Agentschap Binnenlands Bestuur via Four Dimensions

Product Manager

More Value Consulting

Freelance consultant

Four Dimensions

Consultant - HR - Marketing

Business Analyst - Agentschap Binnenlands Bestuur

Solera Nederland

Business Analyst for the rebuild of the user web application.
By analyzing the as-is situation, gathering requirements, and writing stories and acceptance criteria matching the business requirements.
- Working with JIRA and Confluence
- Creating wireframes/story writing
- Agile method

Business Analyst

TriFinance

Business analyst and project support for the migration of the Fidea & Athora portfolio towards Baloise. 
- Data migration: mapping data fields, gathering recommendations from business, how to transfer data from Fidea/Athora to Baloise system
- Mapping, writing scripts and guidelines
- Follow-up on previous conversions 
- Follow-up on communication: answer broker's questions on the migration

Business Analyst - Baloise

Project Consultant

Supporting AXA on the domain of Branch 21 and Branch 23 during the end-of-year peak by 
calculating the necessary and relevant amounts at liquidation of a group contract with the help of custom-made tools.
Verifying the administrative treatment of the liquidation.

Medior Officer Life Insurance Large Accounts - AXA

Eliminate the backlog within the Life Insurance department and part of a Lean-project within the Process Excellence team for the Life Insurance department.

Junior operational consultant Life insurance - Argenta

BNP Paribas Fortis

- Advise my clients about their assets and investments, especially stock-related investments, and develop and maintain a solid relationship with them
- Achieving commercial targets and KPIs
- Coaching colleagues to accelerate their digital skills, preparing meetings to guide them
- Leading a project to combine Priority by James (distance selling) with Priority Advisor (face to face)
- Daily reading and learning about the relevant subjects including stock market, macroeconomics and estate planning

Priority Advisor 

- In charge of the digital developments at the office, coaching colleagues
- Inform clients about our four primar domains: Lending, Save, Daily and Protect
- Reaching commercial targets and KPIs
- Detecting new leads and pass on information to the right person

Commercial Advisor

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I started with 4,61$ on the 24th of February 2024 (source of $: Medium); how much will I end up with? You can find it out together with me and learn something on the way. 

Mind you. I’m not your regular hustler (on the contrary); I don’t have any business skills; I’m just a regular bored millennial with a full-time job trying to do something meaningful in her life.

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I promise the good, the bad and the ugly. No glorifying.

Join my newsletter (link in bio)

Marie Vandoorne

Roel Timmermans

RTMC

Looking to add some instantly available marketing experience to your team? 

Look no further.

Whether you need to add some experience in:

- Creative
- E-commerce
- Brand strategy
- Lead generation
- Full funnel optimization
- Or any other marketing area

And you cannot fill it in yourself,
Because you cannot spread yourself to thin.

Let me help you out. 
I'm a well rounded, (multiple) T-shaped marketer.
And as of October this year I'm available to help out in those moments.

So if you need an interim marketer with lots of experience.
Experience gained in companies and brands like:

- Heineken
- EssilorLuxottica
- Beerwulf
- Denon
- Marantz
- Pearle
- Ray-Ban
- and more

Let me help you out.
Interested, send me a DM.

Happy to have a chat!

Marketing and Leadership Consultant

Wine Reviewer

Wine Reviewer, started as the outlet for a hobby gone out of control, a passion for wine. It is a channel with easy to understand reviews on wines from all across the globe, and in all sorts of price ranges. 

For both sponsored and unsponsored reviews the outcome is always honest, from a personal point of view and there to help spread some of the marvellous stuff that is out there to enjoy.

- Built an 18.000+ follower base on social media
- Creating content that connects consumers to wine brands

Social Media Blogger

EssilorLuxottica

Growth marketing focussed creative team manager. Driving change with agile methodology while providing in-house marketing & brand creative (support) with a lean setup. A continuation of my role at GrandVision into the new mothership which is EssilorLuxottica.

- Set up modular creative approach optimised to deliver business value to 13+ opco's
- Delivering omnichannel campaign communication for use in over 7800 stores across Europe
- Lead multi disciplinary creative team, incorporating motion design, design direction, copy, etc.
- Introduced SEO content scale up program to more than 10 opco's, lowering need for copywriting services.
- Built multi-opco eye-expert content layer, driving additional (in-store) multi-million revenue 
- Piloted new technologies like, AI driven copy and VR ad formats

Head of Creative EMEA Retail

GrandVision NV

Growth marketing focussed creative team manager. Driving change with agile methodology while providing in-house marketing & brand creative (support) with a lean setup. I continued this role after the acquisition of GrandVision by EssilorLuxottica.

- Set up modular creative approach optimised to deliver business value to 13+ opco's
- Delivering omnichannel campaign communication for use in over 7800 stores across Europe
- Lead multi disciplinary creative team, incorporating motion design, design direction, copy, etc.
- Introduced SEO content scale up program to more than 10 opco's, lowering need for copywriting services.
- Built multi-opco eye-expert content layer, driving additional (in-store) multi-million revenue 
- Piloted new technologies like, AI driven copy and VR ad formats

Head of Creative

Digital Marketing Manager

The HEINEKEN Company

Leading that agency (8 FTE) made my role one filled with diversity. Managing muliple disciplinaries, setting our strategy but also aligning with in-house developers, performance marketing, retention specialists, etc. Within the team we pretty much do anything but the actual shooting of material. 

