Vireo Video

We founded Vireo to help great brands grow their business with Video. Vireo Video is a video marketing agency that leverages the power of edutaining video (Edutainment) to generate revenue, build amazing brands and exceed our partners goals for return on investment. 

We specialize in Video Marketing on YouTube, Facebook, and other social platforms. We work with partners all over the world, so we don't focus on Video Production. 

We help our partners grow their business with a Video Content Strategy that aligns with their goals, Content Management and SEO Optimization to increase organic traffic and ranking, Video Advertising to target and convert potential customers, and Consultations to coach our partners through the process and to make more effective videos! 

We apply the always evolving best practices, using the best tools and the best people to serve our partners. Connect with us! 

“They are much more than a ‘video’ company. They are helping me build my brand.” - Theresa Nordstrom: Chief Talent Officer, Nordstrom Talent

“I have high standards and they consistently come through on what I ask for.. We’re getting between 5-10 new clients calling us per week” - Lucas Roberts: CEO, Macinhome Consulting

Video Marketing Strategist and Founder

BroadbandTV (BBTV)

Manage and optimize our VIP music partners YouTube content, including some of the worlds largest electronic & hip hop labels, artists, and hubs. 

Consult our music partners to help them grow their YouTube channels and revenue, through meta-data optimization, and strategic planning. 

Manage Content ID, to claim user generated content for our partners. 

Developed training manuals to train new employees in content ID, and channel management.

Audience Development Manager

Connecting top quality music content with our network BroadbandTV and sub networks WIMSIC, an electronic music based network, and Opposition our hip-hop network. 

BroadbandTV, which has an outreach of 4 billion views per month, is the third largest Multi-Channel network with over 25,000 partners including World Star Hip Hop, Diplo and TMWRK, the NBA, and Mr. Suicide Sheep.

We help brands grow their YouTube channel's views, engagement and revenue.

Music Content Acquisition / Sales

The Mirage Nightclub

Managed daily bar operations; overseeing staff hiring and scheduling, managing facility finances, developing promotional strategies, and securing nightly entertainment. 

Increased average nightly sales by 25% and patronage by 20% through increased social media presence, bettering staff engagement with customers, and developing customer focused events and promotions. 

Planned and executed a social media strategy that increased fan engagement on Facebook by 400%. Generated the highest engagement of all Nightclub Facebook Pages in Greater Vancouver.

Developed nightly staff evaluations that focused on increasing sales per hour, staff guest lists, and motivation that instilled a competitive drive among team members and rewarded top employees. 

Franchised a Megabite Pizza inside the nightclub to keep guests within the club when seeking late night food options. 

Sold Out Dual Halloween Parties: http://youtu.be/Ia5NkzYFutQ

Manager: Marketing, Entertainment, Operations

Deluxe, The Bourbon, The Cellar Nightclub, The Royal Nightclub

 Provided a high volume of customer engagement to better guest experience and ensure repeat sales.
 Used up-selling techniques to increase bar sales of bottles and premium drinks.
 Aided in the coordination and execution of nightclub events and promotions. 
 Used effective multitasking skills to maintain a balanced proportion of time between pouring drinks and maintaining a clean and prepared bar.

High Volume Bartender

Hi, I’m Marlon Doll, the founder and lead video strategist at Vireo Video. 

Vireo Video is recognized as the leading YouTube Marketing and Advertising agency for brands. I work with our team to help clients develop effective YouTube content and ad strategies that convert viewers into customers. We optimize clients videos to maximize viewership and create profitable YouTube ad campaigns. I'm YouTube Certified in Audience Growth and Digital Rights Management. 

Prior to Vireo Video, I worked at the world's largest YouTube network, BBTV, consulting some of the largest channels on YouTube. I’m also a content creator myself, with a personal channel that's at 70,000+ Subs.  

When I’m not working, I love playing beach volleyball, freediving, and adventuring with my golden retriever and wife.  

If you think it would be valuable for both of us to connect, please reach out. 

