Amplify Your Authority - B2B Marketing for Coaches

Welcome to my Amplify Your Authority company page. 

Company pages are more like private communities, so let's treat it that way.

🤭 I'll be sharing exclusive content and insights. 

For followers, I plan to peel back the curtain:

✅ A diary of findings as I experiment with new strategies and share LinkedIn updates and features.

✅ Scheduled Podcasts and Replays

✅ LinkedIn Monthly Newsletter Updates

Type in the search box "Amplify Your Authority" and subscribe!

Amplify Your Authority

Self-Employed

Online Marketing Coach and Certified Copywriter

Published Writer and Award-winning Speaker

I teach women how to transform their fear into faith so they can pursue God-size living and realize they were made for more. "Embracing childlike faith for God-sizing living" Now, that's an extraordinary life.

Published Writer, Blogger, & Speaker

Anderson Valley Post

Freelance Writer...Twice a month column offers health topics featuring community profiles and practical content.

"Living Well" Columnist

Redding Radio

Community centered program to help promote local businesses.

Former Co-Host for Radio Talk Show

Faith and Fitness Magazine

Women's Interest Department and Contributor.

Acquisition Editor

Toastmasters District 39

2010 Spring Conference in Reno, Nevada. Workshop speaker, "Launch the Writer Within You."

Seminar Speaker

Resolution for Writers Conference

Mercy Medical Center

🌟 "To add value to others, one must first value others." - John C. Maxwell 🌟

Your message has immense value, not just in monetary terms, but as a beacon of your beliefs, vision, and drive to create positive change in the world.

My clients are visionaries driven by the potential to make a significant impact. They recognize that being heard in a crowded space is more than volume; it's about communicating with clarity, purpose, and authenticity.

If you struggle to make your voice resonate, I'm here to help. 

YOU CAN ELEVATE YOUR BRAND  WITHOUT CHASING VANITY NUMBERS, ALGORITHMS, OR DANCING ON TIKTOK

In today's digital landscape, consumer behavior, algorithms, and artificial intelligence continue to shape online marketing, but you can maintain human-to-human connections in your business and marketing. How? 

"TAKE RANDOM OUT OF RANDOM ACTS OF KINDNESS" 

The value of authentic connection remains irreplaceable. I'll be as bold to say that relationships will always beat algorithms. 

My commitment is to guide coaches and service providers in customizing a strategic marketing plan that breaks conventional one-size-fits-all methods. But don't just take my word for it. 

TESTIMONIALS

📣 Kathy Farah: "Marisa helped me find direction and confidence. My business is thriving as a ConvertKit email strategist, thanks to her guidance."

📣 Troy Goats: "Marisa's heart and dedication surpass expectations. Her support through challenges is unparalleled."

📣 David Landis: "Marisa combines kindness with a tenacity to move things forward, achieving amazing results."

📣 Alicia Berberich: "Marisa is the real deal. She ensures a strong foundation for your business, focusing on the big picture."


READY TO TRANSFORM YOUR COACHING PRACTICE?

🚀 𝗖𝗢𝗡𝗧𝗔𝗖𝗧 𝗠𝗘: Schedule a FREE Strategy Session
📅 https://marisashadrick.com/copywriter/

MARISA SHADRICK

Briars

Leading Briars' marketing team and joining the firms Senior Leadership Team, with a mission to tell the story of our company and its people, as well as to shape the brand as we head into a new phase of growth.

Head of Marketing

Building Rocket Ships

Host of Building Rocket Ships - a podcast dedicated to telling amazing growth stories achieved by marketing experts and founders.

Podcast host 

Investwrite

Investwrite is a specialist global agency providing content and communications services to investment and fund management clients.

Content and Marketing Strategy

Investec

Head of Content

Brooks Macdonald

Driving content across channels and platforms, including web, social and traditional media outlets.

Working on a range of Investor Relations management services for listed Brazilian firms, focussing on quarterly/annual reporting and sustainability reports. Most clients are financial services related but also worked with airlines, oil & gas, infrastructure and agricultural firms. Also helped to produce content for websites and investor road shows. Bi-lingual English / Portuguese speaking role based in Brazil

Investment Editor

Standard Life Investments

Investment Writer / Content for Standard Life Investments.

