Innovation Officer Buildings @ Rambøll | Corporate innovation | Startup founder

Marcus Lagerkvist

As a Real Estate and Market Entry Advisor, I provide the strategic guidance and end-to-end execution that companies need to successfully expand and operate in complex markets.

Whether you're optimising a corporate real estate portfolio, leading a development project, or navigating market entry, I can help drive your initiatives forward. I work with clients on a fractional, interim, or project basis to de-risk the process and deliver tangible results.

My work is built on 14+ years of global experience managing a project volume exceeding EUR 2 billion across Europe, North America, and Asia Pacific. I have a track record of leading complex projects end-to-end, including unique facilities like automotive test tracks, and I’m well experienced in establishing new organisations, standards and leading cross-functional teams.

Recognised as 1 of 40 Indo-German Young Leaders 2025 for contributing to cross-border business, innovation and partnership between Germany and India.

MY ADVISORY PILLARS:

1. GLOBAL REAL ESTATE STRATEGY & EXECUTION
I help clients align their real estate footprint with their corporate strategy, managing complex transaction, development, and construction projects across all asset classes. Clients are corporations, real estate developers, or PropTechs. As a network partner with rvda, I also help position your assets as impact-driven “Places-to-be”.

2. MARKET ENTRY & EXPANSION
For companies targeting new markets, my support extends from initial strategy and location analysis to the full execution of your real estate and operational setup. For the world's fastest-growing major economy India and other emerging markets, I also collaborate with leading advisory firm Zinnov to execute your needs end-to-end.

I am passionate about building for the future by integrating sustainability, green building (certified DGNB Registered Professional), smart building technology, data analytics, and digital innovation to create long-term value.

Let's Connect: I'm always open to discussing new challenges and collaborations. Reach out to explore how we can collaborate best.

For regular insights on India's economic path, subscribe to my newsletter, India Rising.

Peter Pratter

The official AI Pre-Summit in Munich.

India’s push for inclusive AI, and why Europe must learn from it.

Yesterday, I had the privilege of joining the official pre-summit to the Global AI Impact Summit that will take place in Delhi in February.

Here are some of my takeaways:

Focus on Impact:
India is shifting the global AI discourse from just "safety" to democratization and impact. For EU governments and businesses, this means a massive opportunity to learn, co-develop and scale solutions.

AI as Digital Public Infrastructure (DPI):
India is building an "AI Stack", a common layer of subsidized compute and open-source datasets. Firms can plug and play on this infrastructure, drastically lowering the cost of innovation and at the same time continue developing the models for all. And its well proven, as India's Tech Stack has been successfully implemented.

Green & Sovereign Alternative:
Through renewable energy investments and open-source models, India is prioritizing resource-efficient and transparent AI. This creates a natural partnership for EU firms seeking ethical, low-energy alternatives to "black box" proprietary systems.

Scale of the AI Summit:
The AI Impact Summit (Feb 16–20) will be the first major global AI event in the Global South. With 100+ countries and more than 100.000 (!) people attending including global CEOs and Heads of States, it is the right venue to shape the next decade of global AI standards.

Europe can learn a ton from India, and should seek much deeper collaboration.

Thank you honorable Consul General of India in Munich Shatrughna Sinha as well as Gaurav Kumar Tomar and Sheetal Chawla for the invitation and it was great catching up with many others including Konark modi, Sumukh Deshpande, Luca Myska , Khushal Magarde, Sunanth Venkateshwaran, Manfred Y.

🤝 Require support? Let's connect and discuss!
♻️ Share and follow for insights on global real estate, sustainability, and market entry.
🇮🇳 Want to learn more about India? Join India Rising.

#India #ai #technology #europe

Peter Paul Pratter

2025 was the start of building. 

2026 is to double down.

I took some time over the break to reflect on my first year of self-employment. The biggest takeaway? The cross-border opportunity is even bigger than I thought.

Here is where my focus lies for 2026:

➡️ Real estate: 

I’m continuing to bridge the gap between developers and CRE teams. Leveraging my wider ecosystem in Germany and internationally to:

Provide market access
Create off market opportunities
Support your portfolio or projects.

