Assembly Global

Current Role: 

🔹 Strategic Advisory: Spearheading sales growth in e-commerce channels through a blend of strategy, content optimization, and data-driven decision-making.

🔹 Project Supervision: Managing a diverse portfolio of 40+ projects monthly across European markets, ensuring seamless execution and client satisfaction.

🔹 Team Leadership: Focused on nurturing a high-performing Accounts Team, with an emphasis on professional growth and skill development.

🔹 Operational Excellence: Responsible for end-to-end budget planning, execution, and financial reporting, along with proactive new business development.

🛒 Market Expertise:

Amazon [DACH, CEE, ITA, ESP, FRA, UK, NL]
Leading e-retailers in respective countries: Rossmann, Hebe, Douglas, Sephora, Makeup, Zalando, DM, Allegro, and many more. 

Client: COTY 
Regions: CEE, DACH, ESP, ITA, FRA, NL, UK, Global projects
Prestige Brands: Burberry, Calvin Klein, Chloe, Davidoff, Escada, Hugo Boss, Jil Sander, Joop!, Kylie, Lacoste, Lancaster, philosophy, 
Consumer Beauty Brands: Adidas, Bourjois, Bruno Banani, David Beckham, James Bond, Mexx, Manhattan, Max Factor, Miss Sporty, Rimmel, Sally Hansen. 

Career Path: 
03.2020 - 05.2022 - Pathfinder23
06.2022 - 05.2024 - Brand New Galaxy 
06.2024 - today - Assembly Global

Business Director, Digital Commerce 

Account Director, Digital Commerce

Group Account Manager (e-commerce)

Senior Account Manager (e-commerce)

PopKultur@ - e-Commerce experts

Popkultura helps e-commerce to grow in European markets. Specialization areas: 

🔹 Strategic Advisory: Elevating e-commerce sales through a multi-faceted approach:

Strategy Development (CARS analysis, market mapping, KCP plans)
Content Optimization (A/B tests, marketing automation)
Customer Journey & Logistics Optimization

🔹 Digital Marketing: Comprehensive digital marketing solutions rooted in data analytics, including brand management, social media, PPC, SEO, PR, and event planning.

🔹 Sales Leadership:

Market Analysis & Potential Assessment
Team Building & Sales Strategy
Market Expansion & Positioning

🔹 Business Strategy: Expertise in scaling businesses, market-entry, and team restructuring to build or rebuild market positions.

🔹 Team Management: Supervising diverse teams across various domains—programmers, designers, data engineers, strategists, project/product managers, marketers, and sales teams.

🛠️ Methodologies: Agile, Scrum, MoSCoW
🛠️ PM Tools: JIRA, Confluence, Trello, Monday.com, GitHub, SharePoint, Teams
🛠️ Skills: E-commerce, Digital Marketing, Online Advertising, Online Marketing, Digital Strategy

eCommerce Executive Officer 

YouLead - Sales & Marketing Automation

🔹 Sales & Market Expansion: Spearheaded the company's growth in key markets including CEE (Latvia, Croatia, Serbia, Poland), Germany, and the US.

🔹 Public Relations: Acted as the face of the company in media appearances and at industry conferences, boosting brand visibility.

🔹 eCommerce Consultancy: Provided strategic advisory services to e-commerce businesses in CEE, focusing on sales growth and marketing strategies.

🔹 Marketing Leadership: Orchestrated comprehensive marketing activities across the CEE region to drive brand engagement and revenue.

Chief Sales Officer

Gemius

🔹 Team Leadership: Supervised Regional Managers, Marketing, and Business Intelligence departments, overseeing a team of over 120 people.

🔹 Business & Sales Development: Spearheaded business and sales strategies across multiple markets:  Albania, Belarus, Belgium, Bosnia, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Hungary, Latvia, Lithuania, Macedonia, Moldova, Montenegro, Romania, Russia, Serbia, Slovakia, Slovenia, Turkey,  Ukraine

🔹 Market Research: Conducted e-commerce reports in selected countries like Serbia, Croatia, Bulgaria, Latvia, Lithuania, Hungary, and Ukraine.

Regional Manager CEE, Regional Managers Team Leader

🔹 Team Supervision: Managed Regional Managers and local offices, focusing on sales and business development.

🔹 Market Expansion: Led new business development in markets like Belarus, Bulgaria, Croatia, Macedonia, Moldova, Montenegro, Romania, Russia, Serbia, Slovenia, and Ukraine.

🔹 Sales Management: Oversaw sales strategies and execution, driving revenue growth.

Regional Manager Balkans, Ukraine, Belarus, Russia

CDP.pl (ex. CD PROJEKT)

🔹 Technical Oversight: Managed the technical aspects of CDP.pl projects, ensuring seamless integration and performance.

🔹 Team Management: Led the Digital Team, fostering a collaborative and efficient work environment.

