Luke Judge

hundo

hundo is an immersive on-demand content platform where young people can discover the future of learning and work. Bringing an on-chain skills wallet to help users prove their learning credentials, and employers find their future talent.

Backed by Outlier Ventures, Moscar, Ascension, and Microsoft for Startups.

tangoo

Non Executive Director - International Growth

◯ accelerate agency

accelerate was born out of our passion for data, content and SEO. accelerate has works with major SaaS brands, consistently delivering impressive results; namely, growth and ROI.

Non Executive Director

tactical.

Board Advisor

Outlier Ventures

Startup Mentor - Polygon

Addesu

Startup Mentor

Avallen Spirits

Digital Marketing Advisor

Tapx

Tapx connects Web3 users with innovative new Blockchain partners in a secure and rewarding way. It is a Web3-enabled business with a mobile app and platform built using the Polygon blockchain, designed to give people earning and control over their personal data, with privacy and security by design.

Backed by Outlier Ventures

incuBeta

CEO - Incubeta UK and North America

Following a period of International Crisis Volunteer Work, I am delighted to rejoin the NMPi team as Managing Director. I aim to lead the business through an ambitious growth plan, expanding the company's global footprint into international markets, and diversifying its digital marketing service offering.

Managing Director

Adventure Travel and Volunteering

International Crisis Volunteer Work

Luke Judge is a respected digital expert, with a proven track record of delivering success and growth in the area of digital marketing. His expertise is sought across the industry, as both a speaker at conferences and as a judge for digital marketing awards.

Luke is the Chief Executive Officer of Tapmydata, an innovative Web3 company that enables new Blockchain partners to connect with authenticated users in a rewarding way. It is a Blockchain-enabled business with a mobile app and platform built using the Polygon network, designed to give people earning and control over their personal data, with privacy and security by design.

Along with a team of experienced blockchain developers, we will deliver an ambitious transformation plan for Tapmydata.

Luke was formerly the CEO of Incubeta UK and US, comprising the award winning media agency, NMPi; programmatic AdTech consultancy, DQ&A; and digital creative specialist, Joystick. He led the company through ambitious expansion to increase their global footprint for it's digital advertising solutions, helping national and global brands to maximise their potential online. 

Luke expanded the brand to an additional 12 offices in 9 markets, and introduced new analytics, SEO, DCX, and creative propositions to the company's solution offerings. 

Prior to the Incubeta role, Luke has long been a member of the NMPi team, joining what was then called Net Media Planet in 2008 as International Business Development Manager. He quickly established himself as an integral part of the company’s early success. After 4 years of growth within the company, Luke took on the role of Sales and Marketing Director, where he proved pivotal in scaling and accelerating the business. 

Before his career at NMPi, Luke worked for Aspire as their Digital Media Team Manager, after having started his professional digital marketing career with BMW GB.. 

Luke also took some time away from his career to travel and volunteer. He led the formation and growth of an independent volunteer group which aided refugees who were fleeing from war torn countries like Syria and Yemen.

Luke Judge - hundo

We build smart simplicity into your digital growth strategy. Combining our team of digital marketing experts with the power of our platform to create tailored solutions for every stage of your journey.

How we work 

-> Flexible support models tailored to your business needs. From platform only, to bi-weekly consulting, to fully managed support. 

Who we work with

-> New or rapidly expanding B2C brands who need help building solid foundations from which to scale.

-> B2B service providers with limited marketing knowledge looking to take their first steps. 

-> Established brands whose goal now is to take their digital operations to the next level.

-> Large organisations where performance has plateued who would benefit from external eyes to identify growth barriers and potential bespoke solutions.  

Areas of expertise

-> Our founders have 8+ years each of building digital marketing strategies for businesses. Core specialisms sit in paid media, data & feed optimisation and creative.

The Addesu Platform

-> Designed as a one-stop shop for all your digital marketing reporting and ad monitoring. Our platform saves you time, offering true performance insights along the way. 

-> Connecting to every ad platform plus other sources like Shopify and Hubspot, our tech pulls over 20 reports daily to automatically analyse performance, highlight problems & proactively suggest solutions.

Co-Founder / Director

Incubeta

Performance Social Team Lead

Senior Performance Manager

Performance Manager

Senior Analyst

PPC Analyst

Marks and Spencer

•	Reporting into the Performance Marketing and Traffic Manager for M&S Digital, worked across all digital marketing channels understanding how they work together to deliver the critical ecommerce commercial targets during the peak retail quarter for M&S
•	Worked across numerous analytical tools such as Omniture to understand current traffic and commercial trends across channels, flagging risks to the team and supporting a change in tactic to ensure targets were hit
•	Established strategy for syndicating online content, focussing on getting the right articles to the right audiences with suppliers such as Taboola and Outbrain. Monitored performance pushing our partners to deliver strong results
•	Collaborated closely with all parts of the ecommerce operations team, acutely understanding how driving demand influences website stability and the M&S customer delivery promise. Rapidly learnt how small changes impact a business of the size of M&S
•	Gained insight into the challenges of managing supplier relations across a complex business during a very busy period of time. Understood the importance of working authoritatively and collaboratively with key technical and advertising partners so that when issues arose, they were dealt with speedily

Performance Marketing Intern

Grant Thornton Spain

I worked for 12 weeks at Grant Thornton in Madrid, Spain. I was an intern in the Advisory Department. My main responsibilities were related to M&A, these included:
•	Preparing reports on potential clients and targets
•	Helping to prepare pitches for clients in PowerPoint featuring deep analysis of their sector
•	Speaking directly with CEOs, CFOs, M&A directors etc. to gauge interest in potential     transactions and pitch our client´s profile 
•	Using Excel to maintain an organized and detailed record of contact with firms
•	Translations
•	Data input
•	Any other work required of me (revisions, taking notes during conference calls etc.)
Despite a portion of my work being in English, the only language spoken at work was Spanish so my working language skills developed significantly.

Intern

Instituto para el Deporte y la Recreación de Sabaneta

I worked for 12 weeks at the Instituto para el Deporte y la Recreación de Sabaneta in Sabaneta, Medellín, Colombia. I was an intern in the Communications department where I was responsible for designing campaigns (such as a water saving initiative) with graphic design using Adobe Illustrator and Photoshop. I was also responsible for completing administrative tasks to keep the office running smoothly. I also helped organise football and other sports tournaments and events promoting a healthy lifestyle. I also ran a feedback scheme for these events and analysed forms in order to improve the customer experience. All of my work and interactions with colleagues was in Spanish, further developing my language skills

Jack is a seasoned digital marketer & team builder, with eight years of experience working across digital campaigns & client management. He’s got varied, hands-on experience across Facebook, Google, Microsoft & other ad platforms, all acquired whilst launching, building and growing a new performance paid social team within a wider agency. 

This hands-on experience of working with clients & partners on a daily basis, has given him a deep experience of the problems facing the digital industry and a real drive to solve them.

taplio

The Battle

Luke Judge - hundo

Jack Carr

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