Crédit Agricole Creditor Insurance (CACI)

Project manager

Generali France

- French subsidiary of the 3rd insurance group in the world behind Allianz and Axa -

◾Definition of the target operating model for marketing activities regarding the acquisition of La Médicale, a subsidiary of Crédit Agricole 
    - Established scope delimitation, led as-is and gap analysis workshops, deﬁned target processes 
    - Gained 20% FTEs on the target scope

◾Delegation of activity
    - Established a business case as part of the company’s strategy to reduce overheads
    - Gained 10% FTEs on the target scope

◾Operational efficiency & overheads streamlining on marketing activities
    - Activated technological, organizational & HR levers and estimated potential gains & investments required for arbitration

◾Securing IBANs  & disbursements to reduce fraud
    - Led as-is and gap analysis workshops, deﬁned target processes on certain business lines & subsidiaries including Generali Luxembourg

◾ Implementation of the Action Plan of the Savings Department 
  - Established a cartography of contractual documents archives, established a RACI on IDD, launched the digitization of the contractual documentation of a portfolio of 50 000 contracts 

◾ Launch of Data community
    - Established a community to unite employees around a common culture of data, created the brand identity & the communication strategy
    - Multiplied x3 the number of participants at the end of the first 4 months of existence

◾ Internal topics
  - Internal trainer: design impactful presentations (including training creation), project management
  - Member of the Circle of Innovators
  - Innovation Champion Program
  - Popularization pitch on the blockchain & the Metaverse

Organization & change management project manager

Deloitte

- Big Four worldwide consulting firm - 

◾Outsourcing of part of the business and IT activities of a banking group
    - Defined the transferable scope, designed transitional & target organization
    - +200 employees outsourced under L12-24 to preserve employment
    - 2 consultation information files approved by social authorities

Senior Consultant – Financial Services Industry & fintech

◾Design of target customer journeys as part of the redesign of the IS tool on a European scale for a major banking player
    - Analyzed as-is situation, identified customer pain points, led the service design lab on the co-creation of target customer journeys
    - +42 types of pain points identiﬁed (manual tasks, low value-added tasks, etc.) on 6 customer journeys

◾ Internal topics
  - Wrote pitch (commercial prospecting) on various themes: post merger acquisition integration in insurance, harmonization of insurance subscribing practices within a major banking player, profitability of incubators, chatbot in AI optimization of customer interactions, etc.
  - Launched the mentoring pilot: wrote the pitch, undertook oral presentation in front of the associate comittee, transformed the mentoring pilot into a mentoring program

Consultant – Financial Services Industry & fintech

Crédit du Nord Group

- Banking group, subsidiary of Société Générale -

◾Implementation of a sectoral approach on offers for liberal professions, VSEs, and associations
    - Led packaging, benchmark, regulatory update, commercial animation, management, etc.

◾Implementation of development strategy for professional clients by promoting 2.0 partnerships
    - Launched 4 new partnerships & service offers (media and multichannel strategy, commercial animation, etc.): ALD Automotive, Doctolib, Oxatis, Ellisphere with co-creation of a brand (“PassBtoB”)

Marketing research officer – Professionals market

◾Led 32 operations (print and digital campaigns), 42 documents designed (mailing, customer and employee guides, contracts, point-of-sale promotion), €54,700 engaged budget

Multichannel direct marketing project manager

Néorateur - Eloquence association of NEOMA Business School Reims

◾Defined and implemented brand consistency (graphic quidelines, marketing campaign themes, event coverage including the eloquence contest)
◾ Supervised and strategically coordinated the different communication campaigns: implementation of a retro-planning, distribution on different social platforms. Examples of events: eloquence contest, challenge box.
◾Multiplied the audience by 6 in 3 months

Communication manager

Infusing the insurance realm with a culture of innovation and adept project management while demystifying AI and Web 3.0. Ready to dive in? 🚀

Hello there! I’m your go-to ally for navigating AI, Web 3.0 and fostering a culture of innovation within the corporate tapestry. My 8-year voyage through the banking and insurance sectors has crafted a hybrid professional in me, adept in project management, management consulting, and marketing, standing at the crossroads of tradition and modernity.

Amidst my professional voyage through the banking and insurance sectors, I embarked on entrepreneurial adventures dotted with e-commerce ventures. Although these ships didn’t sail as envisioned, each tumultuous wave served as a crucible, honing my resilience and bestowing invaluable real-world lessons. Now, with a treasure trove of experience, I channel these learnings to steer projects towards success at CACI, bridging the gap between imaginative ideas and actionable solutions.

The narrative doesn’t end here; as an "Innovation Influencer" at Ninety Innovation Community, I find myself thriving where the conventional dances with the unconventional. My quest to nurture a culture of ingenuity propels me onto stages where I spark dialogues on Web 3.0, AI, and the sweeping wave of innovation across industries, inviting others to join this exhilarating dance of modernity amidst tradition.


