Lime Technologies

Title change from CEO to Director due to the M&A of Sportadmin and launching the Lime brand refresh.

Responsible for Lime Go and everything related to it. Growing the team from 3 to 18 people in ~2 years. Hiring, onboarding, and ramping up new colleagues in different roles while simultaneously supporting sales, engineering, expert services, customer success, support & marketing. 

Owning the product roadmap, packaging and our pricing strategy. Launching a strategic rollout to shift our positioning - resulting in a 3x increase on our average deal size on new accounts within 6m - while keeping the same sales cycle. 

Managing the Go-To-Market team, coaching the reps, and owning all Sales related KPI’s. 

Strategic ownership of our vision and mission, budgeting & reporting to the board.

Director

Lime Go is a smart prospecting tool, but also a CRM with sales & marketing focus. We help companies increase sales & enable an understanding of your ideal customer profile. 

Today we have 1700 customers and are growing at a steady pace. My role is webbing a net between sales, marketing, product, development, support and expert services. I have full ownership of the product roadmap, marketing of new features, selling to existing and new customers & budget responsibility. I work closely with our Development team discussing what new features to develop and how to implement & launch them. Together with the management team I’ve also set the business plan and vision for Lime Go until 2025. Furthermore I regularly report to stakeholders, talk to customers and prospects to iterate our product market fit. 

At Lime we welcome and onboard new trainees in our European Trainee Program two times per year. As the product manager of Lime Go I’m responsible for sessions regarding product education, sales training & market research insights.

Some of my accomplishments so far:
•	Finishing the redesign of the Lime Go (a 2 year project)
•	Achieving an all time high order intake during Q4 2021
•	Achieving an all time low churn during Q4 2021
•	Administer a price increase for Lime Go (which hadn’t been done since its launch in 2013)
•	All time high ARR, average deal size in regards to order intake, customer size average, addons sales & expert services revenue

Product Manager - Lime Go

Selling complex & flexible CRM-systems to small and medium sized companies all over Sweden, within different segments. Focusing on our two products Lime Go and Lime CRM. The sales process includes analysis of customer needs, industry knowledge, handling specified time frames, multiple decision makers, integrations, documentations, configurations and addons. 

Responsible for my own pipeline, budget, goals and the whole sales process. From prospecting, qualification, push, to closing the deal and handing over the sold project to a colleague for implementation. Furthermore taking care of my own accounts and developing their CRM-solutions over time.

Account Manager

DemoBuddy

A free coaching tool that analyzes your mouse activity during demos, helping you deliver kick-ass demo flows. Go from click to win and increase your win rate with DemoBuddy.

https://demobuddy.beehiiv.com/subscribe

Creator

Hot SaaS

I interview thought leaders about the hottest within SaaS.

Podcast Host

Antiklimax Nyman, Enskild Firma

Disk Jockey

Handling various banking errands with corporate and private customers in personal meetings. Giving service and advice with main focus on savings, pension, financing and credits. Developed skills such as service, customer adaptation and to analyze customer needs.

Service Manager

SAMBLA

Giving financial advice to private customers regarding their loans, credits and insurances. Personal recommendations given over telephone. Highest rate of sold insurances one month.

Insurance Broker & Financial Advisor

Chosen to be a part of a team of three people to pilot test and launch a new product, which helped private customers protect themselves from identity theft. Evaluated the market, competitors and the product. Sold the product by both cold and warm phone calls.

Insurance Broker

Advisa AB

Persuaded private customers to help them lower their interest rates. Booked meetings over telephone and got awarded with ‘Loan Administrator of the Month’. Mediated highest loan volume for five months.

SATS

Sales, administration and customer service.

Front Desk Receptionist

UNICEF Sverige

Contacted current customers per telephone and persuaded them to increase their monthly donations. Set a record of the highest monthly standing donation.

Telemarketer

As the Director of Lime Go I grow our Data Enriched CRM in the Nordics. We help over 1200 customers increase their sales and to achieve excellent customer care.

I host the interactive Hot SaaS podcast, where I interview thought leaders within SaaS and pick their brain on how to scale companies. I am passionate about sales, leadership, interdepartmental collaborations and culture. 

Additionally, I have a BSc in Economics from Uppsala University, where I studied International Business and Marketing.

I love house music & things that scale - ping me if you want to have a chat😎🎶

Max Nyman

B2B Growth

B2BGrowth burst onto the scene in 2019 with a mission to help companies expand internationally. 

Our initial focus is LinkedIn, the world’s largest business platform. Unfortunately, most Estonian companies have yet to tap into its full potential. We are here to change that.

Our team is stacked with experienced, ambitious, divergent thinkers. We don’t do 9-to-5. We do whenever and whatever in order to get the job done to the highest standards.  

Our motto: Alone you can go fast, with others you can go far. 

