✍🏼 As a writer and connector, I offer ghostwriting and branding strategy services to help you build an online presence that embodies your unique voice and attracts your ideal audience.

🌎 I am a perpetual learner in pursuit of knowledge, and a broader understanding of people, culture, and the ways in which we engage with one another. 📚

🤝 Through unique personal (having moved 10+ times before college) and professional experiences (working in non-profits, higher education, and tech), I have gained a perspective resulting in impressive communication skills and a talent for making friends. 🙂

📝 I love words and believe in their power to build bridges, impact and inspire our lives, and to drive change. ❤️

Lyndsee Nielson

A dream come true 🥹



I set out to make younger me proud this year. To give the version of Lyndsee, who thrived in art class and daydreamed about pictures she wanted to paint, a chance to explore. To revisit the little version of me that would color and draw to her heart’s content.

My muse: the young woman who applied and got accepted to art school, believing her days would be spent in the studio covered in paint, but was deterred by those that told her there was 'no money in pursuing art!

But it was never about the money. It was about seeing, and feeling, and creating. It was about something tangible, putting hand to paper; layering and playing and building. My mind made manifest in colors and shapes.

This year I decided to pursue my art earnestly. To make time for it and to get back to what fills my soul. And for the first time I got to see it hanging in a gallery in London 🥹

If it's important, then I'm going to make time for it and I'm going to do everything I can to achieve it.

Thanks to those who have supported me and cheered me on the whole way; those who continue to show up for me physically and emotionally. I'm so proud of this moment and grateful to have you along for the ride. So grateful for all of the new friends this journey is introducing me to and excited for all that lies ahead 🥰

Thank you also to my lovely and dear friend Meridith for being with me this weekend and taking all of these photos for me! ♥️

Your personal branding spirit guide ✨🔮

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I was feeling adrift at the end of last year.


Things—𝘨𝘦𝘯𝘦𝘳𝘢𝘭𝘭𝘺 𝘴𝘱𝘦𝘢𝘬𝘪𝘯𝘨—weren’t working.

I felt unsure about my work,
Confused by where to go and what to do next,
Anxious about committing to anything,
And was stuck in a cerebral loop.

So I decided that I was finally ready to seek help from a coach.

I needed some guidance.

Because solopreneurship can feel really lonely and overwhelming.

And even when you have a support system, no one quite gets exactly what you’re navigating, both externally and internally.

And after a call with Karen Canham, NBC-HWC, E-RYT I knew she was exactly the coach I’d been waiting for, and why I hadn’t yet chosen to work with someone else.

✨

With Karen’s guidance and the work we committed to for three months, I began to unpack what the concerns and emotions I’d been experiencing for the last six months were rooted in.

🫠 This near-constant fear of “the other shoe dropping” versus being excited about how things had been progressing.

😬 This heaviness of succeeding and a pressure of making it on my own.

😑 This fear of abandonment and anxiety around money, stability, and security.

Because it was all a part of my internal narrative, and a nervous system that needed regulating.

So I listened to my body, visited that deep inner knowing and, during a somatic meditation, I found self trust again.

Instead of feeling 𝙩𝙤𝙤 𝙢𝙪𝙘𝙝, it started feeling like I was able to compartmentalize these domineering thoughts. I was able to realize that I could trust myself, my instincts, and my capabilities.

And with some clarity, my needs and desires became more clear too.

I wanted to embrace my creativity.

Then I saw an ad on Instagram that was like a sign from the Universe.

I wanted to be a working artist.

I wanted to give that version of me who had planned to attend art school, spending everyday in a studio covered in paint, and who had always wanted to be an artist when she grew up some space to explore that very pursuit.

She was still there.

She never left.

She just got pushed to the side while I was trying to do a million other things.

So I’m doing it!

I created a few new pieces in January and got them accepted into a small community show in London next month 🥰

I’m prioritizing my art (as I put on my mood board)

I’m taking risks (pursuing what I want for myself)

I’m listening to the Universe (taking more creative projects in addition to my writing)

It’s a lot, it’s different, and it’s just one area of work that I’m putting my energy towards, but it’s fun and fulfilling.

