Meraki Socials Management

Meraki Socials is a boutique agency specialising in restaurant marketing. 
We help restaurants build a loyal community, increase brand awareness and attract a younger clientele. 

Services provided: 
- TikTok & Instagram management 
- Content creation & UGC
- Ads
- Email marketing
- Food photography

Founder

Tweaq

- Grew Tweaq's TikTok account from scratch to 6K+ followers and created viral videos, reaching 11M+ people within 7 months. 
Tweaq generated various inbound leads through TikTok, and ended up signing a distributorship contract, generating 75K in revenue. VCs have also found Tweaq on TikTok and contacted them. 

- Generated over 50K views on Instagram which lead to various inbound leads as well. 

- Grew the LinkedIn company page by 38%

- Implemented an email marketing campaign for facility managers. 

- Realized various marketing strategies for different markets.

Marketing Manager

Kaleidoscope International Sarl

- Implemented short-form video content in Kaleidoscope's content strategy

- Created content that increased website's conversions by 47% in the first 2 months. 

- Established a funnel strategy to sell Kaleidoscope's supply chain training. 

- Email marketing campaigns: newsletters and cadences

Social media Manager & Marketing Strategist

biped.ai

- Increased the LinkedIn company page following by 50%

- Created an Instagram and TikTok account, which have together reached 25K+ people

- Created content optimised for blind and visually impaired people and developed a inbound engagement strategy to reach this audience on social media

Social media Manager & Strategist

Alpine Project

Selling a selection of swiss fine products such as cheese and wine abroad and in Switzerland.
Supply chain management
Branding, website creation 
150+ orders within 2 months

Co-Founder

BBX SA

Common administrative tasks for multiple companies of different field and size.
HR related tasks: salaries, contact with insurances.
Accounting: VAT, reporting, analysis and day to day bookkeeping.

Administrative

Junior Entreprise Valais

Mandate in partnership with the État du Valais: hotline to communicate informations regarding the financial help to restaurants and other businesses closed due to the pandemic.
Various tasks related to treasury

Treasury Assistant

M.U.D électricité

Creation of a LinkedIn page for the company to increase their visibility and improve their online presence.
Various administrative tasks

Collaboratrice administrative

Is your restaurant's social media presence as *tasty* as its food? 🌶️

It’s 2023 and social media is in the center of our lives. 

People’s behavior online have changed: use of TikTok to research new restaurants instead of Google, habits to check an Instagram feed before booking a table, etc.

It’s never been this important to curate your online presence.

To attract younger generations and future-proof your restaurant. 

At Meraki Socials, we help you unleash the power of social media through:

- Marketing strategy 

- Content Creation

- Community Management (TikTok & Instagram)

- Food photography & videography

Working with restaurants in Switzerland and the rest of Europe ✨

Marianne Routier

Devexperts

I'm the one sending memos on Slack. 

But I'm also:
✍🏻 Developing a strategy for all internal activities
🥳 Creating and supporting internal global events, and tracking their effectiveness
🌍 Coordinating and participating in international conferences 
📚 Shaping a portfolio of corporate activities for all employees and organizing team-buildings around the globe
👩🏻‍💻 Creating several guidelines to improve internal communications
🇪🇺 Establishing partnerships with universities and organizations all over Europe

And so much more!

Internal Communications Specialist

I found out about Employer Branding. It's pretty awesome. 

As a social media manager working with the EB team, I'm in charge of: 
🚀 Developing a brand ambassadors' program
🎧 Creating attractive content showcasing Devexperts as an employer
👩🏻‍💻 Helping my colleagues build a personal brand while working on the company's brand 
👥 Building relationships and engaging with the online community, growing it by thousands every month
🩼 Supporting the recruitment department

Social Media Manager

MeuCapital

Portugal's financial literacy is in the gutter. Enters MeuCapital - the digital platform that aims to improve financial literacy in Portugal. 

What did I do to increase financial literacy? 
🎬 Curated content across several social channels 
👩🏻‍💻 Ensured a cohesive online brand identity
✍️ Copywrite (so people actually read and learn) 
📱 Was always on top of the latest social media trends

0 to 1,000 (100% organic) Tik Tok followers in one day!

Social Media Manager & Copywriter

I managed MeuCapital's digital community of over 30.000 followers (without a guideline, which was really fun).

I was, however, given responsabilities such as: 
📣 Ensure consistent messaging that is aligned with the brand
🚀 Create (more) engaging and shareable content
🤝🏻 Build relationships and engage with the online community
🔍 Analyse web traffic and relevant community metrics

Community Manager

FUCHS Group

I got to meet and work with some famous racers at this internship. Here's what else I did: 

🏎️ Managed around 15 racing sponsorships 
📈 Wrote search engine optimized copy and catchy press releases
✍🏻 Created monthly reports for the marketing manager
🚀 Identified and researched potential partners 
🎟 Helped manage events, fairs, and the annual budget  

This internship gave me a great sense of the corporate world.

Marketing Trainee

AIESEC

I managed the day-to-day activities of three other students in my team and:

📊 Conducted quarterly performance reviews
📚 Conducted training of team members to maximize their potential

This leadership opportunity allowed me to develop hard and soft skills teamwork-related, and a better sense of team management.

Social Projects Department Team Leader

AIESEC is a student organisation that creates amazing volunteering experiences for college students. Although I was never lucky enough to volunteer abroad, I helped others do it 

As a member of this department, I had the opportunity to contact said volunteers and organizations, promoting possible partnerships, and representing AIESEC in official presentations.

Social Projects Department Member

Hey, I'm Maria 👋🏻 Here's my story:

👩🏻‍🎓 After 4 years of studying economics I decided it just wasn't for me, so I got that diploma and changed my course.

💌 In a bid to follow my heart, I packed up shop and began a master's in Marketing.

I got my first big-girl job in Marketing and started exploring the industry. I worked as a social media freelancer and UGC creator on the side and landed some exciting gigs.

I love Social Media management, which made me believe I'd love Marketing, but it just wasn't my thing. 

Eventually, I found out about Employer Branding and fell in love with it! 

I'm curious to see what the future holds for me. Feel free to tag along for the lessons and failures of a twenty-something just figuring it out ☺️

taplio

The Battle

Marianne Routier

Maria Silva

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