Meraki Socials Management

Meraki Socials is a boutique agency specialising in restaurant marketing. 
We help restaurants build a loyal community, increase brand awareness and attract a younger clientele. 

Services provided: 
- TikTok & Instagram management 
- Content creation & UGC
- Ads
- Email marketing
- Food photography

Founder

Tweaq

- Grew Tweaq's TikTok account from scratch to 6K+ followers and created viral videos, reaching 11M+ people within 7 months. 
Tweaq generated various inbound leads through TikTok, and ended up signing a distributorship contract, generating 75K in revenue. VCs have also found Tweaq on TikTok and contacted them. 

- Generated over 50K views on Instagram which lead to various inbound leads as well. 

- Grew the LinkedIn company page by 38%

- Implemented an email marketing campaign for facility managers. 

- Realized various marketing strategies for different markets.

Marketing Manager

Kaleidoscope International Sarl

- Implemented short-form video content in Kaleidoscope's content strategy

- Created content that increased website's conversions by 47% in the first 2 months. 

- Established a funnel strategy to sell Kaleidoscope's supply chain training. 

- Email marketing campaigns: newsletters and cadences

Social media Manager & Marketing Strategist

biped.ai

- Increased the LinkedIn company page following by 50%

- Created an Instagram and TikTok account, which have together reached 25K+ people

- Created content optimised for blind and visually impaired people and developed a inbound engagement strategy to reach this audience on social media

Social media Manager & Strategist

Alpine Project

Selling a selection of swiss fine products such as cheese and wine abroad and in Switzerland.
Supply chain management
Branding, website creation 
150+ orders within 2 months

Co-Founder

BBX SA

Common administrative tasks for multiple companies of different field and size.
HR related tasks: salaries, contact with insurances.
Accounting: VAT, reporting, analysis and day to day bookkeeping.

Administrative

Junior Entreprise Valais

Mandate in partnership with the État du Valais: hotline to communicate informations regarding the financial help to restaurants and other businesses closed due to the pandemic.
Various tasks related to treasury

Treasury Assistant

M.U.D électricité

Creation of a LinkedIn page for the company to increase their visibility and improve their online presence.
Various administrative tasks

Collaboratrice administrative

Is your restaurant's social media presence as *tasty* as its food? 🌶️

It’s 2023 and social media is in the center of our lives. 

People’s behavior online have changed: use of TikTok to research new restaurants instead of Google, habits to check an Instagram feed before booking a table, etc.

It’s never been this important to curate your online presence.

To attract younger generations and future-proof your restaurant. 

At Meraki Socials, we help you unleash the power of social media through:

- Marketing strategy 

- Content Creation

- Community Management (TikTok & Instagram)

- Food photography & videography

Working with restaurants in Switzerland and the rest of Europe ✨

Marianne Routier

AMZ Watchdog

- Launched and scaled AMZ Watchdog into a trusted partner for major Amazon brands worldwide. 
- Built, managed, and inspired a high-performance team of account managers to deliver VIP customer support to customers tailored to their precise needs. 
- Utilized advanced AI technology for accurate monitoring and analysis to enhance the effectiveness of protection services. 
- Implemented strategic initiatives to facilitate the removal of infringing listings to safeguard clients' IP rights and increase their revenue and market presence.
- Facilitated the removal of over 400 infringing listings for a US-based manufacturer, which led to a 286% increase in revenue in Q1 2023. 
- Partnered with a consumer product brand to re-launch a fledgling product to address poor reviews and optimize sales performance. 
- Enforced IP rights for a large business that resulted in licensing deals from six international businesses infringing on design & utility patents.
- Played a key role in removing infringing listings within 30 days for a $116 million US-based brand wherein previous counsel deemed it impossible.

Sr. Vice President 

Wholesale Product Mastery

- Spearheaded operations, sales, and marketing efforts in generating over $15M in online education training programs. 
- Inspired, motivated, and advised hundreds of new and existing entrepreneurs to start, scale, optimize, and outsource their online businesses on Amazon. 
- Trained entrepreneurs in P&L management, supply chain management, supplier negotiations, outsourcing tasks, and team building and management. 
- Engineered a comprehensive curriculum and led training sessions to equip sellers with necessary skills and strategies. 
- Designed and developed a SaaS-based tool that analyzes over 2 billion SKUs to optimize the wholesale model of selling on Amazon. 
- Executed weekly accountability meetings to ensure participants' progress and address any challenges they faced.

Co-Founder, Co-Owner

Cold Jet

- Elevated from Regional Sales Manager to Director of North American Distribution (03/2010) and then Director of Sales (07/2011).
- Cultivated strong relationships with new and existing clients across a range of industries, including aerospace, automotive, food and beverage, and general manufacturing.
- Oversaw and managed the end-to-end sales process while securing repeat business and exceeding 100% revenue and profit targets YoY.
- Collaborated with cross-functional teams to drive product innovation and customer satisfaction. 
- Trained, mentored, and coached high-performing sales teams to foster a culture of excellence and continuous improvement. 
- Forged new distributor relationships in New England resulting in +200% sales growth within the first year; and achieved President’s Club Award every year (2006-2013).

Director of Sales

Director North American Distribution

Regional Sales Manager

CADD Edge, Inc. | A TriMech Company

- Generated leads and executed outbound calls to promote and sell SolidWorks 3D modeling and finite element analysis software. 
- Forged impactful relationships with diverse clients to understand their needs, provide tailored solutions, and drive repeat business. 
- Coordinated cross-functionally with the technical team to ensure seamless integration and support of SolidWorks software for clients.

Outside Sales Representative

Lydall Performance Materials, Inc. 

Director of International Sales

I am a purpose-driven sales and account management professional with a proven track record of success in driving market penetration, revenue growth, and customer satisfaction, spanning +30 years. My expertise spans all facets of e-commerce, B2B sales, new business development, strategic networking, and key account management.

Throughout my career, I have had the pleasure of serving in numerous key roles, culminating as the Founder and Managing Partner at AMZ Watchdog. During this time, I played a key role in launching and scaling the business into a trusted partner in intellectual property enforcement for major Amazon brands around the world.

Additional achievements include leading sales initiatives at Cold Jet, where I spearheaded growth across diverse industries and consistently exceeded revenue targets. Moreover, I co-founded and operated Wholesale Product Mastery, empowering Amazon sellers through comprehensive training and resources. I am also skilled at managing sales processes, developing strategic partnerships, conducting market analysis, and leading high-performing teams.

When I'm not busy working, I value spending time with friends and family. I believe in the power of collaboration and building strong professional networks. Let's connect and discuss how we can achieve great things together!

taplio

The Battle

Marianne Routier

Chris Keef

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