Digital Willow

Digital Media Buyer

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Community of top-class Google ads specialists

PPC Hub Member

swashly

Growth Marketing Manager

AutoLeap

Senior Performance Marketing Manager | Google Ads Specialist

DemandHub

Google Ads Manager

IGIVU

Growth Marketer

FastForward.ai

Performance Marketing
Drove B2C user growth through paid social channels such as FB and Google.
Oversaw media planning, managing budget, and channel allocation, optimizing ROAS, and driving down CAC. Funnel creation & mapping.
Oversaw 20 to 50 LPV and CPA Campaigns.
Through consistent optimization of campaigns was able to achieve leads at a cost of as low as $0.12.
Assisted in interviewing, hiring, training, mentoring, developing, and evaluating team members
Defined & owned an innovative CRO roadmap backed with clear hypotheses, customer insights, and data points to improve performance across the marketing channels.
Analyzed the product through heuristic analysis, analytics, heatmap, session recordings, user testing, and feedback collection
Closely monitored the tests 
Reported the performance of the A/B or MVT tests
Worked closely with UX and Dev teams to deploy the winning version.
Monitored user behavior regularly, generating insight and updating the optimization roadmap.
Developed and implemented performance improvement strategies to promote continuous product improvement.
Experience with analytic tools such as Hot jar, Google optimizes Microsoft Clarity & Google Analytics, and Adjust.
Managing external media agency partners and publishers
Increased profit margins by 80% through new product introductions.
Key achievement: Contributed to an 85% increase in client campaigns performance over a year by revising pre-existing marketing strategies and optimizing their media buying

Paid Media Specialist | Performance Marketer 

Mauqa Online

Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Maintained documentation, detailing assignments, in-progress work, and completed project milestones.
Evaluated client websites for mobile performance and optimal search engine rankings
Managed external media agency partners and publishers.
Oversaw media planning, managing budget, and channel allocation with emphasis on optimizing ROAS and driving down CAC by 5%.
Key achievement: Worked with the CEO and co-founder to improve the company's marketing efforts and investment Portfolio.

Marketing Manager | Paid Media Specialist 

Soul Kitchen & Cafe

Growth Hacker

Byte (YC S20)

Performance Marketing Manager

Senior Media Marketer: Google Ads, Programmatic & AI Solutions | Vibe Marketing Enthusiast

I’m Maham, a Performance Marketing Manager passionate about turning data into growth. Over the past seven years, I’ve helped B2B, SaaS, and lead-gen companies across the UK, APAC, and North America scale efficiently through Google Ads, Meta, and DV360.

From CTV to Search and Display, I thrive on blending automation, analytics, and creativity to build campaigns that perform and evolve. Managing multi-million-pound budgets, I’ve driven measurable uplifts in ROI while maintaining brand integrity and user experience.

My early background in software development means I approach marketing with technical rigour, tracking, testing, and optimising every touchpoint to deliver outcomes that truly matter to the business.

Maham Ejaz (마함)

SARC MedIQ

Wordpress Developer

WizSpeed

Developed and deployed 2 end-to-end systems for a startup, including a project showcase and a client onboarding system that increased client user experience to 100%. Projects are fully maintained using Github code versioning.
Worked directly with clients to gather project requirements and implement use cases.
Built 5 front-end projects from scratch using templates from Adobe  XD, Photoshop, and Figma using Elementor, Divi, and Visual Composer Page Builder.
Deployed Webuzo(Multi-User Control Panel) on a bare-metal cloud server to manage 10+ client websites with fast response time.

Full Stack Developer

Umar Usman and Sons

Designed and developed a fully functional Inter-department inventory management system that keeps track of 1000+ products, 400+ employees, and 10000+ customers of the leading auto-parts manufacturer in the country.
Implemented Twilio WhatsApp API that instantly delivers order receipts to customers' WhatsApp numbers. 
Designed a Fast and Responsive Online Grocery store using Bacola Wordpress theme and Elementor Page Builder.
Built an E-commerce store for Kid's toys shopping using Flatsome Wordpress Theme.

Website Developer

Front End Developer | Wordpress Specialist

I’m a front-end web developer with 2.5 years of experience in creating and customizing websites using HTML, CSS, Bootstrap, and CMS platforms like WordPress, Shopify, and Wix. My expertise lies in developing visually appealing and user-friendly websites that engage and satisfy the end-user.

I have a good understanding of PHP and ASP.NET, which allows me to add dynamic features and functionality to my websites. I have a strong foundation in software development principles, data structures, algorithms, and programming concepts, which enables me to work effectively in a collaborative environment.

As a passionate web developer, I am always looking for new challenges and opportunities to expand my skill set. I believe that my technical knowledge, creativity, and problem-solving skills make me an asset to any team, and I’m excited to continue growing and evolving in this dynamic field.

Muhammad Haseeb Asghar

taplio

The Battle

Maham Ejaz (마함)

Muhammad Haseeb Asghar

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