Our philosophy: When our partners grow; we grow. 

What I do:
💪 Find partnerships to grow 
🧘‍♂️ Find the right mindset for people to join us 
🕺 Building systems
🙌 Training and consulting 
🔥 And whatever needs to be done to move the company forward

Nr 1 LinkedIn ™️ expert in the Baltics! Sales and marketing coach!

Ajujaht

Ajujaht is the best-known start-up accelerator in Estonia, where you can put your business idea and team to the test.

The Ajujaht accelerator programme and TV competition is a collaboration between the public and private sectors and is created by Enterprise Estonia.

As a key mentor, I help in the following topics:
⚙️ the basic sales, introducing sales tools to automate the sales process
⚙️ the importance of teamwork and relevant communication in the team
⚙️ market product fit
⚙️ how to use LinkedIn for social marketing and social sales
⚙️ how to implement experiential education

Buisness mentor

Beamline Accelerator

Happy to share my experience with Bealine Accelerator teams.
I am a mentor inf the following topics:
 LinkedIn
 Startup mentality
 Building your sales pipeline

Having defined cleantech in the region, Beamline is established to meet the needs of the market – there is a sudden growth in the number of specific cleantech startups and segments, but mainly generic accelerator programs exist. 

Beamline’s team has the longest hands-on experience and vision-driven specialization in cleantech in Estonia. Best accelerators need to focus on specific areas in order to provide the necessary growth for startups. For that, Beamline’s first Batch #1 focuses on energy and smart cities. 
Check more on

Sales, LinkedIn, Startup mentor for startups

Buildit Accelerator

Buildit is accelerating new global success stories in hardware and its participants are building the coolest things you can imagine. Buildit is the first accelerator in the Baltics and Nordics focusing on physical devices, i.e. hardware in combination with software.

I coach, teach, and mentor the Buildit's techies and engineers in
⚙️ the basic sales, introducing sales tools to automate the sales process
⚙️ the importance of teamwork and relevant communication in the team
⚙️ market product fit
⚙️ how to use LinkedIn for social marketing and social sales
⚙️ blitz recommendations for ten teams
⚙️ how to implement experiential education

I shared my experience of being part of a startup going through two different accelerators in a very short time, with all its ups and downs

⚙️ Mentor

Enterprise Estonia

Mentor & Coach

Minu Lugu

Do you want to boost your progress exceptionally within just a few weeks? If yes, you should start keeping a gratitude journal, a diary-like positive thinking tool/concept, where people write down things for what they are grateful. Gratitude journals are widely used for personal development to focus the attention on positive things in life.

I had used a similar tool for focusing during my own turbulent early startup times and I knew the potential of it, but I lacked one in Estonian to give it to my mentoring and coaching clients. Therefore, following my ‘Done is better than perfect’ motto, I co-published it together with my partner-in-crime Kristi. 

Publishing the gratitude journal proved to be a thriving success, we have sold over 2,000 copies and counting. Numerous colleagues of mine have implemented it to their mentoring practice and have reported back similar success to mine. 

When you purchase it, please refer back to our website where you can view a short e-course about how to get the most out of it. Oops, the course is yet under construction, so check back frequently, or subscribe for the early course launch warning.

📚 Managing Editor

Executive Coach & Mentor

My mentoring and coaching started when I began my journey as a podcaster and working in a startup. After talking with over 50+ entrepreneurial-minded people over 100 hours about burnouts, how to start a company, how to pick an idea etc. 
I used these lessons to start giving back to startups by mentoring and coaching. Helping new entrepreneurs to begin their journey and helping them to ask better questions from himself. Expanding their thinking and giving new ideas. 
One of my methods is Gratitude and habits training that has been quite successful to turn around people lives and starting a new chapter in their lives. 
Started to teach Linkedin profiles building, company profiles as I see in Estonia a lot of entrepreneurs and companies don't take advantage of this huge network that we have.

Entrepreneurial Mindset Coach & Mentor

Podcast "Let's Get Busy"​/ "Hakkame tegutsema"​

'Hakkame tegutsema' or 'Let's get busy' in English is the most popular weekly privately produced entrepreneurial podcast in the Estonian language. I launched it in 2017, and it was counting over 150 thousand downloads by the end of May 2019. 

I interview people with an entrepreneurial mindset, a societal phenomenon frequently enacted on all scenes of human life. My guests are not A-class celebrities, but all of them have exceptional stories to tell. Some of the topics cover: 

☛ Entrepreneurial mindset and attitude, and why business is not always the one solution fitting 
☛ Talk to people, move around, be active, and great ideas will come
☛ How to tune your mindset towards the result-oriented approach
☛ How to avoid and recover from burnout

The podcast has also evolved into a group Mastermind three-month hands-on fast track program to address and collectively find unique solutions to unusual challenges. Want to find out more? Drop me a line, and let's talk. 

