I believe people flourish when there is connection, trust and space for meaningful growth. Leadership starts with humanity, the courage to listen, to be present and to create environments where people feel safe to contribute their best.

As a Master Certified Coach (MCC), internationally recognized leadership expert, facilitator, speaker and bestselling author, I support leaders and teams in strengthening their ability to collaborate, navigate complexity and transform together. My work focuses on conscious leadership, psychological safety, mature dialogue and sustainable high performance. Always with the human being at the center.

For over two decades, I have coached and facilitated thousands of leaders, managers and teams across more than 75 nationalities and a wide range of industries, including IT, technology, energy, consulting, engineering, chemicals, offshore, software and manufacturing. I help organizations build cultures where trust is felt, differences are appreciated and results follow naturally from strong human connection.

My style is often described as optimistic, empathetic, decisive and inspiring. I am guided by core values such as compassion, honesty, respect, inclusion, playfulness and a commitment to real human growth. These values are present in every coaching conversation, team session and leadership journey.

My mission is simple: to help leaders and teams create the conditions where connection grows, tension becomes constructive, and sustainable performance becomes possible.

If you are exploring how to elevate your leadership, strengthen your team or develop a culture of trust and collaboration, feel free to reach out. I’m always open to connect.

Marco Buschman

Deena Priest

Executive Coach | Accelerating Careers Without Burnout & Designing Smarter Exits | ex-PwC & Accenture Leader | Former Lawyer 🇺🇸🇬🇧🇦🇺

Senior leaders often know they want more autonomy but struggle to turn years of experience into a clear, sellable consulting or coaching offer.

I help you turn your experience into a profitable coaching or consulting business – without undercharging or guessing your way through it.

This is for you if you’ve lived inside performance cycles, restructures, steering committees, and “do more with less”… and you want a business built on credibility, outcomes, and a small number of premium clients.

If you’ve left (or are ready to leave) a senior role in a mid to large corporate business, you probably recognize this:

1. You’re brilliant at delivering complex projects… but talking about your own offer feels vague.
2. You want freedom, but you don’t want your income to fall off a cliff.
3. You keep hearing “charge your worth”, yet you have no idea what “premium” actually means.

You didn’t build a 15+ year career to become a $150/hr freelancer.
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A. WHAT WE DO TOGETHER

I work with corporate directors, VPs and senior leaders to:

1. Design a market-relevant, premium coaching/consulting offer that leverages your track record (not generic “life coaching”).

3. Build a de-risked, structured plan to replace – and then exceed – your corporate salary with a small number of well-fit clients.

3. Create a simple, repeatable client acquisition system (often LinkedIn-led) so you’re not relying on random referrals or hope.

4. Navigate the identity shift from employee to business owner, so selling starts to feel natural, not needy.
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B. WHO AM I

I spent two decades in high-pressure environments across law, top-tier consulting and commercial leadership, working with senior stakeholders who expected results, not fluff.

I’ve coached 150+ executives and senior leaders through big transitions – including turning “hidden expertise” into visible, premium offers that real clients pay for.
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C. WHAT YOU CAN ACHIEVE 

1. A sharp, confident vision of what’s next (not just “I’ll be a coach”).

2. A clearly defined, premium offer that you can explain in one or two sentences – and that clients will happily pay for.

3. Pricing, positioning and messaging that reflect your seniority, not junior contractor rates.

4. An authority-led personal brand and simple sales process that consistently creates opportunities and conversations.
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D. HOW TO WORK WITH ME

👉 Learn more / apply for the next Corporate Pivot Accelerator cohort here:
https://deenapriest.org/corporatepivotaccelerator

Or send me a DM with the word SAVVY and a line about where you’re at now.

Coach  - Mentor

Last week I spoke to a client who’d been using AI to build their business.

And wasn't moving forward.
 
In one conversation, we tweaked his niche and positioning and he landed two clients.

That's £10K he otherwise wouldn't have had.
 
AI is powerful for brainstorming.  
But not always for discernment or decisions.
 
It doesn’t know what to ignore.  
It can’t weigh trade-offs.  
It can’t tell you what’s commercially true for your background, your market, and your offer.

(It can send you down multiple rabbit holes.)
 
So if you’re stuck in “more ideas / more angles / more drafts”…
 
You don’t need any more of those.

You need a clear direction you can bet on.
 
That’s the work inside 𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗣𝗶𝘃𝗼𝘁 𝗔𝗰𝗰𝗲𝗹𝗲𝗿𝗮𝘁𝗼𝗿:  clear niche, sharp positioning, and a pipeline plan that fits how senior people buy coaching and consulting.
 
If you’re in this stage, schedule a call via "visit website" link.

KR,
Deena Priest

Corporate→Consulting-Coaching Advisor | Help Directors/VPs land their first 2–3 high-ticket clients with a premium offer + repeatable pipeline | Ex-Accenture, PwC

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Deena Priest

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