Lime Technologies

Title change from CEO to Director due to the M&A of Sportadmin and launching the Lime brand refresh.

Responsible for Lime Go and everything related to it. Growing the team from 3 to 18 people in ~2 years. Hiring, onboarding, and ramping up new colleagues in different roles while simultaneously supporting sales, engineering, expert services, customer success, support & marketing. 

Owning the product roadmap, packaging and our pricing strategy. Launching a strategic rollout to shift our positioning - resulting in a 3x increase on our average deal size on new accounts within 6m - while keeping the same sales cycle. 

Managing the Go-To-Market team, coaching the reps, and owning all Sales related KPI’s. 

Strategic ownership of our vision and mission, budgeting & reporting to the board.

Director

Lime Go is a smart prospecting tool, but also a CRM with sales & marketing focus. We help companies increase sales & enable an understanding of your ideal customer profile. 

Today we have 1700 customers and are growing at a steady pace. My role is webbing a net between sales, marketing, product, development, support and expert services. I have full ownership of the product roadmap, marketing of new features, selling to existing and new customers & budget responsibility. I work closely with our Development team discussing what new features to develop and how to implement & launch them. Together with the management team I’ve also set the business plan and vision for Lime Go until 2025. Furthermore I regularly report to stakeholders, talk to customers and prospects to iterate our product market fit. 

At Lime we welcome and onboard new trainees in our European Trainee Program two times per year. As the product manager of Lime Go I’m responsible for sessions regarding product education, sales training & market research insights.

Some of my accomplishments so far:
•	Finishing the redesign of the Lime Go (a 2 year project)
•	Achieving an all time high order intake during Q4 2021
•	Achieving an all time low churn during Q4 2021
•	Administer a price increase for Lime Go (which hadn’t been done since its launch in 2013)
•	All time high ARR, average deal size in regards to order intake, customer size average, addons sales & expert services revenue

Product Manager - Lime Go

Selling complex & flexible CRM-systems to small and medium sized companies all over Sweden, within different segments. Focusing on our two products Lime Go and Lime CRM. The sales process includes analysis of customer needs, industry knowledge, handling specified time frames, multiple decision makers, integrations, documentations, configurations and addons. 

Responsible for my own pipeline, budget, goals and the whole sales process. From prospecting, qualification, push, to closing the deal and handing over the sold project to a colleague for implementation. Furthermore taking care of my own accounts and developing their CRM-solutions over time.

Account Manager

DemoBuddy

A free coaching tool that analyzes your mouse activity during demos, helping you deliver kick-ass demo flows. Go from click to win and increase your win rate with DemoBuddy.

https://demobuddy.beehiiv.com/subscribe

Creator

Hot SaaS

I interview thought leaders about the hottest within SaaS.

Podcast Host

Antiklimax Nyman, Enskild Firma

Disk Jockey

Handling various banking errands with corporate and private customers in personal meetings. Giving service and advice with main focus on savings, pension, financing and credits. Developed skills such as service, customer adaptation and to analyze customer needs.

Service Manager

SAMBLA

Giving financial advice to private customers regarding their loans, credits and insurances. Personal recommendations given over telephone. Highest rate of sold insurances one month.

Insurance Broker & Financial Advisor

Chosen to be a part of a team of three people to pilot test and launch a new product, which helped private customers protect themselves from identity theft. Evaluated the market, competitors and the product. Sold the product by both cold and warm phone calls.

Insurance Broker

Advisa AB

Persuaded private customers to help them lower their interest rates. Booked meetings over telephone and got awarded with ‘Loan Administrator of the Month’. Mediated highest loan volume for five months.

SATS

Sales, administration and customer service.

Front Desk Receptionist

UNICEF Sverige

Contacted current customers per telephone and persuaded them to increase their monthly donations. Set a record of the highest monthly standing donation.

Telemarketer

As the Director of Lime Go I grow our Data Enriched CRM in the Nordics. We help over 1200 customers increase their sales and to achieve excellent customer care.

I host the interactive Hot SaaS podcast, where I interview thought leaders within SaaS and pick their brain on how to scale companies. I am passionate about sales, leadership, interdepartmental collaborations and culture. 

Additionally, I have a BSc in Economics from Uppsala University, where I studied International Business and Marketing.

I love house music & things that scale - ping me if you want to have a chat😎🎶

Max Nyman

Zugit

70% of the revenue in the technology world comes from partnerships. 

Partnerships are complex. 

Zugit enables organizations to increase the revenue they drive from their strategic partnerships by giving them the insights no one else is.

Founder

Supersonas

Supersonic is here to create a balanced presence of women at all decision-making levels and leadership positions.

Member

RevGenius

[Active member and contributor] RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other.

Sisense

Joined the exciting BI leader and 🦄 following the closing of a $100 million investment round, with the company reaching a $1.1 billion valuation.

We specialize in infusing valuable insights directly into the top business applications and services.

Enterprise Account Executive

Graduway

Joined after K1 Investment Management, a leading investment firm focusing on high-growth enterprise software companies, invested $60M in Graduway. 

Closed 15 new deals within my first 6 months.

Account Executive

Intelligo Group

Joined at series A $5.7 raise when there was only 1 other sales person.

Outbound sold to major financial institutions in the US, closed deals with organizations like The Ford Foundation, The William and Flora Hewlett Foundation and others within my first year.

CAV Systems

Joined CAV Systems Ltd to sell a newly developed mini ERP solution. Developed and managed the products marketing & sales channel, from creating new websites to demonstrating the product and closing the deals with large low tech distribution companies.

Sales Development Specialist

Wisy - Internet Marketing

Started my career during college. Joined a boutique digital marketing firm, specializing in hyper growth businesses. Full-time managing interesting clients and growing the book of business. Part-time hustling with the CEO to raise pre seed funding and build the MVP of a bee tech product.

If you’re finding yourself trapped in a Partnership Paradox and...

❌ You’re fed up with investing time, money and resources into partnership and not seeing a high enough ROI.
❌ You’re tired of hearing buzzwords, vague solutions and not seeing results.
❌ You’re lacking the processes to receive constructive partner feedback.
❌ You’re neglecting 80% of untouched partnership potential.

Then Zugit is the platform for you to unleash the power of your partnerships.

No fuss, no fluff - just simple, efficient and data-driven strategies all in one place.

Zugit empowers vendors and partners to maximize sales potential and create impactful synergies through:

➡️ Feedback Tracking:
Providing a simpler way to give, receive and manage feedback to improve productivity and build healthier sales relationships.

➡️Insights & Actions:
Generating real-time, data-driven strategic insights to enhance partner programs, build trust and drive growth.

➡️Success Dashboards:
Creating an easier way to access and understand valuable data to build stronger, healthier partnerships.

Join the first platform in the world that is tackling partnership challenges head-on: www.zugit.com

Let’s have a virtual coffee!

taplio

The Battle

Max Nyman

Naomi Dreifuss 🤝

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