Mathilde Bernard Funderburk (MBF)

Soulpreneuher

Have you ever thought about starting a business, only to end up buried in content that feels…

Dry. Bland. Bro-ish.

You know the kind:

Hustle harder.

Don’t sleep.

Grind until you burn out.

Force things.

Ignore your gut.

Copy the billionaires.

Hack the algorithm.

Sell sell sell.

Be anyone but yourself.

If that’s what it takes to be an entrepreneur… we’ll pass.

Because starting a business—especially one that’s close to your heart—can already feel overwhelming.

And when the only guidance out there feels soulless, it’s easy to think maybe you’re not cut out for it.

But here’s what we’ve learned (the hard way):

You don’t have to shove yourself into a box to be successful.

You don’t have to erase your softness, your intuition, or your humanity.

You can build something aligned, profitable, and powerful—your way.

We believe that business is spiritual.

That entrepreneurship is one of the most accelerated paths to self-growth.

And that the world desperately needs more women building their own thing.

That’s why we created Soulpreneuher, a Patreon community for intuitive, heart-led women who want to start and grow their business with soul, strategy, and support.

This community is for you if:

• You’re a spiritual and intuitive woman with a business idea (or ten)

• You want to build an online presence without losing your soul

• You crave business advice made for women—not repackaged tech-bro nonsense

• You’re interested in the energetics and spiritual aspects of entrepreneurship

• You want to learn the practical tools to build your dream without breaking the bank

Every month, we (Kris and Mathilde) will be going live to teach, share what’s worked for us (and what definitely hasn’t), and hold office hours so you can get personalized support as you build.

And we’re so excited to build with you.

This isn’t just about business—it’s about reclaiming your path, your voice, your vision.

Welcome to Soulpreneuher.

Let’s make magic 🪄

Co-Founder

MBF Agency

In 2021, I launched my own online coaching business to empower individuals at pivotal moments in their careers and personal lives to gain clarity, confidence, and direction. Helping them to figure out "what's next" for them.

Since its inception, MBF Agency has grown into a thriving platform:

Key Achievements:

- Supported 100+ clients through a range of personalized services, including coaching programs, one-on-one sessions, and tailored guidance, helping them navigate career transitions, clarify life goals, and achieve both professional and personal growth.
- Designed and delivered a comprehensive online coaching program featuring 30+ modules, interactive exercises, and weekly group coaching sessions, fostering a supportive community.
- Developed a strong personal brand across multiple social media platforms, significantly growing my following and engagement through strategic and impactful content creation.
- Hosted live sessions and webinars for a global audience, driving audience engagement and expanding community reach on LinkedIn and beyond.
- Produced high-quality, free resources, including a mini-course and downloadable tools, to attract and nurture prospective clients while promoting the MBF Agency brand.
- Created and executed targeted marketing campaigns that consistently delivered results, increasing client acquisition and brand visibility.
- Mentored clients on mindset shifts, and professional strategies, enabling them to take actionable steps toward their dreams.

Key Skills Demonstrated

Career and life coaching.
Community building and client relations.
Strategic marketing and personal branding.
Content creation and audience engagement.
Program development and delivery.

CEO / Founder

The Systems Duo by Jaemi & Mathilde

Provided strategic consulting to online businesses with revenues ranging from 6 to 7 figures, helping them optimize operations and drive growth.

Key Achievements

- Streamlined operational processes for various online businesses, enabling greater efficiency and scalability.
- Supported managers in the successful launch of products and services, ensuring seamless execution and impactful results.
- Designed and implemented processes and project plans tailored to support business growth and long-term success.
- Developed and executed strategic marketing plans that contributed to significant revenue increases for clients.
- Planned and managed online events, coordinating logistics and execution to achieve client objectives.
- Led recruitment efforts, hiring team members and contractors to delegate workloads effectively and support CEOs and managers in focusing on high-level tasks.

