Marissa Buckley

RevUp

RevUp is a team of highly skilled chief growth officers with deep insurance knowledge and marketing expertise. We build powerful brands and marketing strategies designed to accelerate growth.

Co-Founder

Fractional CGO

Security First Insurance

Developed the brand position, multimedia/omnichannel awareness and lead-generation campaigns for an emerging InsurTech product that doubled market share and distribution within the first year in a fiercely competitive market

Established company as a trusted resource to the media by building relationships with key reporters, and editors. Became trusted content contributor to largest trade publications

Directed comprehensive digital transformation of customer and agent portals that increased operational efficiencies, lowered costs and delivered a unified brand experience that established the company as a market leader and drove customer retention to 90% over a five-year period

Architected a customer feedback framework using multiple digital platforms that improved customer satisfaction and online reputation/rating and reviews

Led development and positioning of a mobile app that created a new revenue stream through a distribution partnership while bringing contractor innovation to the market, streamlining claim processes and lowering loss costs

Facilitated co-branded partnerships with several national brands by championing strategy to expand technology investments that enabled customized customer experiences

Vice President of Marketing & Brand Experience

As Director of Marketing, I oversaw all marketing and communications for Security First Insurance Company. I was responsible for leading the company's corporate communications, public relations and media strategy, mobile application design and development, advertising, social media marketing, and brand development and management.

Director of Marketing

ICI Homes

Managed digital marketing and advertising, creative development, marketing campaigns, online and onsite sales and negotiations training, organized and implemented online client relations management, oversaw website development and design, search engine marketing, affiliate marketing, sales software implementation, and database management. I led the development of the company's customer relationship management technology and automation to engage with homebuyers and increase digital home sales increasing sales by 30% in the first year.

Director, Digital Marketing

NASCAR

Software development using Visual Basic 6.0 and .NET programming languages. Intranet development and workflow integration automating business procedures and enhancing internal electronic communication. Internal application testing, maintenance, and training. Database development and management.

Computer Programmer

International Speedway Corporation

Print and online creative development including event passes, brochures, flyers, posters, logos, direct mail, and electronic advertising. Team partnership in development of original content and theme related marketing collateral and advertising strategies for special events (Daytona 500 and Pepsi 400) and the Daytona 500 Experience. Supervised and mentored design team. Managed multiple projects with outside vendors and internal departments.

Sr. Graphic Designer

Award-winning innovator, creative visionary, and thought leader who helps high-performing executives, founders, emerging startups and insurance organizations drive brand awareness, engagement, revenue, and market share. Extensive full lifecycle experience in developing high-value brand platforms, including strategy, design, marketing/communications, PR, mobile apps, strategic partnerships, digital/social media, and agency management. Brings a unique combination of branding and technology expertise to create and market services and applications that generate both B2B and B2C competitive advantage.

KNOWN FOR
Developing integrated brand platforms for individuals and companies, designing brand and content strategies that establish authority, grow influence, and earn stakeholder trust and affinity, including securing strategic partners, investors, and media.

Creating new revenue streams by evolving brand positioning, building brand extensions/ applications and expanding digital services that increase influence and online authority. 

Building high-performing teams by inspiring a culture that values excellence, integrity and diversity

Generating significant earned media by deploying various PR and digital marketing strategies and leveraging leadership role with industry trade publications and associations

Defining the buyer process and developing digital strategies that reach highly targeted, segmented audiences with relevant information in the right context

CORE COMPETENCIES
Strategic Marketing and Brand Development | Digital Media | Digital Transformation | CX Strategy | UX Design and Development | Marketing Analytics | Information Architecture and Content Strategy | Social Media Marketing | Content Marketing | Campaign Development and Implementation | Public Relations | Product Strategy

Sentenia Systems, Inc.

Sentenia Systems is a premier technology solutions provider with over 30 years in the industry.  

Sentenia Systems has teamed with Jeron Electronic Systems, Inc. to provide innovative Nurse Call and interdepartmental solutions to improve staff workflow and patient/resident communications for any size facility. Sentenia offers end to end sales, professional installation and service of nurse call systems, Wander Guard®, mag locks, telephone systems and Wi-Fi networks.

Account Executive

Brane Enterprises Pvt Ltd

Consultant

Axispoint

Axispoint provides custom software development solutions for global companies in the entertainment, music, insurance, medical, media and technology service industries. With over 30 years of success, our strategists and engineers work with a range of technologies to meet critical business needs. We offer a hybrid onshore/offshore development model that enables our clients to work closely with skilled professionals, while having the flexibility to rapidly scale and maintain cost efficiencies. In addition to our focus on content and core systems we have expertise in web3.0 & blockchain.

Enterprise Account Executive

Exemplifi

Providing Sales and Account Management insights to companies and marketing agencies regarding web development. We specialize in technical website execution across many PHP, .NET & Java based Content Management Platforms.

Director Of Business Development

Cloudwords, Inc.

The Cloudwords cloud-based platform enables the easy, streamlined management of your localization projects – anywhere, anytime and on any device. Cloudwords addresses the four core needs of project management: Flexibility, Accountability, Communication and Efficiency (FACE) as well as the ability to leverage an open API.

Mirum Agency

Global Marketing Agency within WPP helping Corporate accounts focus on driving immersive content applications ie; Web, Mobile, AI, CGI, Augmented Reality & Virtual Reality for Education and Sales Enablement markets.

Director of Account Management

Inkriti

Technology Consulting company with off shore development helping Enterprises and Marketing Agencies with various application development projects, including; web, mobile, CRM, E-commerce, Marketing Automation, Social, CX, IT Service/DevOps & QA. Leveraged Agile Methodology to collaborate with Project teams to drive project cycles, troubleshoot and communicate with clients and maintain on-time project delivery.

Senior Account Director

Karisoft Corporation

Karisoft is a software company designed to improve workflow for IT companies. Karisoft's IT Pro Dashboard™ is a total management solution designed and developed in response to the growing demand for internal efficiency, accountability and productivity of IT services operations. It helps to convert non-productive time of technical staff to billable hours and decrease management, administrative and accounting overheads.

VP of Sales

EchoMail

Enterprise software solution for e-mail management. E-mail marketing and E-mail response management applications for marketing and customer service groups.

Enterprise Sales

Extensive experience in sales and account management using a consultative selling approach to drive growth and thought leadership. Helping organizations navigate innovation and transformational efforts in an agile way. 

Technology is often complex and inherently challenging. Enjoy helping clients see through the clutter and noise to solve complex problems. Resource Planning/Team Extension and Project Management expertise.

Portals
Dashboards
Data Science
UX/UI
Blockchain
Websites 
Mobile Apps

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Marissa Buckley

Evan Siegel

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