The Pinterest Guy

Founder

Hi! I’m Lucas, "The Pinterest guy."

Since 2019, I have been fortunate to work with cool companies such as Espresso House Denmark, Blue Sportswear, H2O A/s, BASIC+ALLY, UN:IK Clothing and more.

Due to Apple ATT Tracking Transparency back in 2021, we started to diversify traffic.

Due to Pinterest's purchase behavior draws many parallels to Google, it was a interesting choise. Still, the visual touch of the Pinterest feed has proven to be a good source of inspiration (and conversion) for many brands' marketing mix.

Taking learnings from Meta to Pinterest has shown me to be a profitable cocktail in what I would classify as advertising in the "blue ocean."

As I am a consultant, you get to work with me 1:1; therefore, I cap my spots.

I work with mostly brands doing everywhere from €25K to €2M/month.

DM "Pinterest" for more information.

Lucas Nygaard

Haystack Talents ApS

Founder & Talent Recruiter

Understory

Chief Marketing Officer

Mindmill - Leads to business

Director of B2B Sales & Marketing Excellence & Partner

Strategisk Direktør & Partner

Pause fra Mindmill (Head of Marketing, Sinful Group) 

CEO & Partner

Rathlouskolen

Bestyrelsesformand

Sinful Group

Sinful Group er Skandinaviens største e-commerce virksomhed med sexlegetøj. Flere end 140 medarbejdere, og de stolte modtagere af Børsens Gazellepris fra 2015-2021 samt E-handelspriserne “Årets E-ner” i  2017 og “Bedste eksportcase” i 2018.

Som Head of Marketing i Sinful Group var jeg ansvarlig for vores marketing- og brandingstrategi på tværs af alle markeder. Samtidigt havde jeg ansvaret for ledelsen og opbygningen af vores inhouse marketingafdeling.

Head of Marketing

One.com

Key responsibilities at One.com:
 - Marketing & Branding across all markets
 - Project Management
 - Partnerships

About One.com:
One.com is an innovative supplier of web hosting services. One.com (B-one) was established in 2002 in Denmark and is today one of the leading companies in Europe within the provision of domain names and sales of web hosting services.

Since the foundation One.com has experienced constant growth and has today more than 700,000 customers in 149 countries.

Marketing Manager (Dubai)

3C Ads A/S

Key responsibilities at 3C Ads A/S:
- Developing and executing marketing and branding strategies for clients
- Project management
- Account management, business development and strategic client acquisition
- Networking and involvement within the Search Engine Marketing sector

About 3C Ads A/S:
3C Ads A/S is among the leading SEM companies in Denmark with over 1.000 clients of all sizes, national as well as international.   

Our expertise revolves around SEM, SEO, Social Media and Analytics and all account managers are Google Adwords Qualified at least. We are focused on the Return On Investment of our customers and ourselves and we are experts of prospecting, pitching and winning new business in the highly competitive search engine marketing industry.

Key Account Manager

JP/Politikens Hus A/S

Market Consultant

Director of B2B Sales & Marketing Excellence @ Mindmill | Certified LinkedIn Marketing Insider | B2B Strategy | B2B Marketing | B2B Growth

Impact through people 🔥
Bold and creative growth 🚀

Jeg tror på: 

1. Nøglen til succes er de rigtige mennesker på de rigtige pladser. 
2. Alle mennesker fortjener et godt job, hvor de trives, vokser og gør en forskel. 
3. Det er muligt at løse både 1 og 2 med en styrkebaseret tilgang (talenter). 

Jeg hjælper vækstvirksomheder med talentbaseret rekruttering og headhunting, udvikling af karriereprogrammer samt opbygning og udvikling af kommercielle afdelinger og teams.

Derudover er jeg personlig karriererådgiver og mentor for en lille udvalgt gruppe af kommercielle talenter.

Marketing er mere komplekst end nogensinde før, så det kræver en høj faglighed og dyb indsigt i marketingfunktionen at rekruttere de rigtige mennesker. 

Jeg er tidligere CMO i Holdbar, et venturefunded SaaS startup. Her havde jeg ansvaret for at bygge en marketingfunktion op omkring vores go to market strategi (product-led sales) i flere lande.

Jeg er tidligere Partner og direktør i Mindmill, hvor jeg lavede et exit i 2024. Jeg var med til at bygge bureauet fra bunden og frem mod en position som ét af Danmarks førende B2B marketingbureauer med speciale i dansk industri og IT/software (eksport, GTM, digital transformation, growth, sales enablement osv.).  

Jeg er tidligere Head of Marketing i Sinful Group, som senere blev solgt til en kapitalfond. Her havde jeg ansvaret for marketing- og brandingstrategi samt eksekvering på alle markeder. Herudover havde jeg ansvaret for ledelsen og opbygningen af inhouse marketingafdeling. 

Jeg er tidligere Marketing Manager i One.com, som senere blev solgt til en kapitalfond. Her sad jeg på kontoret i Dubai med ansvaret for alle europæiske markeder.  

Jeg er tidligere medejer af salgsbureauet iMedier, som senere blev solgt til JP/Politikens Hus A/S. 

Privat er jeg far til Noah, Louie og Mille, hvilket er mit vigtigste og bedste job af dem alle.

Henrik Ernst

taplio

The Battle

Lucas Nygaard

Henrik Ernst

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