Maison de la région Occitanie // Sud de France New York

- Directed the US branch of the Occitanie Region, managing a 7-figure annual budget and overseeing all branch operations.
- Led a team of up to 7, including full-time staff and consultants, ensuring seamless collaboration across departments (Food, Wine, Tourism, and Technology).
- Developed and executed a comprehensive business and marketing strategy to promote Sud de France, the umbrella brand for Occitanie Region products (wine and food).
- Spearheaded high-profile events and strategic partnerships with notable organizations, including PBS WNET, French Embassy, MoMA, and the NY French Consulate.
- Represented the office in PR campaigns and media interviews, elevating brand visibility across the US.
- Managed international relationships between French and US partners, fostering collaboration and promoting business growth.
- Oversaw immigration sponsorship for employees, ensuring compliance with US regulations.
- Handled legal and administrative work for the US office, including negotiating a lease and managing the full relocation to a new office space.
- Established and nurtured connections between Occitanie businesses and US partners, particularly in sustainability and renewable energy sectors.
- Generated additional funding by renting office space to local businesses.
- Managed liaison with HQ in France, overseeing accounting, legal matters, HR, and performance reporting.

Key Achievements:

- Expanded brand visibility through partnerships, generating long-term benefits for Occitanie businesses.
- Organized events with 6-figure budgets, achieving significant ROI and stakeholder engagement.
- Transitioned office operations into a self-sustaining model by introducing a new revenue stream.

Executive Director - U.S. Branch 

- Advanced to Executive Project Manager after demonstrating expertise in business development for the Wine and Food departments.
- Led initiatives to connect Occitanie producers with US distributors, enhancing export opportunities and market penetration.
- Coordinated promotional campaigns and events to showcase regional products to US audiences.
- Maintained high standards of project delivery, ensuring alignment with HQ objectives and local market needs.

Executive Project Manager - US Branch

- Designed and executed strategic plans to grow Occitanie wine and food exports in the US market.
- Built relationships with distributors and retail partners, facilitating increased sales and product visibility.
- Collaborated with French and US teams to align marketing efforts and maximize promotional impact.

**The company hired me while I was working in France and sponsored me for a visa.

Project Manager - US Branch 

La Maison du Whisky - LMDW

- Handled all administrative tasks related to orders, ensuring compliance with legal regulations and accurate delivery.
- Acted as a key liaison for the sales team, providing essential support for field operations and addressing logistical challenges.
- Ensured seamless communication between departments, enabling efficient workflow and improved customer service.

Business and Administrative Development

Sopexa

- Assisted the manager with communication budgets from marketing recommendations to implementing multi-channel campaigns.
- Helped design, implement, and execute 360° communication plans, encompassing creative design, media, PR, operational marketing, web marketing, and performance reporting.
- Successfully assisted the manager in taking care of budgets for notable clients such as Qualité Landes, CIFG Floc de Gascogne, APEF, and CNIEL/EMF (European Milk Forum).

Key Responsibilities

Assisted in developing marketing strategies tailored to client objectives and market demands.
Delivered measurable results, ensuring client satisfaction and long-term partnerships.
Streamlined administrative processes for enhanced campaign efficiency and effectiveness.

Project Management - Sales and Marketing

Project Manager Assistant - U.S. Branch

✨ If there is a dream then there is life✨

Hi, I’m Mathilde! 👋 

A coach, mentor, and professional dream architect!

I am passionate about helping the ones "who don't know what's next" to listen to their hearts (and guts!) while building lives they truly love. 

Over the past 10+ years, I’ve had the joy of leading teams, managing projects (from wine events to live coaching webinars), and empowering people to find clarity and confidence to pursue their passions.

What lights me up? 

Seeing someone realize their potential and take bold steps toward their dreams. 

Whether I’m mentoring a team, coaching an individual, or organizing impactful events, my focus is always on connection, collaboration, and creating space for people to thrive.

I’ve worked with diverse teams across industries:

→ guiding them to streamline processes, 
→ spark innovation, 
→and achieve big goals. 

As a leader, I’m all about balance: structure with flexibility, strategy with heart, and ambition with kindness. 

👀 Oh, and I’ve learned a thing or two about making things happen while traveling the world and managing my own online business. Talk about multitasking! 🌍

What drives me is knowing that everyone has something unique to offer the world. 

I’m here to help people uncover what that is, trust themselves, and take the next step—whether it’s launching a project, building a business, or simply finding clarity in what comes next.

If you’re looking for someone who can mix strategic thinking with heart-centered guidance (and maybe with some french twist to it), let’s connect! 

