😻 Maeva Cifuentes

SEO & GEO for B2B SaaS // Coaching for women in service businesses

I run Flying Cat, a B2B SaaS-focused SEO and content consultancy. We specialize in Generative Engine Optimization (GEO) and bottom-funnel content strategy, with deep expertise in international SEO when clients need to expand into French, German, Italian, and Spanish markets.

We've worked with ActiveCampaign, Hotjar, Klaviyo, Mixmax, D2L, Leapsome, Ivalua, and CoVet.

After a decade running a translation agency, I built Flying Cat on a simple premise: senior strategists should stay on accounts. No junior handoffs. No templated playbooks. I run the strategy, my team executes. We work directly with marketing leaders who need revenue from search, not just traffic.

📍 I post about SEO, GEO, AI visibility, and building a service business you actually want to run.

WHAT CLIENTS HAVE SAID:

"Flying Cat's approach led to a significant increase in monthly revenue and contributed to our rapid growth." - Rob Hartman, former Creative Director, Operto Guest Technologies

"Together, we were able to increase our yearly organic traffic by 700%. 56% of our traffic was coming through the blog. It was such a smooth partnership and really felt effortless on my side." - Molly Holcutt, Content Manager, Livestorm

"Within two quarters, we were able to drive an additional 80k visits to the website." - Joe Baugnet, Global SEO, ActiveCampaign

I also coach women who run service businesses. If you do excellent work but keep getting treated like a vendor, underpaid, over-explained-to, stuck in execution mode, I can help. My program teaches you how to position yourself as a strategic partner and have the client conversations you've been avoiding.
Follow @purposefulliving.co on Instagram for more on that.

maeva@flyingcatmarketing.com
🌐 @maevaeverywhere

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Content Marketing • Content Strategy • Content Agency • Content Marketing Agency  •  SEO Agency  •  AEO Agency  •  GEO Agency  •  SEO Consultant  •  AEO Consultant  •  AISEO Consultant

Angel Investor & Marketing Advisor

Investor and shareholder. Also, as fractional Head of Marketing/Marketing Advisor, I'm diversifying Spitche's revenue streams and acquisition channels, focusing on organic inbound growth.

Maeva Cifuentes

Studio La Valleur

My sculptural practice centers on curiosity, exploration, and the discoveries that emerge through creating.

Through distinctive abstract metal works united by bold color and clean lines, my work investigates how abstract forms can carry profound human themes, building sculptures that resonate on both visual and emotional levels.

Each year, I book a handful of commissions for Texas, US and international projects in collaboration with private Institutions + collections, Hospitality industry, Architects, Landscape Designers, Art Consultancies and Public Art Agencies.

Founder

My over two decade creative career is built on the foundations of Visual Design, User Experience and Creative Strategy. This translates into designing custom websites for service based businesses, creating mobile applications with a focus UI and usability all the way to brand activations for international corporate events and trade shows.

Past clients include Art Center Waco, Telecom Infra Project, Communication IQ, Facebook, Amazon, FareCompare and Microsoft.

Freelance Creative Director + Designer

Vivid Creative

-Developed comprehensive artist business models and strategies tailored to independent visual artists, resulting in optimized business practices, increased visibility and revenue streams for clients
-Designed and implemented custom websites, online inventory managers, sales channels, enabling artists to effectively showcase and monetize their work through strategic website development
-Pioneered studio organization systems using Cohart and similar tools, improving client productivity by streamlining workflow management
-Created and distributed practical art business templates, reducing administrative time for artists 
-Curated essential business resources specifically designed for working artists' unique challenges
-Hosted and produced the Art Biz Talk Podcast, interviewing professional artists and providing actionable advice to an audience of world wide listeners.

Consultant

Art Biz Talk with Andrea La Valleur-Purvis

Each week as we talk to visual artists and art professionals about creative entrepreneurship and give you the behind-the-scenes experience of how they built their art business.

Podcast Host

Telecom Infra Project

As Creative Director and Design Lead, I was involved in creation, development, and implementation of customer-first and compelling cross-platform design solutions that drive TIP's global visibility, while understanding the telecom community and partner needs. I was involved in all aspects of TIP's websites, TIP Summit, in-person and virtual events and Marketing.

I enjoy imagining what could be, creating future-forward and thoughtful design solutions that solve current business opportunities, aligning TIP's mission, brand aesthetics and overall visual design to the company's web, digital and event presence. 

I helped distill broad ideas into creative solutions and points of interest for TIP members and the telecom tech community. Including creating design standards, best practices and implementation guidelines for vendors and regional teams.  I supported cross-functional PM groups, Regional leads, Engagement, Foundation, Event and Marketing teams. 

As part of this role, I lead the creative vision for TIP's yearly global conference, TIP Summit, the industry leading event for Telecom Tech Innovators.

Design Lead

We Are Blue Orange SL

As part of a small startup team, I lead the creative team, designing the UI and end to end user experience for websites in the igaming industry.

Digital Art Director

Solid State Pros

Product planning, user experience and user interface design for mobile applications and prototype, product validation

Ratio LLC

Working on emerging technologies, iBeacon, connected spaces, Mobile UX and Visual Design for iOS, Android Material Design, Windows 8, Windows Phone, desktop apps and responsive websites. 

Responsibilities include: Team Career paths, Tools & Processes, Art Direction, Project Management, Product Strategy, New Products, OS conversions, User research, User stories, Wire-framing, prototyping, Visual Design, User Experience and Interaction Design

Interactive Design Director

Working on emerging technologies, Mobile UX and Visual Design for iOS, Android, Xbox, Windows 8, Windows Phone and responsive websites. 

Responsibilities include: Art Direction, Project Lead, Product Strategy, New Products, OS conversions, User research, User stories, Wire-framing, prototyping, Visual Design, Agile environment 

Recent clients include Microsoft, Amazon, Synchronoss, AT&T, Xbox, Sony Crackle and The Glenlivet 

Ratio is a 2013 Webby Award Nominee
and 3rd place winner of the AT&T CES Hackathon

Senior Interactive Designer

Microsoft (via Filter)

My core responsibilities included: creating user-focused interaction workflows, navigation experiences, pixel-accurate UI and UX scenarios for Product Managers and UX Researchers, transform large scale enterprise software into new mobile formats, redlines for development, provide UX direction and troubleshoot with developers and prepare product related assets for Marketing. Shipped products include OneNote for iPhone 1.2 & 1.3, OneNote for iPad 1.0, Office for iOS

UX/UI Product Designer II

JavaSnuggies™

JavaSnuggies™ are coffee sleeves with options for complete design and messaging customization, private-labeling, and advertising. We are an online business providing design and print services for coffee shops and advertisers.

Founder + Creative Director

My journey as a sculptor began with a fascination for the interplay of form and space. Today I create abstract metal sculptures that reflect my multi-cultural upbringing, my passion for travel, and my exploration of the resilience of the human spirit.

With 25 years of professional creative experience, I bring a unique perspective to my artistic practice. My sculptures invite viewers to connect with the work on a personal level (and often interactive level), inviting curiosity, pause and contemplation.

I blend design principles with modern fabrication techniques to produce dynamic and evocative works.  From intimate pedestal pieces to public works, my sculptures invite you to discover your own interpretations and response.

This year, my work was selected for the Marfa Invitational Open | Texas in Marfa, TX May 16-26, 2025

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Maeva Cifuentes

Andrea La Valleur-Purvis

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