Younger Lyndsee would be proud 👩🏻‍🎨

Photos:
1-Current Lyndsee; really proud/excited
2-One of the signs from the Universe (black ball cap saying “Working Artist”)
3-Other sign from the Universe (@inspiredtowrite’s Instagram post saying “What if you’re walking into the most creatively abundant year of your life?”)
4-Another message on my mood board from @inspiredtowrite

I was standing in front of a room full of people I’d just met.



We’d been doing introductions, so I told them I was a ghostwriter and content creator, then we went on about our business…



Three months later I got a message on LinkedIn from one of the people in that room.

She said a friend of hers had asked if they knew any ghostwriters and she “immediately thought of” me!

That referral turned into a paid project.

That project turned into the achieved goal of the client.

That connection turned into trust and possible future endeavors.

So, that’s the reminder: 𝙩𝙚𝙡𝙡 𝙥𝙚𝙤𝙥𝙡𝙚 𝙬𝙝𝙖𝙩 𝙮𝙤𝙪 𝙙𝙤.

You never know when it might result in:

- an introduction
- a referral
- an opportunity
- a friend

🙂

“Maybe you’re already doing it..”

This is what someone said to me a long time ago.

I’d been telling them about how I’d been in a car accident, junior year of high school. “I’ve been in a helicopter,” I said, “but I don’t remember it. Actually, I don’t remember four weeks of my life. They thought they were going to have to reteach me how to walk, talk, and feed myself.”

I wish I could remember who I was talking to (blame the brain injury), but I’ve also told the story many times.

It always makes me reminisce: “Thankfully they didn’t have to. I didn’t have to start all over. I think it’s because I was meant to do something great with my life.”

“Maybe you’re already doing it,” they said.

This week alone I have never felt that statement more.

𝘐 𝘵𝘩𝘪𝘯𝘬 𝘮𝘢𝘺𝘣𝘦 𝘐 𝘢𝘮 𝘢𝘭𝘳𝘦𝘢𝘥𝘺 𝘥𝘰𝘪𝘯𝘨 𝘪𝘵.

✨

Having an existential conversation with my Uber driver, broadening our understanding of human behavior in a 45-minute ride from the airport. A new forever friend.

Not shying away from my nurse telling me, “It’s a scary time for people who look like me. I pray for the safety of my children every day.” “I know,” I said, “I’m so sorry. I hope that there are more of us that see how wrong this is and would be willing to stand up for one another.” “There is,” he said. “There is more good than evil.”

Meeting Zenia, a coffee shop owner in Hackney, and her patrons, Peter and Clark, two elderly gentleman walking in arm and arm to have an afternoon tea. “That’s an attractive accent,” Peter said, “where are you from?”

Speaking with the ladies in a secondhand shop, talking about vintage clothes and the style from their younger years. Their eyes sparkling as they think back to those times.

✨

Maybe my friendliness, my willingness to speak with people and actually see them and listen to them, are making a difference.

Maybe that smile to a stranger while walking down the sidewalk makes a difference.

Maybe that “Aw thank you, you’re the best!” really does hit the chef in the heart when he sits my gorgeous (and very tasty) pizza down on my table and preemptively brings a takeaway box.

Maybe I am creating ripples.

Maybe I am setting a different model.

Maybe I am making a difference one encounter at a time.

I guess there’s a lot we could be doing with our time here. May we be leaving the world better than we found it.

♥️

Post inspired by Emily McMahon. There is always space for more positivity ✨

The best part about the game:

Benito Antonio Martínez Ocasio. 

#badbunny ♥️

Happy Friday the Thirteenth 🖤


Some may associate it with the scary movie
Some may think it a bad omen or superstitious

But to me…

Friday is my favorite day of the week
13 is my favorite number
And together they’re weird and wonderful ✨

And that is my wish for you!