Together, we can turn big dreams into real, actionable steps. 🌟

I’m a bit of a walking contradiction.

(Sorry, not sorry) 

I grew up in a spiritual household but I always worked in corporate roles that were incredibly pragmatic and driven by logic.

So here I am - an amalgamation of the spiritual and the practical.

I blend the stuff that makes sense with the ‘non-sensical’.

And it is because of this that my life - and my client's lives - have done a complete 360 in both their internal and external world.

You see, you can form a solid step-by-step action plan, but without spiritual direction and a laser-focused vision, you can still feel lost.

You can do manifestation, visualization, astrological readings, and tarot card readings, but without practical execution, you can still feel stuck on the HOW.

Now, combine the two together and you have a recipe for infinite possibility.

If you’re a spiritually curious, corporate escapee (or soon-to-be) and you want to explore how to build a lifestyle business that promotes freedom in the truest sense…

The Spiritual Freedom Blueprint offers everything you need to thrive in your transition.

Visualise - Plan - GO FOR IT!

Click the link in my bio, or DM me, for a lowkey exploration of how I can best support you to live the life you deserve.

“Mathilde has a unique gift of taking her client's big ideas and visions and mapping them. By doing this she was able to create a strong foundation for the business. Her attention to detail and process is unparalleled. Whether starting a business or shifting gears or looking to add more intention to your existing business, do yourself a favor and hire Mathilde. It will save you time, money, and energy in the long run” - Melanie

Christopher. S. Sellers

With over 15 years experience cross-industry, I provide organisations a practical framework to apply effective creative thinking, skills and process and work with ELT's to provide the tools to assess high-value creative solutions, innovation and ideas.

My approach to creativity and innovation involves a three-step-process for organisations:


1. DEVELOP: SIX CREATIVE SKILL SETS drive creative process, enabling organisations to develop high-value concepts consistently.


2. ASSESS: not every new idea, is a good idea - SIX CREATIVE SKILL SETS enable you to vet creative outcomes and their potential investment.


3. DISRUPT: pro-active creativity is the key to disrupting industries - the SIX CREATIVE SKILL SETS empower you to adapt, design and innovate revolutionary outcomes.


📌 For more information on me [ www.cssellers.com ]

Contact me direct to for a confidential chat on your next project and how I can help you: christopher@cssellers.com

Executive Creative Consultant . Founder of the Six Creative Skill Sets . Speaker . Author .

Professional Misfits

There are two sides to the PROFESSIONAL MISFITS!

1. MISFIT PODCAST where we discuss the b-sides of professional life.

Join us every WEDNESDAY (PST) for new episodes on work, money, relationships, sex, mental health, family and everything in between... it ain't pretty, but it's honest.

2. PROFESSIONAL SERVICES delivering expert strategy, structure, branding and content to clients looking to leverage their voice through a profitable podcast channel.

www.promisfitspodcast.com

DriveYello

State Community Manager of over 5,000 Contractors in the tech/logistics sector.
Key responsibilities: contractor education and on-boarding. 
Development and presentation of e-learning and in-house educational modules. 
Account and operational management.
Utilisation of social media and communication channels to facilitate healthy business culture between Contractors and the platform and generate user satisfaction.

- Responsible for training, facilitation, compliance of Contractor On-boarding in NSW/QLD.
- Create and execute integrated social media strategies for community engagement.
- Management of daily live operations.
- Author of L&D, OD materials across e-learning and in-house platforms.
- Project Management and Team Leadership.
- Representation to stake-holders and Board Members.
- In depth understanding of organisational Change Management.

Driver Community Manager

Roleplay Solutions

Founder + Associate Director.
Key contact for Government and Private sector project management.

- Senior Consultant + Facilitator.
- Author of L&D, OD, LMS across online and in-house platforms.
- Experienced in Conflict Resolution + Change Management.
- Project Management + Team Leadership
- Independent consultation + assessment
- Needs analysis experience.
- Strong business partnering background.
- Effective communicator, credible, succinct and convincing.
- Soft skills

Associate Director

Roleplay Australia 

Contracted Role-player and Assessor, working with with Psychologists at an operational level, evaluating recruitment candidates for the public & private sector.

