guHRoo payroll & hr

I worked for a large corporation when I moved to South Carolina in 2010. I called up to “corporate” one day to ask for a few hundred dollars to sponsor an event for a local non-profit.

“Matt, we just don’t get involved at the local level.”

I remember this conversation as clear as day. My family and I were putting down roots in South Carolina and wanted to be a part of the community. For us, this meant supporting the causes we care about and being a part of a company that cared about our community. 

When I couldn’t find a company in my industry that aligned with these goals, we created our own. 

We give away 5 percent of our company to local charities. That includes three percent of all revenue, one percent of our product, and one percent of our time volunteering (come serve with us!).

Interested in how we solve human resources problems for small businesses? Grab a time on my calendar here: https://meetings.hubspot.com/matt702/15-minute-intro-call

Outsourced Scale

We provide small businesses with virtual, offshore teammates, powered by AI.

Partner

Underdog Digital

We grew frustrated with how digital marketing agencies treated us and their ability to produce results. We built our own process, 10xed our leads, and started replicating the process for others. Small business marketing simplified.

GrowCo Columbia

Founder, President of the Board of Directors

Some tech company 

Sr. Sales Executive

The big red machine 

District Manager

I was so proud when my company finally grew enough to offer health insurance to my team. I thought I was being a great employer.

Then one of my employees told me bluntly: "It would be more expensive and worse coverage for me to use our plans."

That stung. But what really opened my eyes was talking to one of our clients who was trying to recruit against companies like Facebook. They were showing potential hires age-banded plans and getting beat every single time.

I realized this wasn't just my problem - small businesses across South Carolina were losing the talent war because of benefits.

I knew you couldn't have a PEO in South Carolina without Blue Cross. In our state, they're the only carrier that matters. So I didn't just find a solution, I built one.

It wasn't easy. Blue Cross has strict size requirements and won't work with just any agent. But I was determined to give small businesses the same buying power as Fortune 500 companies.

Today, we've helped hundreds of South Carolina businesses compete for top talent, saving an average of $50K annually. 

Our biggest win? 

A 21-employee nonprofit that we saved $120K per year - money they used to hire a new teammate to grow their mission instead of padding insurance company profits.

If you're tired of losing talent because your benefits can't compete with big corporations, or you're spending too much on insurance that your employees don't even value, let's talk.

Every dollar you save on benefits is a dollar you can invest back into growing your business and taking care of your team the way they deserve.

Book a time with me here: https://go.guhroo.co/ty-page-2921-8170

☞ Matt Vaadi

Palmetto GBA

•	Led a transformative project, implementing OnBase platform that helps Palmetto GBA manage their medicare provider's data, processes, and cases in a single secure location.
•	Enhanced efficiency by achieving a 95.83% reduction in report generation time and transformed a labor-intensive two-hour manual process into a streamlined automated workflow, utilizing advanced techniques in Power Query and Power BI.
•	Pioneered the development of a comprehensive reporting dashboard to address the absence of such a tool, leveraging the capabilities of Power BI.

Project Administrator

SIOS Technology Corp.

•Delivered exceptional day-to-day support to customers holding valid support contracts, surpassing their expectations and ensuring utmost satisfaction.
•Engaged in collaborative efforts with the product development team to analyze and effectively address customer-reported issues and concerns.

Product Support Engineer Intern

•Implemented customized reports using Excel spreadsheets to provide hiring managers with real-time insights on candidate data, enabling informed decision-making.
•Managed projects for compensation benchmarking, job leveling, and salary structure design, resulting in a 20% increase in pay.

Senior Recruiter

Michelin

•Piloted digitalization project to transform face-to-face production meetings into virtual meetings using Microsoft Teams and SharePoint.
•Led the implementation of Power BI to create comprehensive reports and interactive dashboards for analyzing production objectives creating weekly production of $8 million dollars in our product line.

Business Unit Leader

•Implemented an Employee Engagement and Retention Project that decreased absenteeism and turnover by more than 50%. 
•Identified and assessed future and current training needs through job analysis, career paths, and reporting weekly performance appraisals to increase performance for new hires.

Training and Development Supervisor 

Army National Guard

•Collaborated with multiple Army officers to organize and execute operational training initiatives, contributing to enhancing military readiness. 
•Facilitated effective communication and consultation among the officers, identified training objectives, developed detailed plans, allocated resources, and ensured timely execution of the training programs.

Transportation Officer

The Kraft Heinz Company

•Led a project and collaborated in developing a program leveraging SAP software to assess equipment maintenance efficiency and trained team members to utilize software resulting in a notable 15% boost in production.
•Successfully facilitated the achievement of the plant's budgeted goal of $17 million dollars through improved tracking, analysis, and communication of financial performance.

Production Supervisor

HTI - Human Technologies, Inc.

•Implemented performance appraisal systems to assess employee performance, identify areas for improvement, and recognize high-performing individuals.
•Developed and implemented strategies to enhance employee engagement and motivation, resulting in a 20% increase in production output.

As a results-driven Project Administrator and former Business Unit Leader, I bring over a decade of experience leading cross-functional teams, streamlining operations, and delivering measurable impact through process automation, data analysis, and team development.

I specialize in transforming manual, outdated workflows into efficient, automated systems using tools like Power BI, Power Query, Excel, and OnBase. At Palmetto GBA, I led a digital transformation project that cut report generation time by over 95%, turning a two-hour manual task into a streamlined automated workflow. Whether it's building dashboards from scratch or using data to inform strategic decisions, I thrive on making complex systems simpler and more effective.

My background spans healthcare, manufacturing, logistics, and tech—including roles at Michelin, ADP, UPS, and SIOS Technology—where I've led initiatives in training, recruiting, production management, and digital process transformation. I consistently deliver operational improvements, reduce costs, and increase engagement across diverse teams and environments.

I’m passionate about creating scalable solutions that empower teams, enhance productivity, and deliver long-term value to the business.

🔹 Tools & Platforms: Power BI | Power Query | OnBase | Excel | SharePoint | Microsoft Teams | SAP
🔹 Core Strengths: Process Automation | Project Management | Data Analysis | Employee Training & 
      Engagement | Cross-Functional Leadership

Let’s connect if you’re looking for someone who can turn ideas into impact and lead with data, strategy, and people in mind.

taplio

The Battle

☞ Matt Vaadi

Anton Britton

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