harochi

Founder

Macklin Buckler

I am an experienced Content Creator and Commercial Copywriter. I specialize in crafting engaging content for clients, from creating blog articles to newsletters and product descriptions to social media campaigns. With a keen eye for detail and creative flair, I bring stories to life through words, captivating readers with the perfect combination of knowledge and creativity. My writing style is crisp and clear, so I can effectively communicate messages that will engage and inspire your audience. In addition, I pride myself on delivering excellent written content on time and within budget.

Content Creator

Stellafai 🚀

Stellafai offers future-proof teams a comprehensive toolkit to harness the power of OKRs. It not only assists in aligning teams behind strategy but also elevates your goals through personalized coaching, fostering connections, and delivering actionable data. Strengthen your OKR journey and level up your team's success with Stellafai.

Business Development (Advisor)

Coach Microlearning

We are not just another HR Tech platform, we're changing the face of corporate training with gamification at its core. With the Coach Mobile App, learning becomes an exciting and memorable adventure for employees as they engage with your training material! 

Training shouldn't be a one-time occurrence; it should be an integral element of your company's culture.

UPPER

- Closed new business deals with mid-market and enterprise tech companies in the software, insurance, finance,and food & beverage industries across Europe
- Develop and maintain strong partnerships with key industry players, resulting in increased brand awareness and credibility for UPPER
- Collaborate with the sales team to create targeted sales strategies and campaigns
- Manage a portfolio of high-value accounts, ensuring excellent customer service and retention
- Conduct market research to stay up-to-date on industry trends and identify new business opportunities
- Participate in trade shows and industry events to network and promote UPPER's products and services.

Account Executive

Leapsome

- Successfully helped numerous startups and mid-market brands increase employee engagement and streamline performance management through the use of Leapsome's OKRs, surveys, and performance review tools
- Proven track record of leading the entire sales cycle, from cold-calling, to  initial discovery, to closing deals with clients, to final handover
- Expertly educated clients on the benefits and capabilities of Leapsome's platform, resulting in increased adoption and success in their businesses
- Exceeded sales targets and contributed to company growth through effective communication and relationship-building with clients

Senior Account Executive

Google

- Successfully partnered with a variety of agencies and clients to implement Google and YouTube Ads best practices, resulting in increased traction, lower cost-per-click, and achievement of business objectives
- Provided expert product training to top accounts, empowering them to effectively utilize our platforms and achieve their desired outcomes
- Discovered and pursued numerous key new business opportunities, expanding our client base and driving growth
- Developed and executed digital strategies that were closely aligned with business goals across Search, Display, and YouTube, maximizing the impact and ROI of our campaigns

Account Strategist (Scaled)

- Cold called and emailed potential clients to qualify sales leads and identify new business opportunities
- Used my skills in communication and customer relationship building to establish rapport with prospects and understand their needs, matching the value proposition of the Brand Accelerator Program to their business model and requirements 
- I also suggested possible SEM strategies to enhance their online presence and success 
- In addition, I played an instrumental role in setting up meetings or calls between (prospective) customers and Sales Executives, ensuring smooth communication and successful sales

New Business Associate (SDR) - Brand Accelerator Program

Hey, I'm Macklin. 

I'm a founder who works closely with startups to refine their GTM strategies, especially when it comes to outbound sales.

I'm a firm believer in the power of Clay.com, Smartlead, ethical web scraping and AI to create personalized emails at scale (no generic email blasts here).

I'd love to connect with you and learn more about your story. Whether you're looking to discuss potential partnerships, get some advice on your sales strategy, or swap stories, my inbox is always open.

Took one look at Spotify Wrapped this year and closed it. 

Am I surprised that I listened to the Succession Theme Song 745 times?

No because my life is a movie and it's the soundtrack I listen to when making power moves on LinkedIn!

Do I have mental issues because I hear the Succession Theme Song in my head all day long, even when I'm not listening to it? Yes. And I don’t need Spotify calling me out for it.

So what has me excited this year?

My LinkedIn Wrapped (thanks to my lovely friends at HeyReach.io)

I embarked on a crazy journey with HeyReach.io in 2025. 

Here are some of my favorite highlights:
1. Attending their offsite in Greece where I got the worst sunburn of my adult life but also had a blast with them on a bus ride from Macedonia where we listened to the greatest hits (including Nick Velkovski's hype up songs, which happened to not be the Succession Theme Song 😢)
2. Co-presenting with them at two events (once at Clay Club Warsaw and once at HubSpot's HQ for Clay Club Berlin alongside Mohamed Chahin from Twain!)
3. Having my regular catch-ups with Ilija, who just might have the sharpest GTM strategy mind I've encountered (this guy literally understands Clay without needing to spend hours inside of it. He just gets it)

If this is what 2025 looked like, I’m very curious to see what 2026 brings.

