Telling stories on how you can level up your creativity and life | Taking photos & writing stories at @mathieubeth (IG) | Operate + write content for Gosh! Kids |

Launched Gosh! Kids, a creative arts education programme (photography, art, design) and community that transforms children from passive consumers into active creators. In all we do, we want to bring our children's creativity to the next level.

I write content for Gosh! Kids and my own newsletter (Five For Your Hive), with the aim of inspiring readers to rethink their perspectives towards creativity & life.

Begun my creative journey in 2013 as a photographer (conceptual and art photography, focused on branding) and have collaborated with brands such as Apple. Many of my past work and portfolio of photographs can be found on my instagram @mathieubeth.

Previously part of a dynamic team of transport planners who plan the future transportation infrastructure for Singapore - shaping the future transportation network that includes identifying, developing and evaluating new road and rail infrastructure projects.

Mathieu Beth Tan

SEO Expert | Digital Marketing Strategist | (SEO, SMM, SEM, Facebook & Google Ads Expert )

🚀 Founder & Lead Strategist — MahmoodHassan.com

Most businesses don’t struggle with digital marketing because they lack effort they struggle because they’re investing in SEO, ads, or social media without a clear strategy, clean tracking, or measurable ROI.

If you’ve ever:

★ Spent money on SEO but never saw rankings or leads improve
★ Run ads that generated clicks but not customers
★ Worked with agencies that sent reports without real business impact
★ Had traffic but no idea what was actually converting

★ You’re not alone and that’s exactly where I come in.

I help growth-minded brands turn visibility into revenue through ROI-driven SEO, PPC, and conversion-focused digital strategy. With 4+ years in digital marketing and an ex-agency background, I bring senior-level strategy, hands-on execution, and transparent analytics so you always know what’s working and why.

What I Deliver:

📈 Predictable organic growth
(Technical SEO, on-page optimization, content strategy, link building)

🎯 Profitable paid acquisition
(Google Ads, Facebook & Instagram Ads, full-funnel setup, retargeting)

🧠 Conversion optimization
(Landing pages, CRO, A/B testing, user journey improvements)

🔎 Clear tracking & reporting
(GA4, Google Tag Manager, Looker/Datastudio no guesswork)

Core Services

🔍 SEO
Audits, technical fixes, keyword research, content strategy, link building, local & eCommerce SEO
(Shopify, WordPress, Wix)

💰 PPC / SEM
Google Ads setup, account structure, optimization
(Search, Shopping, Performance Max)

📣 Paid Social
Facebook & Instagram Ads creative testing, audience strategy, retargeting

📊 Analytics & Intelligence
Conversion tracking, custom dashboards, competitor analysis

🧩 Website & UX Support
Site speed optimization, UX improvements, development changes that move real metrics

How I Work

★ Strategy aligned to your market and unit economics not vanity metrics
★ Clear KPIs, clean tracking, and actionable insights
★ Test → learn → scale systems that compound results
★ Direct access, fast communication, and deadlines honored

Why Clients Choose Me

They want more than traffic they want measurable growth, clarity, and a partner who owns results, not excuses.

Let’s grow your digital presence the right way.

🌐 www.mahmoodhassan.com

💬 DM me to book a discovery call or request a website/SEO audit

Mahmood Hassan

Technical SEO is dead.
That’s usually said by someone who’s never fixed a crawling issue, never touched Core Web Vitals, and never recovered a site from indexation chaos.
Technical SEO isn’t dead.
 It’s just invisible when done right.
If Google can’t:
Crawl your pages
Understand your site structure
Load your content fast
Trust your signals
…your content, backlinks, and ads won’t save you.
Every website I’ve taken from page 5 to page 1 had one thing in common:
 👉 serious technical issues holding it back.
Once those were fixed:
Rankings stabilized
Traffic scaled
Leads followed
Content gets attention.
 Links build authority.
 But technical SEO is the foundation.
No foundation = no rankings.
Simple.
#SEO #TechnicalSEO #DigitalMarketing #GoogleSEO #letsconnect #SearchEngineOptimization #MarketingStrategy #WebsiteOptimization

Helping Businesses Generate Leads Through SEO & Digital Marketing | Founder @ Digital Surgeons Hub

🔍 Top Search Engine Optimization Tools Every Serious Marketer Should Know
SEO without the right tools is like driving blindfolded. 🚗
If you’re serious about rankings, traffic, and real business growth — tools aren’t optional.
They’re essential.
Here are the SEO tools I personally rely on to deliver measurable results:
📊 1️⃣ Google Search Console
Your direct line to Google.
 ✔ Indexing insights
 ✔ Keyword performance
 ✔ Technical issues
 ✔ Click-through rates
Free. Powerful. Non-negotiable.
📈 2️⃣ Google Analytics 4
Traffic is meaningless without understanding behavior.
 ✔ User journeys
 ✔ Conversion tracking
 ✔ Engagement metrics
Data-driven decisions win every time.
🔎 3️⃣ SEMrush / Ahrefs
For serious competitive advantage.
 ✔ Keyword research
 ✔ Backlink analysis
 ✔ Competitor insights
 ✔ Content gap opportunities
If you’re not analyzing competitors, you’re guessing.
🧠 4️⃣ Screaming Frog
Technical SEO powerhouse.
 ✔ Crawl errors
 ✔ Broken links
 ✔ Duplicate content
 ✔ Meta data audits
Technical SEO isn’t dead — it’s foundational.
⚡ 5️⃣ PageSpeed Insights
Speed impacts rankings and conversions.
 A 1-second delay can reduce conversions by 7%.
Performance = Profit.
🏆 Bonus: Surfer SEO / Clearscope
For content optimization that ranks.
 Because ranking today requires relevance + structure + intent.
💡 The truth?
Tools don’t rank websites.
 Strategy does.
But the right tools help you build the right strategy.
If you had to choose just one SEO tool you can’t live without — what would it be?
Let’s discuss 👇
#SEO #DigitalMarketing #SearchEngineOptimization #MarketingTools #TechnicalSEO #ContentMarketing #BusinessGrowth #letsconnect

