Apollo.io

GTM Advisor

Inside Real Estate

Sales Enablement Manager

Sell Better 

Guest Host

Sales Assembly

BDR/SDR certification course content creation and delivery to prepare new sellers to have meaningful conversations with buyers.

Featured Thought Leader 

Revenue.io

Director of Performance Consulting 

Director of Sales Development 

Rock Content

North American Sales Manager

BoomTown - Real Estate Platform

I’ve taken my nearly decade of outbound SaaS sales experience, consultation from top sales leaders and A/B testing to create an onboarding program at BoomTown from the ground up. This program evolves with each iteration based on lessons learned, new research and feedback from sales managers and our new hires.

Over almost 2 years at BoomTown, I’ve helped hire, train and coach 41 new sellers across our GTM team that have ramped 48% faster and sold 261% more in their first 6 months.

Zywave

As the Sales Communication Lead at Zywave, I managed and curated all internal communication with the sales team from product enhancements to success stories. 

I started an internal podcast interviewing leaders and wrote our internal newsletter called "The Wire".

Sales Communications Lead

Account Executive

Acutedge, Inc.

PhishLabs

Enterprise Account Executive

Inside Sales Executive

For nearly five years, I have led B2B SaaS GTM teams in identifying and overcoming complex barriers to drive revenue growth and retention. My enthusiasm for empowering sellers with the necessary context, skills, and processes to provide an excellent buyer experience comes from my eight-year journey as a seller. 

Resume: https://resume.co/@mariabross?password=QisLacMyPilKab

My Sales Journey:
"Maria, you're just not cut out for Sales." 

I received this "encouraging" pep talk from an early manager alongside a PIP months after being promoted. After reviewing the PIP, I formally resigned. 

Within weeks, I landed another Account Executive role in a company that invested in the growth of its people. My new manager offered consistent coaching and helped me develop a plan working backward from my goals. 

I started to see incremental improvement. Shame turned to motivation, and I held myself accountable to:
 
executing on the daily work regardless of motivation
documenting everything 
seeking specific feedback and applying
analyzing results with data
course correcting 
freely sharing what I learn with peers 

I achieved President's Club and was awarded "Rep of the Quarter" as an Account Executive. While leading the Sales Development team at Revenue.io, my team increased Qualified Pipeline by 376%. I have demonstrated that I can achieve big sales goals independently, but I have also consistently improved the performance of the sales teams I support and manage directly. 

My career's purpose is to prepare GTM teams with the context, skills, and processes required to deliver the best client experience and exceed quota. 

Unrelated to Sales Interests:
Chasing my toddler around Folly Beach, SC (okay, some Sales is involved)
Hunting for shark teeth
Breaking powerlifting records
Making epic cornbread 
Cheering on the sales community

Want to learn more? I'm a DM away.

Maria Bross

Same parents. Same home. Same blue 1989 Volvo. 

Different:
	•	What motivates us
	•	What stresses us 
	•	What we prioritize 

Siblings are as different as strangers. Despite being my bffs. ❤️❤️❤️

(40 years of credible research and The O'Dwyer sisters are evidence)

The humans within your buying teams are too. 

They have different motivations, objections and experience the challenge completely differently. 

Yet we spam the same messaging across an account and call it 'personalization'. 

No wonder more than 1/2 of deals end in no decision. 

Example: Three people evaluating CRM software...

💰one interacted with the ROI calculator (needs to justify budget) 

🧾one read through case studies (needs proof from peers) 

⚙️one downloads product specs (needs to understand technical lift)

Account-level ➡️ "company X is researching CRMs"

Contact-level ➡️ "Maria needs proof from peers. John's worried about integration. Lisa needs ROI."

Contact-level empowers reps to speak to what each human uniquely cares about, proactively address individual blockers and arrive at an educated decision. 

If your own siblings are this different, why would two VPs at the same company be the same? 

I'm all in on contact-level ABM. 🙌

Ps: anyone else nerd out over birth order  psychology 🤓!? Okay just me.

JSESSIONID

li_at

Talks about #sales, #womeninsales, and #salesenablement

2x Founding Revenue Enablement Leader | LinkedIn Top Sales Voice | Signal-Based Outbound Architect | AI-Enabled Destroyer of GTM waste| Creator: Lead Whisperer 🤓

Cortney Wilbanks

Destination Certification Inc.

•Partnered with the executive team to define the company’s ideal customer profile and map early buying signals to inform GTM strategy.                                   
• Initiated production of the “Safe Not Sorry” podcast, including sourcing 35  guest cybersecurity leaders, drafting episode frameworks, and aligning content to brand voice and audience needs.
• Began developing co-marketing and partner content ideas to support awareness and ecosystem positioning as the company expands into new verticals
• Increased Brand Visibility by 25% within the first 4 weeks

Strategic Account Executive | Co Producer- Safe Not Sorry Podcast

Strategy Studio LLC

• Collaborated with product and development teams at a booking software company to create clear product roadmaps that aligned with customer feedback, which reduced their product spend and increased their overall customer adoption from 20% to 70%.
• Took a pre-seed startup from $325,000 to $1M ARR in 9 months by creating lateral market expansion plans.
• Managed clients across 7 different brands in luxury digital media and improved client retention from 65% to 97% on average contract sizes of $75,000.

