Hi 👋 My name is Martin

As a management consultant, I built an Innovation Agency for a Big4 to 7 figures. I have consulted in nearly every industry, from disruptive Startups to fast-growing Scale-ups, B2C, B2B, and Enterprise SaaS, from The World Bank to Fortune500s, from shaping regulations in the US to implementing agile at a $60Bn revenue corporate, from designing battery tech spin-outs to medical tech IPO pitch decks.

If you are a scaleup CEO with annual revenues over 5 mUSD, feel free to reach out (DM) to discuss:

- Strategy execution
- Increasing margin play through revenueops (e.g. pricing) and cost optimization

I am an Entrepreneur (40%) and Management Consultant (60%).

As an entrepreneur, I run a portfolio of Life-enhancement apps (www.brightday.app), a digitally-driven Innovation Consulting and a stealth-mode climate startup. I do invest (1-2 deals per year) in exceptional early stage AI first and climate tech companies and I share pipeline with top tier VCs.

Martin Gallardo

MASSIVE CAREER UPDATE ✨
I M BECOMING CEO OF A TECH SCALEUP IN EUROPE 🚀🧨

I have enjoyed so much being COO of a Global 100 Fintech
while Building My Online Businesses

but I could not say no to this

#1 rated Software in its category
Amazing +140 People team
Global Customer Base
Solid Tech 
Profitable!
Bootstrapped!
Insane Potential

The Founders gave me a Mandate

10x
...
In five years

I am already thinking how we can achieve 10x in 12 months

I am beyond thrilled to build an European Unicorn 🦄❤️🫶

I am on fire because I just trusted the Universe and the Quantum field to do its job.

Over the next weeks I will talk about my transition and letting go of my previous status quo.

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I left Norway to Poland exactly 2 years ago. "How does it feel in Poland?"

2 years ago I left Big4 in Norway to start my own Strategy Consulting Practice in Poland.

There are many personal reasons behind I will not disclose,

but I did not regret for a second.

Poland is great!

- Safe
- Fairly Modern
- Spotless Clean
- Things work
- Meritocracy & Hard Work
- High level of culture
- Family & Kids first
- Great taxation for entrepreneurs
- Acceptable cost of living
- Soon taking over Japan and UK
- Easy to run a business
- Great developers
- Great weather 50% of the time
- Occassional snow and winter cozyness

And...

My net disposable income after all costs


Skyrocketed 7x!

The only price

- Polish Bluntness
- Missing Norwegian politeness

But it is always better to hear the truth even when it comes uncoated.

I love Poland.

Great Polish People
Hard History
Bright Future

Thanks for accepting me

I will retire in Spain but until then

Let me help as much as I can this Beautiful Country 🇵🇱

Many years ago NEOM called me to be their Innovation Director. Today they are scaling back.

Not only their financial offer was not spectacular and entailed living on a container house in a mega contruction size...

I just did not agree with the Innovation Principles

NEOM was meant to fail as originally planned.

They should have built an MVP

The first module by the sea.

Let the city be born and be experienced

Learn and Adapt

Build module number 2-10

Learn

Module 10-100

Now Saudi Arabia is scaling back NEOM megaproject after review signals strategic reset

Saudi Arabia is preparing to significantly scale back and redesign NEOM, the flagship development chaired by Mohammed bin Salman, as a year-long internal review nears completion.

Officials briefed on the plans said the project is now envisaged as far smaller than originally conceived, reflecting budget overruns, construction delays, and tighter fiscal conditions amid subdued oil prices. NEOM spans Saudi Arabia’s Red Sea coast across an area roughly the size of Belgium.

Key developments
	•	The Line, the project’s central concept, is set to be radically downsized and redesigned.

	•	NEOM may pivot towards becoming a data centre and AI infrastructure hub, leveraging coastal seawater cooling and renewable energy.

	•	The Trojena ski resort has been downsized and will no longer host the 2029 Asian Winter Games.

	•	A broader review of megaprojects is under way under new chief executive Aiman al-Mudaifer.

NEOM, owned by the Public Investment Fund, said it is reprioritising projects to align with national objectives and long-term economic value as Riyadh recalibrates spending ahead of Expo 2030 and the 2034 football World Cup.

Source: The Financial Times

LinkedIn has become a pile of scam. Latest trick. 
"I landed 40 meetings following A" > "Send DM for Blueprint" 

AI fake profiles posting viral AI content 
"Irresistible" sales method with Comment "Sales"

AI optimized profiles connecting with you 
promising UHNW and family offices intros.

Link to calendar with another guy.

20 year old guy calendly
Meeting about "Service to land 40 meetings following A"

That is the entire A.

Rinse and Repeat.

The guy is not booking 40 meetings a week

The guy is lying 400 times a week

Sad to see what this platform is becoming

Being a CEO is easy... you only need to do three things:

- Stop doing what is not good for the company

- Use most of that time to do more of what you are already doing great

- Use a bit of time to find new ways that do better than the way you are doing great

I know this seems utterly simplistic and stupid

But read it again.