- Internal and external training, assessment and facilitation.
- Conflict resolution and evaluation.
- Experienced with Government and Private Sector Recruitment Policies. 
- Copywriter for Assessable Criteria.

Corporate Roleplayer

Soho House & Co

Oversaw the induction & training of all FOH, Barista & Bar staff for Soho House, in their 12 venues across the UK 

- Lead HR Consultant & Trainer.
- Responsible for HR & Training over 12 venues in the UK.
- Within 12 months all venues saw increased Beverage revenue & staff retention

Senior HR Consultant

90% of startups fail.
$256 billion was lost in 2023.

But the real insight is behind the data -- that weak ideas overwhelmingly receive investment -- where  high-value ideas are missed. 

I identify high-value potential and teach you how to ideate, solve and design your own billion dollar solutions.
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I describe my career as fifteen years of hopscotch between corporate and creative.

From graduating acting college, writing and performing my own indie-theatre... to scaling tech start-ups with zero cost strategy... to founding a fintech, eligible for $100m investment in partnership with the U.N's Sustainable Development Goals.

As a thought leader on creativity, my role is to demonstrate how the practical application of creative skills helps you ideate, solve, design and innovate unique billion dollar outcomes.

I partner with ELT's and Investors to validate ideas for investment and provide organisations a practical framework to apply effective creative thinking, skills and process.
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📌 Jump on a free strategy call and in 15 mins I'll walk you through my creative problem-solving framework that you can apply to any project to design billion dollar solutions.

Book your call now:
 https://calendly.com/christophersellers/yourcreativeconsult

📌 For more information - www.cssellers.com 

📌 Read my books, APPLIED CREATIVITY and WHY SMART PEOPLE AREN'T CREATIVE - www.cssellers.com/books

📌 Take the online course, ENHANCING IDEATION - www.cssellers.com/course

Christopher S. Sellers

I had a client who'd been dodging me all week, it was weird because I know him to be a lovely professional dude.

This morning I woke up to an email from him, basically explaining he's going through a depressive slump, his energy is low, everything is a challenge and his focus just isn't there.

"I'm comfortable sharing this because you've shared the same online".

Sometimes I get scared that talking about my mental health paints me as the crazy, depressed, creative.

Then I get messages like this and, fuck it, I'll take the hit.

If you can make it easier for one person...

If you can remove the shame and the silence...

If someone can feel safe enough to open up when it's tough...

I think this can only be a good thing.

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Call me Chris… I care about two things, creativity and mental health.
I suffer from both.

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Author of ‘Why Smart People Aren’t Creative’ I Thought Leader on Creative Skills + Intelligence I Innovation SME I Espresso elitist + Street Photographer

Part 2: Recently I was flown to New York for an exhibition of my street photography.

What was promised as an amazing professional opportunity, immediately degenerated into a fiasco, a fraud and a farce.

I've posted the full account on my Substack (link in the comments), but just for you folks, here's a taste of what the final exhibition looked like...
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Day 10.

Day of the exhibition, the show is scheduled for 4pm to 6pm, followed by a ‘closing reception’ at the Italian restaurant next door – a table has been reserved for ten VIP’s, at 7pm.

I arrive at 3pm.

There are 20 gift bags neatly packed and labelled.

There are bottles of wine and champagne.

There are plates of hors d’oeuvre, cheese, meats and desserts.

A red velvet rope marks the entry to the doorway, with a long satin sheet laid down to emulate a red carpet entry.

I’m wearing my trademark trilby, cream linen pants, tan dress shoes, navy shirt and grey waistcoat.

Max is in a sky blue suit, with a black bowtie.

Jane is in long flowing gown and shawl.

I placate myself with the knowledge that I made it, this is it. I’ve survived, that I’ve done the best I possibly could with the resources I had available to me and after a week of struggle, tonight is the climax… game face… I can do this.

A total of twelve people attend this event.

Of these twelve; ten are friends and colleagues of Max.

Jane has not attracted a single client, a single buyer, a single collector.

The attendance is so paltry, that at 5pm, it is suggested we leave for dinner early.

Six people attend dinner; Jane, myself, Max and three of his friends.

