you (marketing and business leaders of £2m+ B2B, non-profit, retail & saas companies), and make your lives easier. We do this by:

- Reducing your need for expensive outsourced CRO, UX or web design agencies,
- Providing training and coaching to empower your team to find opportunities in your existing website,
- Removing the pain experienced when marketing campaigns fail to convert,
- Helping you create accessible, sustainable website growth strategies.

Ultimately my goal is to make the web a more user-friendly, accessible and better place.

🧠 It's no secret we use behavioural science as our weapon of choice. After initially working alongside UCL (University College London) to corroborate our hypothesis, we then developed the SmartSite™ methodology, which harnesses behavioural science. This has subsequently accelerated the success of every website and organisation we've applied it to.

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When I'm not working, I'm enjoying the experience of raising two beautiful children and watching them grow.

Much love
Louisa (Lou)

🍊Louisa Dunbar

Brew Digital

As a seasoned professional in project, financial management and client relations, I've honed a knack for driving impactful initiatives and fostering strategic partnerships. A notable achievement includes successfully investigating and resolving a significant loss within a client account, implementing robust measures to fortify against further losses and enhancing profitability. Additionally, I've spearheaded the implementation of streamlined documentation procedures, resulting in tangible improvements in contract quality, project profitability, and time management efficiency.

My role extends to meticulous project and programme planning, where I excel in scoping, estimating, and managing complex initiatives within designated budgets and timelines. Collaborating seamlessly with cross-functional teams, I craft detailed work plans and ensure their seamless execution. Moreover, I play a pivotal role in client relationship management, serving as the primary liaison from initial discussions through to project completion, orchestrating proposals, pitches, contracts, and delivering exceptional results tailored to exceed client expectations. Through coaching and mentoring initiatives, I elevate the skills of fellow project managers, designers, and developers, contributing to overall improved standards of project delivery and operational excellence.

Project Manager

Led and managed all day-to-day operations of the internal team directly under the CEO, overseeing project management, account management, customer support, marketing, and strategic planning.
Successfully implemented Active Collab as the project management tool, resulting in improved project efficiency, streamlined communication, and enhanced collaboration among team members, this also resulted in 138% increase in billable time
Developed and implemented new project templates, standardizing processes and improving project delivery timelines while ensuring consistent quality across all projects.
Proactively nurtured client relationships through effective communication, exceptional customer service, and a deep understanding of their needs, resulting in increased client satisfaction and loyalty.
Identified target sectors for business growth and initiated the development of a targeted content calendar with content briefs, aligning marketing efforts with the specific needs and interests of potential clients in those sectors.

Senior Project Manager

Granite 5 Ltd

Orchestrated project management activities, serving as the primary contact for clients, designers, developers, and digital marketing executives.
Implemented content strategies aligned with business goals, leveraging research and analysis to engage and convert target customers.
Utilized project management tools, content management systems, and SEO research software to streamline workflows and improve planning processes.

Project manager & Content specialist

Aureole Park/ Sports Horses

Coordinated efforts with various stakeholders to secure funding and planning for a large-scale equestrian project.
Produced marketing materials, including a website, social media campaigns, and printed media, to garner support and attract investors.
Drove collaborative efforts with architects, tradesmen, investors, and governing bodies, securing local and national support for the project.
Led daily business operations, managing 30 client accounts, resource allocation, scheduling, and billing.
Developed and executed marketing strategies, including website design, e-commerce implementation, and targeted ad campaigns.
Analyzed website and cross-channel traffic, utilizing data to optimize advertising efforts and achieve a 40% increase in online sales.

Operations Manager

Stallion AI Services

Stallion Handler

Next Group PLC

NBG Supervisor

Results-oriented Senior Project Manager with a proven track record in leading teams, managing day-to-day operations, and driving strategic business & revenue growth. Seeking opportunities to leverage my skills in blended workflows, strategic planning, and team leadership to drive successful project execution and operational efficiency.

taplio

The Battle

🍊Louisa Dunbar

Dilly Bricknell-Barlow

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