If you know how most companies operate...

This is really hard

They rarely operate like this

Europe >>> US
Only beats us 6x on entrepreneurship

I got Claude AI to analyze Trump signature as a normal person (at the end how to do it for yourself), and this is the outcome:

Psychological Analysis of This Signature

Legibility & Privacy
The signature is completely illegible, suggesting:

- Strong need for privacy and psychological boundaries
- Desire to maintain mystery or distance
- Protection of personal identity
- Possible distrust or guardedness in relationships

Stroke Characteristics
Extremely erratic, jagged, and chaotic movements indicate:

- High internal tension or anxiety
- Restless mind with racing thoughts
- Potential emotional turbulence
- Nervous energy or agitation
- Possible impulsivity

Pressure & Intensity
The heavy, intense pressure with sharp peaks suggests:

- Strong emotional intensity
- Accumulated stress or inner conflict
- Forceful personality that may feel overwhelmed
- Potential for explosive emotional release

Rhythm & Control
The highly irregular rhythm and lack of fluidity reveal:

- Difficulty with emotional regulation
- Inner chaos or lack of peace
- Scattered focus or attention
- Resistance to conformity or structure

Vertical Emphasis
The prominent upward spikes indicate:

- Spiritual or intellectual aspirations
- Idealism or high ambitions
- Possible disconnection from practical reality
- Tension between desires and circumstances

Angularity
The extreme angularity throughout suggests:

- Defensive posture
- Critical or analytical mindset taken to extremes
- Potential aggression or confrontational tendencies
- Mental sharpness but possibly directed defensively

Baseline & Stability
The unstable, fluctuating baseline reveals:

- Emotional instability or mood variability
- Inconsistent energy levels
- Difficulty maintaining equilibrium
- Possible stress or burnout

Overall Impression

This signature belongs to someone experiencing significant internal conflict, stress, or emotional turbulence. 

The writer appears highly intelligent and intense but may be struggling with anxiety, overwhelming emotions, or feeling psychologically under siege. 

There's a strong protective barrier around their identity, suggesting either past wounds or current vulnerability they're defending against. T

his person may benefit from stress management techniques, creative outlets for their intense energy, or professional support to process their inner experiences.


You van do yours very easy:

- Upload your signature
- "you are a signature psychologist. psychological analysis of this signature"

Tata Consultancy Services

I lead the Experience Design CoE for XTG India, where I work with a large team of designers and strategists, crafting transformational solutions for our Life Sciences, Healthcare, Energy, Resources, and Utlities clients. 
My job has 3 parts
1) People Management -Hire, manage and mentor talent. My unconventional background allows me to bring a unique outside-in  perspective to design, which hopefully translates into shaping a more holistic 'design as value creation 'mindset vs a more ' design as a craft ' outlook amongst  young designers. The goal is to build an army, not  a marching band. 
2) Design Strategy and Delivery Management- Ensuring alignment between client expectations, project requirements and resource availability. Deep dive into the more strategic and or complex projects. Elevate utilitarian enterprise workflows and sterile linear applications into meaningful, intuitive and elegant designs. Having  spent years in the trenches with end users, trying to get them to use the 'new and improved ' applications, I've developed a gag reflex against bad design. My empathy for users doesn't come from maps or personas, but the residual trauma of having to first learn  those nightmare applications and then trying to train passive aggressive users who would rather be doing their 'real job'. 
3) Sales and Evangelism - Thankfully past the stage of why designers, the front end developers will do it, to now  navigating why so many designers, why do you need to talk to users when we are giving you the requirements, it is just 2-3 screens, why can't you deliver it in two days...

Director Experience Design 

Part of the leadership team of XTG (eXperience Transformation Group), a studio which caters exclusively to the top strategic accounts of TCS. My role involves solutioning, incubating new practices like CX and Service Design and helping develop design maturity in the group.

Director, CX and Service Design 

Fidelity International

Championing CX in the organization by building and scaling a culture of Design Thinking.
Advise business and delivery teams on Service Design and facilitate workshops on problem framing and prioritization.
Design and deliver multi tier training programs on Design Thinking and associated topics.
Grow and manage a global community of Design Thinking enthusiasts using internal communication tools and meetups.

Senior Manager, Service Design Lead

Independent

Facilitate workshops on Design Thinking & Innovation.
Use human-centered end-to-end design process to produce deliverables such as personas, storyboards, user flows, wireframes, and prototypes
Collaborate with clients to embed the culture of design and innovation within existing organizations

Innovation Consultant

ITC Infotech

At an organizational level helped establish the User Adoption and Change Management practice from ground up. Created a portfolio of service offerings including Training Strategy and Delivery, User Adoption, eLearning, Organizational Change Management, Employee Experience etc, Responsible for developing solutions, frameworks, models, collateral and GTM strategy for all offerings. Created and scaled up a team of consultants, instructional designers, and trainers. Additionally, part of a strategic team to assess Employee Engagement and design a roadmap for taking it to the next level ( Employee Experience)
As a Consultant I  worked with organizations and teams undertaking IT driven transformation initiatives. My role was to understand the dynamics of the business transformation, its impact on people, and then create an appropriate game plan to take them from the current state to the desired future state.

