Fulfil

Scaling Fulfil’s partnership ecosystem. Drop me a note if you’re interested in exploring partnership opportunities! Fulfil is an ERP designed to efficiently scale 8&9-figure brands and help them grow an efficient and profitable eCommerce store.

Partnerships Manager

Account Executive

Mornings With Matt Consulting

I coach and consult execs, entrepreneurs, and sales teams looking to grow their personal brands on LinkedIn. 

I host workshops on LinkedIn and personal branding for conferences, industry associations, companies and schools across North America.

#24 on FoundersPress Top Hottest Companies to Watch for Without Any Venture Capital.

Founder | LinkedIn Consultant | Personal Branding Coach | Public Speaker | Career Coach

Partnership Leaders

Member

Youthfully

Helping ambitious youth discover their passions, launch entrepreneurial ventures, and write compelling post-secondary and scholarship applications. Also taking sales calls and closing deals while leveraging Clari and HubSpot.

Youth Coach | Account Executive

Ontario Minor Hockey Association

-Nominated to officiate OHF Championships
-Nominated twice to officiate the AAA OMHA Championships, recognizing my hard work and dedication to ensure a properly officiated game.
-Recommended for the OMHA Referee Program of Excellence, to continue developing alongside 24 top officials from across the province.
-Officiated hockey games for players 6-20 years of age, providing them with a fair and safe environment to develop their love for the game.

Referee (Level 3)

Coho

The fellowship is a continuous, remote experience designed for full-time employees to uplevel their leadership, strategic thinking, creative and practical skills. With highly curated inclusive communities and flexible, real-time peer-to-peer curriculums and mentorships, I'll have the opportunity to become a better leader, colleague and employee.

Business Development & Sales Fellow

JJ Ventures

Working with Founder to help Founders/CEOs and C-suites of brands generating $10M-100M ARR to scale their content on LinkedIn to attract future talent, clients, and industry recognition.

Client industries include Tech, Retail, Real Estate, Fintech, Construction, Mining and more.

Head of Operations | Community Manager | Ghostwriter | Content Creator

FindWRK

- First sales hire at an early-stage hiring marketplace startup, leading sales, business development, customer success and partnerships.
- Built out sales playbook across multiple industries and personas nationwide, leveraging Apollo, HubSpot and LinkedIn for prospecting to secure new logos like Nespresso and the Metro Toronto Convention Centre.
- Hired first BDR after eight months, managing, mentoring, and coaching while balancing executive priorities.
- Developed pipeline through outbound sales and personal branding with no inbound sales or b2b marketing spend.
- Led 100s of platform demos for HR leaders and business operators with 80%+ sign-up rate, onboarding customer teams across SMBs to Enterprise and relaying product suggestions to improve user experience and increase usage.
- Developed partnerships and hosted lunch & learns with industry associations, suppliers, non-profits and community organizations to educate on candidate experience and employer branding trends in the HR space.
- Employed instructional design best practices to create and record learning videos for YouTube and academy.
- Grew company LinkedIn page organically to 1,000+ followers in nine months, hosting LinkedIn Lives to increase engagement.
- Wrote 30+ thought leadership articles, featured on front cover of HR.com several times and regularly in Canadian Restaurant & Foodservice News; invited to speak to HR, special events, and hospitality industry associations.

Business Development Lead | Account Executive | Partnerships | Customer Success | First Sales Hire

LOI Accelerator

Founder of an innovative Youth-Led Startup in the League of Innovators Labs national virtual accelerator program. League of Innovators (LOI) is a national Canadian charity with the goal of building entrepreneurial acumen for youth, at scale. League of Innovators is a suite of accessible programs and tools to provide youth with educational experiences that shorten their path to success, empower their ability to be their own boss, and amplify their impact as future innovators and entrepreneurs.

