GardaWorld

Our marketing operations mission is to operationalize the marketing organization strategy and provide analytics to guide decisions, support and implement the technology  roadmap, and proactively plan and manage for growth.

GardaWorld is the world's largest privately owned integrated security, cash solutions and risk management company. With more than 132,000 employees worldwide and a large presence in North America, Europe, Africa, the Middle East and other regions servicing more than 35,000 clients, GardaWorld and its brands, Security Services, GardaWorld Cash Services, BEST Crowd Management, ECAMSECURE and Crisis24. are uniquely positioned and resourced to support all security needs.

Director of Global Marketing Operations & Performance

NuWay Health Inc.

NuWay Health Inc. specializes in formulating, marketing, and selling nutritional supplements Direct to Consumers (DTC) across multiple marketing channels (direct mail, newspapers, and magazines and online).

My approach has been tested and implemented on DTC brands that have reached 30 million dollars and more in annual sales. I supplement my organization structures and processes by keeping a pulse on regulatory compliance in the industry to ensure that my procedures adhere to payment processing standards for the merchants in a recurring payment environment.

Director of Marketing Operations

Worked closely with their marketing VPs and Directors; I ensure our system mix and operational procedures supported their revenue-generating initiatives. My approach to back-office structure supports all facets of the Customers' Life Cycle (Acquisition, Retention & more).

Operations and Systems Lead

Mile High Madison Group

Owned the full marketing plan & Go-To-Market strategy (GTM) with full accountability over execution and input into the overall business strategy. I have worked with key stakeholders to identify, lead, drive and support incremental and transformational operational changes.

Manager of Marketing Ops. & Business Development

Managed 32,000 active subscriptions and maintained low customer churn rates through loyalty programs and customer retention strategies. We supercharged our subscription business by providing the customer the flexibility they wanted to manage their subscription.

Subscriptions Revenue and Customer Loyalty Manager

Created an Affiliate Program and managed 150 Affiliates who are experts in all forms of digital marketing and capable of driving high-quality traffic on a Cost-Per-Action (CPA) basis through native, social, mobile, display, email search, and contextual channels. Worked with designers and developers and launched Shopify and customized funnels to drive performance marketing initiatives.

Ecommerce Manager

- Analyze business processes and consumption patterns to identify and propose solutions suited to their needs.
- Built Data Flows and Centralized Data,  including automating and order-taking processes.
- Normalized data and campaign structures to support higher-level reporting

Solutions Implementation associate

Maciek Marchlewski

Specialized in purchasing and negotiating pricing for various media, including email and display advertisements. 

Fine-tuned analytical and database technology skills, which help play an essential role in maintaining campaign management applications and generating marketing reports.

Affiliate Marketer

As the Director of Marketing Operations at GardaWorld, the world's largest privately owned security company, I oversee the operationalization of the marketing strategy, the implementation of the technology roadmap, and the analytics to guide decisions. I have over 10 years of experience in marketing operations, specializing in process design, marketing automation, marketing technologies, and data analysis.

I have a proven track record of supporting brands that need rapid growth, managing relationships with partners and vendors, and making customers happy. I have also led and developed global marketing teams, creating tools and systems to enhance marketing reports and streamline email creation. I am passionate about leveraging AI and data to optimize marketing performance and profitability. I am always seeking to improve efficiencies, build morale, and collaborate in a value-based culture.

Parker Content. LLC

My writing skills are founded on research and persuasion. I trained to win without selling; to make the case by leading my audience to draw their own conclusions to attain my objectives. 

Now, I write for businesses that want to grow their audiences and revenue. I create inbound content that attracts, engages and converts by adding value and sharing information. I research deep and write for search engines and search intent. My clients' success is my success. 

I also provide content support to digital marketing and web development agencies, helping them to keep all their clients' services under one (virtual) roof. 

I write about a range of topics including workplace wellness, influencer marketing, public speaking, human resources, finance, social issues, nature, color and design, B2C and B2B marketing, careers, and education.  With a strong background in research and persuasive writing, I find relevant facts and weave them into a story that engages as it informs. 

I believe the right content has the power to build and strengthen relationships whatever your business or industry and prefer to work with clients who feel the same.

Content Production and Management

PlanetMed

PlanetMed delivers top-level research and writing support to professionals working in the fields of medicine, pharmaceuticals, biotechnology and healthcare. PlanetMed offers an interdisciplinary, customized approach to each project. I’ll be helping to spread the word about how The PlanetMed team can help research professionals elevate their projects and get them done on time.

Marketing Communication Consultant

CollabNow Inc

CollabNow provides individuals and teams with a central hub for communication and collaboration. CollabNow's Virtual Office and Collaboration Space product provides users with an everywhere office for video conferencing, scheduling, and document sharing. Proprietary features are designed to replicate and improve upon in-person experiences and facilitate cooperation among distributed teams. 

As the Content Marketing Manager for CollabNow, I'll be spearheading our messaging strategy. 

Plus, I'll be doing a little writing. 😉

Marketing Content Manager

Zest.is ✌️

Creating content to tell the world about the best place online to find tribe-sourced, knowledge-building content for marketing professionals. 🍋

Content Growth Manager

Helping deliver Zest's high fidelity marketing content stream to our global community of professional marketers.

Content Distiller

Robinson & Heck

At Robinson & Heck, I was a litigation support attorney. I did the research and writing for our cases.  I also selected and managed our team of legal interns and maintained our litigation calendar. We primarily represented small businesses. Now and then I would help review corporate documents, contracts and business filings.

Associate Attorney

Indiana Secretary of State -- Securitites Division

In this state government role, I reviewed franchisor's offering packets, private security offerings and the occasional broker-dealer registration to ensure compliance with state securities laws. I also served as a staff representative for a department-wide BPR review and implementation.

Registration Review Specialist

Claire's Boutique

I'm just guessing at those dates. Claire's was my first job out of college. I learned how to work retail team members, serve customers, track inventory, balance a cash register, and pierce ears!

Assistant Manager

Content Manager CollabNow 💠 Content Writer for Growth-focused Businesses

I’m a former business attorney with experience in state administrative and private practice. I excel at research, document analysis and writing. 

Following a career break, I transitioned from law to marketing. During the past ten years, I’ve created articles, ebooks, and other long-form content pieces to attract and educate my clients’ ideal customers. Although I write primarily for business technology providers with a preference for enterprise organizations, I’ve also written for small consumer and professional services businesses. 

I’m looking for direct clients or agency partners who need smart content for internal comms, marketing or advocacy. Tell me your objectives, your audience, and the message you want to communicate and I’ll take it from there. 

Newburgh, Indiana and Evansville Tri-State area businesses, I'm an experienced office temp available to fill administrative and support roles. I have customer service and retail experience as well. 

On a personal note, I believe human beings have intrinsic value which should be celebrated, respected and protected.

taplio

The Battle

Maciek Marchlewski

Tonya P.

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