guHRoo payroll & hr

I worked for a large corporation when I moved to South Carolina in 2010. I called up to “corporate” one day to ask for a few hundred dollars to sponsor an event for a local non-profit.

“Matt, we just don’t get involved at the local level.”

I remember this conversation as clear as day. My family and I were putting down roots in South Carolina and wanted to be a part of the community. For us, this meant supporting the causes we care about and being a part of a company that cared about our community. 

When I couldn’t find a company in my industry that aligned with these goals, we created our own. 

We give away 5 percent of our company to local charities. That includes three percent of all revenue, one percent of our product, and one percent of our time volunteering (come serve with us!).

Interested in how we solve human resources problems for small businesses? Grab a time on my calendar here: https://meetings.hubspot.com/matt702/15-minute-intro-call

Outsourced Scale

We provide small businesses with virtual, offshore teammates, powered by AI.

Partner

Underdog Digital

We grew frustrated with how digital marketing agencies treated us and their ability to produce results. We built our own process, 10xed our leads, and started replicating the process for others. Small business marketing simplified.

GrowCo Columbia

Founder, President of the Board of Directors

Some tech company 

Sr. Sales Executive

The big red machine 

District Manager

I was so proud when my company finally grew enough to offer health insurance to my team. I thought I was being a great employer.

Then one of my employees told me bluntly: "It would be more expensive and worse coverage for me to use our plans."

That stung. But what really opened my eyes was talking to one of our clients who was trying to recruit against companies like Facebook. They were showing potential hires age-banded plans and getting beat every single time.

I realized this wasn't just my problem - small businesses across South Carolina were losing the talent war because of benefits.

I knew you couldn't have a PEO in South Carolina without Blue Cross. In our state, they're the only carrier that matters. So I didn't just find a solution, I built one.

It wasn't easy. Blue Cross has strict size requirements and won't work with just any agent. But I was determined to give small businesses the same buying power as Fortune 500 companies.

Today, we've helped hundreds of South Carolina businesses compete for top talent, saving an average of $50K annually. 

Our biggest win? 

A 21-employee nonprofit that we saved $120K per year - money they used to hire a new teammate to grow their mission instead of padding insurance company profits.

If you're tired of losing talent because your benefits can't compete with big corporations, or you're spending too much on insurance that your employees don't even value, let's talk.

Every dollar you save on benefits is a dollar you can invest back into growing your business and taking care of your team the way they deserve.

Book a time with me here: https://go.guhroo.co/ty-page-2921-8170

☞ Matt Vaadi

HireWith

At HireWith, we are talent scouts for the payroll industry. Our payroll industry partnerships allow us to find unique talent from acquisitions, direct referrals, and marketing. Many of our candidates come from payroll companies that have chosen to exit the market. 

We supplement your traditional recruitment strategy rather than replace it, by monitoring the job market for people who know your industry and technology so you can proactively hire based on the quality of the talent rather than the urgency of the job that needs to be filled. We’re not recruiters trying to fill a job; we’re matchmakers for employees and employers.

CEO and Co-Founder

Astra Acquisitions LLC

Owner and Founder

Signature Bank

I partnered with Signature Bank to create, design, and sell the payroll industry's first blockchain-based, real-time payroll technology for USD. Using Signet™ to prefund outgoing same-day ACH transactions, we removed the need for wire transactions to process payrolls same-day. Our technology moved hundreds of millions of dollars for payroll companies nationwide, with $80+ million in deposits tied to our work.

Digital Asset Solutions Consultant

Astra Payroll Services

In August 2021, I sold Astra Payroll Services' payroll processing arm to Asure Software. Now branded as Astra Payroll Consulting, we provide meaningful and actionable payroll industry expertise to the banking and fintech business communities.

Owner

Astra Payroll Services provides payroll outsourcing services for small employers based in the state of Virginia. We believe in better service at a better price. Locally owned and operated in the Greater Richmond Region, we pride ourselves on our intimate relationships with our clients.

Owner and Managing Director

Paylocity

•	First Enterprise Account Manager in the state of Virginia and West Virginia
•	Working directly with companies between 500 and 5,000 employees
•	Responsible for lead generation through telemarketing, networking events, and internal partnerships with Mid-Market counterparts

Enterprise Account Manager

Paylocity provides payroll and HR solutions for businesses with 50 - 2,000+ employee

•	President's Club and Circle Qualifier - Fiscal Year 2015, 2016, 2017
•	Achieved well over 100% of annual quota for 2014, 2015, 2016, and 2017 fiscal years

Sr. HCM Account Executive

•	Brokered the creation of one of less than 10 National Partnerships in the country for Paylocity

Senior District Manager

•	Sold the highest amount of revenue in the Mid Atlantic Division for 2015 fiscal year
•	Opened the Hampton Roads, Virginia market for Paylocity

Paychex

* Provided payroll solutions for small businesses
* Achieved over 100% of quota every month for first fiscal year at Paychex
* Sold over $104,918.58 in reoccurring annual revenue in first five months of 2012

Small Business Consultant

Crossline Marketing & Communications

*Pursued new clients through networking, vertical sales, and cold calling.

Business Development

Frankenstein PC Repair

*Founded company in spare time 
*Organized online and print marketing, serviced clients in Tuscaloosa, Alabama
*Provided computer repair services for individual PC Users

Founder and President

Birmingham Barons

*Organized and orchestrated “Emergency Services Night,” resulting in 4,517 attendees. The success of the event made this an annual sponsored night at the park.
*Managed 9 part-time volunteers at the “Fun Park”
*Achieved $1,000 in advertising sales over 3 month sales period
*Trusted with keys to Regions' Park

Sales and Marketing Intern

Alabama Credit Union

*Recruited members during “Bama Bound” 2008
*Assisted in the organization and planning of the Grand Opening of a new branch
*Contributed in focus groups to discuss applicable advertising campaigns
*Organized the creation of flyers, banners, and posters related to Alabama Credit Union events

Marketing Intern

Industry expert in payroll outsourcing, HR technology, and sales.

taplio

The Battle

☞ Matt Vaadi

John W. Mason-Smith

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