Labs Batch X Founder (MWM Consulting)

Baseball Ontario

-Oversaw 400+ 7U-22U amateur baseball games across 8 towns as well as High School, College and Senior Men's games, leading to my selection to work 4 Provincial Tournaments (YSBAs, OBAs, Ontario Cup).
-Initiated Mentorship Program, utilizing Microsoft Office products to mentor, evaluate, and train 80 local umpires.
-Officiated elite-level games, receiving excellent in 12/12 metrics on performance appraisal.

Umpire

Business Development Lead 🤝 | LinkedIn Consulting for CEOs ✍️ | Top Marketing & HR Voice 📣 | Speaker 🗣️ | 4x Founder 🧩 | Career Coach & GTM Advisor 📈 | FoundersBeta 30 Under 30 🚀

I'm currently leading partnerships at Fulfil (eCommerce ERP), focused on:

👉 Helping our partners support their clients who are using an industry-agnostic ERP or no ERP and looking for a solution purpose-built for eCommerce to efficiently scale their business

👉 Expanding and enhancing our technology partnerships to drive efficiencies for our merchants (e.g. sales channels/marketplaces, 3PLs, shipping carriers, financial tools, etc.)

👉 Connecting our merchants with service providers to help them scale their business (e.g. shopify agencies, fractional CFOs, accounting/bookkeeping firms, supply chain consultants, etc.)

📩 Drop me a note if you're interested in learning more about becoming a Fulfil partner.

Outside of Fulfil, I'm:

🗣️ Running workshops on personal branding, LinkedIn and social selling

🤝 Coaching early career professionals to reach their full potential 

🚀 Advising startups on GTM strategy

🎤 Want me to speak at your event or run a workshop for your team? 

I've been invited to share LinkedIn and personal branding strategies with conferences, industry associations, companies and schools, and my thought leadership has been featured in major publications.

My most requested workshop is focused on Leveraging LinkedIn. This workshop will teach you:

👉 How to craft your personal brand and optimize your LinkedIn profile

👉 How to develop a content strategy to tell your story

👉 How to leverage the platform to get in front of potential employees, employers, clients, and partners.

📩 Drop me a note if you're interested in booking me as your next speaker. 

📣 Features: 

LinkedIn News, HR.COM, StartupNation, Canadian Restaurant and Foodservice News, CanadianSME Magazine, UNDER30CEO, CTV News, HCM Technology Report, Staffing Industry Analysts, Recruiting Daily, Best of HR, B2B Marketing World, UPJourney, Disrupt Magazine, Grit Daily, Hustlers Global, Small Business Currents, College Recruiter, Youth Opportunities, The Creative Zine, The Nativa, Marketer Interview, AzBigMedia, MatchBuilt and more.

Myers-Briggs: ENFJ | Deloitte Business Chemistry Profile: Guardian/Integrator
Lean Six Sigma White Belt Certified | Certified Associate in Project Management 
--- Views expressed are my own --

Matt Parkin, CAPM®

Here are some of the top people in my feed to follow on LinkedIn in the DTC space who actively create content here: 

Sean Frank
Jake Karls
Mike Fata
Rob Fraser
Fan Bi
Taylor Holiday
Alex Yancher
Alex Yaseen
Sharoon T.
Rajen Sanghvi
Hamish McKay
Brock Mammoser
Oliver Rhodes
Aaron Orendorff
Tiffany Keegan
David Gaylord
Ryan Petersen
Michael Mahoney
Mehtab S. Bhogal
Matthew Hertz

Who in your network regularly creates content that I should see in my feed?