Specialties:
YouTube Strategy 
YouTube Optimization
YouTube Advertising
Business Operations
Multichannel Marketing

Marlon Doll

Humble&Brag

Humble&Brag helps busy CEOs, Founders, and Marketing Departments succeed on YouTube.

Co-Founder / Managing Director

CareerFoundry

During my 3 year tenure at CareerFoundry I have overseen and been responsible for:

🧲 32,000+ Attributed Leads from organic YouTube content to date.

📈 11.5M+ Views / 720,000+ Hours of WatchTime / 202,000+ Subscribers (and counting).

📺 Scaled Subscriber base by a factor of 12 across 2.5 years (18K to 220K+).

👀 Average of 422.5K total channel views per month in 2023.

🔍 Researched, Developed and Executed on organic YouTube strategies.

💬 Ideated, planned, captured and published in-depth customer testimonial series for core US market.

⚙️ Professionalised, Trained and Developed the team of in-house Video / YouTube creatives

Video / YouTube Team Lead

AJ&Smart 

- Responsible for overseeing all video content production and distribution at AJ&Smart.

- Developed data driven approach to content production and distribution strategies.

- Highly experienced with audience / platform growth and optimisation, principally Youtube.

- Built robust research practices / briefing templates / video workflows for the wider video team.

- Grew the AJ&Smart Youtube channel over 10x in 2 years, 150K (and counting!). 

- Optimised and re-purposed video content for multi channel distribution. 

- Directed and edited video material for AJ&Smart's award winning online courses, including the Design Sprint Masterclass, Level Up, our landing pages and more.

- Worked closely with applied marketing to script, film, edit and distribute highly targeted social media ads and marketing funnel content. 

- Hosted daily vlog Instagram stories, engaging our audience of 57K+ followers and documenting daily agency life.

Video Content Specialist

- Responsible for overseeing all video content production and distribution at AJ&Smart.

- Grew the AJ&Smart Youtube channel over 5x in one year. We're now over 127k subscribers (and counting!). 

- Optimise and re-purpose video content for multi channel distribution. 

- Directed and edited video material for AJ&Smart's award winning online courses, including the Design Sprint Masterclass, Level Up, our landing pages and more.

- Work closely with applied marketing to script, film, edit and distribute highly targeted social media ads and marketing funnel content. 

- Host daily vlog Instagram stories, engaging our audience of 57K+ followers and documenting daily agency life.

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AJ&Smart is an award-winning product design, strategy and innovation studio with particular expertise in using Design Sprints to help our partners with product design, product strategy and rapid innovation.

We have worked with companies including Twitter, Adidas, eBay, Slack, Lufthansa, Bain & Company, Daimler, the World Food Programme, Zalando and N26, helping them to innovate faster and more efficiently. AJ&Smart offers unique access to the latest best practices in product design through their deep immersion in the product design ecosystem.

AJ&Smart works closely with Jake Knapp, the inventor of Design Sprints, to continuously evolve and improve the Design Sprint to provide the best possible value to our customers.

Videographer + Editor / Content Producer

Met Office

A ten week working placement within the design and content team at the Met Office, a world leading scientific and environmental institution.

Produced a range of multi channel design content, from info-graphics and in-house print communications, to animations, motion graphics and captivating social media content.

Summer Placement - Design & Content 

Edinburgh Jazz & Blues Festival

Marketing Assistant / Volunteer Coordinator

Hey 👋  I’m Calum, a YouTube Strategist and Video Marketing Specialist based out of Berlin. 

I help businesses scale their YouTube operations, developing business impact and brand awareness through organic video content. 

I specialise in YouTube strategy and operations, channel optimisation and growth, as well as optimising channels for business impact as part of the wider marketing funnels.

I've now scaled two YouTube channels to audiences of over 350K+ (and counting) - both at AJ&Smart and CareerFoundry 📈

taplio

The Battle

Marlon Doll

Calum Russell

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