Investment Marketing

BNY Mellon

BNY Mellon is a global investments company dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle. Whether providing financial services for institutions, corporations or individual investors, BNY Mellon delivers informed investment management and investment services in 35 countries and more than 100 markets. As of June 30, 2013, BNY Mellon had $26.2 trillion in assets under custody and/or administration, and $1.4 trillion in assets under management.

Editor - Marketing (Asset Management)

BlackRock

Creating and shaping BlackRock content for newsletters, online, conferences, brochures, sales aids, magazine articles, conference call content, regulatory commentaries (monthly and quarterly) and email campaigns direct to clients.

- Content marketing; creating a voice for BlackRock’s, as well as helping individuals to shine with their views. Content was created for a number of projects, including PR campaigns, digital media and the firm's website, the brand campaign, as well as traditional print communications. Helped the taskforce on the firm’s latest brand and advertising campaigns. 

- Investment communications: providing traditional investment communications support to sales and marketing teams, including dealing with direct investor / client requests, and writing sales materials. I also helped manage the outsourcing of BlackRock's monthly and quarterly reports.

- Global Investment Conference content: writing up the event at London's Savoy, with speakers including Evy Hambro and Sir Martin Sorrell, editing the event's videos, and managing the resulting content stream.

- Responsible for the management of BlackRock's international direct-to-client conference calls, both on multimedia and traditional platforms. This includes inviting clients to calls appropriate to them in order to update them on investments and markets, as well as making sure the production and execution of the calls run according to brief.

As of December 31, 2012, BlackRock's assets under management total US$3.792 trillion across equity, fixed income, cash management, alternative investment, real estate and advisory strategies.
BlackRock employs more than 10,100 talented professionals and maintains offices in 27 countries around the world.

Investment Writer / EMEA Marketing - Investment Communications Team

Centaur Communications

Feature writer for Fund Strategy magazine covering all things investments. Researched and wrote stories and profiles about all of the top groups and individuals in investments, as well as macro economic pieces covering countries or even sectors. My work also included opinion blogs. An archive of my stories can be seen here:

http://www.fundweb.co.uk/shaun-cumming/694.contributor

Fundweb is the evolution of fundstrategy.co.uk, brought to you by the news team of Fund Strategy. Its goal is to bring you a faster, broader and more insightful news service, from a dedicated team, in addition to all the in depth existing Fund Strategy magazine content.

Investment Journalist/Writer - Fund Strategy magazine and fundweb.co.uk

Head of Content at Investec | Social media growth, content and personal branding strategies | Podcaster and vlogger reaching half a million monthly viewers

Content leadership for investment and fund management industries.

Hey! My name is Shaun. Thanks for joining me on LinkedIn 😊 Follow me for content strategies, particularly for the investment and fund management industries 🚀

I am a seasoned content team leader living and working between Edinburgh, Scotland (my hometown), London and NYC. Outside my day job, I am a podcaster and vlogger reaching an audience of over 2o million total viewers.

My work interests include leadership, exploring the future of content, marketing trends, influencers and Web 3.0. Outside of work, I enjoy travel and meeting new people.

I have over a decade's experience in content marketing leadership roles at global investment and fund management organisations including BlackRock, BNY Mellon, Investec and Standard Life Investments.

I am focussed on delivering market-leading content across platforms and formats, including written, audio and video for web, social media as well as traditional communications outlets. I am keenly aware of the commercial necessities of marketing, and am driven to establish brand presence, grow audiences, cultivate 'fan' communities and ultimately drive sales through my work.

A particular passion is my personal vlogs on YouTube, through which I have over 190,000 subscribers, 18 million views and through which I've been awarded ambassadorships and honorary citizenship with countries and cities, partnerships with retail brands and have won an internationally-recognised award.

I have made several TV appearances to discuss my content and also do public speaking on content and building a personal brand.

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Shaun Cumming

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