Business Development Lead 🤝 | LinkedIn Consulting for CEOs ✍️ | Top Marketing & HR Voice 📣 | Speaker 🗣️ | 4x Founder 🧩 | Career Coach & GTM Advisor 📈 | FoundersBeta 30 Under 30 🚀

I'm currently Chief of Staff at Fulfil (eCommerce ERP), where I spend my days: 
👉 Living inside Claude Code 
👉 Collaborating with our CEO on strategic cross-functional priorities
👉 Leading growth and strategic partnerships with technology and service providers

📩 Drop me a note if you're interested in learning more about becoming a Fulfil partner.

Outside of Fulfil, I'm:
🗣️ Running workshops on AI, personal branding, LinkedIn and social selling
🚀 Advising startups on GTM strategy
🎤 Want me to speak at your event or run a workshop for your team? 

I've been invited to share LinkedIn and personal branding strategies with conferences, industry associations, companies and schools, and my thought leadership has been featured in major publications.

My most requested workshop is focused on Leveraging LinkedIn. This workshop will teach you:
👉 How to craft your personal brand and optimize your LinkedIn profile
👉 How to develop a content strategy to tell your story
👉 How to leverage the platform to get in front of potential employees, employers, clients, and partners.

📩 Drop me a note if you're interested in booking me as your next speaker. 

📣 Features: LinkedIn News, HR.COM, Retailing Central, StartupNation, Canadian Restaurant and Foodservice News, CanadianSME Magazine, UNDER30CEO, CTV News, HCM Technology Report, Staffing Industry Analysts, Recruiting Daily, Best of HR, B2B Marketing World, UPJourney, Disrupt Magazine, Grit Daily, Hustlers Global, Small Business Currents, College Recruiter, Youth Opportunities, The Creative Zine, The Nativa, Marketer Interview, AzBigMedia, MatchBuilt and more.

Myers-Briggs: ENFJ | Deloitte Business Chemistry Profile: Guardian/Integrator
Working Geniuses: Tenacity & Enablement
Lean Six Sigma White Belt Certified | Certified Associate in Project Management 
--- Views expressed are my own --

Matt Parkin, CAPM®

Swissport

•	Designed and implemented new processes and candidate management and onboarding systems, resulting in improved compliance and operational efficiency.
•	Understand and implement the terms and conditions outlined in the CBAs of 5 different unions. Ensure compliance with contractual obligations while also identifying opportunities for improvement.
•	Planning for the development of future leaders within the organization in cooperation with the HR VP, ensuring continuity in key roles and minimizing disruptions due to turnover.
•	Implemented competitive compensation and benefits packages in collaboration with the leadership, to attract and retain talent, while aligning with budget and financial goals.
•	Managing recruitment activities of operational and SG&A roles.
•	Spearheaded social media initiatives to improve company notoriety and brand.
•	Country process owner for the implementation and successful usage of a new ATS.
•	Advising operation managers about best practices in HR, immigration, and labor law, as well as providing performance management guidance to duty managers.

Human Resources and Talent Acquisition Manager

American Iron & Metal (AIM)

•	Collaborated with senior leadership to align HR initiatives with overall business objectives, providing recommendations on how HR can support the organization's strategic direction.
•	Developed and implemented policies, procedures, and strategies for staffing, onboarding, and integration of new employees.
•       Managed recruitment activities for finance, accounting, and SG&A roles.
•	Led the revamping and optimization of the applicant tracking system, particularly concerning data centralization, priority management, and process automation.
•	Prepared and analyzed various HR-related reports and KPIs for the company leadership.
•	Advised managers and employees on the interpretation of policies related to human resources, compensation, benefits, and labor relations strategies.

Senior Human Resources Specialist

Bell Technical Solutions

• Created innovative high-volume recruitment strategies to attract and hire several hundred new BTS Field Service Technicians annually.
• Built and maintained strong partnerships with key internal stakeholders.
• Led the development & the implementation of innovative candidate assessment methods, sourcing strategies increasing the accuracy & quality of hiring selections.
• Developed recruitment analytics to identify best practices & areas of improvement.
• Increased the retention and work satisfaction of technicians by 15 % YOY
• Created relationships with diverse professional organizations, educational institutions and networks to attract, recruit and build talent and referral funnels.
• Spearheaded social media initiatives targeting top talent, BTS’ employment brand.
• Mentored, coached and developed a team of Recruitment professionals.
• Set team and individual goals & implement effective performance review processes.

Manager talent acquisition & HR Development 

Aerotek

•	Overhauled and revamped existing structure, team, and procedures to attain predefined business objectives and reestablish client trust.
•	Mentored and led a team of up to 27 HR professionals for optimal team performance.
•	Developed client relations to conclude terms of delivery and maintain high satisfaction. 
•	Prepared team budget, quarterly forecasting, client performance metrics (KPI/SLA/spend analysis), and hiring metrics (time to fill, time to submit, quality). 
•	Led the preparation of an employee handbook for Aerotek contractors resulting in hassle-free onboarding and integration.
•	Worked with educational institutions to improve campus programs and intern quality.
•	Managed recruitment activities of operational and SG&A roles.
•	Developed audit plans and procedures to identify risks and improve internal controls.
•	Supported the legal department in matters about employee litigations. 
•	Counseled operation managers in matters about HR, labor relations, law, and performance management.

On Premise HR Manager at Bombardier Aerospace (RPO) – Business jets

Robert Half International

•	Marketed the staffing services of Accountemps, soliciting business and upsell services. 
•	Developed and maintained business relationships with HR and accounting/finance leaders. 
•	Coordinated and filled mandates with quality candidates by performing full cycle recruiting. 
•	Advised operations managers in matters pertaining to HR and labor relations.

Staffing & account Manager

Monster

•	Advised companies (clients) regarding recruitment matters and diversity recruiting. 
•	Followed up to ensure client satisfaction and successful delivery of the recruitment product. 
•	Processed contracts and managed a variety of account modification requests. 
•	Ensured effective communication between various departments.

Customer success specialist & HR project coordinator

RBC Bank

•      Analyzed Royal Banks Visa credit card applications (fraud department). 
•	Communicated with clients and questioned them about the provided information. 
•	Approved or declined according to the department criteria. 
•	Completed daily reports/ratios for statistical purposes.

Security consultant (Visa cards)

Sears Canada

•	Acted as a resource person to the agents working in the call center.
•	Explained procedures and coached/assisted the agents in achieving their weekly objectives.
•	Sourced resumes and coordinated interview sessions for the senior recruiters.
•	Delt with unsatisfied customers who require a higher level of service.

Team leader / Recruiter

EXECUTIVE SUMMARY:
Innovative, results-oriented professional, passionate about human resources and organizational development. Has practical experience in the HR and finance industries, as well as driving organizational success by managing human capital and aligning HR strategies with business goals.
 
OBJECTIVE
Drive organizational, and strategic change. Improve HR function. Complete the PMP exam.

ACHIEVEMENTS 
Took a primary role in the management of a multi-million-dollar RPO program. I was a leading force in the HR department of large organizations, applying my expertise in organizational change; designing and implementing of new processes, and candidate management and onboarding systems, which resulted in operational efficiency and enhanced employee engagement.
Supported company leadership providing expertise, advising on HR, labor, and regulatory issues as well as partnered with educational institutions, vendors, and agencies to identify HR project requirements using a consultative approach; then implemented strategies to achieve business objectives.

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Matt Parkin, CAPM®

Leon Farra

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