Max Kot

SoftLike

Senior Partner

Business Sales Consultant

Springs

ioni

Head of Growth

You are launched

Business Development Officer

FOCUS DIGITAL SYNDICATE

Uinno

Infinite Livestreaming

- Business strategy definition and optimization 
- Preparation & hosting of client-facing webinars 
- Performing webinars (link to the last webinar) 
- Establishing and maintaining partnerships Defining and setting ICP, UVP, lead generation Involving marketing strategy
- Heading of the Sales department
- Defining and setting strategy tests and theories

Chief Growth Officer

Springs is a provider of digital business solutions for workflow automation and optimization for scopes like Logistics, eCommerce, Retail, etc.

Responsible for:
- business strategy definition and optimization
- establishing and maintaining partnerships
- planning of further company growth

Head of Sales and Business Development

Strategy Manager

Zavodshop

Since 2010 ZAVOD is the retail/eCommerce store of industrial design watches. Presents in Ukraine over 35 world brands and produces own product line RIDER1991.

Responsibilities:
- retail/wholesale management,
- strategic planning and analytics,
- marketing and events.

Director of Business Operations

12+ years of business experience, including e-commerce/retail, logistics, creative products, events, and banking.

At the beginning of my career, I spent plenty of time in the service industry, where I gained deep experience in the B2C and B2B segments and in particular:

- team & project management,
- implementation of marketing and sales strategies,
- organization of local events and exhibitions (i.e. environmental exhibit Kyiv 2008),
- solution development for operational issues.

Such diverse experience supports my performance as a Head of Strategy of a digital transformation agency that serves logistics and retail scopes. The providing services cover:

- development of custom web & mobile apps including PWA, IoT solutions, etc. workflow optimization and automation
- IT consulting and startup launch support

In my opinion, focus on clients' goals, efficient communication and proven reliability are basic pillars of productive cooperation in the B2B sector and business world.

Maksym Kot

I help you captivate your audience through engaging content | Experienced Content Writer | Creative Writing → Personal Branding → Thought Leadership

Most B2B content has one problem.

It gets attention, but it does not create revenue.

A blog ranks, but nobody books a call.
A LinkedIn post gets likes, but the pipeline stays quiet.
A landing page reads fine, but conversions are flat.

I help fix that.

I am Binny, a Full-Funnel B2B Content Strategist and Writer. I build content systems that move the right buyers from TOFU → MOFU → BOFU, so your brand goes from “just browsing” to “Let us talk”.

I have worked with brands like Sprinklr, Freshworks, SocialPilot, Emitrr, SkinVision, and Masalabox.

What I do

-I connect your keyword strategy + content writing + distribution into one pipeline-focused system:

-TOFU: SEO blogs + social content that attracts qualified traffic

-MOFU: guides, comparison posts, and credibility content that builds trust

-BOFU: use cases, alternatives, landing pages, and email sequences that help buyers decide

And when it makes sense, I amplify reach through Reddit + Quora marketing, so your brand shows up where buyers ask real questions.

My core strengths

-Topic + keyword research mapped to real buying intent (not vanity traffic)

-Content strategy (pillar-cluster plans, internal linking, content calendars)

-Writing that is clear, skimmable, and conversion-aware

-Distribution that compounds across LinkedIn, Reddit, and Quora

-Full-funnel thinking so every piece supports the next step

Who I work with

-B2B SaaS and B2B service brands

-Lean marketing teams that need a reliable content engine

-Content marketing agencies that want a strategy + execution partner

How we can work together

-Retainers: end-to-end content planning + writing + distribution support

-Projects: keyword strategy, content roadmap, BOFU pages, blog packs, email sequences, LinkedIn content

If you want content that ranks and converts, let us talk.

DM me “FUNNEL” with your website + ICP + 3 priority keywords, and I will reply with a quick direction on what to publish next.

Binny Agarwal

Most crisis responses start with instructions. The best ones start with relief.

Saw this and my first thought was: this is what good governance looks like.

When people are stranded, the practical stress is one thing.

But the mental stress of “who will pay for this?” is often worse.

Covering the hotel cost does not just solve a bill.

It tells people: you will not carry this alone.

That is a small decision with a very human impact.

Any thoughts?

Full-Funnel B2B Content Strategist | TOFU → MOFU → BOFU Content Systems | SEO Blogs, Email Sequences, Social Content | Pipeline-Focused Strategy| Content that moves buyers from ‘just browsing’ to ‘book a call’.

Today I ran a tiny test.

I asked ChatGPT:

“Recommend the best product analytics tools for a mid-market B2B SaaS. Just name.”

It gave me a neat list:

Mixpanel, Amplitude, PostHog, Heap, Pendo, FullStory, UXCam, Kissmetrics, GA4, LogRocket.

And in the screenshot, you can see something important:

those little source tags, plus the “Sources” button.

That is the clue.

This is not the model “guessing”.

It is pulling signals from what is already out there on the internet, and then it summarises in a clean list.

So the real question is not “why these tools are best”.

The real question is:
why these brands were easy for the model to pick.

Because if you are a SaaS in the same space and you did not show up, it is usually not about product.

It is about visibility.

Next post: I will break down the exact reasons brands show up, and why similar tools get skipped.

taplio

The Battle

Maksym Kot

Binny Agarwal

Followers

Posts

Engagements

Likes

Performance ScoreBinny Agarwal's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Maksym Kot

Binny Agarwal

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Binny Agarwal's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreBinny Agarwal's LinkedIn Performance