I build enablement systems that compress ramp time, eliminate GTM waste, and scale revenue impact...without adding headcount.

Here's what that looks like in action:
→ 261% increase in new-hire revenue contribution 
→ 48% ramp reduction through competency-based onboarding
→ 376% pipeline growth through daily coaching, refined ICP and operational excellence
→ $2M ARR saved via AI-augmented manager coaching frameworks  

Most enablement leaders deliver training. I architect systems:

I DON'T build programs that create dependency on me.  
I DO build systems that scale through managers, workflow tools, and AI.  

I DON'T treat symptoms ("we need better sequences").  
I DO diagnose root causes (targeting, messaging, process gaps).  

I DON'T create content libraries reps ignore.  
I DO integrate content into workflow so the right asset surfaces at the right moment. 

I DON'T ask managers to "coach more."  
I DO give them diagnostic frameworks, scorecards, and AI-powered tools that make coaching scalable.  

Core capabilities:
- Buyer-first onboarding design that stands to beat the "Forgetting Curve" 
- Manager training for first-time coaches  
- AI-powered enablement (custom GPTs, conversation intelligence, workflow automation)  
- Process optimization and root-cause analysis  - Lean Six Sigma 

Technology: 
Highspot, SalesHood, Outreach, Salesloft, Salesforce, HubSpot, Gong, Revenue.io, Chorus, LeanData, Clay, Chilipiper, Asana, Apollo.io, ZoomInfo, LinkedIn Sales Navigator, Vidyard, Loom, Bombbomb, Wistia

Methodologies: 
Challenger Sales, SPIN, MEDDICC, MEDDPICC, GAP

LinkedIn Top Sales Voice
Advisor + Community Training: Apollo.io, JB Sales 
Content Creation: Aligned, Apollo.io, Influ2, Winn.ai, Revenue.io, Inside Real Estate, BoomTown

If you're hiring for Director+ enablement roles where AI adoption, operational excellence, and measurable revenue impact matter, I'm a DM away.  

📩 mariacodwyer@gmail.com

Maria Bross

EarnBetter

We are building a platform to make the job search easier and more effective. EarnBetter’s free AI job search assistant reformats and rewrites people’s resumes in minutes, finds personalized job matches, and drafts cover letters tailored to specific opportunities. Reach out to learn more!

Co-Founder

Workrise

[Formerly RigUp]

*Stood up the Worker Success engagement model within Oil & Gas Business Unit (think of Customer Success in a traditional company).
*Have managed the following functions: Recruiting/Sourcing, Workforce Onboarding and Customer Engagement. Was responsible for execution over functional areas as well as strategic oversight of business unit.
*Worked with Analytics to build reporting dashboards with real-time metrics to measure team and business performance
*Managed teams within each of our verticals: Upstream, Midstream, Solar, Wind, Construction & Defense. 
*Have managed 6-12 Direct Reports (largest wingspan was over 60+)

Senior Manager, Operations

[formerly RigUp]

*Grew team from 10 to ~25 in 6 months
*Drove 40% increase in sourcing activity when demand was down ~60%
*Built out SOPs for a nascent team, drove process improvements and effectively managed exec-level stakeholders

Manager of Sourcing Operations

*3 direct reports with wingspan over ~20
*Drove the second largest client relationship at company (grew account revenue 100% YoY from 2017 to 2018)
*Liaised with senior leadership to inform and set strategy for broader business unit 


GLG is the world’s leading platform for on demand professional learning. Businesses rely on GLG to learn from 600,000+ member-experts; clients look to address complex strategic challenges and make better business decisions within a rigorous compliance framework. Headquartered in New York City, GLG’s 1,500+ employees work from offices in 12 countries.

Vice President

Senior Team Leader

Team Leader

Senior Associate / Research Manager

Proof Advertising

Started as an Assistant Account Executive in August 2013 and was promoted in March 2014 to AE.

Account Executive

RP3 Agency

Clients: Facing History & Ourselves, DARCARS, The United Way, Norfolk Southern, Long & Foster

Account Coordinator

DHR International

Associate

I've worked in tech for ~10 years and I've led several different functions across operations, client service, recruiting and marketing. I'm happiest when the mission and vision of a company aligns with me personally. I love helping people and I think the world would be a better place if we all listened more (and talked less). 

Outside of work, I like to play with our 90 pound Schnauzer (Jack), spend time with friends + family, travel, read and generally be outside as much as possible.

All posts are reflective of my own views.

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Maria Bross

Molly Wheaton

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