Principal Consultant- *Caregiving Leave from FTE*

strongDM

Consistently exceeded ales quota each quarter by 125%
-Grew a pipeline from $0-4M in 10 months by 100% cold outbound.
-Conducted in-depth interviews with technical SMEs to gain insights into buyer motivations and preferences for Access Management solutions- which increased outbound engagement by 130%, taking it from 3% to 32% true engagement.
-Implemented a refined event strategy and follow-up sequences, restructuring 75 sequences to align messaging with buyer needs which were used org wide.
-Influenced company’s first multi-million dollar deal by launching a weekly Competitive Threat Review, identifying late-stage deals with active competitor risk and equipping sales teams with narrative-shifting strategies to neutralize competitor positioning.
-Developed a structured approach to pressure-test deals by stack-ranking vulnerabilities and proactively reframing value against competitors’ perceived feature advantages

Regional Sales Rep

Stock and Trade

• Led a team of 5 individual contributors that consistently exceeded monthly sales goal by 130% in MRR with a 20% profit margin during the 2020 supply chain crisis.
•Selected and implemented new software to help maintain accurate inventory assessments 
-Maintained strong relationships with 200 vendors, upselling products by 30% during a global pandemic.
-Took Operational Risk from 37% to 7%

Area Sales Lead | Vendor Relationship Manager

I’ve been befriending strangers since preschool. Turns out, it’s my superpower.

With top 1% scores in discipline, focus, and adaptability (AuctusIQ), I’m a full-cycle sales rep with a RevOps brain and a creative heart.

I started my career in donor relationship management where I was responsible for raising 1.5M annually + strategizing how those funds were allocated within the organization.

My favorite story? At 22, I secured a private donor meeting with Bill Belichick Tom Brady by social- engineering how to get into their circle of influence. 

That same energy carried into cybersecurity, where I built a $0–$4M pipeline through 100% cold outbound, taught myself the industry from scratch, and earned my place in rooms most 10+ years tenured reps would kill to be in.

I’m your friendly neighborhood sales rep with the strategic mind of a C-Suite Executive.

Looking for a company that wants to use my strategic mind, outgoing personality, and love for connecting others to grow their revenue or donor pipeline.

Contributing Writer

Contributing Writer for Music City, Belle Meade, Brentwood, and Thomphson's Station, and Franklin City Lifestyle publications.

Cortney Wilbanks ☀️

Now we all know that I am team #brightandsquirrelyat5am but you know what I would do with more time in my day?

-Hang out and chat with Pilates clients in the parking lot about their jobs, kids, life.

-Take a coffee walk with my friends before the day starts

-Go grab my favorite rugrats and take them to school or fight traffic to go have lunch with them

-Or like this photo, help my friend clean up her studio after I work out because just coming and going without offering a hand seems, well, unnatural to me

And since you have probably heard of me telling everyone about how Mixmax actually helps campaigns go out effectively without me fearing to come across as a spammer- they will now be able to help me get some time back.

Their new AI co-pilots will be able to help save me from drowning between low lift email follow ups (because you know my love language is a 1 hour < SLA), meetings, and reschedules.

And with that? I can give my brain a break!!!!!!!!!!
Using AI to think and connect for me? Hell no.
Using AI to do mundane tasks so that I can spend less time staring at my screen? Hell yes.

#mixmaxpartner #ad

Strategic Seller | Queen of Relationships | Voted Most Likely to Know Everyone by My Grandpa (2020) | Elder Care and Disabilities Advocate | Send Me a Picture of your Dog

My birthday is this week so in true fashion I totally forgot 😂😂

At least my favorite Pilates instructor at the studio texted me a love note that “she’s going to murder me this week to celebrate.”

….and I asked her “to celebrate what?”

Does anyone else just completely forget their birthday or is it just me? 😂

Anywho, be safe this week and remember: only the Kardashians count calories on the Holidays.

LinkedIn is for job searching.

….and finding friends who you can ask your most critical life questions to like this one to Lindsay Rios 

But ya girl needs to know 🙋🏼‍♀️

graphical user interface, text, application, chat or text message

I just talked to ANNABEL PICKENS on Zoom for 2 hours.

It was our first time EVER meeting.

Are you surprised? Probably not. 

Should you go be her friend? Absolutely yes!

🥰

All I have to say is:

God bless folks like Riley Blaisdell 🦏 who is about to go line by line explaining my benefits package to me.

Cause ya girl is trying to go get her back cracked weekly because I apparently love to train like I’m still 22.

PS- drop your FSA/HSA/HRA hacks

Suzy Goodwin, MS, CHES - I know you have them!

All I want for Christmas is…..


for sales orgs to realize that big name doesn’t = skill, grit, or will. 

So maybe stop hiring them for resume and firing them for execution without enablement and reinforcement outside of tools.

Because lordddttttt- my eyeballs over here in project land are seeing A LOT.

Ownership and communication folks, ownership and communication. 🙋🏼‍♀️😎

taplio

The Battle

Maria Bross

Cortney Wilbanks ☀️

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Performance ScoreMaria Bross's LinkedIn Performance

Performance ScoreCortney Wilbanks ☀️'s LinkedIn Performance

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taplio

The Battle

Maria Bross

Cortney Wilbanks ☀️

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Maria Bross's LinkedIn Performance

Performance ScoreCortney Wilbanks ☀️'s LinkedIn Performance

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Performance ScoreMaria Bross's LinkedIn Performance