Embryo

A Manchester-based, multi-award winning digital marketing agency with a strong focus on client value and experience, Embryo are the go-to digital marketing agency serving local, national and international brands looking to create real impact in the online, and offline space. Specialising in search (paid & organic), social media, content marketing and design & development, we work collaboratively with our clients to put their products and/or services at the forefront of their customers' buying journey.

Chief Innovation Officer

ITR Events

I went to ITR when they had 30-something people. I left three years later having built the company to 90+ people, helping the company to grow and beat every challenge in its path. I enabled the company to move from being a transactional business to a consultative business, drastically changing the fortunes of the business and the kind of customers that it now attracts.

Executive Director

Online Ventures Group

Dominating networks on behalf of our clients using network science and traditional marketing methods upon new media technologies.

Director, Sales, Marketing, R&D

redsauce.com

Helped to start redsauce.com, a content-focussed web marketing company that grew to ~30 people, across three locations in the UK (Stoke, Tamworth) and USA (Dallas).

Sales and Marketing Director

GetUpdated

Driver of research and seo and related technology for the company.  Created several products including Content solution which now forms a major part of income for the company.

Head of Research/CTO

Regus

Global oversight of improving web presence through SEO/PPC

Global Head of Online

Caudwell Group

Online promotion of several well-known online telecomms brands.

Marketing Manager

I'm James, a 23-year veteran of SEO, building successful strategies that elevate your websites into true industry leaders when it comes to search.

I've had amazing success with companies from many sectors. From turning one-man business into industry leaders, to turning offline industry giants into companies that dominate online for thousands of search terms.

I'm able to help any member of the C-suite to understand what is needed to be successful in their industry - and to get them there, too.

My aim is to support those people that have experienced mediocre, or average experiences with SEO agencies. I like to show people that strategies are always more simple than you think - but that hard work is still required.

Send me a DM if you would like some help.

James Welch

LeadTrap.com 🐊

Stop betting on messy website forms. LeadTrap uses AI to push an endless stream of premier, ready-to-close leads straight from your website to your inbox, phone, and calendar.

Chief Executive Officer, Co-Founder

Tallk

One of the earliest AI SEO platforms. Had to pitch OpenAI for API approvals. Took the company from launch to 1,000 clients.

Growth, Co-Founder

Meridian Capital Group

I put large numbers on spreadsheets and made pretty slide shows.

Equities Capital Markets

👋 I’m Yoni. Here’s my story:

	• Founded LeadTrap: AI website agents that turns service business websites into sales machines
	• Previously co-founded an AI marketing tool used by 1,000+ marketing agencies
	• Now building a category-defining business by actually solving what service businesses need: revenue

💵 Sharing my learnings while building a category defining company that will evolve into the agentic sales layer for service businesses.

What you’ll get by following me:

🚀 Actionable tips to grow a profitable service business without hiring more reps
🔥 Proven insights on AI, lead gen, and making revenue more predictable
🧳 Exclusive look at LeadTrap’s growth across MSPs, legal, healthcare, financial services, and more

If your business depends on qualified leads — and you’re tired of forms and follow-up chaos — hit “Follow”!

Cheers,

Yoni

taplio

The Battle

James Welch

Yoni Belson 🐊

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