Majdi Rabia

Entrepreneur | Ex-Founder @Fairphonic | Building with Data for Growth-Obsessed Teams

I turn data into clarity and action into results.
Always learning. Always shipping.

Senior Data Analyst

Berdaya Media

At Berdaya Media, we empower changemakers by building connections that drive collaboration and amplify impact.

• Inspiring Stories: With 30+ interviews featuring startups, NGOs, and impact investors, we connect organizations with shared missions, unlocking opportunities for collaboration. 

• Meaningful Events: We bridge the gap between the wider public and impactful events, enabling communities to learn, engage, and take collective action.

• Purpose-Driven Careers: Through our job board, we match socially conscious talents with companies striving to create lasting change.

Founder

Cerita Data

Cerita Data is an information design consultancy specializing in transforming complex data into powerful, visually engaging stories. 

• We collaborate with non-profits, NGOs, social enterprises, and impact-driven startups to convert data into actionable insights through products such as data-driven infographics, dashboard, and animation explainer videos, empowering their advocacy efforts through data visualization and narrative design.

• Implemented a community-led growth strategy, engaging over 3,000 data enthusiasts on Instagram and building an exclusive Slack community of 100+ members.

Example Projects:
• Cleaned and analyzed data to create an infographic showcasing the impact of COVID-19 on children’s rights, presented to the Presidential Staff Office and featured in leading outlets like Kompas and The New York Times.

• Produced a data-driven animated explainer video spotlighting the environmental consequences of the TPA Suwung fire in Bali.

If you’re looking to create lasting impact-driven narratives that combine data and storytelling, reach out to us.

Fairphonic 

• First non-founder hire at Fairphonic that is tasked to build the entire B2B sales pipeline, from building lead generation, sales operational workflow, deal closing and negotiations and account management workflows and systems.

• Scaled outbound lead generation using tools like Apollo and Lemlist, resulting in 14x increase in meeting rates, resulting in 2x increase in closed deals.

• Managing a team of 3 SDR reps to grow number new accounts from 2 closed deals to 20 closed deals in 3 years with annual deal value totaling $180k USD.

• Building strategic partnerships and identifying relevant partner network to enable cross-border- expansions to South Korea, Taiwan, and Malaysia.

Business Development Lead

OVO (PT Visionet Internasional)

• Conducted a comparable analysis and valuation thesis of insurance and payment gateway in Indonesia using Price/GTV and Price/GWP multiples.

• Maintained investor relations and actively engaged in meetings with potential investors.

• Acted as the PIC, liaising with potential bank partners during a tender project to streamline the company’s bank process, resulting in strategic relationships with major banks in Indonesia for cost reduction on top-up fees.

Corporate Finance Intern

PwC Indonesia

• Conducted company research using Bloomberg Terminal to support client projects
• Compiled and interpreted data for report reviews before client delivery
• Assisted in analyzing financial data to provide insights for business recovery services department

Advisory Intern

Empowering non-profits, social enterprises, and impact-driven companies to elevate their narratives with compelling visuals, data, and storytelling through Cerita Data.

Democratizing access to stories, information, jobs, and events in Indonesia's sustainability and sustainable development sector with Berdaya Media.

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Majdi Rabia

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