Darkcore Studio

I’m pouring my 10+ years of experience in graphic design into building personal brands for motivated people with a strong vision for their future.

You’ll love working with me if you’re a fan of a collaborative approach instead of giving orders. You’ll be thrilled with the result if you’re highly motivated and also tired of the bullshit in your industry. 

The entrepreneurship road is rocky. Anyone telling you something else is most likely lying.

Working with me will get you closer to your goals in a fraction of the time you’d spend learning skills you don’t need and spending time you don’t have. Because you’ll know – and experience – what it’s like to have someone with experience build you a brand that helps you succeed.

Founder

Instapage

Instapage is the leader in post-click-optimization ™. 

Our solution helps marketing teams increase advertising conversions through the building, personalizing, and optimizing of landing page experiences at scale. 

With over two million landing pages converting above 22%, Instapage is helping 15,000+ customers across 100 countries capture more value from their campaigns.

A Leader in G2Crowd’s Conversion Rate Optimization, A/B Testing, and Landing Page Software grids, Instapage is ranked #1 in customer satisfaction.

Affiliate Program Manager

Ensuring the customers have the best experience possible when contacting Instapage Support. Providing help via email & livechat and maintaining constant contact with our clients.

Customer Success Agent

Freelancer

Graphic Designer

Continental

My main responsibilities as a traffic planner included organizing tire transports to assigned countries, checking and optimizing delivery flow. Other daily tasks included forecasting the loading plan for the following days, offering support in occurring problems related to missing tires and solving issues like shipment delays.

Traffic Planner

Regional Department of Statistics

As an operator during the 2011 Population & Housing Census, my main tasks were to identify any errors that could have occurred in the questionnaires, correct these errors and then introduce the correct data in the system. Good communication between co-workers and attention to detail were vital as any wrong information introduced in the system would have affected the overall result.

PC Operator

The era of swanky brands & websites devoid of substance and differentiation is long gone. 
Personal branding means highlighting not just what you can do, but also how you think and why.

Let's work together to attract your ideal clients through psychology and conversion-oriented design. 
You don’t need to be an expert designer to get it done. You just need to work with one.

I help those transitioning from the corporate world to entrepreneurship to show up with confidence 
and clarity in front of their ideal clients. Let me turn the idea you’ve been sitting on for years into an 
asset that builds your business. 

Work with me to avoid:
❌   wasting time & money on scraping together your own brand
❌   being stuck in a loop & never shipping what you need 
❌   having an “all show and no substance” brand

I know how to get you on the fast track to achieving your goals because I've been where you are.

I moved away from corporate to start my own business in 2019. And I never looked back!

Work with me to:
✅ Give your work a palpable form which elevates your know-how and approach
✅ Build a coherent brand you can use, repurpose, and extend across channels
✅ Get assets that are uniquely yours and which support your professional stance


We'll work together to build you a solid personal brand that serves you for years to come. 
It will be natural, it will feel like YOU and it will tell your story in a way that gets you noticed 
by those you want to work with. 

Working with me means having a partner you can count on. 
I'm in it for the long-term, so my clients feel comfortable leaving creative decision-making to me. 

Contact me to see why: lucian@darkcore.studio 📧

Good things take time, but it’s easier to get there when someone's got your back!

Lucian-Alin Grofsorean

Lavin Media

As a Senior CRO Specialist, I was:
-Researching & creating hypothesis for Landing Page A/B tests
-Creating & monitoring A/B tests
-Creating new Landing Page funnels for clients
-Project managing campaigns for Landing Pages accross multiple teams

Senior CRO Specialist

Peppermint Agency

Together with two other bright people, we've created Peppermint Agency - a digital marketing agency focused on increasing revenue through more human-centric marketing.

My responsibilities included:
-Growing our number of clients
-Managing relations with our partners 
-Tech stack management
-Digital marketing strategy, implementation & reporting (CRO, Email Marketing & Social Media)

Co-Founder & Digital Marketer

Verifone

I was part of the CRO team at Verifone and worked on:
-Running A/B tests for clients
-Creating CRO audits for clients
-Reporting and direct contact with the clients
-CRO research for hypothesis and program improvement

CRO Specialist

As the Marketing Ops Manager, I was responsible for:
-Integrations within the marketing stack
-Marketo database administration
-Analytics maintenance through Segment and GTM
-Reputation management on review sites such as G2 and Trustpilot

Marketing Operations Manager

123FormBuilder

I was promoted to the role of CRO manager, working on 3 big KPI's:
-Onboarding rate
-Conversion from Free2Paid users
-Retention

Also, I handle tasks in the following areas:
-User testing for usability, both live and video
-Behavioral email campaigns
-Email communication & newsletters
-Website conversion optimization testing through analyzing quantitative website data 
-Copywriting for blog articles, in-product UI's and website pages

Conversion Rate Optimization Manager

As a junior marketing specialist, I had the following responsibilities:
-Create and manage behavioral email campaigns based on user's activity in order to push onboarding, engagemenet and conversions to paid customers.
-Create monthly newsletters.
-Competitor research.
-User onboarding conversion optimisation through research and pitching new ideas.
-Content writing for the company's blog and guest posts and landing pages.
-Copywriting for the product's UI/UX.

Junior Marketing Specialist

Fontys Hogescholen

Fontys Hogenscholen is a Dutch university in Venlo, Netherlands where I studied International Marketing.

As the newsletter editor, I had the monthly job of sending organization-wide news for professors, students and alumni. Working closely with the other editors, i organized the stories in a monthly newsletter which I had to format technically and send it to all our audiences.

During this period, I've managed to double the number of subscribers, and increase engagement (open rate) by 120%

Newsletter Editor

CRO Specialist @ Verifone | CRO, Growth & Marketing Ops

CRO | A/B Testing | Web Analytics

Trying to make marketing a bit more human.

taplio

The Battle

Lucian-Alin Grofsorean

Adrian Timar

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?