I specialize in building and leading high-performing FinTech revenue teams, driving scalable growth from inception to $120M ARR. 

Decisive, scrappy, hands-on leadership in implementing growth strategies, operational controls, and creating revenue efficiencies.

I’m passionate about aligning go-to-market strategies with disciplined execution, recruiting and coaching top talent, fostering cross-functional collaboration, and maintaining accountability through measurable outcomes. My teams create recurring impact for customers.

Core Expertise:
Global Sales Leadership | General Management | Inside & Enterprise Sales | Sales Development | Sales Engineering | Customer Success | Revenue Operations | Negotiation | Public Speaking | Revenue Planning & Forecasting | Product Development & Strategy

How I Help: 
• Design and execute growth strategies for complex global markets
• Build, scale, and lead high-performing teams that competitors fear
• Translate value propositions for diverse audiences and create alignment
• Drive sustainable bottom-line growth

Matt Marino

I'm 45 and I still get carded. Not flattering. Just slow. 

Hand over your ID. Pull out a card. Wait while someone checks both. 

There's a faster way.

Wink #fintech #biometrics #payments

President, WinkPay | Building identity-first, biometric payments | Scaled revenue orgs 0→$120M+ | 3x successful exits | Intrapreneur

Some of the highest-paying jobs in tech right now aren't in engineering. 

They're writers.

The premium skill isn't coding. It's communication. 

I'm seeing companies aggressively hiring people who can think clearly, shape narrative, and translate complexity into something humans actually understand.

Netflix has a Director of Communications role posted for $775K. 
Adobe is hiring AI storytellers. 
Anthropic tripled the size of its communications team last year.  
OpenAI has multiple communications roles with salaries over $400K.

I don't think that's random. As AI automates execution, the bottleneck shifts upstream.

The leverage moves to:
🧠 clear thinking
🧠 persuasive storytelling
🧠 emotional intelligence
🧠 creative problem solving

In other words...good ol' human skills.

Technical capability is quickly becoming table stakes for everyone in an org.

Interpretation, context, and narrative are your strategic advantages.

GTM leaders are showing each other their AI projects like kids at a show-and-tell. I mean that as a compliment.

Yesterday I sat in a room in Seattle with a small group of Pavilion members (shoutout to Matt Bernardy for leading this meetup). Head of Sales and Marketing, fractionals, and a CEO. All in-seat operators, running numbers, accountable for outcomes. .

We came to talk about how we're using AI in our jobs. For ourselves and for our teams.

Two things became clear fast.

1) Most companies don't have a single owner of their AI strategy. No one person is accountable for how AI gets adopted across the org. The result is predictable. Every team picks its own tools. Data lives in silos. Call transcripts in one place, repos in another, customer intel in a third. Security gaps open up. And worse, there's no internal leverage. No compounding.

The companies doing this well right now are driving it from the top down. Centralizing data, tooling, and standards so the whole org benefits, not just the individual who found a clever prompt.

The second thing was more fun.

2) People pulled up their laptops and showed what they'd built. Websites. Video edits. Vibe-coded prototypes. Internal agentic workflows. Nearly everyone was using Claude Code or Claude Cowork. Giddy. Proud. Eager to share.

The issue though...most of what people built was useful to them, but not everyone else.

People are building these small tools, tailored to their specific problems, that make them dramatically more productive.

The competitive advantage isn't the tool - it's the operator who knows how to combine tools with judgment and context to solve real problems.

For example, Ultrarunners don't win races with the best shoes. They win by knowing exactly which gear works for their body, on that terrain, in those conditions. The runner who tests and dials in their kit across hundreds of training miles has a massive edge over the one who shows up with brand-new equipment on race day.

Needless to say, the gap between operators who are building and using their own AI toolkit and those who are waiting for permission is getting wider every week.

If you're a GTM leader trying to figure out where to start, get in a room with peers who are already doing it. That's where the real answers live. 

We're going to start hosting monthly meetups in Seattle to share exact workflows and applications. If interested in joining, drop me a DM. ✌ 

Colin Parker Britni Borrelli Bruce Scheer Yikun Zhao Beth Yehaskel Nick Knutzen Maureen Sarewitz

No wallet. No phone. No ID check for age-restricted purchases. 

Just walk up, verify, and go.

Really excited about the work happening here 👇

🔥 Partnership Announcement: SUNMI × Wink

We’re excited to announce a new partnership between SUNMI (North America) and Wink; bringing biometric identity and AI‑powered checkout to the next generation of payment terminals using Qualcomm Dragonwing.

By combining SUNMI’s Android-native, camera-enabled POS devices with Wink’s biometric identity and payments platform, merchants can now deliver faster, more secure, and more personalized checkout experiences—no cards, no apps, no friction.

💡 What this means for merchants:
✅ Face & palm-based biometric checkout
✅ Shorter wait times and faster checkout
✅ Built-in fraud reduction and identity assurance
✅ Seamless loyalty and recognition experiences
✅ Designed for high-volume retail, QSRs, kiosks, and beyond

This partnership represents a major step toward identity-driven commerce, where checkout is not just faster but smarter, safer, and more human.

Want to see what AI-powered, biometric checkout can do for your business?

Connect with Wink or SUNMI to explore how this solution can transform your in-store experience. Visit us at #ETATransact:

📅 March 18–20 
📍 Georgia World Congress Center, Atlanta
🚀 SUNMI Booth 625
🚀 Wink Booth 624

🔗 Learn more: https://lnkd.in/e8G-THHQ

#PartnershipAnnouncement #ETATransact #SUNMI #Wink #BiometricPayments #IdentityDrivenCommerce #RetailTechnology #RestaurantTechnology #Qualcomm #FinTech #FutureOfCheckout #AlinPayments #EmbeddedPayments #Payments #PaymentsTechnology #SUNMI

Open article: SUNMI - BIoT for Business 4.0 by sunmi.com

Headway

Growth

Formative Search Partners (fka CloserIQ)

- Focused on signing net new business and expanding existing accounts
- Working primarily with Founders and VPs of Sales 
- Deal Size: $10K-$50K ACV

Principal (Net New Business + Expansion)

- 1st sales hire - built outbound sales motion and SFDC workflow from scratch, A/B tested prospecting and cold outreach strategies, established best practices for closing outbound-driven deals
- Ran full sales cycle from prospect to close
- Closed deals with C-suite (CEO, CTO, CPO) at SaaS firms from Seed-IPO

Business Development Manager (Net New Business)

- Managed and grew accounts through internal prospecting and expansion
- #1 rep in expansion through upselling/cross-selling in FY22
- FY21 Q4 ramp quota - 222% ($200K)
- FY22 H1 quota: 123% ($813K)

Client Advisor (Expansion)

- Hired sales candidates from SDRs to Director of Sales
- Achieved highest ramp quota attainment in company history 
- FY21 quota - 213% ($200K) - President’s Club

Talent Advisor

Tamar Fink, Inc

- High Net Worth Estate Planning
- Premium Finance, Disability, Long Term Care, and AD&D insurance

Case Manager

Client Service Specialist

🚀 Formative is a tech-enabled GTM leadership search firm that helps startups scale from 1 to IPO.

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Matt Marino

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The Battle

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