May you have a day that surprises you in the best way

May you remember the *weird* qualities are just what makes someone or something unique

And to celebrate the strange, the unusual, and the beautiful…

Sometimes it’s all about perspective ✨



Photo by Oliver Mayhall | @oliver.mayhall on Instagram

Optomi

As a Scrum Master and Service Delivery Manager at Ally Financial, I lead and support two diverse teams, each utilizing distinct methodologies to deliver exceptional results. My passion for fostering collaboration, continuous improvement, and customer satisfaction drives my approach to creating an environment where both Scrum and Kanban teams excel.

Key responsibilities include:
● Scrum Master: Facilitating sprint planning, daily stand-ups, sprint reviews, and retrospectives for the agile team, while coaching and mentoring them in agile principles and practices.
● Service Delivery Manager: Overseeing prioritization and delivery of work items for the Kanban team, ensuring a steady and efficient flow of tasks, and optimizing processes for better responsiveness to customer needs.
● Impediment removal: Proactively identifying and addressing any obstacles that hinder team progress, collaborating with stakeholders to resolve issues and maintain project momentum.
● Continuous learning and improvement: Fostering a culture of experimentation, knowledge sharing, and learning from experiences to empower both teams to achieve their best performance.
● Clear communication: Facilitating open and transparent communication between team members, stakeholders, and cross-functional departments for effective collaboration.
● Conflict resolution: Applying diplomacy, empathy, and problem-solving skills to address conflicts and foster a healthy team environment.
● Stakeholder management: Building strong relationships with stakeholders, managing their expectations, and working together to ensure project success and promote agile adoption.

Scrum Master | Service Delivery Manager at Ally Financial

General Motors

I had the privilege of leading a talented cross-functional team focused on developing innovative new lines of business that would shape the future of the automotive industry. My passion for agile methodologies, coupled with my dedication to nurturing a collaborative and productive team environment, enabled us to drive meaningful change and deliver exceptional results.

●Facilitated sprint planning, daily stand-ups, sprint reviews, and retrospectives 
●Ensured that the team remained aligned, focused, and continuously improvement mindset 
●Served as a coach and mentor, helping team members to embrace agile principles and practices 
●Fostered a culture of transparency
●Promoted a strong sense of ownership and accountability

Scrum Master

I was given the rare chance to combine my technical knowledge with agile leadership, ultimately resulting in the creation and distribution of ground-breaking software. We were able to revolutionize the automotive industry thanks to the exceptional results we produced and the culture of collaboration and high performance I championed.

There were three main facets of my role that I concentrated on:

●Software Engineer, I was responsible for designing, developing, and testing a wide range of applications to improve our company's offerings to customers
●Worked closely with the product management team, designers, and other engineers to develop customer-focused solutions

●DevOps: Collaborated with the development and operations teams to eliminate inefficiencies and improve the delivery pipeline

●Scrum Master: I oversaw the team's daily stand-ups, sprint reviews, and retrospectives to guarantee that everyone on the team was on the same page and working together effectively
●Took on the role of coach and mentor, guiding my team members toward an agile mindset
●Encouraged open communication and transparency
●Encouraged everyone to take responsibility for their work

Software Engineer | Devops | Scrum Master

In the process of creating and releasing Maven, an innovative carsharing app, I was able to combine my technical expertise with agile leadership in a truly once-in-a-lifetime opportunity. To reimagine the future of transportation, I was committed to both driving innovation and cultivating a culture of high-performance teamwork.

There were two main facets of my dual role that I concentrated on:

●Platform Engineering: collaborated with the development, operations, quality assurance, and product teams to create and maintain the platform upon which our carsharing application relied. 
●Cloud-based infrastructure
●Continuous Integration and Delivery
●Monitoring and autoscaling across the nodes to minimize application downtime
●Application ran smoothly and could be rolled out quickly by developing a platform that was both scalable and secure.

●Scrum Master: Oversaw our agile team's daily stand-ups, sprint reviews, and retrospectives to guarantee that everyone on the team was on the same page and making progress toward their goals
●Acted as a coach and mentor for the team, encouraging them to adopt agile principles and practices
●Encouraging open communication and transparency
●Working closely with stakeholders from different departments 
●Proactively identifying and removing any obstacles that could slow down the Dev team's progress
●Able to avoid setbacks thanks to my proactive approach to solving problems

Lead Pivotal Platform Engineer | Scrum Master

It was a privilege to be a part of the team that brought Maven, a revolutionary car-sharing app, to fruition. Because of my dedication to building a team that works well together, I was able to help General Motors thrive in a dynamic market and produce ground-breaking solutions that are changing the face of transportation.