Matt Parkin

Leading growth & partnerships @ Fulfil (eCommerce ERP) 🤝 | Coaching and speaking about all things personal branding, AI, and entrepreneurship 🗣️ | 4x Founder 🧩 | FoundersBeta 30 Under 30 🚀

The events Aaron Orendorff & Operators Podcast run are so good, people started referencing them in cold outreach. The speaker lineup is STACKED for the next one focused on 2026 planning:

★ Sean Frank, CEO of Ridge
★ Mike Beckham, Simple Modern
★ Jason Panzer, HexClad
★ Matthew Bertulli, Pela x Lomi
★ Cody Plofker, Jones Road
★ Connor MacDonald, Ridge
★ Connor Rolain, HexClad
★ Mehtab S. Bhogal, Karta Ventures
★ Cherene Aubert, ILIA Beauty
★ Emma Nelson, MUD\WTR
★ Jeff Hannam, CFO Simple Modern
★ Kristin Jerry-Swarek, COO Caden Lane
★ Lauren Festante, SVP Momentous
★ Sean Riley, DUDE Wipes
★ Kim Chappell, Bobbie Baby
★ Jonathan Packer, GOAT Foods
★ Krysta Lewis, CAKES body
★ Derek Lauermann, Grüns
★ Daniel Okon, Flewd
★ Summer D’on Bell, D’on Cosmetics
★ Zack H., Nomadix
★ Dor Brecher, MAËLYS
★ Sharoon T. (ST), Fulfil
★ Amit RG, CEO Richpanel
★ Sayaad Bacchus, Aftersell
★ Mike Manheimer, CCO Postscript
★ Stuart Chaney, Founder Rivo
★ Krishna P., CEO Saras Analytics
★ Olivia Kory, CSO at Haus
★ Michael True, CEO Prescient AI

Dec 16 from 1–4pm EST 📅

Save your spot here: https://lnkd.in/gr_aMNfP

10 companies hiring in the eComm space - check them out 👇

Blenders
- Social Media Manager (San Diego, CA)

Blue Tees Golf
- Data Engineer (US - Remote)

HOMAGE
- Licensing Director (Columbus, OH)

madhappy
- Temporary HR Manager (LA, CA)

OneSkin
- Director of Strategic & Integrated Partnerships (US - Remote)

MANSCAPED
- Sr. Manager, FP&A Consolidations (US - Remote)

Dolls Kill
- Sr. Financial Analyst (Oakland, CA)

Tracksmith
- Financial Analyst (Boston, MA)

Marine Layer
- Retail IT Support Associate (US - Remote)

Fulfil
- Merchant Success Manager (Toronto, ON)
- Account Executive (Toronto, ON)
- Business Consultant / Implementation Associate (Miami, FL & Toronto, ON)

Looking for a new role or growing your team? Introduce yourself in the comments! 

Let's help our network out 🤝

Heard from a Fulfil teammate recently that a new merchant was surprised to see an email reply on a Sunday. This isn't an anomaly. 

If something's urgent - we're jumping on it to help. Our team isn't the type to log off at 5:01pm.

If you're looking for a role that's not 9-5 and not 996, where you can have a meaningful impact, autonomy and ownership...we're hiring! 

Head over to the careers page on our website or check out the link in the comments.

10 companies hiring in the eComm space - check them out 👇

Tower 28 Beauty, Inc.
- Art Director (LA, CA)

Haus Labs
- Social Content Creator (El Segundo, CA)

Farmacy Beauty
- Sr. Manager, Education & Events (NY, NY)

Dr. Dennis Gross Skincare
- Sales & Training Executive (NY, NY)

Revision Skincare®
- Business Development Manager (US - Remote)

Mario Badescu Skin Care, Inc.
- Logistics Coordinator (Edison, NJ)

NOBLE PANACEA
- Customer Engagement Manager (London, UK)

Patrick Ta Beauty
- Director, E-Commerce (West Hollywood, CA)

Milani Cosmetics
- Global Procurement Operations Manager (Vernon, CA)

Fulfil
- Merchant Success Manager - Customer Success (Toronto, ON)
- Account Executive (Toronto, ON)
- Business Consultant / ERP Implementation Associate (Miami, FL & Toronto, ON)

Looking for a new role or growing your team? Introduce yourself in the comments! 