I used to run ultramarathons, but after we had our son, that whole part of my life faded out.

I got out of shape in 2025 and started having pain all over, especially in my back. 

After doing physio regularly for a few months, I assumed I could just pick things up where I left off with the same motivation and same goals.

Yeah.. not happening. 

I admit, I am a performance-driven person, and I love measuring and seeing if I am improving. 

But it turns out that's not the right mindset if you want to get back into running after a year of inactivity. 

So I’m rebuilding the foundation and not putting any pressure on myself.

The only goal is to feel better. 

And the only way to do that is to move my body. 

I’ll worry about getting fast again after I’ve returned to baseline.

[edit: these are photos from a race I did in Gran Canaria]

HubSpot

Freelance Senior B2B Marketing & Sales Writer

Artisan

Freelance Senior B2B Sales Writer

Looking for a savvy writer with hands-on experience in marketing and sales? Let's look at what I've got.

I'm here to help you win the SERP and attract prospects through high-quality blog posts.

🍉 Content Writing (long-form blog posts)
🍉 On-page SEO for articles
🍉 In-depth articles with quotes from thought leaders

🍍Content Marketing Geek
🍍Analyzing projects before taking on them

I'm eager to create copies that engage & convert :)

Freelance writer | B2B Content Marketing Specialist

DISTRICT #1

I'd highlight two major achievements:

1. $1,031,000 worth of contracts under one year
2. Developed a new direction, like economic recovery in rural areas through agriculture projects

Donors I've worked with: GIZ, Norwegian Refugee Council, USAID, TerraTech (ADH).

My position also included cold pitching, contacting major donors, devising new projects, supervising their smooth implementation process, geography expansion, and publicity.

Head of Programme Development & Strategic Partnerships

Belkins

B2B Sales Writer

Cognism

Freelance Content Writer

Smartlook

MarTech

Contributing Writer

Weflow | getweflow.com

Freelance Writer

Timeular

Creative B2B Writer📍I create content that AI cannot🦄 HubSpot | MarTech | Cognism | Smartlook | ➡️ DM to book your article.

Have you ever heard of a Senior Sales & Marketing Writer who can close a deal of $700,000+ for a charitable foundation? 

I dunno how these two roles coexist in me, but they seem to work out pretty well. 

So, if you want to hire me as a freelance writer, get a consultation for cold outreach, writing career, or fundraising, DM or email me.
📧 jenica.romacnhuk@gmail.com

What I offer:

- 8 years in content marketing, PR, and business development with a strong track record.
- Therefore, a robust understanding of SEO shifts and emerging trends.
- Content that people want to read, share, and fill out "Request a demo."
- A partner who cares about your growth while being an independent contractor.

Open to fruitful discussions.

Jenny Romanchuk

How would you describe your dream client?
As a very selective B2B writer, here’s mine...

A company that:
👌  Offers a complex B2B product/service for mid-market and enterprises.
E.g., martech, salestech, fintechs, or products for non-profits. (I'm ready for challenging niches 🙋‍♀️)
👌 Wants to help customers scale their revenue and ease their JTBDs 
👌 Needs 2,000-6,000-word articles
👌 Is ready for a contract with 2 to 4+ articles per month
👌 Has a point person who is skilled in SEO/AEO 
👌 Has a partnership mindset; we are collaborators with a shared goal
👌 Responds within 2 business days to communications; same goes to me
👌 Is open to content experiments or suggestions
👌 Pays according to our agreement 
👌 Sends assignments on time 

Curious to see your dream customer or dream contractor profile.

B2B Freelance Writer | Sr. Writer at HubSpot | In-depth articles, expert-led content, thought leadership content | Topics: B2B sales, marketing, business development, fundraising, customer success

taplio

The Battle

Macklin Buckler

Jenny Romanchuk

Followers

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Performance ScoreMacklin Buckler's LinkedIn Performance

Performance ScoreJenny Romanchuk's LinkedIn Performance

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taplio

The Battle

Macklin Buckler

Jenny Romanchuk

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Macklin Buckler's LinkedIn Performance

Performance ScoreJenny Romanchuk's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMacklin Buckler's LinkedIn Performance