Lead Consultant, Adoption and Change Management

Wipro Consulting

I managed the people aspect of business transformation for clients based in the Middle East, primarily in the Oil & Gas domain. Last assignment was to manage the Smartfield Implementation for PDO (Petroleum Development Oman). 
I was instrumental in transitioning 700 + engineering and programming team members across 10 field locations to new Real Time applications from embedded legacy systems. My work involved managing stakeholder engagement, communication exercises like multimedia campaigns and roadshows, Training and Hand holding of end users.
I also led Change Management for large-scale IT Transformation and ERP implementation in KSA for Oil & Gas majors including a greenfield refinery.

Consultant

HCL Technologies

Scope of Role
-	Preparation of Change Management strategy 
-	Identification & Assessment of Stakeholders
-	Sponsorship and Stakeholder management 
-	Change impact and readiness for change 
    initiative, identification of key barriers
-	Development of Change Management plans (e.g. stakeholder management, training, coaching, communications & resistance management)
-	Execution of Change Management plan in line with change initiative scope
-	Executing communication plans (Interviews,  
Focus Group, One-on –one, Newsletters, Flyers  etc)
-	Managing the impact of the change initiative
-	Facilitation of the resolution of resistance and barriers to the change initiative
-	Ensuring effective transfer of ownership of the change to business (Change Champions and Agents) 
-	Evaluation of change initiative through post 
   implementation review
-	Training Need Identification Practice Development

Lead Consultant, Organizational Change Management

Pearson Education India

Role involved managing the  Learning & Development function for Indian sub-continent operations of Pearson Education, Penguin Books and Dorling Kindersley.

Manager, Learning & Development

Centum Learning Ltd

Role involved analysis of client’s business needs and providing customized training solutions for the same

• Design & Development of Learning Content ( presentations, workbooks, faculty guides, pocket sized ready reckoners) used primarily in ILT (Instructor Led Training) 
• Scripting and Storyboarding for Training Videos 
• Communication Design and Strategy 
• Delivery of Training. The nature of programs includes Behavioral and Soft skills, Sales and Customer Service, Product( Technical and Sales), Process and Functions
• Facilitation of Outbound Training programs in Team Work and Planning, Leadership and Strategy for senior audiences.

Deputy Manager

NIS Sparta

Training Effectiveness Consultant
• Design and Development of learning content and aids used primarily in ILT (Instructor Led Training) for  Auto and Oil majors.
• Scripting and Storyboarding for Training Videos
• Delivery of Training programs.

Clients:  Indian Oil Corporation Ltd,Toyota Kirloskar Motors, General Motors India, Maruti Udyog Ltd., Hero Honda Motors, JCB etc.

Associate Consultant: Marketing and Internal Communication

Lead Trainer : Reliance Petroleum Retail Commissioning Project

Associate Consultant

Global Vantedge

Role involved recovery of outstanding dues from delinquent customers of AT&T long distance (within the framework of US federal laws).

Operations Executive

I have been fascinated by human behavior for as long as I can remember, It started with reading Dale Carnegie's seminal work 'How to Make Friends and Influence People' during my school days and later dense psychology textbooks in our college library when in reality, I was training in Computer Science Engineering. I decided that I wanted to make ads, since advertising seemed an ideal mix of persuasion and creativity, stuff I was fascinated by. While my engineering degree didn't get me anything apart from bemused looks in ad agencies,this curiosity about human motivation and decision making eventually shaped the direction of my career as I have since then taken up 4 different careers that have their moorings in Behavioral Sciences.
A few years ago, while working on yet another technology driven 'new ways of working' project, I realized 'bad design' is the main reason my job exists in the first place. My work essentially was becoming something between a firefighter and a used car salesman, driving the adoption of soul-numbing enterprise applications. Around that time I had also been getting deeper into Human-Centered Design, as it gave a vocabulary to all that I had been doing throughout my career. I eventually realized that 'Design is the most effective way of influencing behavior change'. I now wanted to make my job redundant, so I decided to formally acquire the skills while distancing myself from the solution-centric approach consultants excel at. I applied to and got admitted to Parsons School of Design which is counted among the world's best design schools. There I got to formally learn how Human-Centered Design can be used to build great products, services, and experiences. Today, I lead a large team of designers, working on imagining and simplifying complex enterprise applications.

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Martin Gallardo

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Martin Gallardo's LinkedIn Performance

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