Also excited for the year with rvda - BUILDING. IDENTITIES  

➡️ India market entry + real estate:

The momentum is real and cross-border collaborations are accelerating. Excited for the year as advisor with Zinnov , and supporting cross-border partnerships.
 
➡️ India Rising Platform:

The community support here has been incredible. We saw positive traction in 2025, and I have some great announcements coming that will continue to connect the corridor.

While my core offerings remain, Year 2 is dedicated to focusing even more.

If you are a developer or corporate real estate team looking for partners, or a firm eyeing the Indian market:

Let’s chat and see how I can help you.


♻️ Share and follow for insights on global real estate, sustainability, and market entry.
🇮🇳 Want to learn more about India? Join India Rising.

No alternative text description for this image

Why Chancellor Merz visits Bengaluru?

Global innovation for German companies.

A fact that is often misunderstood: German companies aren’t outsourcing, but embedding India at the core of their product, R&D, and innovation strategies.

Here are the reasons why:

➡️ Talent availability: Bengaluru and Pune host ~80% of AI/ML talent supporting Germany GCCs.
➡️ Ecosystems: 57% of German GCCs partner with Indian universities and startups to build next-gen capabilities.
➡️ Market access: India is the fastest growing major economy and soon 3rd largest globally.

Bengaluru is “India’s Silicon Valley” and a key hub for global innovation. Bosch has a large hub here, so do SAP, Siemens Healthineers, and many more including a growing number of our Mittelstand.

And with the EU-India FTA being concluded soon, many more will follow! 

🤝 Require support? Let's connect and discuss!
♻️ Share and follow for insights on global real estate, sustainability, and market entry.
🇮🇳 Want to learn more about India? Join India Rising.

Source: Zinnov Germany GCC Report, in collaboration with Indo-German Chamber of Commerce

#India #GCC #technology #germany

India Rising is getting noticed.

I am happy to broaden its reach and announce a strategic cooperation with Germany’s longest-standing and leading Indo-German portal, theinder.net.

Starting this month, I am launching a bilingual economic column "India Rising – Der Wirtschaftsblick”.

I will be addressing critical economic issues relating to India, Europe, and global markets, bringing my perspective to an additional community.

Why this cooperation?

theinder.net has done a tremendous job over the past 25 years to bridge the gap between India and Germany. They are a vital voice for the diaspora, work that has been rightfully recognized by the German Federal President. I'm glad about the opportunity to share more with an additional audience.

What does this mean for India Rising?

My platform will continue as planned, fully independent as always, with much more to come this year. This column allows me to share parts of my independent, data-backed insights on the Indo-European business corridor with a new audience through theinder.net's established platform.

Thank you Dr. Bijon Chatterji and Kristian Joshi for your approach, interest and trust in collaborating with me on this.

🤝 Require support? Let's connect and discuss!
♻️ Share and follow for insights on global real estate, sustainability, and market entry.
🇮🇳 Want to learn more about India? Join India Rising.

#India #cooperation #business #europe

A corporate HQ. A museum. Open to everyone.

And the responsibility of real estate.

Cities worldwide grapple with challenges of sustainability, livability, and community integration. As cities embrace 15-minute city concepts and mixed-use developments, corporate real estate needs to catch up.

One example: JD.COM's new HQ and mixed-use development in Shenzhen.

Designed by Büro Ole Scheeren, "Scenic City" will house a public art museum that will be curated by Robin Peckham, former art director of Taipei Dangdai and prior to that editor-in-chief of LEAP magazine.

Successful real estate projects create experiences that serve the wider community and contribute to vibrant, sustainable urban life.

And corporate real estate needs to review its playbook.

🤝 Require support? Let's connect and discuss!
♻️ Share and follow for insights on global real estate, sustainability, and market entry.

Source: ArtReview, JD

#India #experience #realestate

Why do companies open Tech hubs in India?

This chart tells it all.

India had the 2nd largest number of Tech IPOs globally—right after the US and 17% up from 2024. This IPO activity reflects a mature tech ecosystem that's driving multinational businesses to set up their Global Capability Centers (GCCs) in India.

Here's why:

Ecosystem access
India has a leading tech ecosystem, anchored by established domestic and multinational businesses, strong academic institutions, and public investments in inclusive technology.

