Mandy O'Neill

Growth Marketing, Message Strategy. Conversion Rate Optimization

ConnectedNonprofit

Change a mind. Change a life. Change the world.

Online fundraising, advocacy, and social media, especially Facebook, is playing a larger role in your fundraising program. Even if you’re only raising 7% – 10% of your annual revenue from online sources, online communication is playing a major role in support of your direct mail, major gift, and event fundraising. Let us help you develop your online strategy, come up with compelling creative ideas for the right audience to mobilize and fundraise throughout the year leading up to a robust year-end campaign.

Connected Nonprofit offers social media and online fundraising solutions that are designed with one guiding principle – ROI, Return on your Investments. Our work runs the gamut, but generally falls into the following categories:

   * Online fundraising campaigns
   * Online strategic growth plans
   * Social media, especially Facebook and Mobile

We've been honored to serve prestigious nonprofit organizations including CARE, Doctors Without Borders, St. Joseph's Indian School, among others.

Chief Strategist and Founder

Charity Dynamics

Grew annual sales bookings by 80%. Executive lead for sales, marketing, and business development for a leading national online fundraising and social media agency serving the nonprofit sector. Directed and coordinated company sales, sales campaigns, and marketing functions. Developed and coordinated sales selling cycle and methodology. Directed and oversaw the company marketing function to identify and develop new customers for products and services.

Vice President, Business Development

Convio

Created partner and alliance program that sourced up to 34% of annual sales bookings from partner referrals during a Saas company's early stages. Company went on to a successful IPO in 2010.

Director of Business Development

eCollege

Consulting position to strategically plan and implement an eCommerce plan for an online higher education provider.

iRevenue Solutions and Business Development

Kickstart.com

Directed business development including strategic accounts for a software company selling portal software into the nonprofit market.

Educare Colorado

CEO of a statewide early childhood care initiative designed to improve the quality of early childhood education in child care centers.

Amanda O'Neill Associates

Offered special project and grantmaking consulting services to the nonprofit sector including foundations and nonprofit organizations.

Principal

Colorado Common Cause

Led legislative advocacy and fundraising efforts for a state chapter of a national "good government" nonprofit agency.

Executive Director

City and County of Denver

Legislative Assistant

As a service provider, coach, or consultant, how would you like to wake up every morning knowing you have a waitlist of clients ready to work with you?

Because waking up to chase clients and compete on price is draining your soul.

✅ You get repeat business, but it's not enough.
✅ You get referrals, which puts you in a power position, still not enough.
❌ It's attracting and booking a steady stream of NEW clients that's CAPPED your revenue.

There’s DEMAND for your EXPERTISE, but you still find yourself…

- Diluting your authority by throwing marketing content on the wall like spaghetti to see what might stick. 
- Watching less-qualified competitors with better marketing skills booking YOUR ideal clients left and right.
- With sleepless nights worrying that signing new clients is so hard.

Here's the thing... being "salesy" isn't you. Which is good. Because "salesy" works against you in today's online market.

Instead, picture this…

- Clients search you out because you stand out with authentically and authority.
- Client prospects reach out to you ALREADY believing you can solve their problems.
- You have predictable and controllable lead flow and sales... and a WAITLIST

This is where I can help.

Hi, I'm Mandy O'Neill, and here’s what you get when you work with me:

✔️ Your uniquely branded solution:  I helped a coach increase his sales revenue 500% in 90 days with an offer repackaging.

✔️ A repeatable and sustainable marketing solution to attract your perfect-fit clients CONSISTENTLY. I helped a coach validate a unique high-ticket offer in just a few weeks by to the RIGHT target audience.

✔️ Your sales mechanism on autopilot. I help you create a repeatable sales process to attract and close clients so you ALWAYS KNOW where your next clients are coming from.

I've helped over 1,700 people coaches, service providers, and consultants.

If you’re serious about consistent business coming in the door, let’s make it happen.

Shoot me a DM to see I can help you grow your revenue with growth marketing.