🔹 End-to-end Production Supervision: Oversaw the entire production process, from analysis and documentation to developer selection and technology choices. Collaborated with Ars Thanea for design and Divante for programming.

🔹 Agile Development: Supervised development sprints, ensuring timely and quality deliverables.

🔹 E-commerce Integration: Spearheaded the merge of existing e-commerce platforms with new implementations, optimizing for performance and user experience.

Chief Technology Officer

CHIP Xonio Online GmbH

🔹 Project Leadership: Managed the Polish segment of the legal software portal, overseeing all aspects from inception to daily operations.

🔹 Strategic Oversight: Provided strategic direction to ensure the project met its objectives and KPIs.

🔹 Stakeholder Liaison: Acted as the primary point of contact between the Polish team and the global entity, ensuring alignment and effective communication.

🔹 Project Conclusion: Wrapped up responsibilities when the project's headquarters sold it, having no further involvement post-sale.

Country Manager

Profeo Sp. z o.o.

🔹 Community Management: Enhanced community engagement through innovative communication strategies and event organization.

🔹 Content & Social Media: Spearheaded content marketing, blog marketing, and social media campaigns to boost brand presence and engagement.

🔹 Client Training: Conducted Employer Branding training in social media for over 400 clients of Grupa Pracuj, empowering them to leverage digital platforms effectively.

🔹 Sales Support: Collaborated with the sales department, providing client meetings, presentations, and tailored project proposals.

🔹 UX Research: Conducted comprehensive UX research for the new Profeo website, focusing on both client and user experience optimization.

Community Manager

Cenega Poland

🔹 Online Presence Revamp: Spearheaded the rebuilding of the company's online presence, setting a new standard for brand engagement.

🔹 Team Building: Assembled and led a high-performing online team of 24 professionals at its peak.

🔹 Cross-Departmental Collaboration: Worked closely with both the marketing and sales departments to align digital strategies.

🔹 E-Shop Development: Orchestrated the creation of a new e-commerce platform, enhancing the customer shopping experience.

🔹 Innovative Media: Launched What2Play.tv, Poland's first internet television dedicated to gaming, setting a new trend in the industry.

Online & Mobile Department Manager

Vogel Burda Communications

🔹 Team Leadership: Managed a diverse team of programmers, designers, journalists, and sales professionals, fostering a culture of collaboration and innovation.

🔹 Sales & Business Development: Spearheaded sales strategies and explored new business opportunities to drive revenue.

🔹 Financial Oversight: Accountable for Profit & Loss (P&L), ensuring financial viability and growth.

🔹 Project Management: Led the initiation and execution of new online projects, aligning them with company goals.

🔹 Strategic Collaboration: Worked closely with the Munich HQ, and co-authored a download platform project that became a cornerstone for the company.

Business Manager Online / Country Manager

Marquard Media Polska 

🔹 Sales Management: Drove online sales for Sports.pl, optimizing revenue streams and customer engagement.

🔹 Cross-Departmental Collaboration: Collaborated closely with the print sales department to align strategies and maximize overall sales performance.

Key Account Executive Online

I help you with digital strategy, agile management, e-commerce, and sales. Contact me today!

Passionate about driving e-commerce success through technology and strategic advisory, with a diverse career spanning over 25 years in the digital industry. From roles in sales and marketing to tech liaison, equipped with enough programming know-how to speak the language of developers, I've worn many hats.

I was an early adopter of new revenue streams, digital marketing tools, and trends. Now, I'm diving deep into the transformative world of Generative AI to deliver best-in-class solutions and ideas to my Clients. I'm always at the forefront of digital innovation.

🔹 Spearheaded e-commerce initiatives across European markets
🔹 Pioneer in online music and gaming in Poland
🔹 Always on the cutting edge, from monetizing Adsense to exploring Generative AI

If I can help you in any way, feel free to let me know. I welcome the opportunity to discuss how I might serve your needs.

Marek Molicki

LinkedIn

As a Sales Leader, I recruit, build, coach and lead a dynamic and results-driven team of Account Executives and Directors. Together, we orchestrate new business acquisition strategies while providing customer-made advisory services to our clientele. 

Key Responsibilities:
Team Leadership: Inspiring and guiding a team of talented Account Executives and Account Directors across 18 countries.
Talent Acquisition and Development: Recruiting, hiring, and coaching exceptional individuals to ensure our team is equipped with the right skills and mindset for success.
Business Expansion: Spearheading initiatives to secure new business, drive revenue growth, and establish a strong market presence in diverse industry sectors.
Client Relationship Management: Fostering meaningful relationships with our existing customers, offering tailored solutions, and ensuring their ongoing satisfaction.
Strategic Planning: Developing comprehensive sales strategies and action plans to optimize market penetration and capitalize on emerging opportunities.
Cross-Functional Collaboration: Collaborating seamlessly with cross-functional teams to align organizational objectives, streamline operations, and exceed business targets.