●Mentored and guided the team to adopt and apply DevOps principles and practices 
●To improve our delivery pipeline's efficacy and streamline its operations
●Collaborated with the development, operations, quality assurance, and product teams

Build and Release Engineer | DevOps Coach

I led cross-functional team to drive continuous improvement across business applications, systems, and solutions. 
●Delivered mobile digital transformation initiative to replace legacy system
●Coached teams to establish and adhere to best practices, while focusing on results and delivery. 
●Drove successful Citrix VDI deployment to replace desktops with 450 thin clients.

Web Server Engineer | Scrum Master

Progent

I was committed to leading a team of dedicated professionals in providing exceptional IT support and delivering outstanding customer service. In my role, I focused on creating a responsive and efficient help desk environment that consistently exceeded the expectations of users, ensuring smooth and uninterrupted operations across the organization.

●Managing day-to-day help desk operations, prioritizing and assigning support tickets, and 
●Implementing best practices to ensure prompt resolution of technical issues.
●Developed and refining processes, tools, and training programs to improve the overall effectiveness and efficiency of the help desk team.

Technical Response Center Engineer

The Maxis Group

I had the unique opportunity to manage and maintain the networks responsible for license plate printing across 17 states and Puerto Rico. 

●Strong focus on reliability, security, and efficiency, I was committed to ensuring the seamless operation of this vital infrastructure, ultimately serving millions of drivers throughout the US and Puerto Rico.
●Collaborated with various stakeholders, and technical teams, to design, implement, and optimize network solutions that met the stringent demands of the license plate production process. 
●My expertise covered a wide range of areas, from network architecture and performance tuning to cybersecurity and troubleshooting.
●Key responsibilities was ensuring the continuous availability and stability of our networks, proactively identifying potential bottlenecks or vulnerabilities, and implementing appropriate measures to prevent disruptions.

Network Engineer for 3M™ Motor Vehicle Systems

Rose Management Group

I was dedicated to designing, implementing, and maintaining the technological infrastructure that supported our educational community. With a strong background in IT and a passion for empowering students and educators, I strived to create reliable, efficient, and secure systems that enhanced learning experiences and facilitated academic success.

●Managed a complete rebuild of the school's network and virtualize the servers for each location. 
●Collaborated closely with various stakeholders, including teachers, administrators, and technical staff, to identify and address the unique needs of our school. 
●Ensuring our technological environment remained up-to-date, user-friendly, and compliant with industry best practices and regulations.
●Planning and execution of technology-related projects, working to ensure timely and cost-effective delivery.

IT Systems Engineer

Dakota Audio Video

I specialized in the design, implementation, and management of cutting-edge audio-visual solutions for diverse clients. With a strong technical background and keen attention to detail, I excelled at translating client needs into seamless, immersive experiences that enhance communication and collaboration.

●Various aspects of AV system design, from concept development and equipment selection to installation and ongoing maintenance.
●Worked closely with multidisciplinary teams, coordinating efforts to ensure the successful execution of projects within scope, budget, and timeline.

Project Engineer

Scrum Master with 10+ years of experience coaching teams to continuously improve and deliver exceptional output using agile values and data-driven decision-making approach. Collaborate with cross-functional teams and product owner to break down silos by facilitating sprint planning, stand ups, retrospectives, and other agile ceremonies. Influence behavior without formal hierarchy and increase agile maturity by coaching teams to adopt modern DevOps practices.

Specialties: Scrum, Sprint Review, Remote Teams, Facilitation, Leading Teams, Devops, Customer Service

Technology Skills: Jira, Confluence, Scrum, Azure Devops, Git, HTML/CSS, Visio, IT Service Management, Pivotal Cloud Foundry, Linux System Administration, Windows Server

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Jeremy W. Hancock, A-CSM

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