Let's help our network out 🤝

Saskatoon Open Door Society

Development and Communications Coordinator

Helping Women Now

-Dedicated to advancing gender equality and supporting the professional and personal development of women and non-binary individuals. 
-Providing virtual services such as career support, resume and cover letter reviews, and assistance with local community resources 
-Providing one-on-one virtual support to help clients navigate government and community programs that provide food, childcare assistance, housing resources, financial guidance, and more.

Resource Support Specialist (Volunteer)

Dress for Success Saskatoon

Volunteer

Freelance Writer

Big's Odyssey Consults

Lead and implement business strategies, manage assets and liabilities, and make major 
growth decisions.
Execute training sessions, research and develop strategy optimization, and manage 
educational programs and competitions.
Update blogs and social media, initiate onboarding processes, and coordinate women’s 
career comebacks “Glide”.

Communications Specialist, Chief Executive Officer

Ag-West Bio

Ag-West Bio supports startups and small companies by helping them turn their innovations and dreams into reality by bridging the gap between research and market, fostering the growth of Saskatchewan's agri-food businesses by providing support, initiating key projects, building valuable connections, and promoting scientific advancements.
Achievements:
1. Planned and executed significant events such as the ‘Young Professionals Night’, Women in Bio event, and ‘Essentials for Business Excellence Webinar series’ among others successfully with more than 30% more engagement than previous company events.                                                                                      2. Developed an Agri-Food Ecosystem map, a visual representation that captures over 80% of the key players, to illustrate the interactions and roles of Canadian and Saskatchewan agricultural and agri-food ecosystem stakeholders.
3. Analyzing engagement metrics to measure the success of communication strategies and adjust plans
accordingly and developing, administering, and analyzing surveys to gather feedback to measure the success of AWB programming yielding up to 80% more survey feedback due to a change in strategy.

Responsibilities:

 Developed and supported the design and facilitation of webinars, learning events, and programs, leading to increased knowledge sharing among partners and stakeholders.
 Researched and identified relevant speakers and industry experts
 Collaborated on promotional material creation with the communications team.
 Analyzed engagement metrics to optimize communication strategies.
 Supported in developing and implementing communications strategies to increase stakeholder engagement, enhancing the visibility of Ag-West Bio and its programs geared towards supporting innovations in bioscience and agriculture.

Business Development Intern

Research, Event Management, communications, Excellent writing.

Business Development and Communications

Amaranthine Media

Voice talent for a children's animation series "Kiliwe the Time Bender
 Streamed to more than 10,000 subscribers on Arise Play.

Voice Over Artist

Saskatoon Public Schools

Educational Assistant

Center for Global Health Innovation

Coordinated with major organizations to request and clear b-roll footage and images 
for postproduction.
Maintained a clear and organized clearance spreadsheet and online file folder of all 
clearance documents

Media Research and Clearances 

Jumia Nigeria

Coordinated and recruited team members to achieve company targets.
Created marketing strategies for real-time and digital marketing of prospective customers.
Managed inquiries and assisted customers in making online purchases.
Sold a variety of household items through B2C and B2B marketing strategies.

Sales Consultant

Communications | Customer Experience | Agribusiness | Project Management | Training | Administration | Media Research and Clearances

I am a lifelong learner with a passion for reading and writing. I enjoy cooking and have a rich professional background as an Educator, Business Development, and Communications professional with experience in various industries such as education, agriculture, and health. I love the arts and actively volunteer with Dress for Success and the Wanuskewin Heritage Park as a Land Steward in my free time. I firmly believe in the power of positivity.

I hold a Bachelor's degree in Agricultural Economics from the University of Agriculture, Makurdi, Nigeria, a Master's degree in Communication Studies, a Postgraduate Diploma in Linguistics and Communication Studies  and a PhD in Development and Strategic Communications from the University of Port Harcourt. As an articling agronomist, I seek to leverage my skills to drive development and growth in any organization I join and contribute positively to the world around me.

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Matt Parkin, CAPM®

Tobi Oyedele

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taplio

The Battle

Matt Parkin, CAPM®

Tobi Oyedele

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Matt Parkin, CAPM®'s LinkedIn Performance

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