Digital Willow

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swashly

Growth Marketing Manager

AutoLeap

Senior Performance Marketing Manager | Google Ads Specialist

DemandHub

Google Ads Manager

IGIVU

Growth Marketer

FastForward.ai

Performance Marketing
Drove B2C user growth through paid social channels such as FB and Google.
Oversaw media planning, managing budget, and channel allocation, optimizing ROAS, and driving down CAC. Funnel creation & mapping.
Oversaw 20 to 50 LPV and CPA Campaigns.
Through consistent optimization of campaigns was able to achieve leads at a cost of as low as $0.12.
Assisted in interviewing, hiring, training, mentoring, developing, and evaluating team members
Defined & owned an innovative CRO roadmap backed with clear hypotheses, customer insights, and data points to improve performance across the marketing channels.
Analyzed the product through heuristic analysis, analytics, heatmap, session recordings, user testing, and feedback collection
Closely monitored the tests 
Reported the performance of the A/B or MVT tests
Worked closely with UX and Dev teams to deploy the winning version.
Monitored user behavior regularly, generating insight and updating the optimization roadmap.
Developed and implemented performance improvement strategies to promote continuous product improvement.
Experience with analytic tools such as Hot jar, Google optimizes Microsoft Clarity & Google Analytics, and Adjust.
Managing external media agency partners and publishers
Increased profit margins by 80% through new product introductions.
Key achievement: Contributed to an 85% increase in client campaigns performance over a year by revising pre-existing marketing strategies and optimizing their media buying

Paid Media Specialist | Performance Marketer 

Mauqa Online

Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Maintained documentation, detailing assignments, in-progress work, and completed project milestones.
Evaluated client websites for mobile performance and optimal search engine rankings
Managed external media agency partners and publishers.
Oversaw media planning, managing budget, and channel allocation with emphasis on optimizing ROAS and driving down CAC by 5%.
Key achievement: Worked with the CEO and co-founder to improve the company's marketing efforts and investment Portfolio.

Marketing Manager | Paid Media Specialist 

Soul Kitchen & Cafe

Growth Hacker

Byte (YC S20)

Performance Marketing Manager

Senior Media Marketer: Google Ads, Programmatic & AI Solutions | Vibe Marketing Enthusiast

I’m Maham, a Performance Marketing Manager passionate about turning data into growth. Over the past seven years, I’ve helped B2B, SaaS, and lead-gen companies across the UK, APAC, and North America scale efficiently through Google Ads, Meta, and DV360.

From CTV to Search and Display, I thrive on blending automation, analytics, and creativity to build campaigns that perform and evolve. Managing multi-million-pound budgets, I’ve driven measurable uplifts in ROI while maintaining brand integrity and user experience.

My early background in software development means I approach marketing with technical rigour, tracking, testing, and optimising every touchpoint to deliver outcomes that truly matter to the business.

Maham Ejaz (마함)

Monarch Software

Monarch Software was created by Bojan Gvozderac with the explicit goal of helping businesses navigate the treacherous waters of software development and to demystify the software development process to the point where it's understandable by all.

Monarch Software will take your App idea, use almost a decade and a half of professional software development experience to assess it and then translate it in to a concrete plan of actions that need to be taken to make it come to life.

Founder

Programmer

Alloy

o Picked up Remix and Tailwind to implement new features on the web app and meet minimal feature set requested by clients.
o Created and implemented reusable component kit of base / primitive components to be used in multiple apps.
o Collaborate with project owners, back-end devs and front-end teammates - the entire organization.

Senior Frontend Engineer

Luca

o Worked in a team of 6 on a mobile app, built using React Native and Firebase, that allows restaurants to handle guest check-in, ordering and payment in a single app.
o Took ownership of a major feature - “Events”, an entirely new product category and made sure it was delivered on time and with high quality.
o Regular interaction with stakeholders, helped out plan app roadmap, feature breakdown into tasks and manage expectations.
o Regular pair up sessions with other developers on the team to solve complex issues.

Senior React Native Developer

Pet Media Group (PMG)

o Worked in a team of 3 to rebuild the mobile app from scratch for Android and iOS using React Native.
o Built a codebase of shared business logic to be used on both web and mobile app.
o As one of the two first PMG tech hires consulted management on all tech related topics, reviewed and
made architectural and tech stack decisions, conducted interviews with potential new hires.
o Exceeded expectations by adding to the scope of app MVP and releasing first version with an entire
feature intended for after first release.
o "One codebase multiple apps" - solved challenging problems where the app needed to be built as
generic, modular and configurable as possible so that from one codebase multiple apps for different brands could be created.

Senior Frontend Developer

Werkspot

o Helped make the Werkspot mobile app, built with React Native, be the primary way service professionals interact with the platform - app adoption during my time at Werkspot grew from 37% to around 60%.
o Consulted the team on architectural and tech stack decisions.
o Lead the mobile guild - internal grouping of all personnel interested in developing the mobile app.
o Organized and hosted several community events sponsored by Werkspot

Frontend Developer

JSGuru

o Developed several web apps for international clients working on every application layer, from the database layer using PostgreSQL, back-end layer using Node.js and Express to the front-end layer using Angular 2+ and React.
o Worked directly with clients - consulted and advised them on software architecture and tech stack decisions.
o Lead, coordinated and consulted other software developers.
o As an experienced senior software developer I mentored and trained junior developers.
o Initiated and participated in open source software projects and local JavaScript communities.

Senior JavaScript Developer

I'm a JavaScript Master, I'm interested in everything JavaScript and web development in general.

Even though I've used almost all popular programming languages and frameworks I focus entirely on JavaScript and various JavaScript libraries and frameworks now.

Currently I focus heavily on progressive web app because I believe that they are the future and logical next step in web development.

Technologies I specialize in:
#JavaScript,# Typescript, #ES6 ( and beyond ), #Nodejs,# Expressjs, #MongoDB, #React, #GraphQL, #HTML5, #CSS3, #SCSS, #CSSNext, #Apollo, #ReactApollo, #PostregeSQL

Supporting tech:
#git, #webpack, #npm

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Maham Ejaz (마함)

Bojan Gvozderac

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