🎧 iTunes https://www.instagram.com/hakkametegutsema/?hl=en
🎧 Eesti podcastid https://podcast.ee/hakkame-tegutsema/
🎧 Instagram https://www.instagram.com/hakkametegutsema/
🎧 Delfi Ärileht https://arileht.delfi.ee/news/uudised/kuula-delfi-saatesarjas-hakkame-tegutsema-raagivad-ettevotlikud-inimesed-oma-huvitavaid-elulugusid?id=83782625

🎙️ Host and producer, Hakkametegutsema.ee

Estonian Entrepreneurship University of Applied Sciences

EUAS is a university of entrepreneurs, by entrepreneurs, and for future and present entrepreneurs. EUAS students are in intense contact with the business world throughout their studies in the form of visiting lecturers, regular informal meetups with businesses, and internships. EUAS is for reason located in one of Europe's startup hot spots. 

As a visiting lecturer, my classes cover the following topics and disciplines: 
🎓 starting a company
🎓 finding cofounders and what a proper co-founder agreement should include 
🎓 effective solution-oriented pitching and presenting to the investors
🎓 marketing your product, finding product-market fit, and finding your first customers
🎓 sales overview, creating scalable B2B sales models, sales automation
🎓 fundraising
🎓 mental mindset
🎓 team-building tools

I have been teaching 2 semesters and over 20 students

🎓 Lecturer

Sorry As A Service

Sorry as a Service is a customer retention solution that enables businesses to send apologies (chocolate, cookies, etc. + a handwritten personalised postcard), measure, track and optimise their retention activities, and reduce churn and negative sentiment. It integrates with CRM and help desk systems and make it easy for support agents to dispatch a physical apology through the network of apology partners like chocolateries, restaurants, and flower shops.

Sorry as a Service was born during the Garage 48 Hackathon in September 2014 in Pärnu, and the concept was so good our Nordic international team won the event. We liked the concept so much we actually set up a company and I was able to onboard our first clients within just a few weeks.

Some noteworthy milestones: 
☆ joined business accelerators Startup WiseGuys, and later Techstars London
☆ raised investments in total over € 250,000. Investors incl. e.g. Belron Group
☆ almost went bankrupt twice
☆ some clients: TransferWise, Pipedrive, DPD UK, British Telekom
☆ full one-click system automation in 2018
☆ 36,545 items sent to customers in 2018
☆ 2019 the company was acquired
☆ Techstars award-winner 👕 No 201

Key learning:
☛ how to launch, scale-up, and sell a startup business

If you want to succeed with your startup, if you want to learn more about the ups and down, if you want to check out our startupper toolbox, please contact me. I am here for you, and willing to help.

www.sorryasaservice.com

Customer Development/Co-Founder

Your LinkedIn ™️ Brand Architects. Building your Personal & Company Brand! Get in touch!

You want yourself and your company to grow, but you need help figuring out where to start. That is where I can help.

Hi, I am Indrek, Indrek from Estonia. I am an entrepreneur whose passion and skills lie in helping others grow. But it wasn’t always this way. 
While growing up, I just wanted a regular job with routine and stability. It seemed an easy way to make a living. But over time, I realized that this was no way to grow and develop. 

So as part of a start-up hackathon in 2014 here in Estonia, my team, Sorry as a Service, attended two different start-up accelerators. One was Techstars London, which accepts 1% of startups that apply.
To be sure, we weren’t instant tech stars, having come close to going bankrupt more than once and experiencing other “fun” moments. Then things started to change and near the middle of 2019, we sold the company and turned a nice profit.

But money wasn’t the only reward. As the person responsible for the sale, I learned a lot, primarily the value of open communication and maintaining a positive mindset. Furthermore, I realized my mission. I want to facilitate the development of people and companies. That is why I mentor start-ups, study coaching, and head my newest company, B2B Growth. 

B2B Growth helps people and companies grow internationally via
LinkedIn. Helping unlock LinkedIn’s power for finding new sales leads, building brands, and locating new talents.

✅ Making your LinkedIn profile stand out;
✅ Create a LinkedIn strategy for your personal and company page
✅ Helping to build personal brands 
✅ Writing copy that enhances and builds your reputation on LinkedIn;
✅ Offering company training to enhance LinkedIn usage for key personnel, sales/marketing, and HR.

Whether you are an individual, an entrepreneur, or a company determined to improve your brand awareness locally and internationally, my team and I have the expertise to go beyond the
normal LinkedIn profile writing.
We can’t tell you all our tricks, but we can assure a thorough overhaul of your profile, introducing you to some hacks we’ve created and providing specialist copywriting that avoids clichés and some hacks we’ve created.

taplio

The Battle

Max Nyman

Indrek Põldvee

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