Dext Technology Limited

Writer

B2B Conversion Copywriter For SaaS and Tech

The Brand Managers Limited

Copywriter

DevSquad

Freelance Copywriter

The Content Studio 

The Cutting Room

1616 MEDIA LIMITED

I wrote articles for their app, Momentful. Momentful is an app that helps users send digital cards to their loved ones.

Ashesi University

Made permutations for the various courses and helped to map out the changes in the paths of students with regards to the courses.

Coached freshmen on balancing their personal and academic life at Ashesi

Counselling, Coaching and Academics Peer Support Staff

•	Coached students in leadership, design and engineering

AIX Engineering Coach

GetRooms

Wrote SEO optimised articles about student activities in different Ghanaian universities on the GetRooms blog.

Marketing Intern (Content Creator)

Yielding Accomplished African Women

Yaa W. University chapters serve as the first professional sorority for women in West Africa, we develop principled leaders within STEM. We intersect these women at a key point in their life where we can build them up to be world-class developers or financial analysts. With the help of Google DSC, IBM and Bank of America we train members in front-end/back-end languages, Excel, investment principles, professional skills, leadership, and service in a peer-to-peer learning environment. Most importantly, we recognize the power in having a tight knit group of like minded women. Thus, we are forging connections amongst the next generation of female leaders together in an effort to create lifelong friendships and support structures

 Campus Co-Director

Developer Student Clubs 

•	Manage the backend of programs that help new developers to harness their skills

Logistics Lead

Stick Figure Copywriter | Website messaging for early-stage startups| Lover of dad-jokes and stick figures

You’re Busy. You’re Searching. You’re Looking for results.

Why? 

Because you’ve hit a roadblock and need a funnel that will bring you more leads, like yesterday. 

Ever since sales and marketing told you about the decline in customers, you’ve been frantically trying to find a way.

You audit your business and realise that your copy is broken - because you DIYed at the last minute. 

Or worse, your copy is non-existent because you’ve never had the time to write the website or emails you need to sell your solution. 

It’s not your fault. Building a business keeps you running off your feet. Plus, it’s too hard to write sales copy for your own product. 

The many thoughts in your head aren’t helping.

💬“My landing page doesn’t convert no matter how hard I try to funnel traffic there. It’s pretty much ghost town at this point.”

💬“My newsletter has subscribers but any time I roll out a sales campaign, the response I get is always *crickets*”

💬“I’ve written a sales page following all the 3,500+ rules of grammar yet I haven’t sold a thing!

💬“I need copy that moves clients closer to the checkout! I’m too busy or don’t have the skills to do it!”
 
DOES THIS SOUND LIKE YOU?

No worries. Leave the heavy weight-lifting to me.

My name is Esther and I’m a BSc. Mechanical Engineer. Meanwhile, I write copy for SaaS and Tech companies.

WHAT THIS MEANS FOR YOU
You get my techie brain which I’ve spent 4+ years polishing and fine-tuning.

MY PROCESS
💥 We’ll start with a discovery call to learn deeply about your business. 

💥 I will research the heck out of your target customer, diving into the recesses of their soul to dig out their deepest desires, pain points and frustrations.  I’m talking surveys, review mining, demo videos – any and all sources of data that give us insight into your target audience 

Why do I go to such lengths? Because I want your customers to think like this when they read my copy,
 “How did- How did you kno-- How did you know you know what I was thinking? Erm. Subconscious brain, is that you?”

💥 Tighten your brand’s messaging and USP, so your target customer can identify you in a sea of noise.

💥 Perform competitor analysis to identify where you can stand out and dominate in your market space

💥 Write tried and tested copy backed by data and proven sales psychology techniques. 

DELIVERABLES
Website copy, Email copy,
 
If you’re ready to optimise your copy and increase your conversions, by working with a copywriter with actual technical experience, send me a DM.

taplio

The Battle

Mandy O'Neill

Esther Kumi

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