Eating expensive tiramisu, I placate myself with the knowledge that I made it, this is it. I’ve survived, that I’ve done the best I possibly could with the resources I had available to me and after a week of struggle, I just have to get through this dinner.

And then there are speeches…

Max wants to show his appreciation for the collaboration.

Jane wants to show gratitude to Max for his help and support, then leans into me to give a heartfelt… “Thank you for putting your trust in me”.

I muster a few words of gratitude for being here, for the connections made, for Jane’s support and that my first ever trip to New York has been a unique experience.

Every event that I had been confirmed for – every reason I had to fly from Australia to the U.S – not one was delivered.

Not. One.

After dinner we return next door, I pack down my photographs, thank everyone for the evening and catch the train back to Stamford.

I’m out. I’m done.
_

[link to my Substack in the comments]
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Bezos just said the quiet part out loud – technical skills aren't creative skills – and which is more valuable in a future with AI.

I break down why creative skills are critical as your only differentiator and competitive advantage in a future of mass AI adoption.

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Call me Chris… I drink espresso and demonstrate the billion dollar value of creativity to ideate, solve, design and innovate.

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Bezos just said the quiet part out loud – technical skills aren't creative skills – and which is more valuable in a future with AI. Last week in Turin

Open article: Creative Skills and the Future of AI. by Christopher S. Sellers • 2 min read

Bezos just said the quiet part out loud – technical skills aren't creative skills – and which is more valuable in a future with AI.
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Last week in Turin, for Italian Tech Week, Bezos spoke candidly on his view of AI:

"AI is a master of optimising what is already known, making existing systems more efficient. Humans, however, are the sole authors of invention—the act of creating the new". 

According to Bezos, this means that jobs based on repetitive calculations, predictable processes, and routine administration face the highest risk of automation.

This perspective carries immediate and profound consequences for the modern labor market, particularly for professionals who stake their value on technical certifications and learned knowledge alone.

Bezos argued that technical skills are commodities that can be acquired through courses and training.

The future value in the marketplace will not be found in knowing how to use a digital tool, but in imagining entirely new applications for it.
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Technical skills aren't creative skills – ideas, solutions, design and innovation, rely on creative skills.

If you're committed to a return on innovation, DM me to discuss my Creative Skills Assessment, specifically designed for:

 - Executives seeking differentiated strategic approaches.

- R&D teams looking to up-skill their creative process.

 - Leadership with an appetite for abstract thinking.

- VC’s seeking to validate concepts for investment.

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Call me Chris… I drink espresso and demonstrate the billion dollar value of creativity to ideate, solve, design and innovate.

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When a guy who treks the Arctic for fun, offers you a book testimonial, you best believe I'm going to take it.

With thanks to the indomitable Paul Watkins, here's the full quote:

"Christopher takes creativity out of the realm of the esoteric and into the operational, this is a functional handbook on building the skill of creativity and using it to drive outsized returns.
Read it before your competitors do".
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WHY SMART PEOPLE AREN'T CREATIVE; Solving the billion dollar gap between ideas and innovation - available now!

Find it on Amazon & Kindle - link in the comments.

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Call me Chris… I drink espresso and demonstrate the billion dollar value of creativity to ideate, solve, design and innovate.

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Why Smart People Aren't Creative

'Technical skills aren't creative skills'... whenever I suggest this to CEO's they  always agree with me.

And then there's the follow up...

'So who's leading your innovation'?

They always point to the technical teams; Engineers. Coders. R&D. Sometimes even the finance kids.

The next follow-up is what kills them...

'If innovation relies on creative ideas, creative solutions, creative thinking and creative process... what outcome do you expect technical teams to deliver'?

That's when the penny drops...

"What creative skills do we need"?

This is where the work starts...

📍 Details on my Creative Skills Assessment in the comments.

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Call me Chris… I drink espresso and demonstrate the billion dollar value of creativity to ideate, solve, design and innovate.

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taplio

The Battle

Mathilde Bernard Funderburk (MBF)

Christopher S. Sellers

Followers

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Performance ScoreChristopher S. Sellers's LinkedIn Performance

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taplio

The Battle

Mathilde Bernard Funderburk (MBF)

Christopher S. Sellers

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Christopher S. Sellers's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreChristopher S. Sellers's LinkedIn Performance