- Realised triple digit e-com YoY growth to 35+ million
- Lead The-Sub to Beerwulf rebranding
- Lead in-house Beerwulf creative agency (8 FTE)
- Lead campaign strategy

Head of Brand Marketing

With The SUB we deliver the ultimate beer experience straight to your home! You can enjoy a growing selection of Heineken portfolio brands like: Affligem, Brand, Heineken, Sol, Tiger, Birra Moretti and others. Perfectly cooled to 2°, home draught beer from a stylish and compact machine.

The specific team I played a role in was there to deliver market penetration. With a yearly triple-digit growth ambition we managed to surpass the expectations set.

With a main focus on the bigger campaigns (Football in summer, Black Friday, Christmas, etc.) my role was to align the performance marketing activities, budget, CPA's on a (if possible) day to day frequency. Fine tuning our creative output (both internally created and externally with various agencies) to the media we pushed by making sure our audiences were as effective as possible, but also the creatives left no room for doubt with massive A/B testing.

Next to the campaign management I also played a role in managing yearly planning, product and persona development, and brand positioning.

- Lead all big scale pan European campaign
- Optimized channel strategy
- Part of product lifecycle management team

Ecommerce Manager

Sound United

Love for audio is what Sound United (previously D&M) is all about. With brands like Marantz, HEOS, Definitive Technology, Polk Audio and Denon (Nr. 1 home theater brand in the world at the time) it caters to audio-lovers all over the world.

Leading the digital transformation in those years, we moved to making more data-driven decisions, A/B testing our efforts, pushing our engagement with consumers, and creating more brand-awareness and love across all steps of the customer journey.

- Set up full multi-brand CRM program
- Lead A/B testing program
- Managed multiple platform transitions

European Online Marketing & Social Media manager

TG group

TG Group imports quality wines from Italy. We aim to provide a rich tasting experience to consumers as well as to help restaurant owners provide the same experience to their customers. In our opinion as wine-enthousiasts we value good wine and definitely feel that even though it's a cliché life really is to short to drink bad wine.

Within TG Group I focus on different market approaches, B2C (http://vinaio.nl) and B2B (http://tg-group.nl). From those two perspectives we use different brand names and propositions.

Co-owner / Brand & Wine enthousiast

Vinaio

Vinaio.nl was set up to be an e-commerce website focussed on selling high quality Italian wines. Focussing on big regions like Piemonte, Veneto and Tuscany with additional smaller regions.

As part of TG Group, this website was its channel to sell directly to consumers.

Co-owner

Sisow

At Sisow I was responsible for all Marketing and Communication activities, including: Online, E-Marketing, Trade Shows, Workshops, Partnerships, and the occasional consulting of clients in their e-commerce journey.

- Developed and executed marketing and communication strategies to enhance brand visibility and customer engagement for a fintech startup.

- Grew the client base from 5,000 to 24,000.

- Joined as the 1st employee, contributing to the growth of the business to 24 FTE

Marketing and Communications Officer

Building, designing, promoting and enhancing websites

Webmarketeer / designer

Senior Marketing Leader | Ex-Heineken, Ex-EssilorLuxottica (Ray-Ban, Pearle, GrandVision) | available as team lead / marketing director

HEAD OF MARKETING | COMMERCIAL & CREATIVE LEADER | DIGITAL NATIVE

Ready to elevate your marketing strategy and create a thriving workplace where teams flourish? Look no further!

I am a seasoned marketing leader with a proven track record of driving success for renowned brands such as Heineken, Ray-Ban, Denon, Pearle, and more. With a passion for fostering positive work cultures, I empower leaders and teams to achieve sustainable success through innovative strategies and empathetic leadership.

What I Bring to the Table:

🚀 Visionary Marketing Leadership:
As an experienced marketing executive, I excel in developing and executing data-driven marketing strategies that deliver optimal results. My expertise spans across content creation, creative campaigns, and e-commerce support, ensuring comprehensive growth for your brand.

🌟 Positive Work Culture Advocate:
I specialize in cultivating inclusive, supportive atmospheres where employees feel valued and motivated. Through tailored workshops and strategies, I help organizations foster collaboration, communication, and well-being, driving team performance to new heights.

📈 Results-Driven Strategist:
My strategic approach is rooted in data and insights, allowing me to craft compelling narratives and design eye-catching visuals that resonate with your audience. I focus on boosting online sales and enhancing customer experiences through targeted initiatives and conversion rate optimization.

What I Do Best:

Leadership Development:
Working closely with executives and managers, I enhance leadership skills to unlock potential and drive organizational growth. Together, we create a roadmap for positive change and success.

Digital Marketing Excellence:
From crafting engaging content to designing memorable campaigns, I bring a holistic approach to digital marketing. My experience with top brands ensures that your marketing efforts are cutting-edge and impactful.

E-commerce Growth:
Boosting online sales through best practices and targeted initiatives, I help businesses thrive in the digital landscape. My strategic consulting services are designed to optimize your marketing performance and drive significant results.

Let’s Connect!
Whether you’re seeking to transform your company culture or elevate your digital marketing efforts, I’m here to help. Let's create something remarkable together and lead your business to new heights.

Reach out today, and let's make an impact! 🌟

taplio

The Battle

Marie Vandoorne

Roel Timmermans

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