Talent pool
India ranks in the top 3 of Stanford's AI Vibrancy Index, and 20% of all chip designers globally are based there. Meanwhile, an increasing number of specialists are leaving the US and returning to India.

Investment opportunities
GCCs enable collaboration with Indian start-ups and tech companies. Whether it's Mercedes-Benz AG' Autobahn start-up incubator or Walmart's successful investments in Flipkart and PhonePe, access is key. And investments are increasingly driven domestically.

Beyond market access to the fastest-growing major economy, it's the ecosystem overall that European industrial leaders want to tap into.

Reach out if I can be of any help, and find out more about India’s path to the 3rd largest economy via India Rising.

🤝 Require support? Let's connect and discuss!
♻️ Share and follow for insights on global real estate, sustainability, and market entry.
🇮🇳 Want to learn more about India? Join India Rising.

Data source: TRACXN via TechCrunch

#India #gcc #tech

AI CoE + Production + Engineering.

A new asset class mix?

The technological development  leads to adaptations in multinational portfolios. 

Knowledge workers in AI and engineering want to be close to manufacturing sites for testing and improving

- Products
- Workflows
- Manufacturing processes etc.

I worked at Mercedes-Benz AG and their large campuses in Stuttgart cover a mix of functions as well.

But I’ve seen corporations such as Knorr-Bremse AG  starting to mix these functions on new campuses worldwide and think we could see this model in many other sectors as well. Zinnov just helped consulting on Knorr-Bremse’s new one in India.

Dedicated AI hubs embedded in manufacturing?

A trend that we’ll most likely see more of in corporate real estate portfolios.

🤝 Require support? Let's connect and discuss!
♻️ Share and follow for insights on global real estate, sustainability, and market entry.
🇮🇳 Want to learn more about India? Join India Rising.

#India #ai #technology #realestate

Real estate transports feelings.

And that experience matters more than sqm.

Architecture, design, and "the experience" has become a requirement in today's world of real estate. In a time where many people can, and want, to choose where they work from, live, or enjoy time off, creating spaces where people feel comfortable to meet friends or colleagues is essential.

Think of:

Well-designed longevity hubs and yoga temples that prioritize wellness as infrastructure

Well-curated mixed-use developments where work, life, and leisure seamlessly blend

High-quality offices that compete not with other offices, but with the comfort of home

Branded developments that deliver experiences identified with the brand


Data backs this up. In JLL ’s recent Global Real Estate Sector Outlook

- 74% of respondents believe cities need to offer new experiences to stay relevant.
- 69% are happy to pay a premium for high-quality experiences.

Think of your experience in Berlin, London, Paris, Singapore, Mumbai, or anywhere else.

My two cents for corporate / commercial real estate:

Experience is the new location.
Proximity alone no longer drives decisions. Your office, retail space, or mixed-use development must offer something compelling enough to draw people in, whether that's exceptional design, curated amenities, or a sense of community.

Quality commands premium.
When nearly 7 in 10 people will pay more for better experiences, this has weight. Not only for residential, as it applies to offices, hospitality, and retail as well. Tenants and visitors increasingly evaluate spaces the way they evaluate brands.

Adaptability is survival.
The 78% who love discovering new places aren't loyal to static offerings. Spaces must evolve, refresh, and surprise. Think rotating art installations, pop-up collaborations, seasonal programming. Real estate that feels alive. Mixed-use has some natural advantages here.

Integration matters.
People expect their physical spaces to integrate into their lifestyle, not interrupt it. The line between where we work, socialize, and recharge is blurring. Real estate strategies must reflect this blended reality.

I think branded projects are the start. Operator-driven mixed-use developments are the next phase. Curation will be key. Operations and adaptive change will be more crucial than ever, and will require our industry to rethink its approach completely.

🤝 Require support? Let's connect and discuss!
♻️ Share and follow for insights on global real estate, sustainability, and market entry.

#cre #experience #realestate

taplio

The Battle

Marcus Lagerkvist

Peter Pratter

Followers

Posts

Engagements

Likes

Performance ScorePeter Pratter's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Marcus Lagerkvist

Peter Pratter

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Peter Pratter's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScorePeter Pratter's LinkedIn Performance