📍 How to Improve Local SEO for Small Businesses
If your business depends on local customers, showing up on Google isn’t optional — it’s essential. Here’s how you can start winning in local search:
✅ Optimize Your Google Business Profile
 Keep your name, address, phone number, and hours accurate. Add photos and post updates regularly.
🌐 Fix Your Website SEO
 Make sure your site is fast, mobile-friendly, and optimized with local keywords (city + service).
📝 Create Location-Based Content
 Write blogs and service pages for the areas you serve. This helps Google connect you with nearby customers.
⭐ Collect & Manage Reviews
 Positive reviews improve trust and rankings. Always respond — it shows professionalism.
🔗 Build Local Citations & Backlinks
 List your business on trusted directories and partner with local websites.
📊 Track & Improve Regularly
 Monitor rankings, traffic, and leads. Local SEO is ongoing — not a one-time task.
💡 When done right, local SEO brings:
 ✔️ More visibility
 ✔️ More calls
 ✔️ More customers
If you’re struggling to get local leads, let’s fix it. 🚀
#LocalSEO #SmallBusinessGrowth #DigitalMarketing #SEOExpert #GoogleBusiness #OnlineVisibility #LeadGeneration #Letsconnect

Another website.
Another SEO transformation.
Another first-page success.
Over the past 2 months, I’ve been working closely with Refresh Renovations to improve their online visibility and fix critical SEO issues that were limiting their growth.
Website: https://lnkd.in/dxspDj9N
🚨 The Challenge
When we started, their website was facing multiple SEO and performance challenges:
❌ Weak search visibility
❌ Technical SEO issues
❌ On-page optimization gaps
❌ Limited keyword performance
❌ Missed organic traffic opportunities
These issues were preventing the website from reaching its full potential.
🔍 Our Approach
We implemented a complete SEO improvement strategy, including:
✅ Full technical SEO audit and fixes
✅ On-page optimization
✅ Content and keyword optimization
✅ Site structure improvements
✅ Performance and speed enhancements
✅ Continuous monitoring and refinement
Every step followed Google’s best practices to ensure long-term stability and growth.
📈 The Results
After consistent work and optimization:
🚀 The website is now ranking on the first page of Google
📊 Improved organic visibility
📞 Increased qualified traffic
⭐ Stronger online authority
From low performance → high-impact results.
💡 Key Takeaway
SEO is not a one-time task.
It’s a continuous process of:
✔ Analysis
✔ Optimization
✔ Testing
✔ Improvement
When done correctly, it delivers sustainable growth.
🤝 Want Similar Results?
If your website isn’t ranking or generating leads, it doesn’t mean your business is weak — it means your SEO needs the right strategy.
I help businesses turn their websites into long-term growth assets.
Feel free to connect or message me for a free website review.
#SEOResults #CaseStudy #DigitalMarketing #SearchEngineOptimization #BusinessGrowth #LeadGeneration #OnlineMarketing #DigitalSurgeonsHub #Portfolio #Hiring #letsconnect

Open article: Home Renovation Builders & Contractors | Refresh Renovations USA by refreshrenovations.com

Home Renovation Builders & Contractors | Refresh Renovations USA

Another local business.
 Another first-page Google ranking.
 Another growth story.

We recently partnered with Midland Aircon to improve their online visibility and generate more local leads through SEO.

Here’s what we focused on 👇
🚨 The Challenge
Like many service businesses, Midland Aircon was struggling with:
❌ Low visibility on Google
 ❌ Missed local inquiries
 ❌ Weak presence in competitive searches
 ❌ Limited organic traffic
They had the service quality.
 They just weren’t being found.

🔍 Our Strategy
We implemented a complete local SEO system:
✅ In-depth technical & on-page audit
 ✅ Website structure & speed optimization
 ✅ Localized content improvements
 ✅ Google Business Profile optimization
 ✅ High-quality backlink building
 ✅ Geo-targeted keyword strategy

Everything was built for long-term performance — not short-term hacks.
📈 The Results (In Just 2 Months)

The impact was clear:
🚀 First-page rankings for key local searches
 📊 Significant increase in organic traffic
 📞 More service inquiries
 ⭐ Stronger online credibility
From low visibility → local dominance.

💡 Key Lesson
Local SEO isn’t about keywords alone.
It’s about:
 ✔ Trust
 ✔ Relevance
 ✔ Technical strength
 ✔ Consistency
When these align, results follow.

🤝 Want Similar Results?
If your business isn’t showing up on Google, you’re losing customers to competitors every day.

We help local businesses turn their websites into lead-generating machines.
Comment “LOCAL SEO” or send me a message for a free website audit.
#LocalSEO #CaseStudy #SEOResults #DigitalMarketingAgency #BusinessGrowth #LeadGeneration #ServiceBusinesses #OnlineVisibility #DigitalSurgeonsHub #letsconnect

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The Battle

Mathieu Beth Tan

Mahmood Hassan

Followers

Posts

Engagements

Likes

Performance ScoreMahmood Hassan's LinkedIn Performance

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taplio

The Battle

Mathieu Beth Tan

Mahmood Hassan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Mahmood Hassan's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMahmood Hassan's LinkedIn Performance