Achievements Snapshot:

Orchestrated successful branch outsourcing and crafted the target operating model for newly acquired branches.
Spearheaded the launch of an internal data community, marking a significant stride towards a data-driven culture.
Played a pivotal role in the financial turnaround of a subsidiary, showcasing a knack for strategic financial management.

Eager to connect with like-minded professionals and explore collaborative ventures.  If you share a zest for challenging the status quo, fostering innovation, or  wish to exchange insights on AI and Web 3.0, feel free to hit the connect button or slide into my DMs. Let's create waves together! 🚀

Marine Parsi

garcy.studio

✱ Design should bring joy and trust. 

You bring the vision. We build the brand or product that makes it real.

For founders who know their business could go further — but aren’t sure how.

We don’t just design apps, products, and brands. We take what matters most to you, remove the weight from your shoulders, and build something people remember, trust, and feel.

No fluff. No ego. Just clarity, ownership, and outcomes you’re proud to stand behind.

✱ You want to launch strong — and feel proud of what you’ve built.
✱ Your brand should build trust, not just look good.
✱ Your website should feel effortless — for you and your users.
✱ You’re ready to refresh what’s not working — and get it right.
✱ You want to hand it over — and know it’ll be done right, without chasing.

Design that earns trust, feels right, and quietly delivers more than expected.
	•	Clear. Fast. Memorable.
	•	Built to work — and wow.
	•	Trusted across time zones, cultures, and industries.

Founder

Kyugo

Acquired by Anders Laederich.

A breakthrough in the world of productivity apps.

Your Time, Your Rules, Your Life.

There has been no innovation in how calendars work for more than 30 years. Spreadsheet-like interfaces could be fine to create a meeting, but are simply not enough to plan your life. 

You don't always plan for every moment of your day, do you? The unexpected tab you open, the unplanned time spent reading - these are moments that subtly shift your daily agenda. To-do lists exist in a world where life's random, chance encounters are not accounted for. Yet, our most extraordinary power as humans is to adapt, to prioritize moments that truly matter in life. Too often, our freedom to customize our daily tasks is penalized in contemporary task applications.

Kyugo allows you to customize your day to what your life and its tasks mean to you. Visualize your day your way, not be dictated by what your phone tells you to do. Remember, you have the power to define what a task is.

Time is a manmade construct, and everyone should have the power to define it on their own terms. Don't let your day control you. Take control of your day.

So after years of testing and research, 
we’re thrilled to introduce Kyugo*.

NMDS

Cooperation between This is Garcy and NMDS focusing mainly on UX and Art Direction

User Experience, Product & Art Direction

U+Design

U+Design was a bridge between the wild artistic world and professional advertising. 

We focused on strong creative and user experience and seamlessly connect print, digital, and branding into a functioning whole.

“We got declined for being too bold, but never for too boring.”

Led the team of 12 designers, both UX, UI and Brand experts.

Creative Director, CEO

U+ Venture Building

My goal is to understand the project needs and set a visual language and unique strategy to deliver the message. User Experience is the key conponent. I provide visual and artistic guidelines and creative leadership. From the UX, visual and creative standpoint, I’m always the first one on the playground and the last one to leave.

• Creative Direction
• UI/UX
• Creative Strategy
• Graphic Design
• Campaigns & Ideas
• Teamleading and Management

Clients: Škoda, E.ON, Home Credit, Zonky, Invia, AXA, CTP and more

Creative Director & Strategist

Freya CZ

We're sailors!

Responsibilities:
• Creative Direction
• Graphic Design 
• Online Directing
• Webdesign
• Social Media

Creative Director – 1st Officer

• Creative Direction
• Graphic Design 
• Online Directing
• Webdesign
• Social Media

Accounts: Freya CZ, Zlatý středník, PR Klub, Logic Point, Weber-Stephen, KOBE, Forum media, Economia

Art Director, Graphic Designer & Online specialist

Scholz & Friends Praha

• Corporate ID
• Print
• Campaign Visuals
• Websites & Online Design 

Clients: Wüstenrot, Dvořákova Praha, ABRA, Opel

Graphic Designer, Art Director

• Corporate ID
• Print
• Campaign Visuals
• Websites & Online Design 

Clients: Opel Automotive, Dvorak Prague Festival, GTS Central Europe

Junior Art Director

Founder of 𝐊𝐲𝐮𝐠𝐨.𝐚𝐩𝐩 ⸺ Sharing 17 years of experience building 250+ products & businesses, going against the flow, and disrupting design thinking ⸺ Make your product the go-to solution!

With 17+ years behind us, we’ve built a studio designed for one thing: taking full ownership of what matters to you — and bringing it to life with clarity, joy, and relief. 

We partner with ambitious companies across Europe, the U.S., and the MENA region — from startups shaping their first brand to established teams ready to scale. Our clients don’t just get results. They get peace of mind.
We listen, we think, and we act. No layers, no delays. Just clear communication, fast execution, and outcomes that often go beyond what was imagined.
You trust. We deliver. You smile.

taplio

The Battle

Marine Parsi

Tom Garcy

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