Achievements:
Successfully led the team in surpassing quarterly and yearly sales targets, resulting in a revenue growth within the CEE & CIS regions.
Implemented innovative client engagement strategies that bolstered customer retention rates, enhancing overall customer satisfaction and loyalty.
Pioneered the launch of strategic marketing activities that increased brand visibility and contributed to a rise in new business acquisition.

Sales Manager, Talent and Learning

Enterprise Account Executive

Deloitte Digital

Senior Manager

•	Creation of a sales and business development strategy for the agency and business partners operating in the EMEA region - digital strategy incl. programmatic/ RTB; ad serving; 360'​ marketing; attribution; campaign measurement 
•	Responsible for sales process and company's P&L in EMEA region
•	GTM strategy. Opening new markets,  in EMEA region and formulation of an international roll out plan
•	Acquisition of new regional customers and business partners, 
•	Negotiation and deal-making with C-level executives
•	Representing the company to the media, advertising industry and at conferences
•	In charge of relations with key customers:  6 biggest media houses and strategic customers from Automotive, Healthcare, CPG, Entertainment sectors.
•	Leading international sales teams in 18 European countries and MENA region
•	Reporting to the Board of Directors


Achievements:
Supervised launch and sales promotion of new products on EMEA markets, i.e.: programmatic buying (RTB); campaign monitoring (AdReal); consulting 
Lunched the GRP report project in cooperation with GroupM 
Acquired biggest customers regionally, BMW and eTarget
Entered 2 new markets, i.e.: Georgian and Greek

Business Development Director, EMEA

•	Operating and sales supervision over 7 markets
•	Supporting regional sales, identification of customer needs and market opportunities, recommendation on existing product lines extensions and development of new ones
•	P&L and sales plans developing and management 
•	Leader and coaching for 7 Country Managers. Management of the CEE sales staff in terms of: recruitment, training and development, goals setting, performance appraisal, career and succession planning
•	Business Development: introduction of new products; opening new markets (go-to-market strategy) and new client acquisition
•	Implementation of an integrated marketing plan in the CEE markets
•	Negotiation of cooperation agreements with business partners and contracts with customers - answering to RFI, RFPs 
•	Representing the company to the media and advertising industry 
•	Reporting to the Board of Directors - creation and distribution of sales and financial reports on a weekly basis.


Achievements:
Successful reorganization of the Czech office, i.e.: brand rebuilding, creation and execution of a business recovery plan 
Acquired new customers - in charge of managing a portfolio of 7 biggest media houses in Czech
Supervised launch and sales promotion of new products on the CEE markets, i.e.: programmatic buying (RTB) and consulting
Successfully launched the ‘Breakfast with programmatic’ project in Hungary, Slovakia and Czech
Acquired the first customer for a new consulting project with the budget of about 16 thousand euro
Managed the biggest measurement project for Skype in the CEE region
A 45% growth in the CEE regional sales on a year-by-year basis

Regional Sales Manager

•	Supervision of sales activities on the CEE markets
•	Development of the business, raising revenues and increasing customer loyalty and satisfaction
•	Providing customer advocacy, leveraging best practices and identifying opportunities for business growth in the CCE region
•	Negotiation of contracts with current and new customers, oversight of tenders
•	Ordering and analyzing compilations, reports and market surveys 
•	Monitoring market trends and the competition
•	Leader and coach for 4 Country Managers 

Achievements:
Acquired the biggest regional customers, i.e.: Google; Procter & Gamble; Microsoft and WPP; IPG
Reorganization of the Danish office:  costs optimizing, recruitment of a new team, development and execution of a 2- year recovery program
Promoted to a Deputy of International Sales Director position
A 38 % growth in the CEE regional sales on a year-by-year basis
A 110% sales targets realization in the CEE region

International Business Development Manager

Evolution Media Net (Ströer Digital Media)

•	Building business relationships with international advertising agencies, publishers and customers (Orange Advertising Network, Publicities), especially in terms of the operations function
•	Coordination of sales activities in the CEE region: Poland, Turkey, Romania, Hungary, Czech, Russia, Latvia, Lithuania, Estonia and Turkey
•	Negotiation of contracts with customers
•	Ordering and analyzing compilations, reports and market surveys
•	Managing communication flow within the Ballroom International Group and arranging intergroup meetings, e.g.: in Poland, Czech, Germany and Turkey
•	Reporting to the company’s headquarters in Germany

Achievements:
Acquired new business partners in Romania, Czech and Russia
Acquired international customers, i.e.: Turkish Airlines, Epson and Google

International Sales Manager

Strategic and results-driven sales leader with an entrepreneurial mindset and a deep understanding of market dynamics, processes, and technology. Proven success in corporate and startup environments, leading high-impact projects, driving significant business growth and implementing cutting-edge solutions. Skilled in team leadership, international business development, and market expansion strategies.

taplio

The Battle

Marek Molicki

Weronika Ośko

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